YellowInk Digital

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Great Interactive

Describe what your company does in a single sentence.

The company launched in Q3 2012 and has since then implemented projects for its clients using gamification to increase employee engagement. Today, Great is a team of 22 specialists in psychology, marketing, game design, and programming. Our combined experience, leveraging the potential of new technologies, and satisfied customers have made us a leader in the employee gamification market. Our core product is the Firmcity platform, which builds strong communities within corporations and uses game mechanics to engage employees in achieving business goals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• Optimize search on our new website

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Clutch Site

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Page-by-page review of site content, proposed revisions to optimize search potential, execution of revisions, consulting on future improvements to maximize SEO.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

YellowInk Digital made several important on-page changes to maximize our potential to rank for relevant keywords.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Extremely responsive. Worked beyond the regular work day to meet our delivery expectations.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their expertise in SEO, their initiative to educate themselves about our industry (and understand relevant keywords), their ability to communicate why they suggested the changes they made.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Not really. We're very satisfied with their work.

BACKGROUND

Please describe your company and position.

I am the Founder of DOJI S.A.

Describe what your company does in a single sentence.

Our goal is to transfer knowledge in the most efficient way - through the use of new technologies and original solutions. We specialize in creating e-learning products based on gamification. Doji original solutions are unprecedented in the Polish market, innovative tools, which include training applications and business games.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• To help us understand what we need to do to increase Organic Search traffic to our website

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Clutch Site

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We asked YellowInk Digital to provide a thorough SEO audit of our website that would provide benchmarking, the competitive landscape, key technical fixes and content opportunities.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

+50% year-over-year growth in organic search traffic within 9 months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very thorough, knowledgeable, professional, on time and on budget.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They really know their stuff. They were ethical and provided personal service.

Are there any areas for improvement or something YellowInk Digital could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Former Co-Founder of Govrn

Describe what your company does in a single sentence.

AI-first Board Management Platform that transforms how boards govern, decide, and lead.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• We aimed to expand the business value of our website by increasing targeted organic search traffic and converting that traffic into qualified sales leads.

SOLUTION

How did you find YellowInk Digital?

Online Search

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Yellowink Digital was engaged to execute a comprehensive SEO strategy for our staffing company across two consecutive 12-month engagements. The primary objective was to drive qualified organic traffic and improve conversions through a combination of content, technical optimization, and authority building.

Key deliverables included:

• Target page optimization and content creation
• Link acquisition and authority building
• Technical SEO improvements
• Keyword research and gap analysis
• Conversion tracking setup and optimization
• Ongoing reporting and campaign management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the start of the campaign, we’ve seen consistent improvements across key performance metrics. Website traffic and keyword rankings have steadily increased, along with a noticeable uplift in conversions.

Month-over-month, both traffic and lead generation continue to trend upward, and several of our priority pages are now ranking more competitively. Overall, we’re seeing strong momentum and meaningful business impact.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team has been fantastic to work with, highly responsive, knowledgeable, and reliable. Communication has been clear and consistent throughout the engagement, and all deliverables have been completed on schedule.

They’ve made the entire process seamless and have always been quick to address questions or adapt to our needs.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most is their strategic and detail-oriented approach. From the beginning, they came in with a clear plan and demonstrated a deep understanding of SEO best practices.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Not at this time.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Gluon HQ

Describe what your company does in a single sentence.

Gluon is a Java technology company laser-focused on developing libraries, services, and tooling around the goal of having Java on mobile devices.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• As the Co-founder of Gluon HQ, our main goal was to strengthen our SEO and improve our visibility in search results. We wanted to rank higher on Google, especially for relevant keywords in our space, and drive more qualified organic traffic to our website without relying on paid channels.

SOLUTION

How did you find YellowInk Digital?

Upwork

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The primary focus was on improving our SEO performance and building a stronger foundation for long-term growth.

Yellowink Digital worked closely with us to identify the right keywords and opportunities within our niche. They implemented on-page optimizations across our website, ensuring key pages were properly structured and aligned with SEO best practices.

They also made technical improvements to the site, helping with performance, structure, and overall usability, all of which contributed to better search visibility and user experience.

