Whitecap Canada | Custom Software. Real Results. Canadian Made.
Whitecap is a leading Canadian software development company with over 27 years of experience delivering high-quality, secure, and scalable digital solutions. We specialize in both custom software development and platform-based solutions, helping organizations reimagine how they operate, engage customers, and grow.
We’re proudly 100% Canadian—our entire team is based here, and nothing is outsourced. This gives our clients the benefit of close collaboration, responsive communication, and full accountability from start to finish.
Our deep expertise spans the full Microsoft ecosystem. As a certified Microsoft Solutions Partner with three designations, we deliver powerful solutions using:
.NET for secure, scalable, and enterprise-grade application development
Power Platform (Power Apps, Power Pages, Power Automate, Power BI)
Dynamics 365 CRM for intelligent customer engagement
SharePoint for collaboration and complex migrations
Cloud development, AI integration, and application modernization
We’ve earned the trust of some of Canada’s most respected brands and institutions—including Four Seasons Hotels, Sunnybrook Hospital, SickKids Foundation, Hydro One, Miele Canada, Woodbine Entertainment, Park ‘N Fly, Lawrie Insurance, and the Canadian Cancer Society—through our results-driven approach and long-term partnerships.
At Whitecap, we combine solid engineering with forward-thinking design and a passion for innovation. Whether you're launching a new platform, modernizing legacy systems, or unlocking the potential of your data, we're ready to build with you.
Whitecap Canada offers competitive pricing and good value for cost, with project investments ranging from $90,000 to over $600,000. Clients appreciate their responsiveness and project management, ensuring timely delivery and effective communication throughout engagements.
Most clients report high satisfaction with the deliverables provided by Whitecap Canada, noting improvements in efficiency, user engagement, and overall system functionality.
Proven Expertise in CRM and Custom Software
Whitecap Canada is highly regarded for their ability to build custom CRM solutions and other software applications. Clients from varied sectors, such as real estate and financial services, have praised their ability to deliver tailored, innovative solutions.
Strong Project Management and Communication
Clients consistently highlight Whitecap Canada's robust project management and clear communication. They are praised for meeting deadlines, being responsive, and effectively managing project scopes and budgets.
Effective Use of Agile Methodologies
The use of agile methodologies in project management has been effective, as noted by clients, allowing for adaptive planning and continuous improvement throughout the project lifecycle.
Commitment to Client Success and Collaboration
Whitecap Canada demonstrates a strong commitment to client success, often acting as a partner rather than just a vendor. They take time to understand client needs and collaborate closely to deliver effective solutions.
Room for Growth in Mobile App Development
A client mentioned the need for Whitecap Canada to invest more in native mobile app development, indicating a potential area for growth and expansion of their service offerings.
CRM Consulting & BI Services for Premium Appliances Retailer
BI & Big Data Consulting & SICRM Consulting and SI
Confidential
Jan. 2024 - Sep. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Whitecap's engagement and professionalism have been consistently outstanding."
Sep 3, 2026
Business Systems Manager, Caplan's Appliances
Chris Clavecillas
Verified
Retail
Toronto, Ontario
11-50 Employees
Online Review
Verified
Whitecap Canada designed and implemented Dynamics 365 CRM and CXM environments for a premium appliances retailer. The team redesigned the client's project business process flow and built their reporting views.
Whitecap Canada's work became the operational backbone of the client's sales organization. The team delivered a solution that fit the client's needs, resulting in full sales-floor adoption. Moreover, Whitecap Canada was an outstanding partner and a pleasure to work with.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Business Systems Manager of Caplan's Appliances
Describe what your company does in a single sentence.
We sell premium and luxury appliances
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
Create a Customer Relations Management Tool
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Great culture fit
Referred to me
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Whitecap is Caplan's Appliances' D365 development and implementation partner. They built our CRM and Customer Experience (CXM) environments from the ground up and handle all implementation and customization requests across the CRM, CXM, and Quoting modules. The engagement is continuous rather than project-bound: we bring them operational problems from a ~21-rep sales floor, and they help us translate those into configuration, custom fields, business process changes, and data model design within Dynamics. Key Deliverables:
Ground-up CRM and CXM build — designed and implemented our Dynamics 365 CRM and CXM environments, establishing the project, quote, and contact data model that every downstream process at Caplan's now runs on.
Project business process flow redesign — added a "Partial Close" stage to the project lifecycle (Active --> Ready To Close --> Close --> Partial Close --> Waiting For Delivery --> Delivered), with invoices now carrying a Payment Status (Outstanding / Partially Closed / Fully Closed) and a guardrail preventing projects from advancing to Waiting For Delivery until invoices are fully closed.
