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A-SALES AB

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#1 Performance-led B2B Lead Generation Agency

A-Sales is the #1 demand generation and growth partner, helping B2B companies of all sizes scale with powerful marketing, high-converting sales campaigns, cutting-edge technology, and meaningful partnerships. Whether you're a SaaS start-up or an enterprise solutions provider, we help you reach the right audience with the right message, at the right time.

  • Min project size
    $1,000+
  • Hourly rate
    $200 - $300 / hr
  • Employees
    50 - 249
  • Locations
    Ed, Sweden
  • Year founded
    Founded 2023

Overview by:

Reviewer avatar
Orestas Nariunas
Chief Operating Officer About the Team

4 Locations

  • Ed , Sweden
  • Göteborg , Sweden
  • London , England
  • Newark , DE

Service Lines
Sales Outsourcing
80%
Call Center Services
10%
Email Marketing
10%
Select Focus Area
Inbound Services
Answering services
50%
Inbound appointment scheduling
50%
Sales Outsourcing
B2B Lead Generation
60%
B2B Appointment Setting
30%
B2B Lead Qualification
10%
Industries
Business services
15%
Financial services
15%
Medical
15%
Energy & natural resources
10%
Information technology
10%
Manufacturing
10%
Media
10%
Other industries
10%
Advertising & marketing
5%
Clients
Midmarket ($10M - $1B)
50%
Small Business (<$10M)
45%
Enterprise (>$1B)
5%
Certified in:
Sales Outsourcing Call Center Services Email Marketing B2B Lead Generation B2B Appointment Setting B2B Lead Qualification

Pricing Snapshot

Min. project size $1,000+
Avg. hourly rate $200 - $300 /hr
Rating for cost 4.9 /5

What Clients Have Said

A-SALES AB offers competitive pricing that aligns with clients' budgets, delivering strong value for cost. Clients report consistent lead generation and appointment booking, achieving significant results without unexpected expenses.

This summary is based on verified Clutch reviews.

Most Common Project Size

< $10,000 based on 41 reviews
< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000
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A-SALES AB Review Insights

Overall Review Rating

4.9
  • Quality 4.9
  • Schedule 4.9
  • Cost 4.9
  • Willing to Refer 4.9

Top Mentions

Review Highlights

  • Effective Project Management

    Clients commend A-SALES AB for their structured, organized, and timely project management. The team consistently meets deadlines, provides clear communication, and responds promptly to clients' needs, ensuring smooth and efficient project execution.

  • Tailored and Strategic Approach

    The company is noted for their ability to tailor strategies to fit clients' specific needs and market conditions. Their strategic and personalized approach has been effective in generating high-quality leads and business opportunities.

  • Adaptability and Flexibility

    A-SALES AB is praised for their flexibility and willingness to adapt strategies based on client feedback and changing market dynamics. This adaptability has been key to their success in delivering results.

  • High-Quality Lead Generation

    Clients have reported receiving high-quality leads with real buying intent, which has made the sales process more efficient and effective, leading to successful business engagements.

  • Positive Client Relationships

    Clients appreciate A-SALES AB's collaborative approach, viewing them as an extension of their team rather than just a service provider. This partnership mentality has been crucial in achieving desired outcomes.

  • Areas for Improvement: Onboarding

    A few clients noted that the onboarding process could be improved to ensure smoother initial engagements and faster alignment with client needs and expectations.

A-SALES AB Reviews

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Outsourced Sales Services for PR & Communications Agency

  • Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • Less than $10,000
  • Mar. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"A-SALES AB impressed us with how quickly they delivered results."

Jun 11, 2025
Sr Publicist, PR & Communications Agency
Anonymous
  • Other industries
  • Chicago, Illinois
  • 1-10 Employees
  • Online Review

A-SALES AB provides outsourced sales services for a PR and communications agency. The team is responsible for delivering weekly progress reports and scheduling appointments with potential customers.

Call Center Services for Advertising & Marketing Company

  • Call Center Services Email Marketing Sales Outsourcing
  • $10,000 to $49,999
  • Jan. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They really care, and it shows through their results."

Jun 11, 2025
Regional Director, Advertising & Marketing Company
Anonymous
Verified
  • Advertising & marketing
  • Singapore
  • 11-50 Employees
  • Online Review
  • Verified

A-SALES AB provides appointment setting and lead generation services for an advertising and marketing company. The team is tasked with booking 10 qualified sales meetings per month.

Lead Gen, Qualification & Appointment for Home Care Company

  • Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • Confidential
  • Mar. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"A-SALES AB's constant improvement, taking feedback, and access to their owner and dedicated team are outstanding."

