AdChampagne

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of Indoleads

Describe what your company does in a single sentence.

Indoleads - dynamic Premium Affiliate eCommerce Network with headquarters in Kuala Lumpur and local offices in 6 countries. Top advertisers and high affiliate commissions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire AdChampagne to accomplish?

• App Growth Marketing for Premium Affiliate eCommerce Network
• A number of channels, as well as In-app and Push-campaigns
• We tested different formats, triggers, and segmentation options

SOLUTION

How did you find AdChampagne?

Referral

Why did you select AdChampagne over others?

Referred to me

What was the size of AdChampagne’s team?

2-5 Employees

What was your primary form of communication with AdChampagne?

Virtual Meeting

Describe the scope of work in detail. Please include a summary of key deliverables.

We approached AdChampagne team with a request to create a marketing strategy for Shopee, one of the most popular online eСommerce platforms in Southeast Asia and Taiwan, for its main GEOs. AdChampagne have helped Indoleads across a number of channels, as well as In-app and Push-campaigns.

This is where unique, vibrant creatives come into play. We tested different formats, triggers, and segmentation options. As a result, our team was able to launch more than 50 campaigns in one single month.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• The number of conversions has doubled
• Volume of sales surged
• Proper campaign settings
• Bright banners which attracted attention of local audiences

Describe their project management. Did they deliver items on time? How did they respond to your needs?

AdChampagne have support Indoleads across a multitude of new areas of marketing and will continue to do so. Scheduling time with them has been easy, communication is focussed and effective.

What did you find most impressive or unique about this company?

They have enough experience to help drive Indoleads plan and meet our goals and objectives. They understand the product, and as part of our user cohort, they understand where the branding and advertising efforts should take us.

Are there any areas for improvement or something AdChampagne could have done differently?

There's nothing they need to improve on.

BACKGROUND

Please describe your company and your position there.

I am Head of Digital Marketing at Mail.ru Group VKRabota.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AdChampagne?

We hired AdChampagne in order to implement our Mobile Marketing Campaign as we need to adapt the main strategy to the constant product and marketing changes. This also included managing and executing Video Creation. Besides, we have to build the necessary distribution of responses by regions and areas of vacancies.

SOLUTION

How did you select this vendor and what were the deciding factors?

We did our detailed market research and decided to cooperate with AdChampagne, because they seemed to have good expertise and strong team.

Describe the project in detail and walk through the stages of the project.

Сooperation between AdChampagne and VKRabota began with discussing our main possibilities and wishes. Based on major insights, AdChampagne team made a plan that helped us to find our targets. We were working not only with regions, sometimes - all over Russia.

During the whole project AdChampagne team worked together with an in-house team and they proved that with such a professional approach (where so many practical hypotheses for different creative materials are tested) the agency team can perform on the same indicators as in-house.

How many resources from the vendor's team worked with you, and what were their positions?

We work directly with several resources from the vendor’s team, especially with Business Development manager and Head of Media Buying Department.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Once we started working with AdChampagne it was a delightful journey to the top. We generated a great amount of monthly installs with KPI Cost Per Action. The volume of focus vacancies have also significantly increased.

How effective was the workflow between your team and theirs?

Our collaboration turned into a friendship. we had a really good time working together with AdChampagne so the workflow between our teams was easy and positive.

What did you find most impressive or unique about this company?

Their team members have strategic minds and a hands-on approach so they understand how to promote our project from a fresh point of view.

Are there any areas for improvement or something they could have done differently?

No! They're experts in their field.

BACKGROUND

Please describe your company and your position there.

I am Head of Mobile App Marketing at Russian State Lottery — Stoloto.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AdChampagne?

We wanted to partner with an advertising agency to expand the reach and increase first-time deposits from new users. AdChampagne had the expertise and bandwidth to help us grow our marketing campaign.

SOLUTION

How did you select AdChampagne and what were the deciding factors?

We were searching for the agency based on their experience. AdChampagne seemed to be a young and leading company with high-quality projects - that's why we decided to choose them. Another important reason was related to their professional creative production team.

Describe the project in detail and walk through the stages of the project.

At the early beginning of the project, we focused on increasing first-time deposits from new users. From there, AdChampagne team prepared a media plan for further development. It included Video Production and Creative Materials.

How many resources from the AdChampagne team worked with you, and what were their positions?

I’ve been in regular contact with two people: Business Development manager and Head of Media Buying Department. In total, there were around 20 people assigned to our project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are pretty sure that AdChampagne did their best and the intermediate results are already encouraging. The main indicator ARPPU significantly increased. We also opened additional segments of a younger target audience. Thanks to our teamwork, we made some festival cases and took the gold award.

I can admit that AdChampagne isn’t afraid of extra work, most of our marketing ideas were implemented by this agency.They are easy to get involved into new testings and case studies.

How effective was the workflow between your team and theirs?

They are always in touch, so any issues are solved as quickly as possible. We were pleased to collaborate with them due to prompt response to our requests.

What did you find most impressive or unique about this company?

The people at AdChampagne have been really outgoing. They’ve been attentive to our ideas. We were glad by their creative solutions for different problems: they always had 5-6 suggestions in stock. It’s actually been one of the most successful collaborations in my experience. We continue to work together.

Are there any areas for improvement or something they could have done differently?

No. We can recommend them

BACKGROUND

Please describe your company and your position there.

