# Red Fan Communications
Red Fan Communications Reviews (14), Pricing, Services & Verified Ratings

- 4.9 out of 5 average review rating
- 0 connections joined Red Fan Communications's Network

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**Strategic communications for dynamic B2B tech**
Red Fan is the award-winning, full-service, strategic communications partner for dynamic B2B tech brands. Our immersive approach delivers creative leaps and pragmatic progress, building and sustaining brand reputations by pushing the boundaries of traditional and non-traditional communications strategies. We are a new type of agency that combines the best of big and small agency life with global corporate communications expertise for tech and select consumer brands.

**Clients call us when:**

- They are planning to make business transformations in the next 6-12 months.
- The right positioning is crucial to their company's valuation or fundraising.
- Their content isn't converting for them.
- Their industry is complex and hard to explain.
- They don't have a crisis plan.
- They have a unique point of view.
- They have not aligned with strategic partners who can help amplify your values and story.

**We:**

- **Arm businesses with data-informed communications strategies** to question every assumption, discern challenges and identify opportunities.
- **Believe your communications team is just as important as your ops and sales teams**; your people are your best storytellers and should be discovered.
- **Go beyond public relations**, offering full-service communications solutions to make the right moves at the right time to build momentum.

## Company Information
- Minimum project size: $75,000+

- Number of employees: 10 - 49
- 2 Locations:
  - Austin, TX (Headquarters)
  - Asheville, NC

- Founded in 2008



## Services, Focus Areas, Industries, and Clients

### Service Lines

- 35% Public Relations

- 25% Branding

- 20% Content Marketing

- 20% Marketing Strategy


### Focus Areas

- Branding Focus:
    - 40% Brand messaging
    - 30% Brand strategy
    - 20% Corporate identity
    - 10% Product branding

- Public Relations Focus:
    - 40% Corporate communications
    - 20% Crisis communications
    - 20% Investor relations
    - 10% Online reputation management
    - 10% Public affairs


### Industries

- 5% Gaming

- 10% Medical

- 10% Information technology

- 15% Manufacturing

- 15% Energy & natural resources

- 15% Business services

- 10% Education

- 20% Financial services


### Clients

- 5% Small Business (<$10M)

- 90% Midmarket ($10M - $1B)

- 5% Enterprise (>$1B)


## Pricing Snapshot

Average rating for cost based on this provider's reviews: 4.7 out of 5


**What Clients Have Said** *(This summary is based on verified Clutch reviews.)*:

Red Fan Communications offers competitive pricing with great value, adapting to client budgets. Clients appreciated their ability to deliver impactful results with small teams (2-5 employees), maintaining high-quality service and timely project completion across various industries.


**Most Common Project Size**: $50,000 to $199,999 based on 8 reviews
*(Pricing information for this provider is based on reviews where the project size was available.)*

### Pricing by Service

- Public Relations: $50,000 to $199,999 based on 6 reviews

- Marketing Strategy: Confidential based on 4 reviews

- Advertising: $50,000 to $199,999 based on 1 review

- Branding: $1,000,000 to $9,999,999 based on 1 review

- Content Writing Services: $1,000,000 to $9,999,999 based on 1 review

- Business Consulting: $50,000 to $199,999 based on 1 review

- Content Marketing: Confidential based on 1 review

- Media Planning & Buying: Confidential based on 1 review

- Other Marketing: Confidential based on 1 review



## Reviews

Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews)


### Red Fan Communications Review Insights

Overall Review Rating: 4.9
- Quality: 4.8
- Schedule: 4.8
- Cost: 4.7
- Willing to Refer: 5.0



### Top Mentions

- Communicative (4 mentions)

- Team players (3 mentions)

- Timely (3 mentions)

- Flexible (2 mentions)

- Great project management (2 mentions)

- Helpful (2 mentions)

- Proactive (2 mentions)

- Reliable (2 mentions)

- Well-organized projects (2 mentions)

- Collaborative (1 mentions)

- Easy to work with (1 mentions)

- Efficient (1 mentions)

- Exceptional performance (1 mentions)

- Exceptional results (1 mentions)

- Experienced (1 mentions)

- Great team (1 mentions)

- Hard working (1 mentions)

- High-quality work (1 mentions)

- Honest (1 mentions)

- Unique expertise (1 mentions)



### Review Highlights

**Adaptability and Flexibility**
Clients appreciate Red Fan Communications' ability to scale services according to their needs and adapt to varying project requirements, ensuring high-quality engagement and results.

**Strategic Advisory and Insights**
Clients value Red Fan Communications for their strategic insights and advisory role, which contribute to clearer market positioning and messaging for their brands.

**Role Clarity in Team Assignments**
A client mentioned the need for clearer role definitions within the Red Fan Communications team, particularly when a fully dedicated team is provided, to enhance coordination.

**Proficient in PR and Media Relations**
Red Fan Communications consistently delivers effective PR and media relations services, enhancing brand visibility and securing media placements in prestigious outlets like Forbes and TechCrunch for various clients.

