SEO.London by Lukasz Zelezny

BACKGROUND

Please describe your company and your position there.

I am the Chief Product Officer of Autovia Ltd. the UK's leading Automotive Media provider.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny, and what were your goals?

We were looking to recover from an SEO underperformance resulting from a site migration, and design an SEO Program for our future success.

SOLUTION

How did you select this vendor and what were the deciding factors?

I had previously worked with SEO.London and was delighted to bring them in for another project.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

SEO Services were supplied on an ongoing basis for our websites.

How many people from the vendor's team worked with you, and what were their positions?

Lukasz

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The overarching objective was to raise the volume of organic traffic and to enhance our ranking for the keywords we already use.

Describe their project management style, including communication tools and timeliness.

Lukasz is very communicative and available, and I was delighted by his attention to detail and thorough approach.

What did you find most impressive or unique about this company?

Deep knowledge about SEO landscape and ability to uncover interesting and actionable insights.

Are there any areas for improvement or something they could have done differently?

Don't think so!

BACKGROUND

Please describe your company and your position there.

I am the marketing director of a tech company. Our software enables users to receive instant alerts, review, search, and analyze videos. The solution is mainly used for safety and security applications.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny, and what were your goals?

We wanted to expand our organic reach and structure correctly our new website. We hired Lukasz to provide full-scale SEO services to improve our ranking and grow traffic.

SOLUTION

How did you select this vendor and what were the deciding factors?

I knew Lukasz and his knowledge of SEO management from previously working for the same company.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Our engagement began with the audit of the existing website. Then he helped us to choose key solutions to building a scalable website and establish an SEO strategy.

How many people from the vendor's team worked with you, and what were their positions?

We worked with Lukasz directly.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since implementing SEO changes, our traffic is steadily growing.

Describe their project management style, including communication tools and timeliness.

Lukasz was great at managing our expectations and meeting deadlines. We had weekly video calls to discuss updates and used email to communicate in between. He's always very quick to respond.

What did you find most impressive or unique about this company?

Their knowledge and work ethic stood out within the industry.

Are there any areas for improvement or something they could have done differently?

No comment.

BACKGROUND

Please describe your company and your position there.

I am a Digital Marketing Manager at Procurement Leaders, a leading global community for CPOs and their leadership teams

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny, and what were your goals?

We partnered with Lukasz and SEO.London to conduct an audit of our website, provide immediate suggestions for improvement, suggest tech stack we should start consistently using and work with us on a content plan for the year ahead.

SOLUTION

How did you select this vendor and what were the deciding factors?

Lukasz came highly recommended by our business partners.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Full scope website audit, competitor keyword analysis, technical website improvements, content optimisation

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with Lukasz, the owner

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lukasz is a hands-on consultant, who is cutting all the unnecessary and focusing on fixes and solutions that can make a real change.

Describe their project management style, including communication tools and timeliness.

Lukasz is extremely good at finding a way to communicate with less technologically skilled people and ensuring that all the concepts he is focusing on can be implemented in the business.

What did you find most impressive or unique about this company?

By far the most impressive was the use and access of various tech and apps that Lukasz provides.

Are there any areas for improvement or something they could have done differently?

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BACKGROUND

Please describe your company and your position there.

We provide B2C services in the health and fitness category. I`m CEO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny, and what were your goals?

Increase in website traffic. The movement should come from several specific countries.

SOLUTION

How did you select this vendor and what were the deciding factors?

Lukasz services have been recommended to us. After talking to him, we found out that he could help us.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

This is confidential information. An important element of the project was the construction of unique content.

How many people from the vendor's team worked with you, and what were their positions?

2 developers, 1 designer, 1 manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

0.5 million users/month

Describe their project management style, including communication tools and timeliness.

This is confidential information.

What did you find most impressive or unique about this company?

They provide accurate information on what traffic growth depends on. Also, they make no promises beyond real possibilities.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I’m the COO and CMO of Devskiller - technical screening and interview platform

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny, and what were your goals?

Our website is established and well-performing. We were looking for an additional view to improving performance. We wanted to gain better understanding of how to deliver content, how to optimize our content, what topics to write for, and more.

SOLUTION

How did you select SEO.London by Lukasz Zelezny and what were the deciding factors?

We met on a conference in Warsaw in 2019.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Lukasz was involved in weekly calls with me and other members of the team. He also prepared a dashboard that he was updating weekly. Additionally, he is in planning so-called SEO DAY, a day-long hands-on optimization activity performed by in-house team.

Lukasz was also responsible for suggesting various ways and plugins around SEO that could help us to achieve growth.

How many people from the vendor's team worked with you, and what were their positions?

We are dealing with Lukasz directly.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Lukasz helped us to keep our SEO process simple and efficient and shared tactics that are resources savvy.

Describe their project management style, including communication tools and timelines.

Weekly meetings with a team

What did you find most impressive or unique about this company?

Experience and expertise regarding SEO

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

Owner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny?

