Zorka.Agency

BACKGROUND

Please describe your company and position.

I am the Influencer marketing lead of a gaming company 

Describe what your company does in a single sentence.

Mobile games

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Zorka.Agency to accomplish?

• We work with Zorka.Agency to promote one of our mobile games through influencer marketing campaigns.

SOLUTION

How did you find Zorka.Agency?

• Online Search
• Clutch Site

Why did you select Zorka.Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Zorka.Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included end-to-end management of an influencer marketing campaign aimed at promoting our mobile game. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a strong increase in game installs during the campaign and mostly hit our performance goals (CPI, RR, LTV, ROAS).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was spot on and delivered according to deadlines

What was your primary form of communication with Zorka.Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They provide excellent client service

Are there any areas for improvement or something Zorka.Agency could have done differently?

Can't think of anything

BACKGROUND

Please describe your company and your position there.

I'm user acquisition manager. We buy traffic for Galaxy Chat

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi ?

We needed a team to scale our advertising to drive high-quality traffic to our app.

What were your goals for this project?

We wanted to increase users in Russia. So we needed to launch effective advertising campaign.

SOLUTION

How did you select this vendor?

After the recommendation and thanks to a good employee who was able to talk about the company, experience and the ability to achieve goals.

Describe the scope of their work in detail.

After carefully testing our application, a strategy was developed. Creative advertising plus experience allowed Zorka.mobi to achieve our goal.

What was the team composition?

We started working with managers who have now become department heads. I think this explains everything :)

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been cooperating for 5 years.

How effective was the workflow between your team and theirs?

Zorka.Mobi is not just a partner, it is a family. We are together 24/7. This makes it possible to resolve all issues promptly.

What did you find most impressive about this company?

The ability to test everything new and achieve a positive result.

Are there any areas for improvement?

No, Zorka.Mobi team completely fulfills the set KPI.Everything is running according to our plans.

BACKGROUND

Please describe your company and your position there.

I work on a small team of game developers where I’m responsible for QA and automation activities.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi ?

We wanted to experiment with micro-influencers while promoting a newly released game.

What were your goals for this project?

We wanted to compare social traffic and YouTube traffic.

SOLUTION

How did you select this vendor?

One of my friends works for Zorka.Mobi.

Describe the scope of their work in detail.

We shared our goals, needs, and budgets, and Zorka made the media plan, which launched after we approved it.

What was the team composition?

We worked with a dedicated customer success manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We launched five flights in Tier 1 and exceeded 100% ROI in three of them. We released integrations in three-day intervals to drive organic installs.

How effective was the workflow between your team and theirs?

Their manager was always in touch and was highly responsible.

What did you find most impressive about this company?

The result was worth the money. Zorka also gave me some incredibly useful tips to further promote our products.

Are there any areas for improvement?

Everything was good, but I hope they expand into western markets.

BACKGROUND

Please describe your company and your position there.

I'm a marketing manager at a company that sells clothes through a website and mobile application.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We know how to grow our website rapidly, but had difficulties with our mobile app.

What were your goals for this project?

Our goals were to increase sales and attract users to the mobile app.

SOLUTION

How did you select this vendor?

We learned about them and met one of their representatives at the RIW conference in Moscow. After talking with them, we liked their approach and agreed to meet again. 

What was the team composition?

After the conference, their customer service manager reached out to us. 

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

During 10 months of operation, the number of mobile application installations increased from 10,000 to 40,000. They met all KPIs for our paying customers. 

How effective was the workflow between your team and theirs?

Our customer service manager is accurate, attentive, and polite. He provides weekly reports on the work and results.

What did you find most impressive about this company?

Their attitude toward their work and their customers is cool.

Are there any areas for improvement?

No, we like working with them and our cooperation continues.

BACKGROUND

Please describe your company and your position there.

I own an application that aggregates mobile discounts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We started marketing the application by ourselves, but saw few results. We decided to turn to professional marketers.

What were your goals for this project?

Our goal was to create a positive impression of the brand, penetrate the market, and attract active users.

SOLUTION

How did you select this vendor?

We heard good reviews about Zorka.Mobi. When we found their website and saw a lot of awards and prizes, we trusted them. We had a Skype interview, negotiated with the team, and proceeded with the project.

What was the team composition?

We worked with the sales manager and account manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We came to Zorka.Mobi with a small number of installations. As soon as we started working with them, the number of daily installations increased twelvefold. It later stabilized, but still showed positive results

How effective was the workflow between your team and theirs?

Our manager was always in touch, which was important for us.

What did you find most impressive about this company?

We didn't expect those results! In our country, few marketing professionals know how to achieve them. 

Are there any areas for improvement?

We didn't have any questions or concerns. We were grateful for their  professionalism.