**Significant Impact on Brand Awareness**
Red Fan Communications has successfully increased brand awareness for clients, as evidenced by increased media mentions, social media presence, and industry recognition.

**Effective Thought Leadership**
Red Fan Communications excels in developing thought leadership strategies, positioning clients as industry leaders through strategic media relations and content development.

**Minor Billing Practice Confusion**
One client noted some confusion with Red Fan Communications' back office and billing practices, suggesting a potential area for improvement in administrative processes.

**Cultural and Value Alignment**
Several clients chose Red Fan Communications due to the company's alignment with their values and culture, fostering a seamless integration into their teams and enhancing collaboration.

**Impressive Client Results**
Red Fan Communications' efforts have led to notable achievements such as award wins, increased share of voice, and successful acquisition announcements for clients across various industries.

**Client-Centric Approach**
Clients consistently praise Red Fan Communications for their personalized approach, understanding of client needs, and ability to become an extension of their teams.


### Red Fan Communications Reviews

#### Media Relations & Communication Services for LED Light Firm (Featured Review)
**The Project**
- Services: Branding, Content Writing Services, Public Relations
- Project size: $1,000,000 to $9,999,999
- Project length: June 2019 - Ongoing

**Project Summary**: A LED lighting solutions firm partners with Red Fan Communications for their media relations, content development, and thought leadership needs. They've also worked on internal and crisis communications tasks.


**Review Rating**: 5.0
- Quality: 5.0
- Schedule: 5.0
- Cost: 5.0
- Willing to Refer: 5.0

**The Reviewer**
CEO, Fluence Bioengineering
- Industry: Other industries
- Client size: 51-200 Employees
- Review Type: Online Review
- Verified

**The Review** — Mar 16, 2023

**Feedback Summary**: The client has consistently dominated their competitors in terms of share of voice, and they've gained a significant increase in media mentions. Red Fan Communications has been proactive in managing the client's brand reputation. The team is efficient and reliable, and they deliver tasks on time.
""Red Fan Communications' expertise spans well beyond traditional media relations services.""

**BACKGROUND**
Please describe your company and position.

I am the CEO of Fluence Bioengineering

Describe what your company does in a single sentence.

We provide LED lighting solutions for cannabis and commercial agriculture growers.

**OPPORTUNITY / CHALLENGE**
What specific goals or objectives did you hire Red Fan Communications to accomplish?

Accelerate the company’s growth
	Maintain our well-respected brand
	Enable our sales team to acquire new business globally


**SOLUTION**
How did you find Red Fan Communications?

Referral

Why did you select Red Fan Communications over others?

High ratings
	Great culture fit
	Referred to me
	Company values aligned
What was the size of Red Fan Communications’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

While our marketing team has engaged Red Fan for media relations, content development, speaking engagements and thought leadership, I have also tapped into the team for internal communications, crisis communications, social media positioning and communications consulting that has supported my journey as a CEO.

Specifically, I have worked closely with Red Fan founder and CEO Kathleen on numerous leadership initiatives within the company, including deep sales enablement exercises, crisis workshops, and personal professional development. Red Fan was also instrumental in guiding our internal and external communications strategies during our recent acquisition.

**RESULTS & FEEDBACK**
What were the measurable outcomes from the project that demonstrate progress or success?

Consistently dominate in share of voice against competitors
	Notable increase in media mentions year-over-year since beginning our partnership with Red Fan
	Invaluable brand equity
Describe their project management. Did they deliver items on time? How did they respond to your needs?

I have really appreciated Red Fan’s communications with me. They are highly responsive and proactive in protecting our brand. They are efficient with my time and I know I can always rely on them for input or strategy when called. All deliverables always arrived on time.

What was your primary form of communication with Red Fan Communications?

In-Person Meeting
	Virtual Meeting
	Email
	Messaging App
What did you find most impressive or unique about this company?

Red Fan Communications' expertise spans well beyond traditional media relations services. I have personally witnessed the team handle scenario after scenario of marketing, sales, or organizational challenge with grace and grit. I consider them trusted advisors.

Are there any areas for improvement or something Red Fan Communications could have done differently?

Why couldn’t we have started working together sooner?


---




## Portfolio & Awards


### Project with ABC Kite Fest


### Project with Suerte


### Q2 - Case Study
Over seven years of partnership, Red Fan supported Q2’s growth from a promising young tech company through its IPO to become a respected market leader. Its meteoric rise in financial services and expansion into new markets meant the brand needed a partner who could not only work as an extension of its marketing team and C-Suite, but scale communications and PR strategies to encompass new lines of business with separate target audiences while also keeping its messaging true to its core mission.
To support Q2’s rapid expansion, Red Fan built a fully integrated communications program that included:

Media and analyst relations for an expanding product suite that penetrated new markets and fintech categories
A thought leadership roster and speakers bureau of more than a dozen executives and subject matter experts
Five strategic acquisitions
Event, conference and trade association support
Sales enablement and integration
Owned research
Best-in-class PR analytics

By 2019, Q2 saw annual revenue of more than $315 million with a $3.9 billion market cap. It counted among its customer base hundreds of regional community banks and credit unions as well as about a dozen prominent fintech brands, ultimately paving the way for a new generation of financial services technology.
Red Fan Communications’ media relations and thought leadership strategies placed Q2 executives in publications such as Forbes, The Washington Post, The Financial Brand, American Banker, Bank Innovation, The NAFCU Journal, PYMNTS.com, Tearsheet, Credit Union Times and dozens more.


