TheBestReputation

BACKGROUND

Please describe your company and position.

I am the Director of Portfolio Optimization of The Camwood Group

Describe what your company does in a single sentence.

We are a team of principals, investors, and advisors—all who bring a unique passion and a refreshing common-sense approach to smaller middle market companies. Our growing team brings decades of operating, management, and investment experience to help guide our companies towards a path to continued success for all of our stakeholders in the long-run. There are no overnight successes in this business. The Camwood Capital approach to operations and acquisitions is a common sense crusade for simplicity. We begin by partnering with management, looking for untapped talent and underutilized teams, and subsequently move on to more transformative operations, processes, and information systems upgrades and improvements.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• Improve Company Branding Presence on Google
• Improve Traffic Flow to our website

SOLUTION

How did you find TheBestReputation?

Cold email reach out

Why did you select TheBestReputation over others?

• Great culture fit
• Good value for cost

How many teammates from TheBestReputation were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Positive content (press releases and article) creations and publication to help improve brand presense.  Creation and management of social media accounts.  Iprovments to google business profile to help with company indexing.   Weekly touch base meetings and review of progress and brand impact.  

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Negative content pushed down on Google search (aiming to get all negative references pushed off of the first 3 pages of google search.  

Google Profile updated and profile strength improved from Weak to Very Strong

Creation of Marketing material.

(in progress) Auto suggest in Google - removal of negative suggestions  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They're a very responsive team.  They were well prepared for weekly meetings.  All updates and deliverables were consolidated on a local Sharepoint document for easy access.  Turnaround time on work was quick.  

What was your primary form of communication with TheBestReputation?

Email or Messaging App

What did you find most impressive or unique about this company?

Organized.  Started seeing results almost immediately.  Meetings were sometimes sat in with other TBR team members for support.  

Are there any areas for improvement or something TheBestReputation could have done differently?

No areas of improvement identified yet.  

BACKGROUND

Please describe your company and position.

I am the CEO and Co-Founder of Natter.

Describe what your company does in a single sentence.

Natter is a leading digital wellness platform dedicated to holistic well-being. We offer an integrated suite of features designed to enhance mental, physical, and social health. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• We hired TheBestReputation to boost our online presence and bring more interested visitors to Natter's digital wellness platform.

SOLUTION

How did you find TheBestReputation?

Online Search

Why did you select TheBestReputation over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from TheBestReputation were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involves performing a thorough SEO analysis, improving on-page elements, and creating a focused content plan. Main outputs will be a detailed SEO audit report, keyword research notes, and monthly performance reports. The aim is to boost Our visibility in organic search results and attract more relevant visitors to the platform.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SEO project resulted in a clear boost in organic traffic, with our website experiencing a substantial increase in monthly visitors. This shows that our site is now more visible in search results. We also achieved better rankings for important keywords, with many now appearing on the first page, making it simpler for our audience to find us. Moreover, user engagement got better, as seen in longer visits and lower bounce rates, which means visitors find our content useful and relevant for their wellness journey.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

TheBestReputation showed great project management skills by finishing everything on time and quickly addressing our requests, making the whole process smooth and cooperative.

What was your primary form of communication with TheBestReputation?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What makes TheBestReputation really stand out is how they keep everything clear and open. They made it easy to see what was happening and what strategies they were using, so we always knew what was going on.

Are there any areas for improvement or something TheBestReputation could have done differently?

Can't see any area of improvement

BACKGROUND

Please describe your company and position.

I am an Executive of a business services company

Describe what your company does in a single sentence.

Provide online courses to train individuals in all things digital marketing.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• Branding
• Search Engine Optimization
• Public Relations

SOLUTION

How did you find TheBestReputation?

Online Search

Why did you select TheBestReputation over others?

• Great culture fit
• Good value for cost
• Company values aligned

What was the size of TheBestReputation’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Provided strategy and insight on our current SEO analysis as well as areas of opportunity. TBR also worked with us on our Online Reputation Management goals to craft a Branding/PR strategy that was implemented over the course of six months. They also worked on the backend of our website and other digital assets to ensure they were optimized for our targeted keywords. 