Over the past couple of months, we’ve seen steady progress, and based on the results so far, we’re continuing to work with them. The next phase will involve refining and enhancing the website further to make it even more user-friendly and better optimized for search.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We’ve seen consistent improvements backed by clear data:

• Growth in website traffic through Google Analytics
• Increased impressions, clicks, and visibility in Search Console
• Positive movement in keyword rankings
• Regular SEO audits and performance insights

The data shows steady upward progress, which gives us confidence in the direction we’re heading.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was organized and reliable throughout the engagement. They provided a clear monthly roadmap of tasks and consistently delivered on what was planned. Communication was smooth, and they were always responsive whenever we had questions or needed clarification.

What was your primary form of communication with YellowInk Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to truly understand our business was not what we expect and that was amazing. Gluon HQ operates in a unique space, and it’s not always easy for external teams to grasp that quickly.

They took the time to understand what we do and tailored their SEO approach accordingly, rather than applying a generic strategy.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Nothing comes to mind. We’re happy with the progress.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Properly

Describe what your company does in a single sentence.

Your design partner for what's next. We work with startups and protocols in Web3, DeFi, fintech, and AI. From early-stage teams finding product-market fit to protocols managing billions in TVL, we help complex products look and work the way they should. 8+ years. 100+ projects. $7B+ in assets managed through products we designed. What we do: Branding · UX Design · UI Design · Design Systems · Web Design · Webflow Development · Motion · 3D Talk to us → hello@properly.studio

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• I knew that our site was in bad shape after migrating from Wix to WordPress. I wanted to make sure that it was being indexed properly by Google.

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Clutch Site

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

YellowInk Digital helped us ensure that the pages outside of our home page were being properly indexed. From there, they helped us optimize our on-page SEO throughout our site. They helped us optimize our header tags, page titles, keywords, and copy.
YellowInk Digital made recommendations based on our search volume in addition to how our competitors were also targeting similar keywords. They also made sure our Google analytics instance was in place, too. They looked at how we were setting up channels and different conversion goals. The team made sure we got clean data so we could make better decisions.
Additionally, they got into some content analytics as well. Once they learned which actions we were most interested in tracking, they built out a dashboard in Google data studio. That tool helped us understand the different content that was actually driving traffic to the site and how it was performing in a single, easy to look at dashboard.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

In the six months that we worked together, we had a 78% increase in users. We also had a 79% increase in new users and a 70% increase in sessions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had a Slack channel, which was helpful. We also had an initial readout with them within the first 30–45 days where they presented a six-month roadmap. After that, we met monthly as a broader group. I also had a more tactical meeting every two weeks.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were always quick to provide recommendations in different areas. They were very good at initial recommendations, taking feedback, and mixing best practices with our business needs to help us reach our goals. They were very flexible and it was much appreciated.
They offer a lot of bang for their buck. We got a lot of value out of them. They’d be the first team that I reach out to if I ever need help in the same area.

Are there any areas for improvement or something YellowInk Digital could have done differently?

It would’ve been great if they could’ve written copy for us. At the same time, we didn’t ask them to do that for us. Additionally, since we’re a two-person team we couldn’t act on all of the recommendations they offered. It would’ve been nice if they could start on some of those recommendations for us but that wasn’t outlined in their SOW.

BACKGROUND

Please describe your company and position.

I am the Founder of PrezART

Describe what your company does in a single sentence.

Some time ago, we decided to investigate what makes certain presentations impossible to survive without a Red Bull, and then there are those that the same people post on Facebook and watch 20 times. After careful analysis, we concluded that to create the perfect presentation, it would be great to be a writer, screenwriter, actor, comedian, photographer, illustrator, and designer all at once. 
Except that would be more difficult than convincing your grandmother you're not hungry anymore. So we simply assembled a team, like the Avengers, who want to change the world of presentations and defend it from the nightmares with their logo in the lower right corner. This is how the first company in Poland was founded, bringing elements from the world of art to presentations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• Grow awareness More online traffic Links

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Clutch Site

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired YellowInk Digital to help us with our SEO Strategy and link building efforts. The main focus was establishing a strategy focused on local and national growth. The main deliverables were strategy for short term and long term growth, and actual linkbuilding strategy for our business as well. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The strategy we received was excellent. Very thorough investigation and consulting by the YellowInk Digital team. The big result for us was a pathway to grow our rankings, authority, and ultimatelly sales. There was considerable amount of detail put into how we are going to compete with other larger players and most importantly, how we are going to take market share in a competitive space. It was by far and away one of the best experiences I've had working with an agency. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was on time, and well documented front the get go. Communication it definitely one of their strong suits. 