### Fluence - Case Study
Since the start of Red Fan's engagement with Fluence, we have:
 
 

Coordinated the creation, distribution and promotion of a market-leading research strategy that:

Explores the real-world applications and effects of LED light spectra and intensity on a variety of crops and plants for the cannabis and commercial agriculture industries.
Includes the annual publication and promotion of the Cannabis Business Times’s “State of Cannabis Lighting Report”—sponsored by Fluence—that tracks increasing market adoption of LED technology.


Boosted awareness of Fluence’s horticulture services team—a group of career plant scientists, photobiologists and proven cultivators that works with individual operations to optimize their cultivation and lighting strategies—through content development, thought leadership programming, event and webinar support and media relations.
Worked with Fluence’s marketing team and C-suite to develop a content strategy and thought leadership program spanning owned and earned channels that positions Fluence and its subject matter experts as the total solutions provider for cultivators.
Supported internal communications programs before and during the COVID-19 pandemic, working closely with the executive team to create messaging around remote work policies, office protocols and company milestones (often in the form of town halls featuring Fluence’s CEO).

Over the course of our partnership, we have seen Fluence achieve major growth. In 2020, the company opened two new manufacturing facilities, one each in China and Mexico. It has solidified its market position as a leading authoritative source for scientific innovation, photobiological research, horticultural expertise and LED lighting solutions that improve operational efficiency and maximize every plant’s potential. Just as importantly, the energy-saving capabilities of LEDs are a true bright spot for an industry that will continue to increase demand for electricity.
 
 
 


### Build Fax Property - Case Study
Red Fan assisted the BuildFax marketing team in implementing a regular schedule of high-impact, newsworthy data reports, news announcements, contributed articles and relevant company awards. The strategy not only highlighted the company’s expertise on macroeconomic and insurance trends, but also showcased the value of BuildFax’s data insights directly to carriers.

Revived and maintained relationships with relevant industry analysts.
Secured placements in property and casualty-related insurance reports.
Developed a robust thought leadership platform elevating C-level executives as data and technology experts in insurance.
Secured coverage locally, regionally and nationally exemplifying the power and scope of BuildFax data insights.
Strategized new and engaging content ideas that address insurance pain points and align to national media trends.

 
BuildFax reports showcased the full capabilities of the company’s data platform and explored media-ready topics such as disaster recovery, remodeling trends, abandoned construction and more. By distilling newsworthy facts and features for easy consumption, Red Fan consistently delivered coverage that speaks directly to BuildFax’s target markets.
By working closely with both the BuildFax executive and marketing teams, Red Fan continues to regularly secure coverage in local, regional and national media that exemplifies the company’s growth as well as its data capabilities. Notable coverage includes U.S. News & World Report, Insurance Business Magazine, Inc., Houston Chronicle, PropertyCasualty360, Inman News and more.


### Project with Austin Trail of Lights
Public relations for Austin Trail of Lights.


### Project with Umlauf
Public relations for Umlauf.



### Clutch Awards

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_public_relations_company_austin_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_reputation_management_company_austin_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_corporate_communications_company_austin_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_crisis_communications_company_austin_2026.svg)

- [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_public_relations_company_texas_2026.svg)


### Industry Recognitions

- 2022 North American SABRE Award Reputation Mgmt

- 2020 Bulldog Award Bronze

- 2021 Bulldog Award Silver

- Austin Inno's 2019 50 on Fire

- 2021 Bulldog Award Gold

- 2021 Fastest Growing Companies

- 2019 Bulldog Award Silver

- Austin Business Journal

- INC 5000 Regionals Texas 2021




## Key Clients

- CSI


## Packages







## Locations (2)

### Austin, TX (Headquarters)
- 200 E. 32nd Street
- Austin, TX 78705
- United States
- 10 - 15 employees
- Phone: 512-551-9253

### Asheville, NC
- 136 River Birch Grove Rd
- Asheville, NC 28806
- United States
- 1 employees
- Phone: 512-551-9253




## Contact Red Fan Communications
[Send a message](https://clutch.co/profile/red-fan-communications)

### Connect on Social
- [LinkedIn](https://www.linkedin.com/company/red-fan-communications-llc)
- [Facebook](https://www.facebook.com/RedFanCommunications/)
- [X](https://twitter.com/redfancomm)

