PBJ Marketing

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Strategist of Glowmmerce

Describe what your company does in a single sentence.

We’re an e-commerce site that specializes in offering trendy, high-quality fashion accessories to style-conscious shoppers across the nation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

We hired PBJ Marketing to boost our online sales through targeted PPC campaigns and improve our search engine rankings with strategic SEO efforts.

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Great culture fit

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing took charge of our PPC campaigns by conducting in-depth keyword research, crafting compelling ad copy, and optimizing landing pages to drive conversions. On the SEO side, they performed a full website audit, implemented on-page optimizations, and built high-quality backlinks to improve our organic rankings. 
Key deliverables included monthly performance reports, actionable insights, and consistent campaign adjustments to maximize ROI and traffic. Their hands-on approach kept us informed and ensured steady progress toward our goals.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes were impressive. Our e-commerce site saw a 30-40% increase in online sales within three months, thanks to their PPC campaigns. Our organic traffic grew by 40%, and we ranked on the first page of Google for several competitive keywords due to their SEO efforts. 
Additionally, our cost-per-click decreased by 25%, making our ad spend more efficient while driving higher-quality leads. These results directly contributed to our business growth and proved the campaign’s success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was top-notch. They delivered everything on time and kept us in the loop every step of the way. The PBJ Marketing team were super responsive to our questions and quick to adapt when we needed changes. The PPC expert that assigned to our project was an amazing guy.  
Whether it was tweaking ad copy or adjusting SEO strategies, he handled our requests with ease and professionalism. It felt like they were truly invested in our success, and their proactive approach made the entire process smooth and stress-free. We are on temporary pause due to some internal changes. We will be hiring PBJ Marketing again soon for our PPC campaigns.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most was how they blended data-driven strategies with creative ideas. They didn’t just focus on the numbers. They came up with innovative solutions that felt custom-made for our e-commerce brand. Their expertise in PPC and SEO, combined with their genuine commitment to our success, set them apart. It was obvious they weren’t just checking boxes; they were truly invested in helping us achieve our goals. Big kudos to them.

Are there any areas for improvement or something PBJ Marketing could have done differently?

If there’s one thing, it would be providing even more frequent updates during peak campaign periods. While their communication was solid overall, having real-time insights or quicker check-ins during busy times would’ve been a nice bonus. Other than that, no major complaints from me.

BACKGROUND

Please describe your company and position.

I am the Internet Marketing Manager of Packnovate Solutions

Describe what your company does in a single sentence.

Our company specializes in providing innovative packaging solutions tailored to meet the unique needs of businesses across various industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?
Optimize our PPC campaigns and drive higher-quality traffic to our website, with the goal of increasing leads and boosting overall ROI.

SOLUTION

How did you find PBJ Marketing?

• Referral
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing conducted a comprehensive audit of our existing PPC campaigns and developed a tailored strategy to improve performance. The scope of work included keyword research and optimization, ad copy creation, A/B testing for ad variations, audience targeting refinement, and ongoing campaign monitoring. 
Key deliverables consisted of a fully optimized Google Ads campaign, detailed monthly performance reports, actionable insights for continuous improvement, and a significant increase in both click-through rates and conversion rates. Their team also provided strategic recommendations for budget allocation to maximize ROI.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a 40% increase in website traffic, a 25% rise in conversion rates, and a 30% reduction in cost-per-click. Additionally, our overall return on ad spend (ROAS) improved by 50%, demonstrating the campaign's effectiveness in driving both efficiency and profitability. 
These results not only exceeded our initial goals but also provided clear evidence of the impact PBJ Marketing had on our business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing’s project management was outstanding. They delivered all items on time and maintained a well-organized workflow throughout the project. Their team was highly responsive, promptly addressing our questions and concerns through emails or calls. 
They provided clear timelines at the start of each phase and stuck to them, ensuring we always knew what to expect and when. Additionally, they proactively anticipated our needs, often offering solutions or adjustments before we even identified potential challenges. Their balance of structure and flexibility made the entire process smooth and stress-free.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about PBJ Marketing was their ability to blend data-driven strategies with creative problem-solving. They didn’t just rely on industry best practices. They took the time to understand our brand’s voice and goals, crafting authentic and impactful campaigns. 
Their team’s transparency stood out as well; they explained every decision in a way that was easy to understand, even for someone without a marketing background. Most unique of all was their proactive approach—they consistently went above and beyond to anticipate challenges and optimize results, making them feel like a true partner rather than just a service provider.