Additionally, they ensured our front page of Google branded us as experts in our particular space. We wanted to ensure that when potential clients looked us up online, they were impressed. The project deliverables included monthly PR and articles, SEO optimization, profile creation, and PR consultation/strategy sessions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We had a list of competitive keywords that TBR worked to ensure we ranked for by working with their media relations to publish press/artices/PR in high-authority outlets. The end result is that when people Google us, our online presence looks amazing and has that wow factor. Our sales reps have stated they have a much easier time closing sales now due to the validation our online presence displays.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had an initial strategy call to discuss onboarding and the original topics for discussion for our first batch of articles. After that, we typically communicated by email unless a call was needed. We did meet virtually monthly to discuss progress as well as deliverables created. A monthly report was also sent out. They were meticulous with the details and always met the deadlines in a timely manner.

What was your primary form of communication with TheBestReputation?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their culture and attention to detail are second to none. Our team truly felt as if everyone at TheBestReputation truly cared about achieving our goals and it showed each and every time we met.

Are there any areas for improvement or something TheBestReputation could have done differently?

I can't think of any. I have used cheaper services in the past for SEO but the results were not nearly as good.

BACKGROUND

Please describe your company and position.

I am the CEO & Co-Founder of a retail company 

Describe what your company does in a single sentence.

A cannabis retailer that offers a curated selection of cannabis products and accessories, focusing on quality, education, and a welcoming in-store experience. We are located at Midland, Canada.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• We hired Thebestreputation to improve our organic search presence, increase traffic, and generate more leads through SEO for our cannabis retail business.

SOLUTION

How did you find TheBestReputation?

Referral

Why did you select TheBestReputation over others?

• High ratings
• Close to my geographic location
• Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

They started with a detailed SEO audit, identifying technical issues and missed opportunities. From there, they built a tailored content and optimization strategy, improving our key pages and guiding our ongoing SEO efforts. Their work has been consistent, data-driven, and aligned with our business goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within a few months, we saw a clear increase in organic traffic and better keyword rankings. More importantly, we gained a much clearer understanding of our SEO strategy and how to grow it effectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow was extremely smooth. Thebestreputation team was very hands-on and consistently communicative throughout the process. They were always available to answer questions, provide updates, and walk us through their recommendations. It never felt like we were left waiting for updates.instead, it felt like an ongoing collaboration.

What was your primary form of communication with TheBestReputation?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their SEO knowledge, combined with their level of involvement, stands out. They didn’t feel like an external agency, it felt like working with an extension of our own team.

Are there any areas for improvement or something TheBestReputation could have done differently?

None. I'm very satisfied with the results and overall experience.

BACKGROUND

Please describe your company and position.

I am the Founder of a retail company 

Describe what your company does in a single sentence.

A digital solutions company that designs and builds websites, apps, and automation systems to help businesses grow and operate more efficiently.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• At Millennials Solutions, we partnered with Thebestreputation to strengthen our digital presence with a clear focus on increasing qualified web leads, growing organic traffic, and improving our first-page rankings for key search terms.

SOLUTION

How did you find TheBestReputation?

Clutch Site

Why did you select TheBestReputation over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from TheBestReputation were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We selected Thebestreputation after a thorough evaluation process, and from the start, their team demonstrated both strategic clarity and hands-on expertise. Chris, their CEO, set the tone early on by ensuring the engagement was focused on long-term, sustainable growth rather than short-term wins. Alongside him, Margery Hinma, the Chief Strategy Officer, played a key role in shaping the overall direction of our SEO program, making sure everything aligned with our business goals. The team began by building our SEO foundation from scratch. They conducted a full audit of our website, addressed technical issues, and implemented detailed page-by-page optimizations. From there, they introduced a well-structured content strategy, identifying gaps and new opportunities that we hadn’t previously considered. Casi, who I worked with closely throughout the project, was incredibly helpful in keeping communication smooth and ensuring that nothing fell through the cracks. She was always responsive, proactive, and easy to collaborate with, which made the process much more efficient. Rory, who was serving as Director of Operations, ensured that everything ran seamlessly behind the scenes. His coordination and organization helped keep timelines on track and made the entire engagement feel structured and well-managed. Overall, Thebestreputation consistently delivered insights, reporting, and strategic recommendations that supported both our ongoing performance and new business initiatives.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Thebestreputation, we have seen:

