Snowy Peak Films

BACKGROUND

Introduce your business and what you do there.

I’m the communications manager of image and brand for the City of Greeley, a government entity.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Snowy Peak Films?

We wanted creative assets to promote tourism in our city.

SOLUTION

What was the scope of their involvement?

Snowy Peak Films is our go-to partner for commercial video production. Regarding the process, we work together to develop a shot list, and they map out everything in terms of locations and people that are going to be in the shots. It’s a collaborative effort where they even take the time to attend some of our events and learn about our community. So far, they’ve made four commercials that are 15–30 seconds long — some short clips are summarized versions of the long ones.

In addition, they provide various music options for us to explore for each commercial they make, and they also take care of the voiceover and the audio mixing. All the commercials are different because they ensure that every aspect is appropriate and matches the excitement and enthusiasm we want to convey.

We’re currently working with them on a recruitment profile video using the footage they already have from previous commercials to make a longer video.

What was the team composition? 

We’ve been working mainly with Troy (Founding Partner) and other 3–4 members of their team.

How did you come to work with Snowy Peak Films?

One of our creative consultants referred them to us. We had a previous experience with them and liked their approach, so we decided to use them for multiple projects.

How much have you invested in them?

We’ve spent around $25,000 with them so far.

What is the status of this engagement?

We started working together in September 2021, and the engagement is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since we started working with Snowy Peak Films, our YouTube subscribers have increased tremendously. In addition, our display ads have had over 1 million impressions in the past year, and our streaming commercial impressions are nearly 10 million. Moreover, our website users drastically grew by 250%, and it keeps doubling every year. We use the material they deliver on our social media, for OTT streaming, and in our public access channel through broadcasting.

Additionally, our community partners want to use our commercials to promote as an entity. Overall, the quality of Snowy Peak Films aligns with our image and brand, making a difference within our community and meeting our expectations.

How did Snowy Peak Films perform from a project management standpoint?

They stay on budget and deliver work on time. Their team also has a great organized system in place. Regarding tools and communication, we use monday.com, which is very helpful.

What did you find most impressive about them?

Their proactiveness in fully understanding our project with a careful approach is outstanding. They took the time to learn about our community and understand our needs.

Are there any areas they could improve?

I don’t think there’s anything they can improve on. They’re receptive to feedback and are active listeners throughout the process, which enables them to deliver only good experiences.

Do you have any advice for potential customers?

Ensure to be organized and know what you want. In addition, be open to brainstorming sessions and listening to their point of view because they can come up with creative ideas and solutions.

BACKGROUND

Introduce your business and what you do there.

I'm a marketing specialist at Mesa Solutions, a power solutions company that specializes in the manufacturing, leasing, sales, and maintenance of natural gas powered generator sets.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Snowy Peak?

We wanted to tell our story as a company in a video format, so we hired Snowy Peak for video production.

SOLUTION

What was the scope of their involvement?

Snowy Peak did video production for us. We started by giving them some ideas of who we are as a company, filled out a questionnaire they gave us, and told them who we wanted to target with this video. Consequently, we had back-and-forth feedback and chose people to interview. After that, they scheduled visits to our different locations to film and get interviews from our team to tell what we do and who we are not only as a company but also as people — they took a lot of notes and had really good questions for that process.

Currently, we’re still working on the script and other areas of the video.

What is the team composition?

We’ve been working with six members of their team, including their co-owners, a director, a director of photography, a gaffer specialist, and a drone operator.

How did you come to work with Snowy Peak?

Someone referred them to our VP of sales and marketing. They came to our offices to meet with us, and their team seemed like awesome people, so we knew immediately that we wanted to work with them.

How much money have you invested in this partnership?

So far, we’ve spent $25,000–$50,000 with them.

What is the status of this engagement?

We started working together in July 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’re a fun, professional, easy-to-work-with team that has given us awesome results. Overall, we’re delighted with what they’ve done.

How did Snowy Peak perform from a project management standpoint?

Project management has been perfect in terms of communication, meeting deadlines, and staying within budget.

What did you find most impressive about them?

They’re great at attending to our requests for changes, which they do very fast — if we give them feedback in the morning, they apply it within the same day.

Are there any areas they could improve?

I don’t think there’s anything they can improve on.

Do you have any advice for potential customers?

I recommend people working with them; their team knows what they’re doing and has the equipment and knowledge to make everything happen.

BACKGROUND

Introduce your business and what you do there.

I’m a quality systems and technical training manager at a large-scale food manufacturing company. My role involves envisioning new quality systems and developing the backend programs required for quality management.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Snowy Peak?

