Whitecap Canada | Custom Software. Real Results. Canadian Made.
Whitecap is a leading Canadian software development company with over 27 years of experience delivering high-quality, secure, and scalable digital solutions. We specialize in both custom software development and platform-based solutions, helping organizations reimagine how they operate, engage customers, and grow.
We’re proudly 100% Canadian—our entire team is based here, and nothing is outsourced. This gives our clients the benefit of close collaboration, responsive communication, and full accountability from start to finish.
Our deep expertise spans the full Microsoft ecosystem. As a certified Microsoft Solutions Partner with three designations, we deliver powerful solutions using:
.NET for secure, scalable, and enterprise-grade application development
Power Platform (Power Apps, Power Pages, Power Automate, Power BI)
Dynamics 365 CRM for intelligent customer engagement
SharePoint for collaboration and complex migrations
Cloud development, AI integration, and application modernization
We’ve earned the trust of some of Canada’s most respected brands and institutions—including Four Seasons Hotels, Sunnybrook Hospital, SickKids Foundation, Hydro One, Miele Canada, Woodbine Entertainment, Park ‘N Fly, Lawrie Insurance, and the Canadian Cancer Society—through our results-driven approach and long-term partnerships.
At Whitecap, we combine solid engineering with forward-thinking design and a passion for innovation. Whether you're launching a new platform, modernizing legacy systems, or unlocking the potential of your data, we're ready to build with you.
Whitecap Canada offers competitive pricing and good value for cost, with investments ranging from $90,000 to over $600,000 for various projects. Clients appreciate their transparency, project management, and responsiveness, often noting that costs align with project needs and expectations.
Clients appreciate Whitecap Canada's transparency, particularly in providing straightforward advice and avoiding upselling. Their honest communication builds trust and ensures clients are well-informed about project status and potential challenges.
Commitment to Client Success
Whitecap Canada's commitment to client success is evident in their proactive approach and willingness to go above and beyond. Their dedication is reflected in improved client outcomes, such as increased efficiency and productivity.
Responsive and Reliable Team
The team at Whitecap Canada is described as responsive and reliable, consistently meeting client needs and providing support as required. This reliability fosters confidence and satisfaction among their clients.
Strong Client Relationships
Whitecap Canada is noted for forming strong, collaborative relationships with clients, characterized by open communication and a deep understanding of client needs. This has led to long-term partnerships and high client satisfaction.
Proficient in Custom Software Solutions
Whitecap Canada excels in developing custom software solutions tailored to specific client needs across various industries. Their work includes CRM systems, tenant screening platforms, and complex web applications, showcasing their adaptability and technical expertise.
Room for Service Expansion
While Whitecap Canada is praised for their current offerings, some clients express a desire for the company to expand their service range to include more advanced technologies and solutions.
CRM Setup, Software Dev & Web Redesign for Premium Retail Co
CRM Consulting and SICustom Software DevelopmentWeb Design
$200,000 to $999,999
Oct. 2023 - Sep. 2026
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Whitecap Canada was exceptionally trustworthy and offered great value for money."
Sep 4, 2026
President, Premium Retail Company
Anonymous
Retail
Toronto, Ontario
51-200 Employees
Online Review
Whitecap Canada designed and developed a Dynamics 365 CRM and a customer experience platform for a premium retailer. The team also redesigned the client's project lifecycle and built various pipeline tools.
The client was satisfied with Whitecap Canada's work. The team created a system that carried over all the client's open projects and full specifier network. Whitecap Canada was responsive, professional, and easy to work with, and broke down technical concepts into simple terms for the client.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the President of a premium retail company.
Describe what your company does in a single sentence.
Premium Retailer
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
o Create a Customer Relations Management Tool
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Great culture fit
Referred to me
Company values aligned
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
o Whitecap built our Dynamics 365 CRM and our Customer Experience Platform from the ground up and continues to handle every enhancement we bring them. Beyond the initial build, they've delivered a redesigned project lifecycle that ties closing to invoice status, pipeline tools that keep our project reporting honest, and a specifier relationship model now in testing. They are, in practice, the development arm of our sales operation.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Every user now runs their pipeline in the system, and it carries over all our open projects and full specifier network. It provides us complete visibility ensuring our work is managed to our standard. The reporting we use in weekly management reviews is built entirely on the data model created for us.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Peter and his team are consistently responsive and professional. He makes it easy for us to bring ideas forward and has an ability to break down technical concepts so they're clear to someone who isn't in the system every day, which lets me make decisions with confidence. He'll also tell us plainly when a request isn't in Caplan's best interest, and that honesty has earned our trust
What was your primary form of communication with Whitecap Canada?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Whitecap Canada was exceptionally trustworthy and offered great value for money.
Are there any areas for improvement or something Whitecap Canada could have done differently?
None
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Customer Portal Development for Electricity Utility
Application Management & SupportCustom Software DevelopmentWeb Development
Confidential
Jan. 2005 - Dec. 2024
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"Their commitment to our success and our customer experience is impressive."
Mar 4, 2024
Manager of Web Applications, Electricity Utility
Anonymous
Verified
Utilities
Ottawa, Ontario
501-1,000 Employees
Online Review
Verified
An electricity utility has hired Whitecap Canada to create a customer account portal. The team continues to provide maintenance to the client's portal.
Thanks to Whitecap Canada's work, client's customers have signed up for an online account and e-billing. The team is reliable in development, maintenance, and troubleshooting. They communicate via virtual meetings, emails, and messages, and their commitment to the client's success stands out.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Manager, Web Applications for an electricity utility
Describe what your company does in a single sentence.
We are an electricity utility wholly owned by the City of Ottawa.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Whitecap Canada to accomplish?
Create and Maintain a Customer Portal
SOLUTION
How did you find Whitecap Canada?
Referral
Why did you select Whitecap Canada over others?
High ratings
Pricing fit our budget
Company values aligned
How many teammates from Whitecap Canada were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Creation and maintenance of a web based customer account portal.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Customers signing up for an online account and ebilling
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Whitecap was a constant and reliable partner in development, maintenance and troubleshooting as needed.
What was your primary form of communication with Whitecap Canada?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Their commitment to our success and our customer experience is impressive.
Are there any areas for improvement or something Whitecap Canada could have done differently?
Investment in native mobile app development.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Showing 11-12 of
12 Reviews
Premier Verified means Clutch independently confirmed Whitecap Canada is a legally registered business, financially sound (Creditsafe: Very Low Risk), and backed by 11 verified client reviews averaging 4.9 stars.
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