Volume Nine

BACKGROUND

Introduce your business and what you do there.

I’m the digital sales and marketing manager for Eco-Products, a manufacturing company. We create environmentally friendly food service packaging using renewable resources and post-consumer recycled content, aiming to reduce the environmental impact of disposable packaging.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish for your digital sales and marketing?

We hired Volume Nine for content optimization, GEO and SEO optimization, and site CVR optimization.

SOLUTION

What was the scope of their involvement?

Volume Nine has reviewed and optimized our site content to better support product discovery, customer education, and conversion. This work includes recommendations for product pages, category pages, landing pages, metadata, headlines, copy, imagery, and calls to action to ensure content is clear, useful, and aligned with customer intent.
Volume Nine has also improved our organic visibility across traditional search engines and emerging generative search experiences. This includes keyword and query analysis, technical SEO recommendations, metadata optimization, structured content improvements, internal linking guidance, schema opportunities, and content updates designed to increase discoverability in both search results and AI-generated answers.
Moreover, Volume Nine has identified and recommended improvements to areas of our website that may have limited conversion. This includes reviewing user journeys, landing page performance, navigation, product detail pages, cart flow, calls to action, trust signals, and friction points. Their recommendations focus on improving the path from traffic to purchase, quote request, lead capture, or other defined conversion goals.

What is the team composition?

We work with 2–5 teammates from Volume Nine.

How did you come to work with Volume Nine?

We found them through a referral. We chose them over other options because they had high ratings, were close to our geographic location, had pricing that fit our budget, had a great culture fit, offered good value for the cost, and had company values that aligned with ours.

How much have you invested with them?

We’ve spent an amount that we prefer to keep confidential.

What is the status of this engagement?

We started working with them in January 2023, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Volume Nine’s work has resulted in a revenue increase, a website traffic increase, and an increase in the number of content pieces created.

How did Volume Nine perform from a project management standpoint?

They deliver on time and are very timely. We communicate via virtual meetings and email or messaging apps.

What did you find most impressive about them?

They’re highly engaged and customized to our business.

Are there any areas they could improve?

There’s nothing they need to improve.

BACKGROUND

Please describe your company and position.

 I am the Marketing Senior Supervisor of a manufacturing company 

Describe what your company does in a single sentence.

My company designs and manufactures integrated cooking, mixing, and automation systems for food processors to help them scale efficiently, minimize waste, and maximize consistency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• Google Ads revamp
• Training for team on Google Ads maintenance

SOLUTION

How did you find Volume Nine?

Networking event

Why did you select Volume Nine over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Volume 9 supported is with a Google Account rebuild to ensure that it was set up to align with our goals and business priorities.  Included review and update to account settings and conversion tracking, new campaign builds, updated ad copy, creation of looker report dashboard, trainings, development of an optimization checklist, and email support throughout the contract work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Rebuild of Google Ad campaigns

Training sessions

Creation of optimization checklist for continued maintenance

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was very supportive, providing deliverables on time, offering training beyond the scope outlined to support the team assigned to the project, and was thorough in their explainations to ensure long term success after hand off.  They were clear in their needs, using shared Google Docs and virtual meetings to ensure we were aligned in order to meet the targets of our project together.

What was your primary form of communication with Volume Nine?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

This company went above and beyond to ensure that the team assigned to the project had a mastery of the work upon completion.  They had a familiarity of our brand which made it easier to jump in to our project work together.  

Are there any areas for improvement or something Volume Nine could have done differently?

none to note - I would use them again in the future for future projects!

BACKGROUND

Please describe your company and position.

I am the CEO of Saasinct

Describe what your company does in a single sentence.

We are a Salesforce implementation partner delivering to financial services companies.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• Create a social media presence on LinkedIn

SOLUTION

How did you find Volume Nine?

Referral

Why did you select Volume Nine over others?

• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• CONSULTING / TRAINING:
  • Onboarding (tools, access, etc.)
  • Initial Looker studio report developed
  • Events: Walk through events & goals for each
  • Event strategy to maximize each of these opportunities
  • Events: Dig into AE’s a bit more
  • 5-10 ideas to test to get better impact from A.E.’s
  • Content Strategy - What kinds of topics/content is our audience more interested in? What competitive content is something we could mimic?
  • Content strategy with 10-15 topics, paired with keywords.
  • Content Optimization - How to optimize content
  • Review an attempt to optimize content after the training & provide additional feedback and insights
• LINKEDIN MANAGEMENT:
  • LinkedIn Content Strategy
  • Audit
  • Competitive Analysis
  • Content & Tone Reccomendations
  • Initial Content Calendar
  • Content delivered for approval
  • Goal ~ 8 posts per month
  • Boosting Management
  • Weekly Engagement
  • Reporting & Insights

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• CONTENT CALENDAR:
  • Account Based Marketing Strategy
  • Overcame hurdles with marketing to AEs
  • Initial new website launch with google analytics
• LINKEDIN:
  • Engagment Rate
  • Impressions
  • Followers

We poured the foundation for growth. Now we have a running machine that can be fine tuned over time.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were super flexible and always delivered on time.

What was your primary form of communication with Volume Nine?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The engagement from the CEO to consult us on strategy for the company.

Are there any areas for improvement or something Volume Nine could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the President and CEO of Whitcomb, Selinksy, PC

Describe what your company does in a single sentence.

We are a Veteran centric litigation law firm.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• Improve our SEO
• Increase Social Media Traffic
• Improve conversions

SOLUTION

How did you find Volume Nine?

Peer Group

Why did you select Volume Nine over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Improve website authority on Google. 
• Improve search engine optimization as measured by organic placement for key searchterms in our legal space
• Raise awareness on Social Media platforms like LinkedIn, Meta, and InstaGram
• Help convert eyeballs into clients as measured by form fills, phone calls, and signed engagements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• New SEO users up 121% 
• Social Media Traffic is up 230% to the site 
• Conversions (form fills, calls, etc.) are up 409% YoY 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive to my firm's needs and always johnny on the spot with answers to my questions.

What was your primary form of communication with Volume Nine?

Virtual Meeting

What did you find most impressive or unique about this company?

Volume Nine brought a high level of technical expertise and personal attention to the project. I never felt like a cog in a wheel, even though I knew that we did not rank close to their largest clients. Most importantly, the phones are ringing and the forms are flowing.

Are there any areas for improvement or something Volume Nine could have done differently?

Can't think of any.

BACKGROUND

Please describe your company and position.

I am the President of TireSocks, Inc.

Describe what your company does in a single sentence.

We manufacture surface protection products for interior construction.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• Reduce paid search and increase organic traffic.
• Increase ecommerce sales
• Improve social media interaction

SOLUTION

How did you find Volume Nine?

Met the owner through another organization.

Why did you select Volume Nine over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned
• Authentic & transparent interaction company owner.

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We brought Volume Nine on initially to do an audit (an appropriately priced and in-depth audit) of our website and SEO. We received honest feedback that our current company was doing a pretty good job. 

However, there were some areas that could be improved, and we wanted to improve our social media content and presence as well. That was something our existing vendor did not do. Our goals were to improve organic traffic, increase e-commerce sales, and establish and a execute an improved social media strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Improved SEO numbers
• increased traffic and e-commerce sales
• improved social media response.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Volume Nine delivers everything on time. If anything, they end up waiting on us for feedback or to approve what they deliver. Response time to questions and their implementation of our feedback/changes is second to none.

What was your primary form of communication with Volume Nine?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Natalie, Gitel and team just get us! We've worked with other SEO/Digital Marketing companies and in two or three meetings, it felt like Volume Nine understood us and delivered better content and ideas than others we'd worked with for multiple years.

Are there any areas for improvement or something Volume Nine could have done differently?

I believe there is always room for improvement, but nothing about working with Volume Nine leaves anything glaringly obvious. We did have a small issue from the billing side where our autopay was mistakenly stopped, but that was resolved swiftly.

BACKGROUND

Please describe your company and position.

I am the President of SiteTuners

Describe what your company does in a single sentence.

Conversion Rate Optimization

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• To make recommendations on how to improve our social media performance

SOLUTION

How did you find Volume Nine?

Met them at a conference

Why did you select Volume Nine over others?

• Great culture fit
• Referred to me
• Company values aligned
• The knowledge they shared in our meetings prior to engaging with them.