Pipeline hygiene tooling — custom Idle Days tracking on project records, plus a management-restricted "Project On Hold" toggle (now live) that pauses idle-day accumulation on long-lifecycle projects so they aren't flagged as stale. Whitecap worked through the edge cases with us — what happens when a project comes off hold — rather than just building the literal request.
Reporting views and exports — the Daily Project Audit and Active Quotes views that feed our internal pipeline reporting, health scoring, and forecasting work, including adding fields such as Project Estimate to the export as our reporting needs evolved.
Specifier contact record redesign — collaborative design of a relationship-intelligence model for specifier contacts, currently in testing, including a dual-lookup Engagement Event Dataverse table, duplicate-blocking options, resolution of ownership between the Owner and Account Manager fields, and security role review ahead of go-live.
Ongoing advisory — regular scoping conversations where they help us pressure-test ideas before committing to a build, which has saved us from more than one solution that would have looked right and behaved wrong.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The environment Whitecap built has become the operational backbone of our sales organization rather than a system of record that reps work around.
Specific outcomes:
Full sales-floor adoption. All users now run their pipeline in D365; every project, quote, and specifier relationship at Caplan's is tracked in the system.
Reporting built entirely on Views delivered by Whitecap
Invoice finality is now verifiable by designation. . Invoices now carry an explicit Payment Status, eliminating a whole category of reporting ambiguity.
Stale-project noise reduced. The Project On Hold toggle removes long-lifecycle projects from idle-day flagging, so the stale-pipeline reports management reviews weekly reflect real inactivity rather than project timelines.
Specifier data quality moving from audit to structure
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Working with Whitecap has been a pleasure from the start. Peter and his team, including Elham, have been outstanding partners on our Dynamics 365 work. I say "partners" deliberately because the relationship feels far more collaborative than a typical vendor engagement. They take the time to understand what we're trying to accomplish, help us flesh out our ideas, and consistently land on solutions that fit how we actually operate. I'd recommend them without hesitation.
What was your primary form of communication with Whitecap Canada?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Whitecap's engagement and professionalism have been consistently outstanding. Peter makes it easy to bring ideas to the table and ensures each one is properly addressed, but he's equally willing to flag when a request won't serve Caplan's well. That candour is a large part of why we trust the relationship.
Are there any areas for improvement or something Whitecap Canada could have done differently?
None
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Website Revamp & Cloud Migration for Financial Services Firm
Cloud Consulting & SIWeb Development
$50,000 to $199,999
Jan. 2021 - Jan. 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their emphasis on continuous improvement set them apart, ensuring they remained competitive and adaptable."
Feb 29, 2024
Sales Coordinator, Easylease Corp
Vatanpreet Kaur
Verified
Financial services
Toronto, Ontario
1-10 Employees
Online Review
Verified
Whitecap Canada revamped a financial services firm's website. They upgraded the site's internal system, integrated new features, migrated data and apps to the cloud, and provided training and technical support.
Whitecap Canada helped the client improve website traffic by 30%, boost online sales conversion rates by 20%, improve internal system uptime by 99.9%, and reduce the average resolution time of customer support tickets by 25%. Moreover, the team was responsive, proactive, punctual, and adaptable.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Sales Coordinator of Easylease Corp
Describe what your company does in a single sentence.
Easylease has been around for over 25+ years helping Canadian companies get approved for financing, as well as partnering up with dozens of suppliers to assist in their clients' financing needs.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
Enhance user experience by implementing responsive design and intuitive navigation for the company website
Streamline internal processes through automation and integration of robust backend systems for improved efficiency.
Boost security measures and data management protocols to ensure compliance and safeguard sensitive information across both website and internal systems.
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Close to my geographic location
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Website Redesign: Overhaul of company website with modern design, responsive layout, and improved user experience.
Internal System Upgrade: Integration of new features, enhanced security measures, and streamlined workflows for efficient operations.
Migration to Cloud: Transfer of data and applications to cloud infrastructure for scalability, accessibility, and cost-effectiveness.
Training and Support: Comprehensive training sessions for employees on utilizing the updated systems, coupled with ongoing technical support for smooth transition and continued optimization.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Improved website traffic by 30% within the first quarter post-implementation, indicating enhanced user engagement and visibility.
Decreased average customer support ticket resolution time by 25%, highlighting enhanced efficiency and satisfaction.
Achieved a 20% increase in online sales conversion rates, demonstrating improved user experience and interface effectiveness.
Internal system uptime improved by 99.9%, leading to enhanced productivity and reduced downtime-related costs.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Whitecap Canada executed their modernization project with robust project management, ensuring timely delivery of all items. They remained responsive to our needs throughout, promptly addressing any concerns or requirements. Their proactive approach and effective communication facilitated a smooth and successful transition for both the company website and internal systems.
