Appvia

BACKGROUND

Please describe your company and position.

I am the Developer of Analog Buddy

Describe what your company does in a single sentence.

Web, IOS and Android mobile applications.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Appvia to accomplish?

• Mobile App Marketing

SOLUTION

How did you find Appvia?

• Referral
• Other

Why did you select Appvia over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Appvia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Paywall Optimization
• Paywall
• Onboarding
• Notification Strategy
• Helpful tips for the App
• Analtycs
• Review Timing
• Reports, documents and review meeting.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered clear and measurable improvements across key growth and product metrics. Following the optimizations in App Store presence, onboarding flow, paywall structure, notification strategy, and in-app engagement mechanics, we observed meaningful progress in both acquisition and retention. Key outcomes included: Improved App Store conversion rate (store page visits -> installs) through ASO enhancements and clearer positioning Increased organic visibility and search-driven traffic as a result of keyword and listing optimizations Higher onboarding completion rates due to simplified and more guided user flows Improved paywall conversion and subscription uptake after iterative testing and optimization Increased push notification engagement (open rates and CTR) through a more targeted notification strategy Improved user retention driven by timely engagement, helpful in-app tips, and better onboarding experience More structured analytics tracking, enabling better visibility into user behavior and funnel performance Increased user review activity and improved timing strategy, resulting in more positive ratings and feedback Overall, the project significantly improved both acquisition efficiency and user engagement quality, contributing to sustainable growth of the application.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was very well organized and handled through professional tools like Notion, which made communication and task tracking seamless. They consistently delivered items on time and were responsive to our needs, quickly adapting to feedback and changing priorities when required.

What was your primary form of communication with Appvia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Overall, the collaboration was smooth, structured, and efficient.

Are there any areas for improvement or something Appvia could have done differently?

There are no significant areas for improvement to highlight. The collaboration with Appvia was smooth, well structured, and highly professional throughout the entire process. They were responsive, proactive, and consistently aligned with our needs, delivering strong results without any issues.

BACKGROUND

Introduce your business and what you do there.

I'm the founder of PharmaKit, a medical company that provides drug reference and clinical decision support tools for healthcare professionals. Our products are designed by physicians to aid in safe and effective patient care.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Appvia?

We needed help optimizing our app's market visibility

SOLUTION

What was the scope of their involvement?

Appvia provided app store optimization (ASO) and app review optimization. The team also suggested technical integrations, such as PostHog, to track user behavior. In addition, Appvia delivered an app ASO and growth report, brand-new App Store and Google Play Store screenshots, and a new paywall strategy plan.

What is the team composition?

We worked with 2–5 teammates from Appvia.

How did you come to work with Appvia?

We found Appvia on LinkedIn. We chose them because they were close to our geographic location, their pricing fit our budget, and they offered good value for the cost.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked together from April–May 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Appvia's implementations are still ongoing, so we haven't measured the results yet. However, we plan to track retention, churn, and conversions to measure the success of their work.

How did Appvia perform from a project management standpoint?

Appvia's project management was good; they delivered on time. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

I was impressed by how focused Appvia was on their work.

Are there any areas they could improve?

There was nothing Appvia could have done better or differently.