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their depth of knowledge of SEO strategy, tactics, and what Google is looking for was the most impressive part of working with YellowInk Digital. Their team and management are excellent, and their knowledge about the industry and my market felt very deep.

Are there any areas for improvement or something YellowInk Digital could have done differently?

I plan to continue to work with YellowInk Digital, and don't have any critiques for their team. 

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Forklift-Simulator

Describe what your company does in a single sentence.

The Forklift-Simulator combines the latest in virtual reality technology with authentic forklift controls. It allows operators to hone their skills and increase their confidence in complete safety. Train and practice forklift driving in a risk free environment, that is engaging and enjoyable learning experience for all. The Forklift-Simulator is a safe, fast, and cost-effective solution for training new employees and experienced operators.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• We needed help with SEO, plain and simple. Our goals were: 1. Get more people to find us online. 2. Bring in organic traffic without paying for ads. 3. Create a content strategy that actually made sense and kept people on our site. We knew SEO takes time, so we wanted a team that actually understood our industry and could build a plan that worked long-term.

SOLUTION

How did you find YellowInk Digital?

Referral

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from YellowInk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The team at Yellowink Digital didn’t just throw a basic SEO plan at us, they actually took the time to understand our business and what would move the needle.  

They started with keyword research, finding the right search terms that would actually help us rank. Then, they worked on fixing and improving our website, including:  

1. Making sure important pages were optimized  
2. Speeding up our site and making it mobile-friendly  
3. Fixing internal links so everything connected better  

Once the basics were in place, they focused on content strategy and backlinks. They helped us create high-quality content that was both SEO-friendly and useful for our audience.  

The link-building part was huge, they got us solid backlinks from real, high-authority sites, which made a big difference in our rankings.  

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

SEO takes time, but in four months, we saw real results:  

65% more website traffic, and not just random clicks, actual potential customers. Better quality leads, more people coming to our site were actually interested in what we offer.  We also saw higher engagement, people were spending more time on our site, not just bouncing.  

It wasn’t just about ranking higher, we were getting real business growth from the changes.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were on top of everything from the start. We had a dedicated project manager who actually understood our business, not just SEO.
1. Clear timelines  
2. Met every deadline  
3. Easy to work with  

Whenever we had questions or needed adjustments, they responded fast and always had a solid plan.  

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They know their stuff. This wasn’t just basic SEO, they had a real strategy. They actually listen. Instead of a one-size-fits-all approach, they tailored everything to our businesses. They deliver results. No empty promises, just real, measurable growth.

Are there any areas for improvement or something YellowInk Digital could have done differently?

No complaints on improvement. Everything was clear, on time, and we got results.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Zufaa Inc.

Describe what your company does in a single sentence.

Zufaa is a software development company in New York, USA. We cater to various business sectors by providing them with software development and content-writing services. Other than that, we provide web design and web development services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• We needed more people filling out our online quote form. Simple as that. We knew SEO was the way to go, but we didn’t have the time (or honestly, the know-how) to do it right. Yellowink Digital came highly recommended, so we gave them a shot.

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Google Search

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They didn’t just throw ads at the problem. They actually went deep into fixing things that were holding us back. Here’s some of what they tackled:

• Cleaned up bad backlinks: Turns out, we had a bunch of junk links dragging us down. They got rid of them.
• Fixed our tracking: Our Google Analytics setup was a mess, so they cleaned that up so we could actually see what was working.
• Optimized key pages: They adjusted our site to better target the right keywords.
• Built strong links: Not just any links, but the kind that actually help rankings.
• Improved conversions: We jumped on a call and they pointed out ways to make our site better at turning visitors into leads, added more CTAs, improved our contact form, even put a CTA in the header to grab attention faster.
• Ongoing SEO strategy: Instead of a “one-and-done” approach, they’ve been working with us to keep building momentum.