BACKGROUND

Please describe your company and your position there.

I'm a mobile games project manager for a company that develops online games and similar products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We wanted to outsource the user acquisition (UA) campaign for a new product.

What were your goals for this project?

Our main goal was to get positive ROI and a high number of active users daily.

SOLUTION

How did you select this vendor?

We've heard of Zorka.Mobi from our partners, as the agency is well-known in the industry. We contacted them on their website, and they replied quickly.

What was the team composition?

We contacted their sales manager and customer success manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since we launched the campaign two months ago, we’ve seen a positive ROI. The retention rate (RR) metrics are also good: RR Day 1 - 48%, RR Day 7 - 18%, and RR Day 30 - 11%.

How effective was the workflow between your team and theirs?

They’ve solved all issues quickly.

What did you find most impressive about this company?

They are professionals who help us reach our goals. They are the best in the business.

Are there any areas for improvement?

We wish them to continue doing what they’re doing.

BACKGROUND

Please describe your company and your position there.

I am User Acquisition Manager for a gambling advertisement app

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We need to promote our mobile apps. The best traffic for them in Facebook. I hired Zorka.Mobi to supply me high-quality traffic in a needed volume from there.

What were your goals for this project?

In-app purchase, fresh ideas for creatives, needed volume.

SOLUTION

How did you select this vendor?

Specific of my job is to find as much as possible partners. They were one of others.

Describe the project in detail.

They have to come up with ideas for creatives, launch a huge quantity of campaigns, try different targeting.

What was the team composition?

Business development manager and the account-manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They supply me a traffic of high- quality. I want only to scale the campaigns with them.

How effective was the workflow between your team and theirs?

Super quick, effective, transparent.

What did you find most impressive about this company?

Everything is done on time. They respond even during their days off. And it is them who provide me with the info about my apps, not me.

Are there any areas for improvement?

They are cool.

BACKGROUND

Please describe your company and your position there.

I’m the marketing manager for Flo, a mobile application that enables women to track periods and manage their health.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We engaged Zorka.Mobi to launch and manage digital marketing campaigns.

What were your goals for this project?

We wanted to expand our user base and achieve a low cost per install (CPI).

SOLUTION

How did you select this vendor?

We researched multiple agencies and found Zorka.Mobi through a reference.

Describe the project in detail.

Zorka.Mobi's launched in-app and Facebook campaigns.

What was the team composition?

We worked with a sales manager, an account manager, and the team lead for media buying.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We obtained a very low CPI. Overall traffic improved as well.

How effective was the workflow between your team and theirs?

They addressed concerns and solved technical issues in a satisfactory manner.

What did you find most impressive about this company?

The team’s approach yielded personable customer service and excellent results.

Are there any areas for improvement?

No. I think they are great, and I would like to collaborate with them in the future.

BACKGROUND

Please describe your company and your position there.

I am a marketing manager at Pixonic, a game development company. I lead our influencer marketing efforts.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We needed help finding bloggers to promote our products.

What were your goals for this project?

We wanted to leverage influencers to drive more users to our products.

SOLUTION

How did you select this vendor?

We searched the market for a strong partner. We initially worked with a different vendor, but soon switched to Zorka.Mobi.

Describe the scope of their work in detail.

Zorka.Mobi helped us search for bloggers and influencers across YouTube, Facebook, and Instagram. They’ve secured deals across the US, Korea, Japan, Germany, France, and more. They also work with the influencers to prepare and launch their content.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

So far, every launch has been successful. We’re still working with their team.

How effective was the workflow between your team and theirs?

We had a few issues in the beginning, but we quickly worked through them. Zorka.Mobi is very communicative, responsive, and organized.

What did you find most impressive about this company?

I appreciated their team’s determination and transparency.

Are there any areas for improvement?

I don’t see any room for improvement with their team.

BACKGROUND

Please describe your company and your position there.

I’m the PR manager of an international mobile game developer and publisher. Our headquarters are in Cyprus, and we also have offices in Russia, Belarus, and the UAE.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Zorka.Mobi?

We needed a strong partner for influencer marketing. We had just launched a new game product and needed preregistration for release.

SOLUTION

How did you select this vendor?

Another partner recommended Zorka.Mobi for this service.

Describe the scope of their work in detail.

Zorka.Mobi prepared a list of bloggers list for a YouTube campaign; then the team provided communication with influencers and traffic for preregistration.

What was the team composition?

We worked with four members of their team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They did a great job. We achieved all of our key performance indicators—the quality and volume of traffic met all our requirements.

How effective was the workflow between your team and theirs?

They were efficient, and everything was correct.

What did you find most impressive about this company?

They provide the best customer service in the market.

Are there any areas for improvement?

None.