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Volume 9 to perform an audit of all our social media to improve our relevancy, reach and lead flow. Our social media prior to Volume 9 was based on frequency of posts and comments. What we needed was a roadmap to follow that would yield the results we were looking for,

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Volume 9 created a strategy for us that generates measurable social media results. The strategy factored in our abilities and resources which made it easy to implement. What they created for SiteTuners was based on reality and not pie-in-the-sky best practices.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team managed the project spot on. They consistently hit their deadlines, which was reassuring. But what I appreciated the most was their approach to communication. They were patient, making sure we were on the same page every step of the way. Instead of just assigning tasks, they took the extra effort to explain the reasoning behind each decision. This not only helped us know what we were doing but also understand the bigger picture and its importance.

What was your primary form of communication with Volume Nine?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What struck me most about this company was their genuine commitment to our success. They weren’t just in it for the paycheck; they were invested in ensuring we achieved tangible, positive results. It felt like they were an extension of our team, genuinely rooting for our best outcomes, rather than just another vendor providing a service.

Are there any areas for improvement or something Volume Nine could have done differently?

They handled everything remarkably well. Even when pointing out areas where our previous methods were lacking, they approached the situation with sensitivity and understanding. It wasn't just about identifying issues; it was about offering solutions in a constructive and caring manner.

BACKGROUND

Please describe your company and position.

I am the CEO and CTO of Power Up Software Engineering

Describe what your company does in a single sentence.

We are a software engineering and consulting business.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• SEO Audit for our Website
• Social Media Strategy

SOLUTION

How did you find Volume Nine?

Met the owner at a conference

Why did you select Volume Nine over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned
• Great Networking Opportunities

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Volume 9 to help us first with our website and conducted a thorough SEO audit. They were able to give us feedback on technical SEO, our competitors, content optimization, and e.t.c. Next, they were able to set up a social media strategy for LinkedIn and Facebook. 

We are just starting out as it relates to our social media accounts, so they were able to give us feedback on how to proceed. We learned what KPIs (key performance indicators) to consider and the type of content to post for each platform.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

SEO Website Audit: 

• Learned at least 4 different ways to improve technical SEO.
• Helped us to better understand our competitors and improve our overall organic content.
• Recommended at least 5 different ways (i.e., additional features) to improve our Google Business profile. 
• Recommended 3 new website templates which we specifically requested. 

Social Media: 

• Recommended 5 marketing goals for social media with 2-3 key performance indicators for each goal. 
• Evaluated 3 of our competitors which gave us feedback on how we can move forward with our content. 
• Recommended for 4 different types of content buckets with several recommendations for each one. 
• Recommended other ways to become more engaged in the community to increase our brand awareness.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Volume 9 not only delivered our items on time and answered e-mails promptly, but they also took the time to understand our needs as we are still a small business.

What was your primary form of communication with Volume Nine?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We enjoyed how they presented our deliverables in a fun but informative presentation. We never felt like they were "talking" over our head. We also love the networking opportunities and regular newsletters which keeps us engaged in the community and with the company.

Are there any areas for improvement or something Volume Nine could have done differently?

None noted

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Staff of BE FORWARD

Describe what your company does in a single sentence.

BE FORWARD is the global leader in the export of used vehicles, auto parts, heavy machinery, and other automobiles.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Volume Nine to accomplish?

• Social Media Audit

SOLUTION

How did you find Volume Nine?

Online Search

Why did you select Volume Nine over others?

• Good value for cost
• Other

How many teammates from Volume Nine were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Strategic Alignment Best Practice Audit Competitive Analysis “Go Forward” Strategy

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We recently had the pleasure of working with the outstanding team at Volume Nine, so we have not implemented any strategy yet gained from their audit. But the comprehensive report we received from them was incredibly insightful, providing invaluable recommendations and strategies to enhance our social media performance. Their ability to identify our strengths and weaknesses will definitely enable us to develop a focused and effective marketing plan.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management approach of Volume Nine was exemplary throughout our engagement. Their commitment to timely delivery instilled confidence in their capabilities and allowed us to plan our activities accordingly. In terms of responsiveness, they demonstrated a commendable level of attentiveness to our needs. 

They were highly accommodating to our concerns, making us feel heard and valued as clients. Whenever we reached out with questions or requests, they responded promptly and provided comprehensive and insightful answers.

