Vidadu

BACKGROUND

Please describe your company and position.

I am the CEO of Rapyd

Describe what your company does in a single sentence.

Rapyd is a global fintech company that enables businesses to accept, send, and manage payments worldwide through a unified platform and API-driven solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• We hired Vidadu to help us develop and execute a comprehensive digital strategy that would increase global brand awareness, strengthen our fintech thought leadership, and drive high-quality leads through content marketing, social media campaigns, and targeted media buying.

SOLUTION

How did you find Vidadu?

• Online Search
• Referral

Why did you select Vidadu over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Their scope of work included building a content calendar with thought leadership articles, case studies, and blog posts; managing social media campaigns on LinkedIn and Twitter to reach fintech professionals; and executing paid media planning and buying in key regions. They also delivered performance dashboards and analytics reports, ensuring that every campaign was data-driven and aligned with our global growth goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaigns delivered by Vidadu had a significant impact on our digital performance. These measurable outcomes directly supported our global expansion objectives.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vidadu’s project management was excellent. They were highly organized, communicated proactively, and used agile methods to keep us aligned throughout the engagement.

What was your primary form of communication with Vidadu?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They didn’t just run marketing activities  they positioned our brand as a thought leader and made our offerings accessible to both technical developers and enterprise decision-makers.

Are there any areas for improvement or something Vidadu could have done differently?

None. Everything went according to plan.

BACKGROUND

Please describe your company and position.

I am the CEO of a retail company

Describe what your company does in a single sentence.

 We design and retail everyday activewear and wardrobe staples that help our community feel confident, comfortable, and stylish.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• We hired Vidadu to scale our influencer marketing initiatives and drive brand awareness in key expansion regions. Our primary objective was to identify and activate a diverse group of creators who could authentically showcase our products in their daily lives. Specifically, we needed them to source over 150 potential partners, manage the selection of 50 key collaborators, handle all negotiation and contracting, and ensure the execution of a cohesive campaign that drove both traffic and sales.

SOLUTION

How did you find Vidadu?

• Online Search
• Linkedin

Why did you select Vidadu over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Vidadu led the influencer marketing strategy for us with the aim of solidifying our presence in the US and UK markets. The Vidadu team sourced over 150 potential creators who aligned with our "everyday active" aesthetic, from which we shortlisted 50 for collaboration. They managed the end-to-end process, from outreach and contracting to brief management, ensuring high-quality content output that resonated with our community.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaigns executed with Vidadu delivered strong measurable results. We observed a double increase in social media reach within our target demographics, which correlated with a 45% uplift in direct traffic. Overall, the campaign contributed to a significant increase in revenue during the active period, helping us cement our position as a "go-to" brand for everyday essentials.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

 Vidadu demonstrated excellent project management. They established clear timelines for the seeding and posting phases and consistently kept us updated on status. They were highly responsive to our feedback regarding influencer selection and content guidelines, ensuring everything remained on-brand.

What was your primary form of communication with Vidadu?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their deep understanding of the "community-first" approach stood out. They didn't just find influencers; they found brand partners who actually engaged with their audiences, allowing for campaigns that felt organic and culturally relevant rather than forced ads.

Are there any areas for improvement or something Vidadu could have done differently?

Our experience was excellent, and we cannot identify any significant areas for improvement.

BACKGROUND

Please describe your company and position.

I am the CEO & Founder of Calendly

Describe what your company does in a single sentence.

Calendly is a scheduling automation platform that helps individuals, teams, and organizations simplify meetings, close deals faster, and collaborate more effectively worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• We hired Vidadu to help us acquire more high-value users and enterprise clients by executing targeted ad campaigns across Google, LinkedIn, and Facebook.

SOLUTION

How did you find Vidadu?

• Online Search
• Referral

Why did you select Vidadu over others?

• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Researched and segmented high-value audience groups. Developed and launched targeted ad campaigns on Google, LinkedIn, and Facebook. Continuously optimized bidding strategies and ad creatives to maximize ROI. Delivered weekly performance reports and recommendations to refine campaign execution.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

LinkedIn ads in particular generated a significant increase in enterprise inquiries, and Google campaigns drove steady growth in self-serve user adoption. Overall, the campaigns exceeded our expectations in both efficiency and scale.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vidadu’s project management was seamless. They delivered campaigns on time, provided regular performance updates, and they were highly responsive whenever we needed adjustments.