What was your primary form of communication with Whitecap Canada?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
What struck me most about Whitecap Canada is their commitment to innovation and modernization. Their approach to updating both their website and internal systems reflects a forward-thinking mindset. Their ability to seamlessly integrate technology into their operations showcases their dedication to efficiency and staying ahead in their industry.
Their emphasis on continuous improvement set them apart, ensuring they remained competitive and adaptable in a rapidly evolving market. Overall, their proactive stance towards embracing change is truly impressive and indicative of a company poised for long-term success.
Are there any areas for improvement or something Whitecap Canada could have done differently?
No, we are satisfied with the modernization project for our company by Whitecap Canada. We believe they executed it effectively and met our expectations.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Design & E-Commerce Dev for Independent Publishing Co
Custom Software DevelopmentE-Commerce DevelopmentEnterprise App ModernizationMobile App DevelopmentUX/UI DesignWeb Development
Other ecommerce systemsUX Strategy
Confidential
June 2019 - Aug. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Whitecap Canada was very thorough, detail-oriented, and precise when we asked for something specific."
May 11, 2023
Director of Marketing, Independent Publishing Co
Nicole G
Verified
Other industries
Toronto, Ontario
11-50 Employees
Phone Interview
Verified
Whitecap Canada designed and developed an e-commerce website using Pentaho for an independent publishing company. They helped scope the project and featured products from the client's two old websites.
Whitecap Canada’s work has resulted in an impressive 20.6% decrease in bounce rate, a 34% increase in visitors, and a 23% increase in sessions. They also improved the site's speed. The thoughtful and reliable team incorporated edits and informed the client about budget changes.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the director of marketing at an independent publishing company. We started as a case book publisher for law schools across Canada, but we’ve expanded to become one of the leading publishers for not just law school but higher education programs across the country, with a focus on law and justice.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Whitecap Canada?
We needed their team’s development expertise to rebuild our website; our e-commerce function wasn’t adequate for our sales volume. We also had another website for our exam preparation products, and we wanted to combine the two.
SOLUTION
What was the scope of their involvement?
Whitecap Canada developed a mobile-responsive integrated website, combining our two old sites. Before we made any commitment to them, they met with us at least once or twice for an hour each time.
Phase one was the discovery phase, which was the longest. We spent a few weeks meeting for two hours each week to answer their questions. They facilitated conversations that uncovered potential problems and helped us give shape to our idea. Then, they gave us a detailed estimate of the effort and hours for each deliverable and component, including design, development, QA, and project management. We scaled back the project in response to this to reduce the cost.
Phase two was the build phase. They built the site using Pentaho. They developed all the features expected from an e-commerce site, including the ability to host different products with different pricing, an integrated checkout experience, a digital library where users can access purchased products, digital couponing, and a blog.
We also had a sophisticated registration process. They customized the registration because we wanted to gather information about our customers before they make a purchase; since we serve many different markets, we needed to understand if a customer was an educator, student, exam candidate, or lawyer so we could market products of interest to them in the future. Whitecap Canada integrated a membership program within the registration process that grants discounts and free shipping within Canada. Members could also access gated content. They implemented email sequences surrounding the purchase process for different items.
What is the team composition?
Peter (Senior Project Manager) was our project manager. David (Sr. Software Engineer) was a developer and our problem solver. Alfred (Design Manager of UX & UI) designed the UI. Dan (President) was the one who initially brought us into the fold and helped us create a plan that intersected with our budget during the discovery phase.
What is the status of this engagement?
We worked with Whitecap Canada from June 2019–August 2022.
How did you come to work with Whitecap Canada?
They came highly recommended to me; my relative's company had worked with them. It was important for us to work with a Canadian company. At Whitecap Canada, all the employees are at the office or remote members of the Canadian office, so we trusted we’d be able to reach any individual who worked on a given piece of the project if we needed to fix an issue.
We interviewed a few different companies and selected Whitecap Canada because they were the most professional and seemed to really understand what we were trying to do.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The biggest change I observed after the site’s launch was a huge drop in bounce rate, which was 22% on the old site and 1.4% on the new site; this was a big improvement. We saw a 34% increase in unique web users and a 23% increase in web sessions. The website speed also definitely increased. Unfortunately, we don’t have conversion data for the old site because we didn’t track that.
The website was unified and adaptable, which made it more powerful than our old site. Whitecap Canada was very thorough, detail-oriented, and precise when we asked for something specific. If we wanted something in red font, they would do it in red font. I’ve had experiences with other web development companies where I’d ask for something multiple times, and it might never even happen, but the experience was totally different with Whitecap Canada.