May 29, 2025
Owner & CEO, Home Care Company
Anonymous
Verified
  • Other industries
  • Omaha, Nebraska
  • 1-10 Employees
  • Online Review
  • Verified

A-SALES AB provides ongoing lead generation services for a home care company. The team is responsible for generating leads, conducting outreach, and setting up qualified sales meetings with business owners.

Lead Generation Services for Software Company

  • Marketing Strategy
  • Confidential
  • Feb. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"We had very close communication throughout the project."

May 6, 2025
Co-Founder & CEO, Software Company
Anonymous
Verified
  • Other industries
  • Oslo, Norway
  • 1-10 Employees
  • Online Review
  • Verified

A-SALES AB provides lead generation services for a software company. The team has generated qualified leads in sub-industries for the client's business needs.

Lead Gen & Call Center Services for Insurance Co

  • Call Center Services Email Marketing Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • $10,000 to $49,999
  • Jan. 2025 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"They were always on top of the project."

May 6, 2025
President & Managing Principle, Insurance Co
Anonymous
  • Insurance
  • Allen, Texas
  • 51-200 Employees
  • Online Review

A-SALES AB has been hired by an insurance company to boost sales. The team has been tasked with booking a certain number of qualified sales meetings.

Lead Generation Services for Digital Marketing Agency

  • Call Center Services Email Marketing Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • $10,000 to $49,999
  • May 2024 - Apr. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Their work ethic was impressive."

Apr 23, 2025
Founder & CEO, Digital Marketing Agency
Anonymous
Verified
  • Advertising & marketing
  • Pune, India
  • 51-200 Employees
  • Online Review
  • Verified

A-SALES AB provided lead generation services for a digital marketing agency. The team was tasked with booking sales meetings with the client's ideal customer profile.

Lead Generation Services for Consulting Company

  • Demand Generation Marketing Email Marketing
  • Less than $10,000
  • Nov. 2024 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"It truly felt like a real collaboration rather than just a client-service relationship."

Mar 15, 2025
Founder & CEO, Consulting Company
Anonymous
Verified
  • Other industries
  • Norway
  • 1-10 Employees
  • Online Review
  • Verified

A-SALES AB provides lead generation services for a consulting company. The team arranges meetings with potential leads and provides regular updates.

Outreach Strategy for Government Consulting Co

  • Email Marketing Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • Confidential
  • Nov. 2024 - Mar. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"The team is very open to feedback and responsive."

Mar 14, 2025
Co-Founder, Government Consulting Co
Anonymous
Verified
  • Government
  • Wilmington, North Carolina
  • 1-10 Employees
  • Online Review
  • Verified

A government consulting company hired A-SALES AB to drive market awareness through an outreach strategy. The team set qualified appointments matching the client's ideal customer profile.

Lead Generation for ERP System Consultancy

  • Sales Outsourcing
  • B2B Lead Generation
  • $10,000 to $49,999
  • Oct. 2024 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"We have had a rocky onboarding, but everything else has gone well."

Mar 13, 2025
Owner, ERP System Consultancy
Anonymous
Verified
  • Other industries
  • Malmoe, Sweden
  • 51-200 Employees
  • Online Review
  • Verified

A-SALES AB provides lead generation services for an ERP system consultancy. The team helps the client generate a pipeline in a market they've never entered before.

Sales Outsourcing for Business Location Consultancy

  • Demand Generation Marketing Market Research Sales Outsourcing
  • B2B Appointment Setting B2B Lead Generation B2B Lead Qualification
  • Less than $10,000
  • Oct. 2024 - Feb. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0

"Their project management was highly organized and efficient."

Mar 13, 2025
Director for Western Europe, Business Location Consultancy
Anonymous
Verified
  • Government
  • Austria
  • 11-50 Employees
  • Online Review
  • Verified

A-SALES AB provided a business location consultancy with sales outsourcing services, including market research and lead generation. They ran targeted outreach campaigns and booked meetings with prospects.

Showing 61-70 of 84 Reviews

Our Story

A-Sales is a performance-based B2B lead generation and appointment setting agency, an outsourced SDR team for SaaS, AI, fintech, healthcare and enterprise companies across North America and Europe. We build and run outbound campaigns, cold email and cold calling, and clients pay per qualified sales meeting. Headquartered in Sweden, 50+ active clients, 80+ five-star reviews, $5B+ in pipeline generated, and 10,000+ enterprise meetings booked in the US and Europe.

Meet the Team

Denniz Ozden

Denniz OzdenChief Executive Officer

Orestas Nariunas

Orestas NariunasChief Operating Officer

What Sets Us Apart

Pay Per Qualified Meeting

A-Sales charges per qualified sales meeting. Qualification criteria are agreed in writing before launch, and you are invoiced only for meetings that meet them.

