subsign

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of Digitalya

Describe what your company does in a single sentence.

We are a software development agency that builds custom websites, web applications, GenAI solutions, and digital companions for the pharmaceutical and healthcare industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire subsign to accomplish?

• Migrate our website to WordPress
• Implement a new design system

SOLUTION

How did you find subsign?

Referral

Why did you select subsign over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from subsign were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged the agency to help us transition our website to WordPress and implement a completely new design system aligned with our branding goals. The scope of work was extensive, covering everything from initial planning to deployment and post-launch support.

Scope of Work:

1. Website Migration: The project began with migrating our existing website’s content, structure, and functionality to WordPress. Subsign handled the complexities of the migration process seamlessly, ensuring that all our data, images, and media assets were transferred accurately, with minimal downtime and no loss in SEO ranking.
2. Custom Theme Development: In line with our new design system, they developed a custom WordPress theme tailored to reflect our brand’s visual identity. 
3. Design System Implementation: Subsign helped us implement our new design system, incorporating typography, color schemes, button styles, and component libraries.
4. Responsive Design: We worked together to implement a new way of approaching web development to get as close as possible to a fluid design that is device-agnostic. We managed to find a solution that works.
5. SEO and Performance Optimization: They worked on optimizing the website’s speed and performance through caching, code minimization, and image optimization. In addition, they maintained our SEO structure during the migration, implementing best practices to enhance our search engine rankings post-launch.

Key Deliverables:

• Full website migration to WordPress with data integrity maintained.
• Custom WordPress theme reflecting our updated design system.
• Fully responsive and mobile-optimized design.
• Implementation of custom functionalities, including plugins and advanced tools.
• SEO and speed optimizations for better search ranking and user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Reduced Content Management Time: This was our biggest paint point. With the new design system and WordPress functionality, our team’s time spent on content management decreased from a few days to get a page up to just a few hours.

Easier SEO management: Due to the plugins and optimization implemented, we are now able to easily manage our SEO strategy and consistently managed to get pages to rank in the top 10 on search engines. Managing SEO was difficult before due to the fact that everything was hardcoded.

Improved Loading Speed: The performance enhancements resulted in a significant reduction in page load times. The agency's optimizations combined with a high-quality hosting provider helped us get a fast loading website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Subsign took a structured approach to project management. From the start, they outlined clear project phases, deadlines, and deliverables, which gave us a comprehensive view of the roadmap.

However, we encountered some challenges along the way. As this was our first time outsourcing such a project to an agency like Subsign, we didn't invest enough time in the discovery phase, where we could have better explained how we wanted things to be done. This led to a misalignment of expectations and required several rounds of clarification. Our timeline was affected, resulting in delays in key milestones. To their credit, though, the agency was receptive to feedback and adjusted its processes to improve communication. They scheduled additional check-ins and provided more detailed updates on progress and roadblocks, which helped us get back on track.

Ultimately, while the project did take longer than initially anticipated, they demonstrated commitment to addressing our concerns and worked hard to deliver a final product that met our standards. Despite the initial communication hurdles, they responded professionally and proactively made adjustments to meet our evolving needs. Their flexibility and willingness to realign were appreciated and contributed positively to the outcome.

What was your primary form of communication with subsign?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most was their adaptability and commitment to quality. Despite the challenges we faced, they were highly receptive to feedback and demonstrated a genuine willingness to adjust their approach to meet our specific needs. Their technical expertise in migrating complex websites to WordPress was impressive, as was their ability to create custom functionalities that aligned with our business requirements.

Another unique aspect was their dedication to understanding our brand’s vision and translating it into a cohesive design system. They didn't just implement the design but ensured it was highly usable and maintainable for our team.

Are there any areas for improvement or something subsign could have done differently?

First, using more comprehensive project management tools could have provided us with greater visibility and a clearer overview of progress. Tools that offer dashboards or automated status updates could have helped us stay informed in real time, reducing the need for repeated check-ins and helping avoid potential miscommunication.

Secondly, a more in-depth discovery phase would have added significant value to the project. Spending additional time upfront to thoroughly analyze our needs, gather requirements, and clarify expectations could have minimized the need for realignment later on. This would also have helped both teams better understand the complexity of certain tasks, leading to a smoother process overall.

BACKGROUND

Please describe your company and position.

I am the Office Manager of Modular Services

Describe what your company does in a single sentence.

Modular Services is a new outsourcing concept designed to provide tailored end-to-end business support services for the legal sector.
Our highly skilled and experienced team is committed to delivering exceptional 24×7 IT Operations, Cyber Security, and Finance Operations to top 20 UK law firms and international clients.

We leverage the latest developments and tools in legaltech, utilizing advanced AI and automation technologies to enhance efficiency and accuracy. Our approach is grounded in industry best practices, ensuring that we deliver innovative, reliable and scalable solutions. This commitment to excellence and technological advancement makes us a valued and trusted service provider in the legal industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire subsign to accomplish?

• Website

SOLUTION

How did you find subsign?

market

Why did you select subsign over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from subsign were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Design:
● design prototype 
● feedback
● delivery

Web development:
● creating the web wireframe
● creating the menus
● creating the templates
● responsive optimization
● api / plugins implementation
● tracking integration
● GDPR integration
● security test
● QA

We will deliver the website:
● QA
● penetration testing
● migration on the live
environment 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Custom web design
2. A fully responsive website.
3. Implementing the best SEO practices.
4. Custom dashboard.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was well-organized and efficient. They adhered to the established timeline, delivering the agreed-upon items on time or ahead of schedule in most cases. Milestones were met consistently, and the team demonstrated strong planning skills by clearly communicating deadlines and expectations from the outset.