Peter was fantastic to work with. The team saw the big picture — if we wanted to make a change or add functionality, they thought through the implications on future development and made sure we understood those.
How did the company perform from a project management standpoint?
Whitecap Canada was very professional; they were extremely consistent and responsive. They were communicative about the budget and let us know if our requests were going to require additional time and resources. The project did end up costing more than we’d initially projected, but I don’t attribute this to them; the scope evolved because we needed to add features.
We used Azure DevOps, Microsoft Teams, Microsoft SharePoint, and Microsoft OneDrive for communication and project management. Figma was used to share designs. Overall, we had a very positive experience with them.
Are there any areas they could improve?
No, there’s not much that jumps to mind.
Do you have any advice for future clients of theirs?
You can save money if you have internal discussions beforehand about what you want to achieve and how you want to achieve it. Whitecap Canada will ask questions you may not have thought of, but if you’re proactive, that will facilitate a cost-effective process.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Custom Software Development for Rental House Company
"The team demonstrated an excellent ability to manage their resources and ensure all project requirements were met."
Feb 28, 2023
Corporate Marketing Manager, Tricon Residential
Jessica Mohns
Verified
Real estate
Toronto, Ontario
1,001-5,000 Employees
Online Review
Verified
A rental housing company hired Whitecap Canada to develop a custom Microsoft SharePoint platform. The client's goal was to create a user-friendly platform with integrated tools like Microsoft Teams and Workday.
Whitecap Canada's SharePoint implementation improved collaboration and communication between the client's team members, which led to an increase in productivity. The team took the time to understand the client's vision and created a site that was perfectly tailored to the client's needs.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Corporate Marketing Manager of Tricon Residential
Describe what your company does in a single sentence.
We are a rental housing company dedicated to providing an exceptional rental experience to every resident who makes one of our houses or apartments their home.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
To create an efficient and user-friendly intranet that promotes well-informed employees, streamlined collaboration, innovation, increased employee satisfaction, and high admin efficiency through targeted and personalized news, centralized team sites, easy file sharing, Q&A for key business topics, rich profiles, self-service tools, stronger connections to colleagues worldwide, task-oriented backend processes, and single sign-on.
SOLUTION
How did you find Whitecap Canada?
Referral
Clutch Site
Why did you select Whitecap Canada over others?
High ratings
Close to my geographic location
Pricing fit our budget
Good value for cost
Referred to me
What was the size of Whitecap Canada’s team?
2-5 Employees
What was your primary form of communication with Whitecap Canada?
In-Person Meeting
Virtual Meeting
Email or Messaging App
Describe the scope of work in detail. Please include a summary of key deliverables.
The scope of work involves developing a modern, user-friendly, and flexible intranet platform on SharePoint that integrates well into the corporate structure.
The key deliverables include:
Implementation of the newest version of SharePoint and a roadmap for the rollout of further intranets.
Concept, screen design, and coding (HTML, etc.) for the new corporate intranet, including well-integrated team pages (or areas) with social features throughout.
Corporate news coming from the headquarters, including mandatory and optional news for users, and department news coming from respective departments.
Project workspaces defined by project groups, with collaboration technologies such as file sharing, Microsoft Teams, and Workday.
Integration of work tools such as employee self-service, which includes plugins for TSX, NYSE, social media accounts, and Google Reviews from multiple sources for Tricon Residential Canada and Tricon Residential US head offices.
Enabling Microsoft Graph for email and active directory integration. Total cost of ownership for the new intranet platform.
The intranet platform should be designed to maximize engagement with stakeholders and empower growth, while allowing for personalization based on user needs. The platform should be flexible and integrated into the corporate structure, with easy-to-use tools that promote collaboration and innovation. The project should be executed within the specified budget and timeline, with regular updates and communication with stakeholders throughout the development process.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The implementation of the SharePoint site improved collaboration between team members, resulting in more efficient communication and project coordination. Team members found it easier to work together and share information, leading to increased productivity and a stronger sense of teamwork. The SharePoint site resulted in increased efficiency in completing tasks and projects, streamlining processes and simplifying task management.
Employees reported saving time and effort by using the SharePoint site, allowing them to focus on more important tasks and projects. The implementation of the SharePoint site resulted in cost savings for the company, reducing expenses associated with previous communication and collaboration tools. The SharePoint site helped the company save money on physical storage, printing costs, and other expenses related to document management.
The SharePoint site improved communication between team members, allowing for more frequent and effective collaboration.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
In terms of project management, I found Whitecap's approach to be highly organized and efficient. Throughout the project, Whitecap kept us informed of the progress made and timelines for each deliverable, and they were always on track with their commitments. The team demonstrated an excellent ability to manage their resources and ensure all project requirements were met within the agreed upon timelines.