We have about 46 different food manufacturing facilities. One of our goals was to standardize how we deliver messages to new employees or visitors coming to the facility regarding quality and safety aspects. We hired Snowy Peak to develop a video describing all safety and quality requirements.

SOLUTION

What was the scope of their involvement?

We engaged Snowy Peak in about a year’s worth of script development and preproduction work, including set lists. We provided context, pictures showing how to enter our facilities, and some aspects we currently use paper for. Additionally, we gave them several copies of our new visitor onboarding paperwork, which is about 3–4 pages’ worth of written material. We worked together to create the script. 

What is the team composition?

We worked with 5–8 teammates from Snowy Peak. I worked directly with Troy and Joe (Founding Partners). 

How did you come to work with Snowy Peak?

We found them online. I reached out to approximately 10–15 video production companies to assess their abilities to provide what we were looking for. We determined that Snowy Peak was the solution we wanted to move forward with. 

How much have you invested with them?

We spent $10,000–$15,000. 

What is the status of this engagement?

We worked with them from around May 2021–July 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our company had some organizational changes that caused us to reevaluate the need for a video, so we scrapped the project. However, we have nothing but good things to say about Snowy Peak; had they completed the project, it would have been incredibly impactful. 

How did Snowy Peak perform from a project management standpoint?

They delivered on time and within the budget. The team was always quick to respond and to provide new ideas if we ever hit a roadblock. Because we’re a large facility, we move slowly, so it takes time for higher-up teammates to make decisions and secure funding, and they were patient with that. 

We communicated via email, phone calls, and Zoom. Overall, they were a great team to work with. 

What did you find most impressive about them?

As part of the program I put together to vet service providers, we had 20–30 things we were looking for, including tenure and if they had food manufacturing experience. I liked the videos Snowy Peak had on their website; their work spoke well to what I was looking to complete. 

Are there any areas they could improve?

I can’t think of something they could have done better; they did everything we asked. 

Do you have any advice for potential customers?

Troy and Joe are great, so if you can work with them, do it!

BACKGROUND

Introduce your business and what you do there.

I’m a co-owner of Progressive Media, Inc., a full-service marketing agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Snowy Peak?

We needed someone to help us produce high-quality video content at a cost-effective rate.

SOLUTION

What was the scope of their involvement?

Snowy Peak is our primary video production partner, helping us create and publish video content for our clients.

What is the team composition?

We mainly work with Troy (Founding Partner) and Joe (Owner & Design Director), but there are at least 5–10 people from their organization, depending on the project we’re doing.

How did you come to work with Snowy Peak?

I came across Snowy Peak through a reference. After doing some research and looking through their website, it was a no-brainer for us to hire them.

How much have you invested with them?

We’ve invested somewhere between $25,000–$50,000.

What is the status of this engagement?

Our ongoing partnership started in September 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since partnering with Snowy Peak, we’ve seen an increase in phone calls and inquiries, and feedback from people seeing the content we’ve produced.

How did Snowy Peak perform from a project management standpoint?

They have a traditional approach to project management, as they consistently meet their deadlines and sit down with us to actually discuss our projects — they provide us with the opportunity to have direct contact with their team and feel listened to.

What did you find most impressive about them?

We’re impressed with their sense of urgency and consistent responsiveness throughout the partnership. They also exceed the timelines and deliver outputs way before the actual deadline.

Are there any areas they could improve?

It’s wonderful to work with a company that makes us such a priority, so I don’t have any constructive feedback.

BACKGROUND

Introduce your business and what you do there.

We’re a workforce performance solutions company, and I’m part of the business development team. We provide other businesses with industrial sports medicine, software employment testing, and office health and ergonomics programs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Snowy Peak?

We wanted to level up our marketing tactics by incorporating more videos into our social media channels, website, and presentations.

SOLUTION

What was the scope of their involvement?

Snowy Peak handled our video production needs. They helped us produce videos highlighting the services that we provide. They handled the entire production process and incorporated any feedback we had along the way.

What is the team composition?

We mainly worked with Troy (Founding Partner) and Joe (Partner & Design Director).

How did you come to work with Snowy Peak?

We searched on Google for different video production companies within our area, and their name came up. We decided to go with them because they seemed to be the best fit for us.

How much have you invested with them?

We invested about $10,000–$25,000.

What is the status of this engagement?

We worked together on this project from August 2021–2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I don't have any KPIs to share with you because we just completed the project, so we're just now using them. You would have to circle back probably in like six months for me to be able to give some KPIs.

We’re currently using the videos they made on our websites and presentations to clients. The videos really captured what our company does, allowing us to better explain our services to people and enable our prospects to really envision what that could look like for them.

How did Snowy Peak perform from a project management standpoint?

We typically communicated through email, Microsoft Teams, and monday.com.

