Stellar AEO Labs

BACKGROUND

Please describe your company and position.

I am the CEO of Perpetual

Describe what your company does in a single sentence.

Perpetual is a full-service digital agency providing software design and development solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Stellar AEO Labs to accomplish?

• To increase visibility in AI-generated answers across platforms such as ChatGPT, Gemini, and Google AI Overviews
• Develop a prioritized roadmap for Generative Engine Optimization (GEO)

SOLUTION

How did you find Stellar AEO Labs?

Referral

Why did you select Stellar AEO Labs over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Stellar AEO Labs were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Stellar AEO Labs for a Generative Engine Optimization (GEO) audit to evaluate Perpetual's visibility in AI search tools like ChatGPT, Google AI Overviews and Gemini. Using their five-step plan, they assessed our site’s technical foundation and content to determine how well AI models undestand our business.

The deliverables they provided included:

• Visibility Analysis: A snapshot of our current performance on all major AI platforms for the top questions relevant to our business
• Quantified Readiness: A "GEO score" and analysis of our existing strengths and weaknesses
• Strategic Audit: A detailed report covering five key GEO areas, including what we were doing well, what needed improvements and specific, high-impact recommendations for each area
• Actionable Roadmap: A prioritized plan for content and technical updates, including the resources required for implementation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have seen a measurable uptick in leads who specifically attribute finding us to AI search responses on ChatGPT and Google. By closing the technical and structured data gaps identified in the audit, we have significantly improved the frequency and accuracy with which AI models recommend our business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very communicative throughout the process. Their project management was organized and methodical: they showed a mature level of operational excellence in this regard. The project delivery was very expedient. They were very responsive to our needs, both for the overall project scope, as well as responding to questions we had in the course of the project. 

What was your primary form of communication with Stellar AEO Labs?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was that Stellar approaches AI search from a completely different angle than traditional SEO firms. The work was built around their own GEO framework, which looked at how AI systems actually read and cite content rather than just how pages rank in traditional search results.

I was also impressed by the founder Neha Singh’s background and depth of expertise. Having worked at Google and founding her previous company focused on brand discovery, she brings a rare mix of technical understanding and strategic thinking about how modern search channels work. That perspective made the recommendations credible and practical. 

Are there any areas for improvement or something Stellar AEO Labs could have done differently?

Can't think of any