Are there any areas for improvement or something PBJ Marketing could have done differently?

If I had to nitpick, the only thing that slightly stood out was their responsiveness during peak campaign periods. While they were always available for critical updates and major decisions, there were a couple of instances where non-urgent queries took a bit longer to get a response. 
That said, it was never enough to impact the project's overall success, and their team always made up for it with transparency and thorough follow-ups. Honestly, it’s less of a complaint and more of a testament to how busy they were delivering results for us!

BACKGROUND

Please describe your company and position.

 I am the Sales & Marketing of a warehousing solutions company.

Describe what your company does in a single sentence.

Our company specializes in providing efficient and reliable warehousing solutions, ensuring seamless storage and logistics management for businesses of all sizes.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• We hired PBJ Marketing to enhance our online visibility and drive more traffic to our website through PPC and SEO services.

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Great culture fit
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

PPC Services
Strategy Development: They defined clear goals and target audiences, creating a tailored paid media plan.
Keyword Research: They identified relevant keywords and continuously optimized them.
Ad Creation and Management: They crafted engaging ads and managed campaigns across platforms like Google Ads.
Campaign Optimization: They regularly tested and optimized campaigns to improve performance.
SEO Services
On-Page and Off-Page Optimization: They optimized our website's content and built high-value backlinks.
Content Creation: They developed valuable content targeting relevant keywords.
Technical SEO: They conducted a technical audit and resolved issues to improve performance.
Analytics and Reporting: They provided detailed reports on SEO performance and metrics.
Overall, PBJ Marketing delivered comprehensive PPC and SEO solutions to enhance our online visibility and drive more traffic to our website.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from our project with PBJ Marketing clearly demonstrated significant progress and success in achieving our goals.
PPC Campaigns
Increased Click-Through Rate: Our ads saw a substantial increase in CTR, indicating that more users were engaging with our ads.
Higher Conversion Rates: We experienced a notable rise in conversion rates, meaning more clicks were translating into leads and sales.
Cost-Effective Campaigns: PBJ Marketing optimized our PPC spend, resulting in a better return on investment and more efficient use of our advertising budget.
SEO Efforts
Improved Search Engine Rankings: Our website's organic search rankings improved significantly for key target keywords, making us more visible to potential customers.
Increased Organic Traffic: We saw a marked increase in organic traffic to our website, driven by higher search engine rankings and improved content.
Enhanced Domain Authority: Through effective off-page optimization and backlink building, our domain authority increased, further boosting our search engine performance.
Overall, these outcomes reflect PBJ Marketing's expertise in delivering effective PPC and SEO strategies that drove tangible results for our warehousing company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing’s project management was exceptional throughout our collaboration. They consistently delivered items on time, ensuring that our PPC and SEO campaigns stayed on schedule and met our deadlines. Their team was highly responsive to our needs, providing regular updates and promptly addressing any concerns or questions we had. They maintained clear communication channels, which allowed us to stay informed and involved in the process. Overall, their project management approach was professional, efficient, and client-focused, contributing significantly to the success of our project.

PBJ Marketing consistently met deadlines and delivered projects on time.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive about PBJ Marketing was their deep expertise and innovative approach to PPC and SEO. They demonstrated a thorough understanding of the latest digital marketing trends and leveraged cutting-edge strategies to drive results. Their ability to tailor their services to our specific needs and industry was particularly unique, ensuring that our campaigns were highly targeted and effective. Additionally, their commitment to continuous optimization and their proactive communication made them stand out as a truly exceptional partner.

PBJ Marketing delivered exceptional quality in both service and deliverables. Their expertise, timely delivery, and exceptional results make them a standout choice.

Are there any areas for improvement or something PBJ Marketing could have done differently?

Overall, we're extremely happy with PBJ Marketing's service and the results they've delivered. If there's one minor area for improvement, it might be in providing even more detailed insights during our regular updates. While the reports were comprehensive, a bit more granular data on specific PPC ad performance or SEO keyword rankings could help us better understand the impact of each tactic. However, this is a minor suggestion.

