Alter Set

BACKGROUND

Please describe your company and position.

I am the Store owner of tokyobike Poland

Describe what your company does in a single sentence.

We are an official partner of tokyobike brand (Tokyo) in Poland.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Alter Set to accomplish?

• We engaged Alter Set to create a video campaign that encapsulated the essence of tokyobike in an urban setting. Main goal was to highlight the philosophy of 'Tokyo Slow' and showcase bikes' unique attributes in a way that resonated with city cyclists.

SOLUTION

How did you find Alter Set?

Referral

Why did you select Alter Set over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned
• Creativity and deep understanding for the brand

How many teammates from Alter Set were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

After a meeting where we had explained the brand's identity, vibe and philosophy, Alter Set creators prepared mood boards and soundtrack propositions and proceeded with the filming process. Alter Set's approach was comprehensive and involved understanding our brand ethos deeply. They created a video that showcased our bikes and told a story of the urban cycling experience. The outcome was a video that perfectly aligned with our brand and appealed to our target audience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Alter Set team was mix of young, ambitious professionals, including a creative director, videographer, and editor. We've noticed an uptick in interest and engagement from our target audience since the campaign's launch.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Alter Set's team was punctual, professional, and easy to collaborate with. They involved us in every step, ensuring a smooth process. The whole process was also very time efficient.

What was your primary form of communication with Alter Set?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to understand and translate our brand philosophy into a visual narrative was outstanding was outstanding. The team’s youthful energy and professionalism made the entire process enjoyable and fruitful. They were engaged and excited about their work.

Are there any areas for improvement or something Alter Set could have done differently?

Everything was fine.