What was your primary form of communication with Volume Nine?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What we found most impressive and unique about Volume Nine was their exceptional level of expertise and the personalized approach they took toward our project. Their team displayed an in-depth understanding of social media dynamics and the ever-evolving landscape of various platforms. Their expertise was evident in the comprehensive social media audit they conducted, leaving no stone unturned in evaluating our online presence.

Are there any areas for improvement or something Volume Nine could have done differently?

None.

BACKGROUND

Please describe your company and your position there.

Digital Marketing Director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Volume Nine, and what were your goals?

We are a growing company and needed a thought leader in the SEO space to increase our organic presence and leads/traffic driven from that channel. Upon the first meeting, it was clear Volume Nine was substantially better than our previous agency. Meetings are focused, recommendations are concise, and we now have a guiding force helping to lead our SEO strategy.

SOLUTION

How did you select this vendor and what were the deciding factors?

I had previously worked with Volume Nine at another company and knew that they could help our business grow and be a leader in the Organic space.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our Organic channel needed work as we had reached the peak of what our previous agency was able to assist with. Volume Nine came in and immediately got to work cleaning up a host of issues on our site that showed immediate traffic improvements. They have been a valuable asset in the launch of our new site, even helping guide our web development company through some issues prior to launch.

How many people from the vendor's team worked with you, and what were their positions?

We work with one main POC but have multiple resources available to us based on our needs at the time.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our traffic has steadily increased, as has our lead flow from Organic, and overall our presence in our competitive space is much stronger.

Describe their project management style, including communication tools and timeliness.

Every meeting is focused, concise, reports are thorough, and every recommendation has our best interests at heart. If something we suggest is a bad idea for our SEO authority they are honest with us about implications from it if we proceed.

What did you find most impressive or unique about this company?

They are true thought leaders in the SEO space and I would put their level of knowledge up against anyone I have worked with in this arena.

Are there any areas for improvement or something they could have done differently?

None.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Asheville Adventure Company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Volume Nine?

We needed to invest in our SEO, web content, and web presence. We engaged Volume Nine to help guide our paid media efforts.

SOLUTION

What was the scope of their involvement?

Volume Nine helps us with Google Ads and manages our social media advertising efforts for Facebook and Instagram. They also manage a third-party advertising account. The team is responsible for our creative assets, and we collaborate on ongoing SEO and keyword research initiatives. They also take care of our web development needs and create blog content. 

Since working together, they’ve created a program for free climbing classes to help our top-of-sales funnel grow. The team has also been responsible for responding to social media comments.

What is the team composition?

We’ve worked with Martin (Digital Marketing Director), Liza (Digital Marketing Coordinator), and two others. 

How did you come to work with Volume Nine?

I  found them through a nationwide search for digital marketing companies that partner with outdoor brands. Volume Nine did a great job understanding our brand and market niche and delivered a pitch that focused on creating great content, so we moved forward.

How much have you invested with them?

We’ve spent $50,000–$100,000 with them.

What is the status of this engagement?

I started working with them in January 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I attribute much of our success to Volume Nine’s web and advertising efforts. When we handed over our ads management, we had a 250% return on ad spend (ROAS), and they’ve since delivered a 500% ROAS. 

Since partnering with Volume Nine, we’ve been named one of the fastest-growing startups in Asheville for two years in a row. They’ve been responsible for a huge increase in our sales volume by almost 6x. At the climbing gym, we’ve seen a 50% increase in sales in just six months.

How did Volume Nine perform from a project management standpoint?

Volume Nine has been an outstanding partner with regard to project management. I can’t say enough positive things about Martin; he’s one of the best in the industry. Martin has excelled when it comes to account management, timeliness, and delivering results within our budget. The team is also responsive and available at all times via phone and email.

What did you find most impressive about them?

Volume Nine’s biggest strength is their knowledgeable, technically-skilled team. Martin stays ahead of the curve in digital marketing trends and makes tremendously innovative recommendations. I know I can rely on his knowledge base when I need a rock-solid opinion of where the industry is headed. Their SEO knowledge is also outstanding. 

Are there any areas they could improve?

We didn’t find as much value in their social media management, but managing social media remotely is challenging.

Do you have any advice for potential customers?

Ask for Martin.