BACKGROUND

Please describe your company and position.

I am the Sales Manager of Oklahoma Machine

Describe what your company does in a single sentence.

We design and manufacture custom machinery solutions to optimize operations across various industries.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Increase high-quality website traffic and generate more targeted leads through effective PPC and Google Ads campaigns.
• Improve ROI by optimizing ad spend and conversion rates, ensuring the best possible return on marketing investment.

SOLUTION

How did you find PBJ Marketing?

• Online Search
• Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Referred to me

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing was hired to manage our PPC and Google Ads campaigns with the goal of driving high-quality leads and maximizing ROI. Their team conducted in-depth research to understand our business, target audience, and industry needs. They then developed and launched tailored PPC campaigns, focusing on strategic keyword targeting, audience segmentation, and continuous optimization to ensure the highest possible conversion rates.

Key deliverables included:

Initial keyword research and campaign setup
Ongoing optimization of ad copy and targeting strategies
Regular A/B testing to refine campaigns
Detailed reporting and performance analysis
Monthly performance reviews with actionable insights
PBJ Marketing’s expertise in PPC allowed us to see significant improvements in lead generation and overall online sales performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our collaboration with PBJ Marketing were impressive. We saw a substantial increase in website traffic, with a notable uptick in the number of qualified leads generated. Our conversion rate improved significantly, leading to higher sales and better ROI on our ad spend. In addition, the optimization of our Google Ads campaigns resulted in a reduced cost per acquisition, making our marketing budget work more efficiently. Overall, we experienced a clear boost in both the volume and quality of inquiries, directly impacting our bottom line.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing’s project management was excellent. They consistently kept us informed throughout the process. From the initial setup to ongoing campaign adjustments, they were proactive in communicating progress and addressing any questions we had. Their team was responsive and adaptable to our changing needs, making adjustments to campaigns quickly and efficiently whenever we provided feedback. They maintained a strong focus on meeting our goals and ensuring that the campaigns aligned with our business objectives. Overall, their project management was organized, transparent, and reliable.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I found most impressive about PBJ Marketing was their deep understanding of our business and industry. They didn’t take a one-size-fits-all approach; instead, they tailored every aspect of our PPC campaigns to meet our specific needs. Their attention to detail in keyword research, audience targeting, and continuous optimization set them apart. What really stood out was their commitment to transparency—providing clear, actionable reports and consistently refining strategies based on performance.

Are there any areas for improvement or something PBJ Marketing could have done differently?

One small area for improvement could be the initial onboarding process, which took a bit longer than expected. However, once the campaigns were up and running, the results more than made up for the brief delay. This minor delay didn't impact the overall success of the project, and PBJ Marketing's ongoing performance has been exceptional.

BACKGROUND

Please describe your company and position.

I am the CEO of Market Me Consulting

Describe what your company does in a single sentence.

Market Me Consulting is a marketing agency that creates impactful marketing solutions that drive action and foster positive social change.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

To help acquire a new DC govt agency client

SOLUTION

How did you find PBJ Marketing?

Networking

Why did you select PBJ Marketing over others?

• High ratings
• Close to my geographic location
• Great culture fit
• Referred to me

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing provided exceptional business development assistance to Market Me Consulting. Their expertise in developing a paid digital campaign using Geo/IP targeting, was instrumental in helping us effectively develop a proposal for a government agency.

The advice and best practices they shared were insightful and practical. We highly recommend PBJ Marketing for their professional and knowledgeable approach to digital marketing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We successfully completed the proposal on time and increased our brand awareness with the targeted agency.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management skills were great. They delivered the requested deliverables on time, on budget, and were adaptive to our changing needs.

What was your primary form of communication with PBJ Marketing?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

Their expertise in the paid digital marketing industry.

Are there any areas for improvement or something PBJ Marketing could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Partner of Chesapeake Political Advisors

Describe what your company does in a single sentence.

Our company provides data-driven campaign strategies and messaging solutions to help political candidates achieve electoral success.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Enhance Digital Presence
• Develop Comprehensive Digital Campaigns
• Improve Analytics and Reporting

SOLUTION

How did you find PBJ Marketing?

