xFlex

BACKGROUND

Please describe your company and position.

I am the CEO of My Center

Describe what your company does in a single sentence.

My Center is a wellness studio offering yoga practices, sound therapies, massages, and holistic treatments that support physical, mental, and emotional well-being.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire xFlex to accomplish?

• We needed xFlex to build a modern WordPress website that clearly presents our wellness services and reflects the calm, balanced atmosphere of My Center. Our goal was to improve online visibility and make exploring and booking our practices easier for clients.

SOLUTION

How did you find xFlex?

• Online Search
• Referral

Why did you select xFlex over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from xFlex were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

xFlex designed and developed a fully customized WordPress website for My Center, focused on presenting all wellness services clearly and creating a calm, inviting user experience aligned with our brand. Their work included planning the site structure, UI/UX design, creating dedicated pages for yoga practices, sound therapies, massages, and inversion treatments, integrating contact and booking forms, optimizing the site for mobile devices, and implementing SEO-friendly foundations. The final deliverables included a modern, responsive website, complete service content integration, intuitive navigation, and a visually cohesive design that reflects our center’s philosophy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The new website led to higher online engagement, more appointment requests, better service discovery, and longer user sessions. Clients now navigate our practices more easily, and overall visibility of My Center improved significantly.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

xFlex managed the project smoothly and with clear structure. They communicated regularly, shared updates, and guided us through every step of the process. All deliverables were completed on time, and they responded quickly whenever we needed adjustments or clarifications. Their flexibility and attention to detail made the collaboration easy and stress-free.

What was your primary form of communication with xFlex?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how well xFlex captured the essence of our wellness center and translated it into a calm, inviting digital space. They understood not only the technical requirements but also the emotional tone we wanted to convey. Their ability to combine clean design, intuitive structure, and a deep sense of our brand’s philosophy made them stand out.

Are there any areas for improvement or something xFlex could have done differently?

We were very pleased with the project overall.

BACKGROUND

Please describe your company and position.

I am the CTO of AutoSense and SPA

Describe what your company does in a single sentence.

AutoSense & Spa Detailing Center was created with a passion for cars. At the center, we not only offer a spa experience for the car, but also rewrite the way owners maintain the appearance of their cars.

We have modern facilities and qualified specialists who will transform the car in a way that looks like it just left the showroom.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire xFlex to accomplish?

• We hired xFlex to build a premium, modern website for our detailing studio and to develop a complete CRM/ERP system that would help us manage and track the entire business. Our objectives were to improve our online presence, streamline customer bookings, centralize all operational processes, and gain better visibility over appointments, clients, and workflow.

SOLUTION

How did you find xFlex?

• Online Search
• Referral

Why did you select xFlex over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from xFlex were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

xFlex handled the full digital transformation of our detailing business. Their work covered the development of a new website as well as a custom-built CRM/ERP platform tailored specifically to our internal processes.

Key deliverables included:

A modern and premium company website

- redesigned structure focused on conversions

- mobile-optimized pages for service browsing and booking

- integrated forms for online appointment requests

- clear presentation of our detailing packages and portfolio

A custom CRM system for managing customer relationships

- centralized client profiles

- booking and appointment tracking

- automated reminders and follow-ups

- history of services performed on each vehicle

A full ERP module supporting daily operations

- task and workflow management

- employee scheduling and resource allocation

- inventory and materials tracking

- financial dashboards and performance insights

Internal automation & integrations

- syncing website bookings directly into the CRM

- notifications for customers and staff

- reporting tools for management

Ongoing support and improvements

- feature updates

- performance optimizations

- technical assistance whenever needed
 

Their team delivered an end-to-end solution that helped us digitize and streamline our entire operation - from online booking to internal workflow and management.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results from the project were clearly measurable and had a direct impact on both our customer experience and internal operations.

Some of the key improvements include:

• 40% increase in online appointment requests within the first months after launching the new website.
• Significant reduction in administrative workload thanks to automated scheduling and customer management.
• Faster internal workflow, with employees able to track tasks, service status, and vehicle history in one centralized system.
• More accurate resource planning and inventory tracking, leading to fewer delays and better service consistency.
• Improved customer retention, supported by the CRM features such as reminders, service history, and follow-up automation.
• Clear visibility into business performance, with management dashboards helping us make decisions based on real data rather than assumptions.

Overall, the combination of the website and the CRM/ERP platform allowed us to operate more efficiently and serve customers faster and more professionally.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

xFlex managed the project with a very organized and methodical approach. They broke the entire work into clear phases - website, CRM, and ERP - and kept us updated at every step with demos, progress reports, and next steps. All agreed milestones were delivered on time, even though the project involved complex internal logic and many custom features.

Their responsiveness was excellent. Anytime we had a change, a new idea, or needed clarification, they reacted quickly and offered practical solutions rather than just taking notes. What we appreciated most was that they understood our operational challenges as a detailing studio and proactively suggested improvements that made the system easier and faster for our team to use.

Overall, their project management was reliable, structured, and very easy to work with.