Additionally, the team was very responsive to our needs throughout the project. They were always available to answer any questions we had and provide assistance whenever required. Their promptness in addressing our needs was highly appreciated and helped us complete the project on time. Overall, I was impressed with Whitecap's project management capabilities. They delivered all items on time and responded to our needs in a timely and effective manner.
What did you find most impressive or unique about this company?
One of the most impressive and unique aspects of Whitecap was their ability to understand our specific needs and tailor their solutions accordingly. They took the time to truly understand our business processes, challenges, and objectives, and created a SharePoint site that perfectly suited our needs.
Are there any areas for improvement or something Whitecap Canada could have done differently?
Working with the team at Whitecap was a great experience overall. While we did face a resourcing challenge towards the end of our project due to a team member exiting, the team quickly shifted gears to ensure a successful launch. Even though enhanced communication was critical at that point, the team was still able to deliver the project on time and under budget, which was highly appreciated.
RATINGS
5.0
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Custom Software Dev for Property Managment Organization
Custom Software Development
Other app platformOther frameworks and CMS
$50,000 to $199,999
Sep. 2020 - June 2021
4.5
Quality
4.5
Schedule
4.0
Cost
4.5
Willing to Refer
5.0
“They were always 100% transparent on what exactly was happening in terms of timelines, scope, and budget. “
Sep 10, 2021
Head of IT, Hazelview Properties
Zico Sarmento
Verified
Real estate
Canada
501-1,000 Employees
Phone Interview
Verified
Whitecap Canada created a new, Sharepoint-based intranet for a geographically diverse property management company. They customized the base platform to meet the client’s internal communications needs.
The platform created by Whitecap Canada services 75% of the client’s organization every day. The centralized and simplified intranet has also reduced the number of help desk tickets and improved self-led training. They communicated quickly and effectively via Microsoft Teams.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the head of IT for Hazelview Properties, a property management organization. We are approximately the third largest property manager for residential properties across all of Canada.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Whitecap Canada?
We wanted to build out the intranet for our organization using SharePoint.
SOLUTION
What was the scope of their involvement?
The initial part of the engagement was the requirements gathering process where we described our needs. Whitecap Canada provided a project plan and then we began the development exercise until it was completed.
It was a custom software development — the intranet was built on the out-of-the-box SharePoint platform, then customized by Whitecap Canada to meet our needs. In terms of documentation, we provided them with our initial scope or requirements document, which we worked through and further refined and finalized.
What is the team composition?
We primarily interacted with three different individuals. Aside from the VP of sales development, we interacted with the project manager and two developers.
How did you come to work with Whitecap Canada?
We started with an RFP process and Whitecap Canada ended up being shortlisted. Upon interviews with a shortlist of providers or vendors, we ended up choosing them.
I already knew Whitecap Canada, because I had worked there approximately 10 years ago. I started their SharePoint practice — in fact, one of the team members assigned to our project was my first hire there. Above and beyond, they were very competitive, and they had a great resume as it relates to SharePoint. My familiarity and experience with working with their lead developer over the years solidified them winning the project.
How much have you invested with them?
We’ve invested approximately $90,000 with Whitecap Canada.
What is the status of this engagement?
We started working together around September of 2020 and launched in June of 2021, so the project is live now. We did have a three-month interruption while we were migrating from one office 365 to another, which put the project on hold briefly.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Since we launched the platform, we have had more than 200 unique users on it every day. With how our organization is structured, this accounts for about 75% of our team interacting with the new intranet on a daily basis.
We also migrated about one terabyte worth of data from our traditional file-sharing system to the new platform. Eventually, we look to migrate all our files, which would give us a savings monthly of about $1,200.
Prior to the new SharePoint platform, a lot of our team had serious issues with their VPN that required technical help. Since our move, we’ve seen 50–100 fewer help desk tickets each month.
We also were able to decentralize our document security. Instead of our IT team having to fully manage security for every little folder in our traditional file share, we were able to decentralize that and allow each of our regions to manage the security of their files. Once again, this reduced our monthly help desk ticket count by about 50.
The new platform has also allowed us to centralize communication for the organization. We're located all across Canada, and communication informing the team about a new hire, departures, or an event was traditionally done through email. Although we would reach a part of our audience in an effective time period, other teammates would read those emails late and miss out on that particular news item or notification that we were trying to send. We've now moved all of that to the platform that Whitecap Canada built. With our current viewership, we feel that we're now much better positioned to have a centralized and uniform communication to the organization.
As part of the platform, we publish a lot of training content, policies, procedures, and documents that are relevant to the organization. Because they're in a single location and there's only one version of the document, it has increased our accuracy from everything, from operations, and the training aspects of what we do.
