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Wadabu

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The growth team for consumer-brand startups

Wadabu is a digital marketing agency and fractional growth team for consumer-brand startups. Instead of hiring four vendors or a full in-house team, founders get one senior team that plans, runs and reports every channel: paid ads on Meta, Google and TikTok; SEO and AI search (ChatGPT, Perplexity, Google AI Overviews); landing pages and conversion rate optimization; and Klaviyo email, retention and CRM. Every channel is managed to one blended target, MER (total revenue divided by total marketing spend).

  • Min project size
    $1,000+
  • Hourly rate
    Undisclosed
  • Employees
    10 - 49
  • Locations
    Brooklyn, NY
  • Year founded
    Founded 2016

1 Locations

  • Brooklyn , NY

Service Lines
Pay Per Click
30%
Search Engine Optimization
25%
Conversion Optimization
15%
Digital Strategy
15%
Email Marketing
15%
Select Focus Area
Conversion Optimization Focus
Landing Page Optimization Services
40%
Conversion Rate Auditing Services
20%
Conversion Research Services
20%
Performance Reporting Services
20%
Digital and IT Strategy Consulting Focus
Digital Transformation
100%
Platform SEO Focus
Shopify SEO
50%
WordPress SEO
50%
SEO Focus
Content development
30%
Generative Engine Optimization
30%
On site optimization
20%
Technical SEO
20%
PPC Focus
Google Adwords
50%
Retargeting Advertising
30%
YouTube Advertising
20%
Industries
Consumer products & services
60%
Manufacturing
15%
Medical
15%
Financial services
10%
Clients
Small Business (<$10M)
90%
Midmarket ($10M - $1B)
10%

Pricing Snapshot

Min. project size $1,000+
Avg. hourly rate Undisclosed
Rating for cost 5 /5

What Clients Have Said

Zam Management's pricing appears to be around $100,000 for comprehensive digital marketing services, as evidenced by a client's investment. Clients report significant value, with website sales increasing by up to 30% and effective project management noted.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 2 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000
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Highly Rated Similar Providers

Overall Review Rating

5.0

  • Quality

    5.0 /5

  • Schedule

    4.8 /5

  • Cost

    5.0 /5

  • Willing to Refer

    5.0 /5
See all 2 Reviews

Wadabu Reviews

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Digital Strategy & Marketing for Lending Business

  • Advertising Digital Strategy
  • Other advertising
  • $50,000 to $199,999
  • Oct. 2021 - Oct. 2022
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"We had an excellent experience working with Andrew."

Oct 3, 2022
Founder, LoanBud
Burke Purcell
Verified
  • Financial services
  • Miami, Florida
  • Phone Interview
  • Verified

Zam Management helped manage a lending business' digital marketing strategy to generate more leads. The team's tasks involved content development, email marketing, SMM, PPC, and email marketing.

Digital Marketing Strategy for Food Snack Manufacturer

  • Digital Strategy
  • Less than $10,000
  • Apr. 2022 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0

"Andrew was very experienced in the subject and had many great innovative ideas."

Sep 29, 2022
CEO, Perfect Life Nutrition
Dr. Juan Salinas
Verified
  • Manufacturing
  • Oceanville, New Jersey
  • 1-10 Employees
  • Online Review
  • Verified

Zam Management helps a food snack company with their digital marketing strategy to increase their website sales. They offer fresh ideas for the firm's campaigns. One teammate works directly with the client. 

Showing 1-2 of 2 Reviews

Our Story

Wadabu started in 2016 with a simple idea: consumer-brand founders shouldn't have to manage four agencies to grow. One senior team plans, runs and reports paid ads, SEO and AI search, site and conversion, and email and retention, all managed to one revenue target. Pricing is published and every engagement is month-to-month, so the work has to earn the next month.

What Sets Us Apart

One senior team runs every channel

Paid ads, SEO and AI search, site and conversion, and email and retention are planned together by the same senior people. No hand-offs to juniors and no four-vendor finger-pointing.

Published pricing, month-to-month

$2,000 a month per service or $5,000 a month for all four, listed on the website. No long-term contract, no setup fees, cancel anytime.

Managed to one revenue target (MER)

Every channel is judged by MER, total revenue divided by total marketing spend, so budget moves to whatever is actually driving sales instead of whatever reports the best platform ROAS.

Quick Facts

2 Verified Clutch Clients

10 years in business

Tools and Technology

Slack
Asana
Airtable
Notion
Google Workspace
Figma
Canva
Looker
Zapier
Loom
HubSpot
Calendly

Commonly Asked Questions

Success is measured against revenue, not vanity metrics. The main number is MER: total revenue divided by total marketing spend. Channel reporting covers ROAS, CPA and CTR for ads; conversion rate, AOV and revenue per visitor for the site; LTV and repeat rate for retention; and organic revenue and AI citations for search.

Onboarding takes about two weeks: account access, a tracking and analytics audit, and a 90-day plan with targets. After that, work runs in weekly sprints managed in Asana, with a shared Slack channel, a weekly update, and a monthly performance review with the senior team.

Results include more than $3 million in U.S. sales in 18 months for CraftBot, more than $23 million in contract revenue in two years for Natuv, +30% sales and +100% website traffic for LoanBud, and +20% website sales for Perfect Life Nutrition.

Wadabu charges $2,000 a month per service. Paid ads is $2,000 a month or 15% of ad spend, whichever is greater. SEO and AI search, site and CRO, and email and retention are $2,000 a month each. All four together cost $5,000 a month. Every service is month-to-month with no long-term contract.

Locations (1)

23 Henry Street Brooklyn, NY, United States 11201

10 - 15

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