• A 2x increase in first-page keyword rankings
• A 20% year-over-year growth in web leads
• A 3x increase in referring domains, significantly improving our online authority

These improvements have directly contributed to stronger visibility and a more consistent inbound pipeline.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Thebestreputation has been working with us for almost three years, and their project management has been both dependable and flexible. With Rory overseeing operations and Casi actively supporting day-to-day communication, everything felt well-coordinated and organized. Even when our internal priorities shifted or resources became limited, their team adapted quickly and adjusted strategies to fit our situation. They were always responsive, transparent, and willing to refine their approach to ensure we kept moving forward.

What was your primary form of communication with TheBestReputation?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was the balance between strong leadership and adaptability. With Chris providing clear direction and Margery driving strategy, the team had a solid foundationbut they never treated the plan as rigid. Whenever we needed to pivot or explore a different direction, they were open to it and worked collaboratively with us to refine the approach. Even when adjustments felt significant, they managed to turn those changes into positive results. Casi’s consistent support and Rory’s operational structure further reinforced the feeling that we were working with a well-rounded, highly capable team.

Are there any areas for improvement or something TheBestReputation could have done differently?

We’ve been very satisfied with the engagement overall and don’t have any notable areas for improvement.

BACKGROUND

Please describe your company and position.

 I am the CEO of an other industries company 

Describe what your company does in a single sentence.

We are an online wholesale clothing company that supplies women’s fashion and accessories in bulk to boutiques and online stores.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• General Press Coverage, Listicles and Features

SOLUTION

How did you find TheBestReputation?

Clutch Site

Why did you select TheBestReputation over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from TheBestReputation were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They consistently provided weekly pitches centered around fashion trends and our day-to-day operations, helping us stay relevant and maintain a steady flow of fresh, engaging ideas.
 
 
 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We secured over 800 pieces of coverage, generating more than 7 billion views overall. This level of reach significantly increased our brand visibility and showed just how impactful the campaign was.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had weekly email reports that could be virtual or in person meetings if needed. We would keep them updated with the latest on new product releases, upcoming promotion, and other events. They would design pitches and angles that matched our objectives. 

What was your primary form of communication with TheBestReputation?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Thebestreputation have a super efficient workflow and they are easy to work with. They were able to come up with fresh ideas for pitches month after month.I appreiate Chris, his always looking out for us and trying to get as much covereage as possible. 

Are there any areas for improvement or something TheBestReputation could have done differently?

No

BACKGROUND

Please describe your company and position.

 I am the Founder of a retail company 

Describe what your company does in a single sentence.

We create stylish and comfortable workout clothes for women so they can feel confident and stay active every day.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• Public Relations

SOLUTION

How did you find TheBestReputation?

Referral

Why did you select TheBestReputation over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from TheBestReputation were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

My wife introduced TBR to me November 2025 to lead our public relations. Our goal was to elevate our earned media, share of voice and overall brand recognition in our highly competitive space for procurement technology. 

Thebestreputation delivered on the following:

Media relations

• PR strategy: topics and angles to pitch, byline opportunities, survey projects
• Execution: media relations, survey creation, press releases
• Analytics: showcasing results delivered

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw some really strong results from the project. Our brand reached the #1 position for share of voice in our category, which was a big milestone for us. We also gained valuable exposure through features and mentions in well-known publications and key industry outlets. On top of that, we achieved the top ranking in AI-driven search results, even outperforming much larger competitors, which was especially rewarding to see.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Thebestreputation project management was world-class. They consistently delivered on time, with proactive communication to navigate hurdles that would otherwise push back timelines. 

TBR is very responsive and accommodating of our needs. They're a nimble group that's always looking out for our best interests as well as thinking ahead.

What was your primary form of communication with TheBestReputation?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their creativity and strategic prowess are best in class. They offered up new pitch angles every week, and those pitches almost always resulted in earned media coverage for us. That consistent coverage ultimately drove up our share of voice, brand recognition and inbound sales.

Are there any areas for improvement or something TheBestReputation could have done differently?