We have started to create an on-demand and self-service model where people can go onto the platform and seek the news, the files, and the training materials they're looking for and not have to spend hours and hours looking for, or asking other team members for that information.
This is phase one of where we're headed with the platform, but we're quite happy with the outcome. We have a good audience and it increases as our audience goes up daily.
Again, it started to change the culture to focus a lot more on self-service. The centralized ability to communicate to the organization on a single platform has been extremely beneficial.
Finally, allowing document management and document security to be decentralized to our regional managers, as sort of been the goal of that initial phase.
At this point in time, we're quite happy with where we are.
How did Whitecap Canada perform from a project management standpoint?
They performed very well in project management. Having come from that organization, one of the biggest pros of working with Whitecap Canada is the transparency at the project management level both from work being done as well as the budget.
We met with them weekly for project status updates, and they were always 100% transparent on what exactly was happening in terms of timelines, scope, and budget. This was extremely beneficial for making the most out of our collaboration. We communicated primarily through Microsoft teams.
What did you find most impressive about them?
I was most impressed with their flexibility.
Are there any areas they could improve?
I would have liked it if they were a bit more proactive when it came to providing documentation. However, we would always get documentation when we asked them for it.
Any advice for potential customers?
Have a well-thought-out scope of the project and requirements ahead of the engagement.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
Web Design & Development for Library Wholesaler
Web DesignWeb Development
Other app platformOther programming & scripting languages
$200,000 to $999,999
Dec. 2018 - Dec. 2019
5.0
Quality
4.0
Schedule
4.0
Cost
4.0
Willing to Refer
5.0
"Their commitment to the project stands out. They were as passionate about it as we were."
Aug 6, 2020
President, Whitehots Inc.
Edmund Salt
Verified
Retail
Toronto, Ontario
51-200 Employees
Phone Interview
Verified
Whitecap Canada rebuilt a website with upgraded programming. They also redesigned the site, which included a sizable database. Marketing support included redesigning a seasonal product list.
Internal stakeholders are pleased with Whitecap Canada’s budget and time management. The same is true regarding their technical work. Customers can expect a partner that dives into the specifics of their business and customers. Also notable is Whitecap’s diverse skillset.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
We’re Whitehots Inc., a library service provider. I’m the president of the company.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Whitecap Canada?
We were dealing with older technology on our website, which is highly used. It’s a web application for our customers. We were looking to leave our current provider and rebuild the site with new technology.
SOLUTION
What was the scope of their involvement?
We have a complicated website with a database of about 10 million units. There’s also a lot of customization for our larger customers within the site. Whitecap’s scope of work was to re-engineer the site from the ground up with newer programming language.
Significant features included the display of the seasonal list we distribute to all our customers. They also did design work and launched the new site. Rebranding was also part of their job, including redoing our marketing page.
What is the team composition?
We worked closely with four team members and contacted 7-8 throughout the whole process.
How did you come to work with Whitecap Canada?
I found them through a Google search.
How much have you invested with them?
We spent over $600,000 with them.
What is the status of this engagement?
We worked together from December 2018 until December 2019.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The number one thing was the budget, number two was the timeline, and number three was customer feedback. The overall feedback we’ve received has been extremely positive.
How did Whitecap Canada perform from a project management standpoint?
They worked at a high level. We were assigned a project manager, who we were in communication with weekly. They gave us insight into their progress and performance against budget. Their investment in the project, both in time and getting to know our company and customers, was very impressive.
What did you find most impressive about them?
Their commitment to the project stands out. They were as passionate about it as we were and understood it’s importance to our business.
Are there any areas they could improve?
There wasn’t anything significant.
Do you have any advice for potential customers?
Take advantage of their overall experience in programming and design. You have to get the whole team involved. They’re a great company to deal with.
RATINGS
5.0
Quality
4.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
Custom Software Dev for Real Estate CRM Company
Custom Software Development
Other app platform
$1,000,000 to $9,999,999
Jan. 2007 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"It’s full-featured and robust as well — a rock-solid piece of software. All this I can attribute to Whitecap."
May 5, 2020
Co-Founder & CRO, IXACT Contact Solutions Inc.
Rich Gaasenbeek
Verified
Information technology
Toronto, Ontario
11-50 Employees
Phone Interview
Verified
Whitecap Canada built a custom CRM from scratch, designing, developing, and testing the solution themselves. Since launch, they’ve delivered expanded features and maintained constant up-time.
The client praises Whitecap Canada for its foundational contribution to the business. Beyond delivering the flagship initial product, they built it to scale easily and deliver increased functionality without becoming cluttered. Customers can expect thorough developers who plan their every step.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the co-founder and CRO of IXACT Contact Solutions Inc.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Whitecap Canada?
