Adperical

Adperical is a performance-first digital marketing and advertising agency with teams in Beirut, Lebanon and Irvine, California, serving brands across Lebanon, the MENA region, and the United States.
We plan and run the work that grows a business — and we prove it. Our services span paid advertising (Meta, Google, TikTok, and programmatic via The Trade Desk), social media management, influencer marketing, web and e-commerce development, SEO, branding and creative, content, and AI search optimization (GEO/AEO).
What sets us apart is how we work: transparent, data-driven, and scientific. Before launch, we agree the business outcome and exactly how it will be measured. We use real data to make decisions, run controlled A/B and incrementality tests to isolate what actually worked, and report against revenue — not vanity metrics. Pricing is fully transparent: media passes through at platform cost and our management fee is a separate, itemized line, with no hidden markups.
Our team brings enterprise pedigree. We’ve built and run campaigns in the US for top global brands including Disney, Coca-Cola, Samsung, P&G, Walmart, and Expedia, and built measurement frameworks on platforms like The Trade Desk. We bring that same rigor to brands of every size.
For retail and FMCG/CPG brands, the Adperical Retail Data Network is a standout capability. Through data partnerships with major supermarket chains in Lebanon, we use real, privacy-safe sales data to target the people who actually buy a product or category, then measure the incremental in-store sales impact of advertising — closing the loop from ad exposure to real purchases at the register.
We work with retail and e-commerce, FMCG/CPG, QSR and restaurants, travel and hospitality, apps and SaaS, and healthcare and pharma.
Ready to see what’s actually driving your growth? Request a free analysis at https://adperical.com/contact.