SAVV DIGITAL

BACKGROUND

Please describe your company and your position there.

I am the CEO at Centre for Inclusive design (CfID).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

We needed help creating the right lead generation strategy, building an email marketing platform to nurture leads, and creating high-value content across various channels.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital took us through the entire process, explained the work involved, and showed us the expected outcomes. SAVV also came as a recommendation from another business we trust. Last but not least, SAVV Digital was flexible and accommodating when it came to the structure of how we wanted to work.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Our first and foremost target was generating qualified leads. SAVV over-delivered on that. The other deliverables we have was churning out high-value content across our email marketing, LinkedIn, and website.

How many resources from the vendor's team worked with you, and what were their positions?

3 people from SAVV were helping us across all their marketing activities.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

SAVV achieved a 100% over their lead generation KPI. They've also been able to help us improve out entire digital marketing capability. We engaged SAVV Digital to take our digital marketing initiatives to the next level. We needed an agency partner that help us generate qualified leads, and execute an effective digital marketing strategy to grow the business and brand awareness.

From day one, SAVV Digital showed their expertise, agility, and ability to bring tangible outcomes. As a B2B consulting firm, we needed an agency partner that not only understands what we do but can leverage the right digital marketing and lead generation strategies to increase our sales pipeline and brand awareness. SAVV Digital was able to do just that. We’re pleased we chose them in the first place.

How effective was the workflow between your team and theirs?

Quite effective. They are very fast in their responses and we didn't need to ask for something more than once. They are always on top of the requirements and scope.

What did you find most impressive or unique about this company?

They just understand and know what it takes to get results. Their team and founder have the experience and skillset that perfectly complement our internal capabilities. The fact that they're full service digital marketing agency meant that we could just rely on one partner and not have to deal with multiple agencies.

Are there any areas for improvement or something they could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

The Culture Equation helps Design the right Work Culture for Fast-Growing Companies. We help founders and leaders write the unwritten rules that got their business to where it is today, so that they can focus on growing the businesses of tomorrow. I am the CEO and Founder of The Culture Equation. I live and breathe all things workplace culture related. Having grown up in the Tech Scaleup space through my 10 year tenure at Google, that experience has taught me culture is the biggest differentiator to a fast growing business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

We engaged SAVV Digital to look after and elevate our digital marketing efforts with focus on B2B lead generation, Content Marketing and Email Marketing. We needed an agency that can be part and parcel of who we are, understand our business, niche market, and help us "growth hack" and grow disproportionately.

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose SAVV Digital because they demonstrated that they understand B2B Marketing, Digital Marketing, and their ability to work in a fast-paced environment.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

SAVV Digital helped us leverage LinkedIn to establish our brand presence, brand trust, and generate qualified leads. They also took our Email Marketing capability to the next level by using HubSpot and creating incredible content to engage and nurture our leads. They've also created thought-leading blog content that allowed us to position ourselves as experts in our niche. Last but not least, they've completely revamped our website, designed and developed a new look that we're very excited by and believe will be a cornerstone for our success in 2022.

How many resources from the vendor's team worked with you, and what were their positions?

We worked directly with the managing director who liaised and worked with 2 - 3 resources that produced a variety of work for us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Through SAVV Digital's efforts, we've been able to multiply our sales pipeline, we've closed a new client (deal) just a couple of months after engaging SAVV. Our ROI through SAVV's work is 595%. Our LinkedIn followers and email subscribers grew significantly as well. Our website organic traffic almost doubled in less than 4 months.

How effective was the workflow between your team and theirs?

Quite effective. SAVV was available multiple hours every week to attend meetings, help us brainstorm besides implementing their scope.

What did you find most impressive or unique about this company?

They understand Digital Marketing really well. But on top of that, they wear the CMO hat and advise their client on a multitude of value adding items that are not necessarily within their scope.

Are there any areas for improvement or something they could have done differently?

Not that I can think of.

BACKGROUND

Please describe your company and your position there.

