The SimplyCity

BACKGROUND

Please describe your company and position.

I am the IT Project Manager of MiddlePoint Solutions SL

Describe what your company does in a single sentence.

Providing marketing services - web development and branding 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The SimplyCity to accomplish?

• Grow local visibility
• Verify profile on Google Maps

SOLUTION

How did you find The SimplyCity?

Referral

Why did you select The SimplyCity over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from The SimplyCity were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged SimplyCity to improve our online presence and local visibility. Their scope of work included a full audit of our Google Business Profile, optimization of our listings, and technical adjustments to ensure consistency across multiple platforms (Google Maps, Apple Maps, and local directories). They also set up a review management system, implemented tracking to measure performance, and provided ongoing support to keep our information updated. Key deliverables:Optimized and verified Google Business ProfileConsistent NAP (name, address, phone) across all major platformsReview management and response system

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Google Maps impressions increased by 65% within 3 months
Our business moved from position 80 to top 10 for main local keywords
Customer calls and direction requests from Google Maps grew by 40%
Review response time decreased from several days to under 24 hours
Our business is shown in 50 local directories and platforms

Describe their project management. Did they deliver items on time? How did they respond to your needs?

SimplyCity managed the project very professionally. All deliverables were completed on time, and they kept us updated at every step. The team was responsive to our questions and adapted quickly when we needed adjustments. Communication was clear and friendly, which made the whole process smooth and efficient.

What was your primary form of communication with The SimplyCity?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was how SimplyCity combines technical SEO expertise with a very practical, hands-on approach. They made complex things feel simple and always kept the focus on results.

Are there any areas for improvement or something The SimplyCity could have done differently?

There isn’t much to improve — the process was smooth. Maybe adding more automated insights in the dashboard could be a nice extra for the future.