RaffertyWeiss Media

BACKGROUND

Introduce your business and what you do there.

I’m the SVP of communications for the National Mining Association. We’re a trade organization that advocates for the US mining industry, representing its interests before policymakers and promoting responsible resource development and secure supply chains.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire RaffertyWeiss Media to accomplish for the National Mining Association?

We’ve done several video projects with RaffertyWeiss Media, all of which have yielded fantastic results. We’re looking to attract the next generation of miners to the industry while educating policymakers and the public about mining.

SOLUTION

What was the scope of their involvement?

RaffertyWeiss Media has handled multiple on-site video shoots in difficult-to-get-to locations, including a remote mountaintop, an underground mine and a port facility.

How did you come to work with RaffertyWeiss Media?

They were referred to me.

How much have you invested with them?

Multiple projects over the years

What is the status of this engagement?

We started working with them in 2023 for our first project and came back in 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

RaffertyWeiss Media has produced a video series that has won two Communicator Awards. We’ve also seen increased engagement and received positive feedback from stakeholders.

How did RaffertyWeiss Media perform from a project management standpoint?

They have excellent project management.

What did you find most impressive about them?

We’ve been impressed with their enthusiasm, professionalism, and top-notch work product. They’re always on time and on budget.

Are there any areas they could improve?

No, they always exceed expectations.

BACKGROUND

Please describe your company and position.

I am the VP, Global Marketing of Knox

Describe what your company does in a single sentence.

FedRAMP in 90 days at 90% Less

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire RaffertyWeiss Media to accomplish?

• Capture authentic, compelling customer stories that clearly communicate value and impact
• Produce high-quality, on-brand video content that can be used across marketing channels

SOLUTION

How did you find RaffertyWeiss Media?

Referral

Why did you select RaffertyWeiss Media over others?

• High ratings
• Close to my geographic location
• Referred to me
• Company values aligned

How many teammates from RaffertyWeiss Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Highlight customer success and impact
• Strengthen brand credibility
• Onsite filming
• professional audio, lighting
• editing, revisions
• Deliver primary, short form clips

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase website engagement, improved sales influence, social engagement shares, customer participation and advocacy lift. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The teams I've worked with have been exceptional, professional, reliable, and consistently delivering high-quality videos. Timelines have been met and communication was excellent.

What was your primary form of communication with RaffertyWeiss Media?

Email or Messaging App

What did you find most impressive or unique about this company?

Their ability to turn customer stories into authentic, compelling narratives, with high production quality to create content that drives impact and brand credibility. 

Are there any areas for improvement or something RaffertyWeiss Media could have done differently?

None