When it came to responding to our needs, the team was highly attentive and proactive. They were quick to adapt to changes and addressed any concerns or adjustments we requested with flexibility and professionalism. Their communication was prompt, and they provided regular updates, ensuring that we were always informed about the project's progress.

Overall, their ability to stay on schedule and respond to our needs made for a smooth and successful collaboration.

What was your primary form of communication with subsign?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They can adapt to changes and address any concerns or adjustments we request flexibly and professionally.

Are there any areas for improvement or something subsign could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the CEO of Allforprintmarket

Describe what your company does in a single sentence.

Buy and sell used printing equipment. Allforprintmarket.com – your trusted trader when it comes to used machinery in the printing and packaging industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire subsign to accomplish?

• UX / UI update
• Performance update
• Revamp
• Automatize process
• Branding
• SEO

SOLUTION

How did you find subsign?

Referral

Why did you select subsign over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from subsign were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The old platform was outdated and switching to an updated and optimized version will create a stronger brand image and increase recognition and organic searches. The new website stands out through the simplicity of the design, the structure, the multilinguage tool and custom code for my sharing the product feeds on other platforms. 

The website, through its architecture, will help to direct web users to the product in the catalog according to what they are viewing and will have the main purpose of requesting an offer through a form, through informative materials, product presentation, call to actions , forms and special sections with offers or functionality.
Subsign team helped me with consultancy for finding the suitable web solution and technology stack, SEO audit, UX / UI design, web development, web maintenance, brand guideline and adjustments and on-going improvements. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After almost 2 years from the launch of the new platform, I am very satisfied with the results. I managed to grow the brand status, people aknowledge Allforprintmarket as an established and trustworthy brand. We also had an amazing growth on organic searches and events, both for buying and selling equipments. The leads started to grow organically and the conversion rate improves every month.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The communication with Subsign team was amazing. They managed to explain everything very clear, they have a good team structure and clear process and timeline. They delivered on time and the whole collaboration has truly surpassed all expectations. Initially seeking a revamp for an old and outdated website, I found myself immersed in a transformative process that went far beyond mere redesign. 

Subsign took the time to deeply understand the essence of my business and its needs. Rather than simply executing the task at hand, they proactively engaged with me to explore innovative paths for improvement. From enhancing SEO strategies to optimizing the content management system and even creating custom XML feeds, their approach was comprehensive and forward-thinking. 

The end result is nothing short of spectacular. Not only did Subsign successfully migrate a vast database of over 1500 products, but they also seamlessly facilitated the translation process into seven different languages. This attention to detail and commitment to excellence have truly elevated the final product to new heights. 

What was your primary form of communication with subsign?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I found myself immersed in a transformative process that went far beyond mere redesign. subsign took the time to deeply understand the essence of my business and its needs. Rather than simply executing the task at hand, they proactively engaged with me to explore innovative paths for improvement.Their approach was comprehensive and forward-thinking. The end result is nothing short of spectacular. 

Not only did Subsign successfully migrate a vast database of over 1500 products, but they also seamlessly facilitated the translation process into seven different languages. This attention to detail and commitment to excellence have truly elevated the final product to new heights. Working with Subsign has been a refreshing experience, characterized by professionalism, creativity, and a genuine passion for their craft. 

Now we are working on a new project together. I wholeheartedly recommend their services to anyone seeking not just a website overhaul, but a strategic partner dedicated to realizing their vision and exceeding expectations.

Are there any areas for improvement or something subsign could have done differently?

Nothing I can think of right now.

BACKGROUND

Please describe your company and your position there.

I am the founder of Dolfn, a mobile product design and development agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Subsign?

Subsign helped us create a visual identity for us.

What were your goals for this project?

The goal was to create a simple, yet suitable, brand identity. We made a project brief and the goal was to create an identity that incorporated all the elements of it.

SOLUTION

How did you select this vendor?

We had a poor experience with a different agency—they didn’t listen well. We were impressed with Subsign’s portfolio once we looked at other options. From our initial discussions, we found that Subsign listens and operates differently. They truly stand out in their market.

Describe the scope of their work in detail.

We detailed our requests in a project brief—we wanted the visual identity to reflect our mission, our values and our "why". We detailed our value proposition for our clients and for our future employees as well. We asked Subsign to also consider what our competitors were doing and what our differentiators were.

What was the team composition?

Subsign's creative partner contributed at the beginning of the project, during the discovery phase. From there, Subsign's identity designer created the logo.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were even more excited to market our business after working with Subsign. What they created has contributed a lot to our success. Our clients have been impressed with the logo and since its implementation, we have found new business opportunities.

How effective was the workflow between your team and theirs?

After our initial conversations, we felt heard, and we trusted their expertise to create a design we liked. We held several progress meetings which made us feel comfortable along the way.

What did you find most impressive about this company?

Their simple and innovative solutions stood out. We were impressed by their attention to detail in our requirements while simultaneously making thoughtful design decisions.

Are there any areas for improvement?

We could have engaged with them more during the process, but we felt comfortable letting them work with little oversight.