What was your primary form of communication with Vidadu?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was their ability to optimize media spend without compromising on quality.

Are there any areas for improvement or something Vidadu could have done differently?

Nothing major

BACKGROUND

Please describe your company and position.

I am the CEO of Airmeet

Describe what your company does in a single sentence.

Airmeet is a leading virtual events platform that enables organizations to host immersive webinars, conferences, and digital experiences that captivate and connect audiences worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• Specifically, we wanted a strategic partner who could design and execute a digital strategy that leveraged targeted ad campaigns while optimizing media spend for maximum ROI.

SOLUTION

How did you find Vidadu?

• Online Search
• Clutch Site

Why did you select Vidadu over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Designed and executed paid media campaigns on LinkedIn, Google, and industry-specific platforms. Built targeted audience segments to reach event organizers, marketers, and recruiters effectively. Optimized ad creatives and landing pages for higher conversions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Vidadu helped us expand brand visibility across multiple markets and generated a consistent pipeline of high-quality leads. Within the first three months, our cost per lead dropped by 32%, while lead volume increased by 58%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vidadu’s project management was highly efficient.

What was your primary form of communication with Vidadu?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their ability to balance creativity with data-driven execution.

Are there any areas for improvement or something Vidadu could have done differently?

I can't think of anything, Everything was good.

BACKGROUND

Please describe your company and position.

I am the CEO of Sign Salad

Describe what your company does in a single sentence.

Sign Salad is a cultural consultancy that helps brands understand and leverage cultural change through foresight, semiotics, and language analysis.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• The goal of sharing our cultural insights more effectively, increasing engagement with global brand leaders, and positioning Sign Salad as a thought leader in cultural strategy.

SOLUTION

How did you find Vidadu?

• Online Search
• Clutch Site

Why did you select Vidadu over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Vidadu managed our social media marketing across LinkedIn and Twitter, developing a tailored content calendar that highlighted our research, cultural foresight reports, and thought leadership articles.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first quarter, our follower base on LinkedIn grew by 55%, and average post engagement nearly doubled. We saw a significant increase in inbound inquiries from global brands who discovered us through social channels, and our content began sparking more industry discussions and shares.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was seamless. Vidadu delivered all content and campaigns on time, maintained clear communication, and quickly adapted to our evolving needs.

What was your primary form of communication with Vidadu?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were particularly impressed by their ability to capture the nuance of cultural insights and present them in a way that was accessible and engaging for our social media audience.

Are there any areas for improvement or something Vidadu could have done differently?

None i can thnk of.

BACKGROUND

Please describe your company and position.

I am the Principal Director of Accenture

Describe what your company does in a single sentence.

Accenture is a global professional services company that provides strategy, consulting, digital, technology, and operations solutions to help businesses transform and grow.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Vidadu to accomplish?

• We hired Vidadu to strengthen our influencer marketing initiatives, specifically to help us identify and collaborate with the right influencers across multiple regions, manage campaign execution, and ensure our brand messaging reached diverse audiences.

SOLUTION

How did you find Vidadu?

• Online Search
• Clutch Site

Why did you select Vidadu over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Vidadu were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They provided us with detailed campaign strategies, influencer shortlists, content calendars, and performance tracking dashboards. In addition, they supported us with multilingual communication to ensure our messaging was consistent and culturally relevant across regions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaigns executed with Vidadu delivered measurable improvements in our brand visibility and engagement. We saw a 35% increase in social media reach across targeted regions, a 28% lift in engagement rates compared to our previous campaigns, and a noticeable improvement in click-throughs to our landing pages.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vidadu demonstrated excellent project management throughout the engagement. They established clear timelines at the start and consistently delivered all agreed items on schedule.

What was your primary form of communication with Vidadu?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to combine multilingual expertise with deep influencer marketing knowledge stood out the most.

Are there any areas for improvement or something Vidadu could have done differently?

Our experience was very interesting so i can't think of any flaws