I am Head of Marketing and Growth for a corporate travel payment solution provider. Currently my team is small and I needed help executing a very last minute holiday campaign.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

The brief was very broad but SAVV Digital managed to hit the nail on the head. I needed creative for digital marketing as well as website creative for a holiday campaign push.

SAVV Digital were able to deliver high quality creative and videos within a few short weeks, help me implement technical aspects of campaign delivery, as well as setting up certain aspects of the campaign on their end.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital were chosen because they got back to me quickly, were responsive, wanted to understand my goals and problems, and were able to deliver a robust campaign delivery timeline in just a few days. I was honestly impressed with the speed with which they work.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The project required SAVV Digital to visualise a predetermined marketing strategy across different channels including LinkedIn, Facebook, YouTube as well as creative on the website and how the product looked. Once we agreed on terms, SAVV sent me a mood board for all the creative elements and once we were aligned on look and feel they started sending me the assets.

We had one-round of edits in the agreement, however, SAVV were able to get the creative right pretty much in the first attempt. Once the assets were finalised, SAVV helped us set up the ad campaigns and monitor their performance.

How many resources from the vendor's team worked with you, and what were their positions?

I worked directly with the Founder and it was frictionless and headache free.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We've already experienced a doubling of our conversion rates on key landing pages.

How effective was the workflow between your team and theirs?

SAVV Digital is fast and responsive, very easy to work with. They respond to different communication styles easily.

What did you find most impressive or unique about this company?

SAVV has creative flare as well as technical expertise in executing campaigns. Great for end-to-end campaign delivery.

Are there any areas for improvement or something they could have done differently?

Not really

BACKGROUND

Please describe your company and your position there.

Product Rocket enables small and large businesses to create winning digital products through: - Defining product vision, goals, objectives and key measures of success. - Experience Design, from Research to ideation and design to drive innovation and growth. - Delivery best practices, outcome driven and streamline frameworks to enable collaboration.

From Qual and Quant research data to product prioritisation, build and leverage the use of measures and metrics framework throughout the product process. - Product led, data informed and customer centric product management to ensure businesses not only benefit from an operational, hands on approach but continue to build on product learnings. - Personalised Training and Workshops based on the business needs and goals with useful takeaways and learnings that you can actually implement.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

We need a Digital Marketing partner that understands B2B Marketing to help us expand our reach, target the right audience and generate qualified leads.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital helped us create though leadership content on LinkedIn, target and connect with the right buyer personas, and generate qualified leads. That, combined with Email Marketing and Blogging, we were able to intersect with our target audience across multiple digital channels that mattered the most.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The scope is focused on generating qualified B2B leads along with expanding our brand reach, and strengthening our value proposition messaging. The tools used are Email Marketing tool, LinkedIn Live Streaming tool, and LinkedIn Prospecting tool.

How many resources from the vendor's team worked with you, and what were their positions?

We have one main point of contact but they have a team that helps with a variety of tasks.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

A couple of months in, we've been able to successfully generate new business, significantly expand our brand reach/awareness. We're quite happy with the outcomes of the project so far.

How effective was the workflow between your team and theirs?

Quite effective. SAVV communicates in a transparent and timely manner.

What did you find most impressive or unique about this company?

A few thing standout, high quality service, great understanding of our business, and great experience in B2B marketing.

Are there any areas for improvement or something they could have done differently?

Nothing we can think of at the moment.

BACKGROUND

Please describe your company and your position there.

We're a Business Law Firm based in Sydney Australia and I am the Director of the firm leading its initiatives and client support. I work with Start Ups, SME's, FMCG's and Creatives across the sports, music, entertainment, retail, fashion, food, leisure, fitness, wellness and tech industries, providing quality legal direction and advice without the “legal jargon”.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire , and what were your goals?

Being able to consistently generate new B2B leads. Another main challenge was building our brand, my personal brand and generate higher website traffic.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital was referred to us through another business we work with. After several discussions, we were confident that they understand our business, and more importantly, they have the skillset and experience to deliver on the promise.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

SAVV Digital put together their resources to focus on 3 main areas.