What did you find most impressive about them?

We really appreciated how extremely patient they were in this project. They continued to work with us on that project until it was acceptable to all stakeholders, which I think is not something you can count on with other businesses these days. Also, we felt that we were a pretty difficult client to deal with because they had to accommodate several edit requests from us.

Are there any areas they could improve on?

I can’t think of anything at the moment.

BACKGROUND

Please describe your company and your position there.

I'm an SEO Manager at Infront Webworks. In business for over 2 decades, Infront Webworks is a full-service, award-winning SEO and digital marketing agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Snowy Peak, and what were your goals?

Troy and his team developed several tv commercials for our company. We had never done this before. We needed a production company to develop professional-grade tv commercials that would help us reach potential clients and increase brand awareness.

SOLUTION

How did you select this vendor and what were the deciding factors?

The quality of their work is exceptional. They had excellent reviews. They are experts at delivering professionally produced video content for all of their clients.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

The tv advertising production process is complex. They helped us develop storyboarding and scripts for 3 different commercials. Helping us trim down the time to appropriate lengths. Then they helped us find actors and actresses to play the parts. They found the perfect locations for the different shots we needed.

Their equipment was top of the line and made flawless shots. Their crew was so friendly and helpful. They helped put the actors at ease. Then came the video editing process and video production. And we were so pleased with the outcome. The commercials are excellent.

Who did you work with and what was the feedback process like?

We worked with Troy and Joe both founding partners of Snowy Peak TV and their exceptional crew.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The response to the video was overwhelmingly positive. It was very clear and precise about what our company does and how we can help. They are so professional-looking. We couldn't be happier.

Describe their project management style, including communication tools and timeliness.

Troy and his group were easy to communicate with and provided regular updates. They were very effective communicators. Since we were new to this whole process, they took the time to explain and walk us through everything. We mostly worked via phone and email. Then they brought us to the different locations we would be shooting at a few days beforehand.

We were able to walk out the scenes and decide what extra materials were needed. Then we had an entire day of shooting at the different locations. The coaching and directing was so spot on. And the end product was simply amazing.

What did you find most impressive or unique about this company?

They were well educated about our services. They really understand how to convey different ideas that grab attention cinematically. The quality was outstanding.

Are there any areas for improvement or something they could have done differently?

I wish we could have met them sooner and I hope to work with them again. It was such an exceptional experience.

BACKGROUND

Please describe your company and your position there.

I own a consulting agency and work with Snowy Peak on a regular basis.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Snowy Peak, and what were your goals?

We've collaborated on numerous video production projects. We've created broadcast commercials, long-form marketing videos, and short-form promotional videos for a variety of clients ranging from law firms to Crypto companies.

SOLUTION

How did you select this vendor and what were the deciding factors?

Professionalism, quality of work, efficiency, and budget.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We start every project with a brief discovery meeting. We then have several brainstorming meetings and collaborate on ideas. From there, the production and plan take place.

Who did you work with and what was the feedback process like?

We worked with the whole team at Snowy Peak. The feedback is great, we've always had great feedback after the projects.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The positive feedback and client response are great. Recently, we had a client that wanted three small videos, and after the project was over called for three more that will continue into 2022.

Describe their project management style, including communication tools and timeliness.

The project management is professional and efficient. Snowy Peak producers have the client's best interest and budget in mind when producing. They never let budget or time get in the way of quality of work.

What did you find most impressive or unique about this company?

They are flexible and easy to work with. They will try to push each concept to be visually exceptional.

Are there any areas for improvement or something they could have done differently?

I don't have any areas of improvement for this team. I would recommend Snowy Peak for any video production project.

BACKGROUND

Please describe your company and your position there.

I'm the marketing director for a culinary school. We offer culinary, pastry arts, hospitality, plant-based, holistic nutrition and wellness programs. Available through residential and online format.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Snowy Peak, and what were your goals?

Our in-house video team was unable to travel and needed a local videographer to capture our graduation ceremony. Our goal was to create a highlight video and create excitement for future graduates.

SOLUTION

How did you select this vendor and what were the deciding factors?

My colleague recommended them. They were avaiable for the project, fit my budget and very helpful navigating a last minute shoot.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

Troy laid out what could be expected from day of shoot to editing process. I was looking for a 90 min video and in the end went with about 2 minutes. The turn around time was quick! I spoke with the editor on the phone as well as left comments directly on the video. He knew exactly my vision and after only three editing rounds the final video was delivered

Who did you work with and what was the feedback process like?

