Agency Medical Marketing

AGENCY Bristol is a specialist healthcare marketing agency working with pharmaceutical, MedTech, biotech, and diagnostics companies across five continents.

Founded by Michael Colling-Tuck — a qualified lawyer and commercial strategist with 20 years in regulated markets — the agency is built around one problem: why good healthcare products fail to reach the clinicians and patients who need them. Forty-seven product launches later, the answer is almost always the same. It is not the product. It is the demand generation system behind it.

Our core methodology, the 3 E's Framework, addresses the three commercial rooms most agencies ignore: the rep visit on a Tuesday morning, the patient researching on a Sunday night, and the procurement call you were not invited to. Most healthcare marketing covers one. We build all three.

Services span product launch strategy, direct-to-patient marketing, HCP engagement, congress and event strategy, sales enablement, medical copywriting, and new market entry for companies expanding internationally. Every service has a corresponding training programme — because the goal is for your team to run it after we leave, not for us to run it forever.

Differentiators: the SAFE framework for compliant creativity (bolder work, approved faster); a University of Bath research partnership on how patients process health information; and a fixed-fee model — one proposal, one price, no renegotiation.

Based in Bristol, UK. Working globally.