We hired Lukasz for an audit and consultation on our site SEO.

What were your goals for this project?

To assess and make a plan to optimise website SEO going forward and be more easily discoverable to our target audience.

SOLUTION

How did you select this vendor?

Web search

Describe the project in detail.

SEO Audit

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We now have a clear strategy for SEO development in the next few months. Our team hopes to continue working with Lukasz going forwards.

What did you find most impressive about this company?

He did a detailed audit and took time to explain the context and consequences of various factors affecting our site discoverability.

BACKGROUND

Please describe your company and your position there.

Wix.com is a cloud-based development platform. We make it easy for everyone to create a beautiful, professional web presence.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny?

As a part of a marketing campaign, Lukasz was a Judge in an SEO competition.

What were your goals for this project?

Bring to awareness that Wix has new and improve SEO advanced tools

SOLUTION

How did you select this vendor?

We look for someone who is very professional, well established in the SEO community, and is pleasant to work with.

Describe the project in detail.

The battle was comprised of two teams of digital marketing experts; one representing Wix SEO Lovers and the other representing the Wix SEO Haters. For 6 months, they battled it out to try and outrank the other for the search term Wix SEO. The team that ranks higher on Google will win $25K and the losing team will get $10K.

What was the team composition?

Creative and operation manager, SEO in-house experts, Legal team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

This is not an ordinary project, so this is really relevant here.

How effective was the workflow between your team and theirs?

Very effective, Lukasz was very responsive.

What did you find most impressive about this company?

Their whole team is professional and pleasant to work with.

Are there any areas for improvement?

Not that I can think of.

BACKGROUND

Please describe your company and your position there.

I'm the e-Commerce Manager at GermanFLAVOURS, a Germany based company producing and selling liquids and flavors for e-cigarettes

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny?

Lukasz helped us a lot with optimizing our Magento based online shop (5000+ pages) and gave us tips and hints how to get better rankings in Google.

What were your goals for this project?

Optimize the online shop for better presence in search engines and more visitors.

SOLUTION

How did you select this vendor?

By recommendation

Describe the project in detail.

We started with searching for errors and mistakes in our online shop. Lukasz helped us to find and fix all issues in our pages and in content. We developed a plan to find relevant keywords and write better content after fixing all errors.

What was the team composition?

2 web-/content developers in our company and Lukasz.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We've clearly tripled visibility in Google index for our pages.

How effective was the workflow between your team and theirs?

Very effective, we love working with Lukasz. Weekly conference calls and a lot of informations and details in our mail communication.

What did you find most impressive about this company?

They're a really fantastic personal contact. They have extensive specialist knowledge and are always forward-thinking.

Are there any areas for improvement?

I wouldn't know how to do better.

BACKGROUND

Please describe your company and your position there.

Signal AI is an AI-powered business intelligence and media monitoring company that aggregates, analyses, and provides business leaders with insights into digital, print and broadcast media, news, and regulatory data. My role falls within the Marketing team.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny?

We needed to optimise our website which, at the time, had a lot of errors and was not crawled properly. Furthermore, we needed professional assistance with our SEO strategy and technical guidance.

What were your goals for this project?

The goal of the project was for Google to pick up our website again, increase organic traffic and start ranking for our services.

SOLUTION

How did you select this vendor?

Lukasz was referred by one of our colleagues who was previously worked with him.

Describe the project in detail.

The project started with a thorough SEO audit and website optimisation. Following that, the focus was on keywords, OnPage audit and broken links.

What was the team composition?

We had weekly calls with Lukasz who was very responsive and taking care of anything that would arise throughout the week.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We managed to optimise the website to 97%. Started ranking within the first 10 results for all focus keywords. Increased organic traffic with 44% and conversions with 416%.

How effective was the workflow between your team and theirs?

Lukasz helped us generate a momentum of growth in organic traffic and highlighted tactics for us to implement.

What did you find most impressive about this company?

Lukasz has incredible SEO knowledge. He not only did an amazing job with everything he was tasked with but he went above and beyond to guide and teach us. Always quick to respond and even quicker to deliver. It was a pleasure working with Lukasz.

Are there any areas for improvement?

None.

BACKGROUND

Please describe your company and your position there.

I run a creative services firm. I'm responsible for strategy, marketing, business development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SEO.London by Lukasz Zelezny?

We needed a technical SEO audit and implementation

What were your goals for this project?

To remove all errors from our site and improve SEO rankings

SOLUTION

How did you select this vendor?

Referral from a trusted group of agency owners

Describe the project in detail.

Lukasz works very streamlined - down and dirty. There's no crazy long onboarding process or silly boilerplate reports. You pay and you start to get work done. It's awesome.

What was the team composition?

Just him

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We had 100+ errors on our site (as small as missing alt tags to some pretty technical stuff). He removed every single one of them.

How effective was the workflow between your team and theirs?

Very effective.

What did you find most impressive about this company?

I appreciated his sincere passion and knowledge.

Are there any areas for improvement?

No