AudareMail

BACKGROUND

Please describe your company and position.

 I am the VP of Marketing of a sustainable lifestyle brand.

Describe what your company does in a single sentence.

We are a sustainable lifestyle brand that designs and sells eco-friendly home goods and everyday essentials online.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AudareMail to accomplish?

• We wanted to drive more sales through email without sounding too “salesy.”
• We needed help growing our subscriber list with people who actually care about our brand.
• We were looking to keep customers coming back with emails that feel personal and valuable.

SOLUTION

How did you find AudareMail?

Referral

Why did you select AudareMail over others?

• Pricing fit our budget
• Company values aligned
• Renowned clients

How many teammates from AudareMail were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

AudareMail took ownership of our email marketing strategy from the ground up. They audited our existing setup, built new automations, designed branded templates, and managed ongoing campaign execution. Their work touched both the technical and creative sides of email to ensure everything was optimized for conversions and customer engagement. 

• Account & Strategy Setup: Full audit of our Klaviyo account, list hygiene, segmentation, and creation of a clear email roadmap. 
• Automated Flows: Welcome series, abandoned cart, post-purchase, win-back, and browse abandonment flows all designed and built. 
• Campaign Management: Weekly promotional and content-driven campaigns, including copywriting, design, A/B testing, and scheduling. 
• Creative Assets: On-brand email templates and graphics to keep a consistent look across every send. 
• Optimization & Reporting: Regular A/B tests (subject lines, send times, content), plus detailed performance reports with actionable recommendations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Revenue Growth: Email went from a small revenue channel to driving ~25–30% of our monthly sales.
• List Growth: Our subscriber list grew by over 40% in just a few months, with stronger engagement from new sign-ups.
• Engagement & Retention: Open rates improved by 15%, and repeat purchases from existing customers noticeably increased thanks to the new flows.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AudareMail’s project management was smooth and reliable from start to finish. They delivered every campaign and automation on time, and during our busiest sales periods they were even ahead of schedule. 

What was your primary form of communication with AudareMail?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about AudareMail was how invested they were in understanding our brand and customers. Instead of just pushing out generic campaigns, they've taken the time to create emails that actually feel like "us."

Are there any areas for improvement or something AudareMail could have done differently?

An area where AudareMail could improve is in sharing more forward-looking insights. While their reporting was clear and detailed, sometimes it felt more focused on what had already happened rather than helping us anticipate upcoming trends or seasonal opportunities