We needed a partner for software design and development to help us design and architect and program from scratch a CRM solution for realtors.
SOLUTION
What was the scope of their involvement?
First, we had a discovery process to identify our design and requirements. Then, we moved into development and testing and QA. From my experience, Whitecap is simply the best company I’ve ever worked with at web-based application design, development, and integration.
Their core developers are very strong. A key part of our technology infrastructure includes Microsoft Exchange and they’ve got deep skills on the Exchange side of things. They were also building a mobile app for iOS and Android; those skills were outstanding too.
What is the team composition?
One of the great things about working with Whitecap is the range of expertise they bring to a project, everything from UI designers, graphic designers, database architects, and more.
How did you come to work with Whitecap Canada?
I had a prior business connection with them.
How much have you invested with them?
We spent between $1,000,000–$5,000,000 with them.
What is the status of this engagement?
We worked together from fall 2007 until 2009.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The entire business has sprung from their work; we’ve been extraordinarily successful. From launching about ten-and-a-half-years ago to becoming one of the top real estate CRMs in North American. One of the main reasons is because we have an exceptional project. It’s well-thought-out, well-designed, and the interface is truly intuitive, which you can’t say about a lot of other CRMs. It’s full-featured and robust as well — a rock-solid piece of software. All this I can attribute to Whitecap.
Since we launched, the product has evolved and expanded tremendously; the original is a fraction of what we provide today. It’s still as easy to use today as it was then, though, just with more automation and functionality.
How did Whitecap Canada perform from a project management standpoint?
It’s excellent. They have mature processes.
What did you find most impressive about them?
Their discovery process was called ERAD (electronic requirements and design) and it’s a big differentiator for them. Lots of software companies start writing code before they’ve really understood and mapped out those use cases. Whitecap has built a real expertise doing that design phase for over 20 years.
Are there any areas they could improve?
Not really, to be honest. We’re very happy with our partnership. If there was anything we’d want them to improve we’d handle that privately.
"We set deadlines and they hit them. If they don’t it’s because we introduced scope creep."
Cost
5.0
Value / within estimates
"They’re not the most affordable, but when you balance it with the quality of the people and processes and work, it’s the best in the industry."
Willing to Refer
5.0
NPS
"They’re the best at custom software design, development, and integration.
Web Development for Entertainment Company
Custom Software Development
.NET
$1,000,000 to $9,999,999
Jan. 2002 - Ongoing
4.5
Quality
4.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"They feel like an extension of our in-house team."
May 5, 2020
Director Technology Delivery, Entertainment Company
Anonymous
Verified
Arts, entertainment & music
Canada
501-1,000 Employees
Phone Interview
Verified
Whitecap developed a SaaS solution for a horse racing business that allows online betting. The solution was developed in .NET. They continue to provide ongoing support and updates.
As a result of Whitecap’s work, the client has been able to sell the software solution to other businesses in the industry. The team at Whitecap was collaborative and had excellent project management skills. They act as an extension of the client’s in-house team.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I work at an entertainment company that specializes in horse racing. We own two race tracks, and we host casinos at those properties. We also have 60 off-track betting locations throughout our area and have an online betting platform.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Whitecap Canada?
We first hired Whitecap to help us build our online betting platform.
SOLUTION
What was the scope of their involvement?
They helped build our online platform and write the rules for online betting for horse races in Canada. It’s a custom .NET application that interfaces with systems in the racing industry.
Once we developed that platform, we entered a support agreement with them. At the time, they didn’t offer ongoing support services, but they created the service for us. They’ve rebuilt the site several times to provide updates.
What is the team composition?
There are three team members that are dedicated to our platform.
How did you come to work with Whitecap Canada?
My company started working with them before I started in my position.
How much have you invested with them?
We spend around $200,000 each year.
What is the status of this engagement?
We started working with them about 18 years ago. I started working with my company 15 years ago, so the relationship predates me. Our relationship with them is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
There are a few KPIs that we keep track of. We look at uptime metrics, and our SLA around uptime is about 99.9%. We also measure response time using New Relic. Additionally, we’ve been able to sell the product they developed as a SaaS solution.
How did Whitecap Canada perform from a project management standpoint?
For our maintenance agreement, our solution architect is also our project manager. We use an agile methodology. We have designated project managers for each individual project we work on with them.
What did you find most impressive about them?
We don’t have to worry about their work or constantly check that they’re on track. They just get it. They feel like an extension of our in-house team. We have a fairly large in-house IT department. With other partners, we struggled with collaboration between our team and the vendor. We can brainstorm and find solutions together.