I’m Digital Ads Manager at NUUM Neobank, a platform for performing financial transactions with special bonuses that can be spent on additional opportunities in games for PCs, game consoles, tablets and smartphones.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AdChampagne?

We’re a new startup that only appeared in August, 2021. So we were looking for a reliable partner to develop our mobile app and attract new traffic sources. We wanted to distribute our product very fast and we hired AdChampagne team members to support the development.

SOLUTION

How did you select adChampagne and what were the deciding factors?

We did our web-research and found their site. Then we got in touch with them to see if they could be helpful to us. Thankfully, they had worked with similar projects and had enough expertise in banking industry.

Describe the project in detail and walk through the stages of the project.

AdChampagne team took care of everything from planning to execution and reporting. In August we launched the product and made more than 12 000 cards — that was an excellent result. They also made perfect creatives by their own side and launched marketing campaigns for the main project. In September we decided to choose a new model of work with better rate.

How many resources from the AdChampagne team worked with you, and what were their positions?

We work with a team of three: Business Development manager, Account manager and Traffic manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our collaboration is ongoing. At the beginning, we started working only with TikTok, but after successful performance, we collectively decided to connect with other platforms such as Facebook, Mail.ru and Google. We have already achieved positive changes in the number of issued cards. Our effectiveness is growing so we decided to increase the amount of allocated budget by a factor of 10.

How effective was the workflow between your team and theirs?

AdChampagne team members were very responsive and experienced so the workflow between our teams was extremely effective.

What did you find most impressive or unique about this company?

We enjoy working with the AdChampagne team - they take care of all our needs. The most important thing is they can deliver promised results.

Are there any areas for improvement or something they could have done differently?

None!

BACKGROUND

Please describe your company and your position there.

I am a Head of the project "Affiliate traffic" at monobank.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AdChampagne?

We started working with this agency while working on a growth strategy for mobile apps as part of Affiliate Traffic. Even though Monobank already had TikTok partners, we needed a more detailed concept and strategy. AdChampagne has the knowledge of the team and ways to expand and achieve our goals. Overall, they are showing themselves to be a strong partner through the affiliate program.

SOLUTION

How did you select this vendor and what were the deciding factors?

We are with many mobile marketing agencies, AdChampagne is showing great results, some of the best. I have no doubt about AdChampagne because they have their own production department and a wealth of experience with third party sources. Another important criterion is to be able to work with a strictly Ukrainian travel guide.

Describe the project in detail and walk through the stages of the project.

We agreed on a media plan and started running campaigns. AdChampagne's sales growth has increased 300% since the launch of their advertising campaign. A great start, and we continue to work closely together.

How many resources from the vendor's team worked with you, and what were their positions?

We work with at least 2 members of the team: Business Development manager and Head of the Traffic Purchase. Also there are more than 30 dedicated members working “behind the scenes”.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

AdChampagne's sales growth has increased 300% since the launch of their advertising campaign. In connection with these excellent results we decided to raise rates for them.

How effective was the workflow between your team and theirs?

We collaborated closely during the whole project and saw all important stages “step-by-step”. The communication format was easy, positive and trustful, that’s why we still continue to work and achieve new results together.

What did you find most impressive or unique about this company?

The AdChampagne team delves into the essence of tasks quickly and shows the ability to work structurally. Their solutions were extremely impressive - the main indicator here is our results.

Are there any areas for improvement or something they could have done differently?

No. Perfect work!

BACKGROUND

Please describe your company and your position there.

I am CMO. Our company is a National Track & Trace System. The main objective of the system is to increase the level of security of Russians, fight against counterfeit and low-quality analogues

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire AdChampagne?

We were searching for new advertising agencies for scaling our mobile app. We turned to AdChampagne to outsource both the strategic side of our marketing campaign as well as a creative one

SOLUTION

How did you select this vendor and what were the deciding factors?

Our company considered AdChampagne after going through several agencies specialising in Mobile App Marketing. We were also interested in working with the TikTok platform and valuable knowledge in this context was one of the most decisive factors for us. After I studied their portfolio, there was no doubt we would work together - I was really impressed with the quality of some creative materials so my choice was on them.

Describe the project in detail and walk through the stages of the project.

At the beginning, we had a kick-off meeting to talk about our needs and budgets. Then AdChampagne team suggested a media plan that was approved and started to run creative campaigns. The whole process was split into two phases depending on our main goals.

Now we are focusing on increasing the number of users who spend time in our app (that confirms via high conversion rate). Another direction we are working with is about special projects and contests. Here our main task - to increase the number of participants. We are still collaborating and the results are inspiring!

How many resources from the vendor's team worked with you, and what were their positions?

Total up to 30 resources. But most often we worked with two people from the team: Business Development manager and Head of the Traffic Purchase in constant contact.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The results were even better than we expected: We reached an average volume of 200k installs per month for TikTok - we were able to see our app ranking in quite short period of time. Now we are viewing continuous month to month growth - and we are very grateful to the AdChampagne team

How effective was the workflow between your team and theirs?

AdChampagne was a perfect example of an agency with high-quality expertise. So the workflow they performed was quick and positive: our communication was easy and we were 24/7 connected via social platforms.

What did you find most impressive or unique about this company?

Their skill and responsibility level: team members were very attentive to the tasks and achieved excellent performance indicators.

Are there any areas for improvement or something they could have done differently?

I’m satisfied with their overall services.