1. LinkedIn Content Marketing
2. LinkedIn Prospecting
3. SEO / Blog Posting

How many resources from the vendor's team worked with you, and what were their positions?

SAVV Digital has several resources however, our main point of contact, is their MD, Rani Arsanios.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our web traffic has increased by over 150% and we were able to consistently generate leads through their LinkedIn marketing efforts. As a result, we brought on several new clients over the course of the last 12 months.

How effective was the workflow between your team and theirs?

SAVV Digital communicates very effectively. We almost always hear back from them within an hour or less. The workflow between our team and theirs is very good.

What did you find most impressive or unique about this company?

Their understanding and expertise in various areas of digital marketing make them a one-stop-shop for us.

Are there any areas for improvement or something they could have done differently?

Nothing at this point.

BACKGROUND

Please describe your company and your position there.

Our business provides property services and commercial cleaning services to some of the most reputable Australian business in the hospitality sector, construction sector, amongst other industries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

We needed a digital marketing partner that understood our business, our business model, our sales & marketing goals to help us improve our lead generation and client acquisition capabilities.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital did a tremendous job and have hit the ground running from day 1. In a couple of weeks we started seeing results and were able to generate qualified leads and improve our sales pipeline and meet our sales targets.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The scope of work entailed B2B lead generation through LinkedIn, Content Marketing Campaign and Web Redesign along with Email Marketing.

How many resources from the vendor's team worked with you, and what were their positions?

We had one point of contact however, their work utilised 3 resources.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We achieved a very lucrative ROI by week 5 into the marketing campaign - over 600%. We have also increased our brand reach and generated over 20,000 impressions along with a much higher engagement.

How effective was the workflow between your team and theirs?

Very effective. SAVV's communication was impressive. Their response time was quicker than expected. They are quite transparent and straightforward, which was refreshing.

What did you find most impressive or unique about this company?

1. Their deep understanding of buyer psychology.
2. Their expertise in today's complex digital marketing landscape.
3. Their creative abilities and great copywriting skills.

Are there any areas for improvement or something they could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

Founder and Managing Director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

Early this year, we launched our new real estate marketplace for property options, a platform that allows buyers, sellers, agents and developers to connect with each other. We needed a digital marketing platform to help us create strong awareness for the platform and help us drive traffic to our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

SAVV Digital demonstrated knowledge of our business/product as well as their ability to incorporate various digital marketing components to help us through out our launch phase.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

SAVV Digital was instrumental in helping us rank on the 1st page on Google search for key search queries directly related to our core offering. They were able to achieve that in 3 months. In addition to SEO, SAVV Digital was able to leverage LinkedIn, Instagram and Email Marketing to drive significant awareness across our key target audience.

How many resources from the vendor's team worked with you, and what were their positions?

We interacted with one key point of contact who liaised with various internal resources.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In 3 months time, we were able to rank on the 1st page, 5th position for key search queries. We were also able to generate thousands of visitors to our website using different channels. We have also built various marketing capabilities to help us scale moving forward.

How effective was the workflow between your team and theirs?

Quite effective. They are very responsive and transparent.

What did you find most impressive or unique about this company?

Their understanding of the entire digital marketing landscape which helped them and us focus on the channels we needed to focus on.

Are there any areas for improvement or something they could have done differently?

Nothing that I can think of.

BACKGROUND

Please describe your company and your position there.

We are a property buyer's agency working with people looking for homes and investment properties in Sydney.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire SAVV DIGITAL, and what were your goals?

Digital marketing and website overhaul.

SOLUTION

How did you select this vendor and what were the deciding factors?

Rani and is team were super responsive and always keen to help.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The team were always very efficient.

How many resources from the vendor's team worked with you, and what were their positions?

Up to three others.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We received a solid return on investment.

How effective was the workflow between your team and theirs?

Very effective workflow and collaboration.

What did you find most impressive or unique about this company?

The team was ready and happy to help at any time of the day.

Are there any areas for improvement or something they could have done differently?

Thank you.