I worked with Troy and Gabe. They both were experts, available and helpful. Troy provided great customer service and Gabe was very talented with his video and editing skills. I appreciated how easy it was to make a video while in another state. I would for sure use them again!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We showed the video to the whole company by sharing on our slack channel. The video will be used in email campaigns, posted on social media, placed on our website, used in ads and promotion for future graduations.

Describe their project management style, including communication tools and timeliness.

I was stressed finding a last minute videographer to fill the role for our graduation ceremony but as soon as I spoke with Troy I felt confident they were the right ones to get the job done. They explained all the details upfront and helped me navigate areas of the project I didn't have the knowledge for. They were responsive over email but also just picked up the phone to work out details and final edits. The tool they used for video edits was great and easy! Gabe followed up after the shoot and explain how it went since I was unable to be there in person. (Which I appreciated!) The turnaround time was a few days and was able to present the video to our company and graduates in a timely manner.

What did you find most impressive or unique about this company?

Their professionalism. I felt the job was in good hands. During the editing process I were looking for peices of content that may be able to enhance the piece a bit more and Gabe knew exactly when footage and quotes he could pull for that. Even without much time to brainstorm its outcome, they still captured and edited the piece just how we pictured it.

Are there any areas for improvement or something they could have done differently?

no, everything was great!

BACKGROUND

Please describe your company and your position there.

I'm the marketing strategist for a company that develops software for advanced physics applications.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Snowy Peak, and what were your goals?

I needed to create a short, animated video that promote one of our new applications for magnet design in R& D. We needed a video that explains the product and its advantages to a knowledgeable audience.

SOLUTION

How did you select this vendor and what were the deciding factors?

We wanted to work with a local vendor who had a portfolio of projects that supported our values.

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We had several discovery meetings with the Snowy Peak folks, to discuss options and goals for the project. I wrote a script and they facilitated casting a voice actor. Then we set up a vision board and developed characters for the animation. After setting the characters in motion with the voiceover, we matched the music and audio effects to create the finished product.

Who did you work with and what was the feedback process like?

I worked mostly with Troy and Joe. We communicated through messages and advancements on the Monday.com project management platform.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We just finished this project and have not yet had time to deploy the result in our marketing campaigns.

Describe their project management style, including communication tools and timeliness.

We mostly used Monday.com as a project management platform. It worked clearly and efficiently. The Snowy Peak folks were very responsive to our messages and tags on that platform.

What did you find most impressive or unique about this company?

I liked the projects that they've chosen to work on, especially in bicycle advocacy.

Are there any areas for improvement or something they could have done differently?

They were great.

BACKGROUND

Please describe your company and your position there.

The Sawaya Law Firm is premier Personal Injury Law Firm based in Denver, Colorado but serving the entire state. I am the Director of Marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Snowy Peak, and what were your goals?

After nearly 20 years of producing commercial advertising that all looked the same we wanted to try something new and reach our audience in a fresh new way. After interviewing several Video Production across the nation we realized the best option for us was right in our own backyard with SnowyPeak!

SOLUTION

How did you select this vendor and what were the deciding factors?

We interviewed several teams to see our personalities, creative processes, and visions lined up. We watched a handful of different examples to see what each group was capable of and if it fit our vision. SnowyPeak just checked all the boxes...we knew we could work with them and feel comfortable letting them lead the way but also sharing our ideas and visions with them, too!

Describe the video(s) and the process in detail, including the project steps and all stages of production.

We started with a call just to discuss the goals of the upcoming shoot -- What were our immediate and definitive needs first and then what were the secondary goals. From there we brainstormed today on scripts, locations, wardrobe, etc...and it all just came together one step at a time!

Who did you work with and what was the feedback process like?

Our team consisted of several talented individuals but our two main points of contact were Troy and Joe. They are both creative problem solvers which is what we were looking for -- We bring them the ideas and they figure out how to bring it to life. It's great having a team you don't have to be afraid of when you want to tweak something or try a different angle!

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our new spots are currently airing and we've gotten overall great feedback. The difference in quality from our last spots is mind blowing. As we add more new commercials in to the mix I'm sure we'll get a better idea on if people dig it or not but so far, so good!

Describe their project management style, including communication tools and timeliness.

I would say the SnowyPeak team is very hands on and overall extremely organized. They are great at taking ideas and making them a reality! They map everything out for you in a Google Doc and it makes thing run so smoothly -- Scripts are also super easy to edit again because you can leave comments and edit for everyone to see on a Google Doc! Utilizing those docs helps keep things moving and cuts down on the need for extra meetings/calls.

What did you find most impressive or unique about this company?

The way they can take an idea and bring it to life -- Both are shoots have had pretty creative story lines and they were able to make it work and look better than we even imaginged!

Are there any areas for improvement or something they could have done differently?

I think each shoot we will get better and better as a team!