Are there any areas they could improve?
I’d like to see them grow and start offering more services. Our team is working on some projects with new technologies, and we’d love to collaborate with them on that as well.
Do you have any advice for potential customers?
Being involved in the project is important. You want to understand what they’re working on and get feedback from them on strategy.
RATINGS
4.5
"There is always room for improvement. They are the vendor of choice for us. We benchmark other vendors against them."
Quality
4.0
Service & Deliverables
"It depends on how much the client puts into the project."
Schedule
4.5
On time / deadlines
"We’ve never had issues. They are good at identifying risk that might require a change to the timeline or budget."
Cost
5.0
Value / within estimates
"We’re getting a good rate. We’ve put out RFPs and they still come out on top."
Willing to Refer
5.0
NPS
CRM Setup, Software Dev & Web Redesign for Premium Retail Co
CRM Consulting and SICustom Software DevelopmentWeb Design
$200,000 to $999,999
Oct. 2023 - Sep. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Whitecap Canada was exceptionally trustworthy and offered great value for money."
Sep 4, 2026
President, Premium Retail Company
Anonymous
Retail
Toronto, Ontario
51-200 Employees
Online Review
Whitecap Canada designed and developed a Dynamics 365 CRM and a customer experience platform for a premium retailer. The team also redesigned the client's project lifecycle and built various pipeline tools.
The client was satisfied with Whitecap Canada's work. The team created a system that carried over all the client's open projects and full specifier network. Whitecap Canada was responsive, professional, and easy to work with, and broke down technical concepts into simple terms for the client.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the President of a premium retail company.
Describe what your company does in a single sentence.
Premium Retailer
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
o Create a Customer Relations Management Tool
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Great culture fit
Referred to me
Company values aligned
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
o Whitecap built our Dynamics 365 CRM and our Customer Experience Platform from the ground up and continues to handle every enhancement we bring them. Beyond the initial build, they've delivered a redesigned project lifecycle that ties closing to invoice status, pipeline tools that keep our project reporting honest, and a specifier relationship model now in testing. They are, in practice, the development arm of our sales operation.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Every user now runs their pipeline in the system, and it carries over all our open projects and full specifier network. It provides us complete visibility ensuring our work is managed to our standard. The reporting we use in weekly management reviews is built entirely on the data model created for us.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Peter and his team are consistently responsive and professional. He makes it easy for us to bring ideas forward and has an ability to break down technical concepts so they're clear to someone who isn't in the system every day, which lets me make decisions with confidence. He'll also tell us plainly when a request isn't in Caplan's best interest, and that honesty has earned our trust
What was your primary form of communication with Whitecap Canada?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Whitecap Canada was exceptionally trustworthy and offered great value for money.
Are there any areas for improvement or something Whitecap Canada could have done differently?
None
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Customer Portal Development for Electricity Utility
Application Management & SupportCustom Software DevelopmentWeb Development
Confidential
Jan. 2005 - Dec. 2024
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"Their commitment to our success and our customer experience is impressive."
Mar 4, 2024
Manager of Web Applications, Electricity Utility
Anonymous
Verified
Utilities
Ottawa, Ontario
501-1,000 Employees
Online Review
Verified
An electricity utility has hired Whitecap Canada to create a customer account portal. The team continues to provide maintenance to the client's portal.
Thanks to Whitecap Canada's work, client's customers have signed up for an online account and e-billing. The team is reliable in development, maintenance, and troubleshooting. They communicate via virtual meetings, emails, and messages, and their commitment to the client's success stands out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Manager, Web Applications for an electricity utility
Describe what your company does in a single sentence.
We are an electricity utility wholly owned by the City of Ottawa.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
Create and Maintain a Customer Portal
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Pricing fit our budget
Company values aligned
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Creation and maintenance of a web based customer account portal.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Customers signing up for an online account and ebilling
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Whitecap was a constant and reliable partner in development, maintenance and troubleshooting as needed.
What was your primary form of communication with Whitecap Canada?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Their commitment to our success and our customer experience is impressive.
Are there any areas for improvement or something Whitecap Canada could have done differently?
Investment in native mobile app development.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 1-10 of
10 Reviews
Premier Verified means Clutch independently confirmed Whitecap Canada is a legally registered business, financially sound (Creditsafe: Very Low Risk), and backed by 9 verified client reviews averaging 4.9 stars.
If you’re not seeing exactly what you need here, send this company a custom message.
You can talk about your project needs, price, and timeline to get started on your project.
Sign in to see which brands trust Whitecap Canada.
Get connected to see updates from Whitecap Canada like new case studies, latest reviews, their latest masterpieces in their portfolio, delivered straight to you.