What was your primary form of communication with xFlex?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most about xFlex was their ability to understand our business operations in depth and then translate that knowledge into a practical, easy-to-use digital system. They didn’t just build what we asked for - they analyzed how our team works, how customers book services, and how our workflow moves from start to finish.

Their technical versatility was also impressive. It’s rare to find a team that can deliver both a premium website and a fully customized CRM/ERP platform with the same level of quality and attention to detail. The combination of creativity, professionalism, and a problem-solving mindset truly made them unique.

Are there any areas for improvement or something xFlex could have done differently?

We were very satisfied with the overall work, and the project met all of our expectations. If there’s one thing we could suggest, it would be to provide even more documentation or video tutorials for some of the more advanced CRM/ERP features. The system is powerful, and having additional guides would make onboarding new team members even faster.

Other than that, their work, communication, and technical execution were excellent.

BACKGROUND

Please describe your company and position.

I am the General Manager of JoyTaxi

Describe what your company does in a single sentence.

JoyTaxi is a taxi company in the city of Varna! Our company offers reliable and quality services, professional drivers and modern cars with comfortable travel conditions. We are at your services 24/7, ensuring your safety and comfort at any time of the day. We have spacious taxis for 6+1 passengers, accept card payments and provide the convenience of ordering through our mobile app.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire xFlex to accomplish?

• We hired xFlex to redesign and modernize our company website, improve loading speed, and create a more user-friendly experience for our customers.
• We hired xFlex to develop our mobile application, which allows customers to book rides with a fixed price — something unique in our city. Our goal was to offer a more convenient, reliable, and modern digital experience for our users.

SOLUTION

How did you find xFlex?

• Online Search
• Referral

Why did you select xFlex over others?

• Referred to me
• Company values aligned

How many teammates from xFlex were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

xFlex handled the complete development of our web platform and mobile application. Their work included planning, UI/UX optimization, front-end and back-end development, as well as ongoing support.

Кey deliverables included:

• A fully redesigned company website built on WordPress

- modern layout, improved structure, optimized loading speed

- mobile-responsive pages tailored for taxi service users

• A custom mobile application for iOS and Android

- fixed-price ride booking system (unique in our city)

- real-time order management

- user-friendly interface with clear ride information

- secure login and customer profile section

• Integration of key functionalities

- price calculator with fixed-rate logic

- driver and ride management tools

– automated email/SMS notifications

- analytics and tracking setup

• Branding & UX improvements

- clean visuals aligned with Joy Taxi’s identity

- simplified booking flow to reduce user friction

• Technical optimization

- performance improvements

- SEO-friendly structure

- ongoing maintenance and fast support whenever needed

xFlex delivered everything end-to-end, ensuring the platform works smoothly and gives our customers a fast, reliable, and modern experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered clear, measurable improvements for our business.

After launching the new website and mobile application, we saw significant progress across several key areas:

35% increase in online booking volume within the first three months.
Over 4,000+ mobile app installs shortly after launch, with consistently high engagement.
A 50% reduction in support calls, since customers now receive clear information and fixed prices directly through the app.
Faster service onboarding: new customers began using the app instead of calling, improving operational efficiency.
Higher customer satisfaction, reflected in positive feedback specifically about the fixed-price booking system - a unique feature in our city.
Improved brand perception, with the new platform making Joy Taxi appear more modern and technologically advanced than local competitors.

Overall, xFlex helped us achieve both business growth and a stronger competitive position in our market.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

xFlex demonstrated excellent project management throughout the entire engagement. They set clear timelines from the beginning and consistently delivered every milestone on schedule - in some cases even earlier than expected. Communication was fast, structured, and very easy for us. We always knew the status of the project, what was coming next, and what was needed from our side.

They were highly responsive to our requests, whether it was a new feature, a change, or a technical question. Their team handled every need quickly and professionally, offering solutions instead of just taking instructions. We appreciated their proactive approach - they often identified issues before we noticed them and provided recommendations to improve the user experience and overall system performance.

Overall, their reliability, speed, and communication made the entire process smooth and stress-free for us.

What was your primary form of communication with xFlex?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about xFlex was their combination of speed, precision, and genuine partnership attitude. They didn’t just execute tasks - they took the time to understand our business model, our customers, and what would make our service stand out in a competitive market. Their ability to translate complex requirements, like the fixed-price booking system in our mobile app, into a clean and reliable solution was exceptional.

We also appreciated their communication style - fast, clear, and proactive. They consistently anticipated our needs, offered better alternatives when necessary, and treated the project as if it were their own. This level of ownership and attention to detail is rare, and it’s what truly sets them apart.

Are there any areas for improvement or something xFlex could have done differently?

Overall, we are extremely satisfied with the work xFlex delivered. If we had to point out anything, it would simply be the wish for them to expand their team so they can take on even larger volumes of work in parallel. The quality of their delivery naturally creates high demand, and having more available capacity in the future would only make them an even stronger partner.

But in terms of communication, deadlines, technical execution, and support, they exceeded our expectations.