Sky Alphabet Social Media Inc.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO of Fuse Careers. We're a career launch service for new graduates who are getting ready to start their careers.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Sky Alphabet Social Media Inc.?

We were looking for a vendor to help us build our social media presence and improve our search engine rankings.

SOLUTION

What was the scope of their involvement?

First, Sky Alphabet tried to understand our company and our clients. Our end users are college graduates, but our clients are usually their parents, which is interesting from the social media perspective because they have different social media profiles. We also discussed our service offerings and how to present those from a search point of view. Sky Alphabet does keyword analysis for us, manages SEO and SEM, and provides advertising services. They've also built our content calendar for Facebook and Twitter.

What is the team composition?

We have one main point of contact.

How did you come to work with Sky Alphabet Social Media Inc.?

I was referred to them by someone who had worked with them previously.

How much have you invested with them?

We've spent about $5,000.

What is the status of this engagement?

We started working with them in January 2019 and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The content calendar has been very successful, and the number of our followers on Twitter went from zero to 100. The user engagement is also on the rise, so we’re happy with the results.

How did Sky Alphabet Social Media Inc. perform from a project management standpoint?

We usually talk once a week, and they’re very proactive. They gave us a clear timeframe and clear objectives, so it's been a very smooth process.

What did you find most impressive about them?

They took their time to really understand our business.

Are there any areas they could improve?

I can't think of anything.

Do you have any advice for potential customers?

Go ahead and work with them. They really took charge of the project and helped us understand what was involved in the process.

BACKGROUND

Please describe your company and your position there.

We are a residential custom home & renovation company and I'm the president

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Sky Alphabet Social Media Inc.?

Steve managed our Social Media platforms and website SEO

What were your goals for this project?

our goal was to utilize social media marketing (SMM) techniques and gain a larger social media presence through regular posts, ads and website SEO, increase traffic flow to our website through social media campaigns.

SOLUTION

How did you select this vendor?

referred by an associate

Describe the scope of their work in detail.

regularly posting content on instagram & facebook, creating and managing ads, and website SEO

What was the team composition?

Steve worked soley with some direction from our marketing director and myself as president

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

our social media media presence grew substantially when Steve became involved. Numerous leads were received specifically due to the social media campaigns.

How effective was the workflow between your team and theirs?

It was very good. Steve was exemplary in posting regular content and working to achieve the established goals.

What did you find most impressive about this company?

Steve is always extremely quick to respond to any enquires we had, and excellent knowledge and experience in knowing how to increase our presence to targeting specific neighbourhoods and demographics.

Are there any areas for improvement?

We were very happy with Sky Alphabet Social Media Inc. work!