Basically, they didn’t just patch things up, they set us up for long-term success.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We started seeing results fast. We hit #1 on Google for our main keyword and a bunch of related ones too. That alone was a game-changer.

They also set up Google Tag Manager so we could track exactly how many people were filling out the quote form. Right away, we saw a boost in traffic, and more importantly, more leads.

I was so impressed I even sent my brother their way, and now his business is seeing the same kind of results.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Super organized. No guesswork, no chasing them for updates.

Monthly reports: They send a clear breakdown of what’s working and what’s next.

Live dashboard: I can check progress anytime.

Regular emails: They keep us in the loop without overloading us with info.

They made everything easy to understand, which I really appreciate.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

No sales fluff. I hate dealing with agencies where you get sold one thing, then passed off to someone else. With Yellowink Digital, the people I talked to on day one were the same people actually doing the work. They know SEO inside and out, and they actually care about getting results.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Nope. They handled everything and did exactly what they said they would.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Agency Handy

Describe what your company does in a single sentence.

Agency Handy is an all-in-one agency management platform built to help service providers, freelancers, and digital agencies simplify their operations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• we needed a website refresh & better google rankings. site was outdated, seo needed work. just wanted something modern that actually showed up when people searched for us.

SOLUTION

How did you find YellowInk Digital?

Online Search

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from YellowInk Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

They redesigned our whole site & have been handling seo ever since. made the site look way better, run faster, and actually perform. Some key stuff they did:

1. New website design, way cleaner & mobile-friendly

2. SEO work to get us ranked higher on google

3. Made sure pages load fast & run smooth

4. Track progress with reports & analytics

5. They took care of everything, which was nice cause we didn’t wanna deal with multiple teams.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Site looks way better, runs smoother, and we’ve definitely moved up in google rankings. more traffic, better engagement. also, customers have actually said they like the new look, which is always good to hear.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yeah, they delivered on time & budget. They were super easy to work with and kept us in the loop the whole way. if we needed tweaks or had questions, they were on it. no headaches.

What was your primary form of communication with YellowInk Digital?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Just how easy they made everything. No overcomplicated tech talk. They actually listened to what we needed and got it done.

Are there any areas for improvement or something YellowInk Digital could have done differently?

No complaints. smooth process start to finish. if anything, wish we started working with them sooner.

BACKGROUND

Please describe your company and position.

I am the Marketing Strategist of Boys Club

Describe what your company does in a single sentence.

We are a Tech and business company reporting for people who hate tech and business reporting.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire YellowInk Digital to accomplish?

• Boys Club has a strong voice and an active community, but managing social consistently across platforms was becoming difficult as our content, livestreams, and events scaled. The challenge was maintaining momentum, staying culturally relevant, and showing up regularly without losing our tone or overloading the internal team.

SOLUTION

How did you find YellowInk Digital?

• Online Search
• Google Map

Why did you select YellowInk Digital over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from YellowInk Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They supported us with ongoing social media management and this included content planning, post creation, scheduling, and helping us structure our social presence around our newsletters, livestreams, and events. They worked closely with our team to ensure everything stayed aligned with our brand and community.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw more consistency across our social channels and stronger engagement on posts tied to key content drops and events. Our social presence became more intentional rather than reactive, which helped extend the reach of our content and keep the community engaged between activations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were flexible, responsive, and easy to collaborate with. Social moves fast, and they were able to adapt to changes without slowing things down. Communication was clear, and workflows felt natural rather than overly structured.

What was your primary form of communication with YellowInk Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to operate within a culture-led brand without watering it down. YellowInk understood that Boys Club isn’t a traditional brand and didn’t force templated content or generic engagement tactics.

Are there any areas for improvement or something YellowInk Digital could have done differently?

Nope, there is no such thing as improvement yet, though if there is, I will be back to comment on that.