Cold Email And Cold Calling, One Team

We run cold email and cold calling as a single outbound motion on infrastructure we build and own: dedicated sending domains, warmed inboxes, deliverability monitoring, and in-house lead research, enrichment and email verification. One team owns the list, the copy and the phone.

Built For Enterprise And Regulated Buyers

We book meetings with buyers most companies cannot reach: CISOs, Heads of AI, CTOs and clinical leaders inside hospital systems, banks, insurers and enterprise software companies. 10,000+ enterprise meetings booked across US and Europe.

Quick Facts

Multilingual Team

74 Verified Clutch Clients

3 years in business

Commonly Asked Questions

A-Sales works on a pay per qualified sales meeting basis. You are invoiced only for meetings that are delivered and that meet the qualification criteria agreed before launch. There is a monthly team fee too on top of this. Price per meeting depends on how hard the audience is to reach. It is set by the seniority of the target, the size of the accounts, the geography and how narrow the list has to be. A meeting with a director at a 200 person software company costs less than a meeting with a CISO at a global bank. Most engagements sit between $300 and $2000 per meeting. We quote a fixed price per meeting before any work starts, so your cost per opportunity is known in advance and does not move with the campaign.

A qualified sales meeting is a booked call with a prospect who matches the target profile agreed in writing before the campaign launches. That definition normally covers four things: the right job title or decision-making authority, a company that fits the agreed size, industry and geography, a stated interest in the problem you solve, and a confirmed time in your calendar. The criteria are signed off by you before the first email is sent. Nothing is billed on a judgement call made after the fact. If a booked meeting does not match the criteria, it is not invoiced. No-shows are handled by written rule rather than by argument. Our standard terms ask the client to notify us in writing within 30 minutes of the scheduled start time if a prospect fails to attend, and we then work to rebook that prospect. Being this specific up front is deliberate. Most disputes between companies and outbound agencies come from a vague definition of a lead, not from poor delivery. Agreeing the definition in writing removes the argument before it starts.

First meetings typically land in weeks four to six. The first two to three weeks are build and setup. Weeks one and two: we agree the ideal customer profile, the target job titles and the qualification criteria, research and verify the list, write the email sequences and the call scripts, and put all of it in front of you for sign-off. In parallel we register dedicated sending domains, configure SPF, DKIM and DMARC, and begin warming the inboxes. Warmup is the part most agencies rush. New inboxes are held in warmup for a minimum of 14 days and three weeks is preferred. Weeks three and four: live sending starts at controlled volume and the calling floor begins dialling the same accounts. Early replies are read closely and the copy is rewritten inside the first fortnight based on what the market actually responds to. Volume builds from there. Month one is usually a smaller number of meetings while the campaign finds its angle. Months two and three are where the run rate settles.

Every client gets dedicated sending domains, registered separately from their main domain so the primary domain's reputation is never exposed to cold traffic. Each domain is redirected to the client website, given WHOIS privacy, and configured with SPF, DKIM and DMARC before it sends anything. Inboxes sit on those domains in controlled numbers, and each one sends a low fixed volume per day rather than being pushed to its limit. Volume is scaled by adding infrastructure, not by making individual mailboxes work harder. Every inbox is warmed for at least 14 days before it touches a cold campaign. Every address is verified before it enters a campaign. Invalid addresses are the single biggest driver of bounce rate, and bounce rate is what gets a domain filtered. We run verification through our own tooling rather than trusting the list source to be accurate. Once live, reply rate and placement are monitored per domain. Domains that degrade are pulled out of rotation and replaced. Copy is written to avoid the patterns that trigger filtering: no attachments, no unnecessary tracking, no links in the first email, and no formatting that looks like a newsletter.

A-Sales is a good fit if you sell B2B, your average contract value is high enough that one closed deal pays for many meetings, and your sales team can handle more conversations than it currently gets. Most of our clients are SaaS, AI, fintech, healthcare technology and enterprise technology companies selling into mid-market and enterprise accounts across North America and Europe. The model works best when the buyer is a specific, identifiable person: Heads of AI, CISOs, CTOs, VPs of Sales, and clinical or operations leaders inside hospital systems, banks, insurers and large software companies. If you can describe exactly who you want in the room, we can build a list of those people and reach them by email and by phone. We are not the right partner for high volume, low value SMB selling. If your deal size is a few thousand dollars a year, the cost per meeting will not work in your favour and we will say so rather than take the engagement. We also decline work where the addressable market is too small to sustain a campaign, or where the offer has not yet been validated with any paying customers. Outbound amplifies a message that already works. It does not create one. We would rather turn down a poor fit than take money for a campaign we do not believe will produce meetings. That is a direct consequence of the pricing model: if we do not book meetings, we do not get paid.

Locations (4)

Ljungmovägen Ed, Sweden 668 32

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