Thebestreputation has exceeded expectations on all fronts.

BACKGROUND

Please describe your company and position.

I am the Founder of a vegan fast food company.

Describe what your company does in a single sentence.

We make tasty vegan fast food like kebabs using only plant-based ingredients so everyone can enjoy healthy and delicious meals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• We've been using Google's AdGrant for several years and had started to reach a limit of in-house knowledge and wanted to take it to the next level. At the same time we wanted to expand our organic reach to our website and improve the tracking/conversion data we were seeing.

SOLUTION

How did you find TheBestReputation?

Referral

Why did you select TheBestReputation over others?

Referred to me

Describe the scope of work in detail. Please include a summary of key deliverables.

Developing our AdGrants account so that we were reaching the full spend for the grant and then starting to optimise so we were starting to make the most of our money. Conversion tracking was set up across the site for a number of key metrics. We also undertook an SEO project where BTS supported with fixing errors, suggesting content improvements and upskilling our team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Thanks to TheBestReputation our organic search traffic has increased significantly by around 60%. Our AdGrants account consistently hits the full spend and conversion tracking is now fully in place and we're seeing 30% average increase in conversions per month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We held regular monthly meetings for each side to share feedback, updates and next steps. We kept in regular contact via email and they have been very quick in their response times. A monthly report gets sent through which then forms a part of the digital report for Senior Management.

What was your primary form of communication with TheBestReputation?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were incredibly professional but at the same time very friendly and open. They really want to help and are very forthcoming with new options and ideas.

Are there any areas for improvement or something TheBestReputation could have done differently?

Noting, Thebestreputation delivered exactly what we expected

BACKGROUND

Please describe your company and position.

I am the Founder of a home care company.

Describe what your company does in a single sentence.

We provides professional in-home care and support services, helping individuals especially the elderly and people with disabilities maintain independence and quality of life in a safe, comfortable environment.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TheBestReputation to accomplish?

• We partnered with Thebestreputation to strengthen and manage the SEO performance of our website. As a provider in the care services space, our primary goal was to improve our online visibility, attract the right audience, and ensure our website content aligned with the needs of individuals and families searching for reliable care solutions.

SOLUTION

How did you find TheBestReputation?

Referral

Why did you select TheBestReputation over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from TheBestReputation were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The collaboration began with an in-depth onboarding and discovery session, where we walked their team through our services, target audience, competitive landscape, and long-term growth objectives. They took the time to understand the nuances of the care industry and how users search for these services online.

Following this, Thebestreputation developed a comprehensive SEO roadmap tailored to us. This included a full technical audit of our website, competitor benchmarking, keyword opportunity mapping, and clear recommendations to improve site structure and performance.

Over the following months, we worked closely together to implement these strategies. Their team guided us on content improvements, on-page SEO enhancements, and technical fixes. They also supported us in refining our messaging to better connect with our audience. Regular collaboration sessions ensured we stayed aligned, and they provided ongoing insights to continuously optimize performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within the first six months, we saw a significant uplift in our online performance. Organic traffic increased by over 150% year-over-year, and more importantly, we noticed a steady rise in qualified inquiries coming through the website. Our conversion rates improved by over 30%, and we achieved substantial growth in first-page keyword rankings, which helped us reach more people actively searching for care services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Thebestreputation maintained a very structured and transparent project management approach. They provided detailed monthly reports covering all key SEO metrics and performance indicators relevant to us.

They leveraged tools like Google Analytics and reporting dashboards to give us clear visibility into progress. Communication was consistent, with regular check-ins and strategy discussions that kept everyone on the same page. Deliverables were always on time, and their responsiveness made collaboration smooth and efficient.

What was your primary form of communication with TheBestReputation?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out the most was their ability to simplify what can often feel like a complex and technical process. They broke down SEO strategies into clear, actionable steps that our entire team could understand and contribute to.

Their collaborative approach made a big difference they didn’t just act as an external agency but as a true partner invested in our growth. This made it easier for us to stay engaged and confident in executing the strategy.

Are there any areas for improvement or something TheBestReputation could have done differently?

We had a very positive experience overall and did not encounter any major issues during the engagement.