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Get a custom proposalDigital amplifier for your marketing and communica
Addgency is a AI-augmented Fractional CMO service for Swiss SMEs and mid-market companies that need senior marketing leadership without committing to a full-time hire.
I turn your marketing into a measurable business driver. Whether you have an internal team that lacks direction, tools that aren't connected, or content that doesn't convert — I build the system that makes everything work together, accelerated by AI agents tuned to your brand voice.
My approach — 3 pillars:
- Strategy — marketing plans tied to business objectives, with priorities, roadmaps and KPIs
- Change & Tools — marketing automation, CRM, processes, team upskilling, AI workflows
- Content — articles, white papers, presentations, LinkedIn, emailings, all aligned with your business messages
At the center: digital amplification — when strategy executes in your tools, content nurtures your audience, and positioning lives consistently across every touchpoint, your marketing becomes a compounding system.
Who I help:
- Swiss SMEs and mid-market companies (20+ employees, 1M+ revenue)
- B2B tech, IT services, SaaS, professional services
- Companies with existing tools or teams that need direction, not replacement
Founder background
After 8 years between communication agencies and a leading Swiss IT & AI group, I founded Addgency to bring Fractional CMO expertise in a part-time format.
Notable engagements :
- Tech & SaaS — Fractional CMO for a Swiss IT holding (200+ employees, 860+ clients): HubSpot site, lead generation, B Corp sustainability reporting, internal communication
- AI / High tech — Marketing strategy and execution for an AI subsidiary: LinkedIn growth, B2B webinars, AI content strategy
- Communication agencies — Delegated missions across all 3 pillars depending on the client's need: strategic frameworks, marketing tools & process setup, or content
Featured in: Le Temps, RTS, L'Agefi, Gastro Journal
Mentee: Women@Dior x UNESCO (Leadership & Sustainability Education)
Let's structure, equip, and amplify your marketing.
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Min project size
$1,000+
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Hourly rate
$100 - $149 / hr
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Employees
Freelancer
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Locations
Edinburgh, England
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Year founded
Founded 2025
1 Locations
- Edinburgh , England
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Our Story
Founded in 2025 after 8 years between communication agencies and a leading Swiss IT & AI group. Addgency brings Fractional CMO expertise to Swiss SMEs and mid-market companies that need senior marketing leadership without recruiting full-time. My approach is both strategic and hands-on, structured around 3 pillars: strategy, tools, content — and the digital amplification that emerges when they work together.
Meet the Team
What Sets Us Apart
Strategic and hands-on
I don't just advise on slides — I deploy strategies in your tools and produce content myself. Strategy, implementation and execution come from the same person, with full ownership and accountability throughout the entire engagement.Senior expertise, fractional format
8 years of marketing experience at senior level (agency + corporate), available 2-4 days per week. You get CMO-level thinking and execution without the cost or commitment of a full-time hire — typically 60% less than recruiting in-house.Maximum 4-5 active clients
I cap my portfolio at 4-5 active engagements to ensure real strategic depth on each. No surface-level retainers, no neglected clients. When I commit, I actually lead your marketing — not just bill hours every month.Locations (1)
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