Online Search

Why did you select PBJ Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Objective: Enhanced the digital presence, developed targeted digital campaigns, and improved analytics for a political consulting company. Key Deliverables: Website Optimization and SEO: Audit and Enhancements: Revamped website usability and SEO to boost online visibility. Content Development: Produced SEO-focused content, including blog posts and white papers. SEO Reporting: Provided monthly reports on website traffic and search ranking progress. Social Media Management: Strategy and Content Creation: Developed a social media strategy and produced regular, engaging content tailored to various platforms. Performance Analytics: Delivered monthly reports on audience growth, engagement rates, and overall campaign performance. Digital Advertising: Campaign Execution: Designed and launched targeted advertising campaigns on platforms like Google Ads and social media. Optimization Reports: Provided monthly analytics on ad performance and recommendations for adjustments to achieve better reach and cost-efficiency.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website Optimization and SEO: Traffic Increase: Achieved a 40% rise in organic traffic. Improved Rankings: Key search terms moved into the top 10 results on major search engines. Social Media Management: Audience Growth: Social media followers increased by 25%. Engagement Rates: Engagement rates on posts doubled, showing enhanced user interaction.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing displayed excellent project management throughout the engagement. They consistently delivered items on time and responded proactively to our needs. They maintained open communication, quickly adapted strategies to meet evolving requirements, and ensured our satisfaction, fostering a collaborative and effective partnership.

What was your primary form of communication with PBJ Marketing?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

We appreciated their ability to integrate data-driven insights with creative strategies, providing tailored solutions that effectively addressed our challenges. Their use of advanced analytics to inform decision-making and optimize campaigns was particularly impressive. Additionally, their commitment to transparency and open communication throughout the project fostered a sense of trust and collaboration that was both unique and highly beneficial.

Are there any areas for improvement or something PBJ Marketing could have done differently?

PBJ Marketing delivered strong results, and they could enhance their service further by providing more detailed analytics in their reports and continuously updating their skills in emerging digital marketing trends to stay ahead in the industry.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of a financial services company.

Describe what your company does in a single sentence.

Our financial management company helps individuals and businesses achieve their financial goals.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Increase qualified leads from our website
• Improve brand awareness for our financial management services

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Close to my geographic location
• Referred to me

How many teammates from PBJ Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Our financial management company empowers individuals and businesses to achieve their financial goals. We partnered with PBJ Marketing to launch a PPC campaign with the primary objective of increasing the number of qualified leads generated from our website. 

• Campaign Setup and Strategy: 
  • PBJ Marketing conducted a thorough competitor analysis to understand the current PPC landscape for financial management services. They meticulously researched and developed a comprehensive list of keywords that potential clients use when searching for our services. 
  • Our landing pages were reviewed and optimized based on their recommendations to ensure a user-friendly experience that encourages conversions. 
  • Targeted ad groups were strategically created across relevant PPC platforms like Google Ads and Bing Ads. PBJ Marketing crafted compelling ad copy, including headlines, descriptions, and strong call-to-actions, specifically designed to resonate with our target audience. To maximize campaign efficiency and ROI, they implemented a well-defined bidding strategy. 
• Campaign Management and Optimization: 
  • PBJ Marketing's team continuously monitored and analyzed the performance of our PPC campaign. Based on data insights, they regularly made adjustments and optimizations to keywords, ad copy, landing pages, and bidding strategies. 
  • A/B testing was strategically implemented to identify the most effective ad variations, ensuring optimal results. We received comprehensive campaign performance reports that included key metrics and valuable insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results speak for themselves. PBJ Marketing's data-driven approach led to a significant 15-20% increase in qualified leads generated from our website. This influx of potential clients directly translates to more opportunities for our financial advisors to connect with individuals and businesses seeking guidance. 

We were also impressed by the improvement in our conversion rate. PBJ Marketing's strategic optimizations ensured our website effectively converted website visitors into qualified leads. Their expertise didn't stop there. By continuously monitoring and refining our campaign, they achieved a remarkable 15% decrease in CPL. This allowed us to maximize our marketing budget and reach a wider audience while staying cost-effective.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing's project management was top-notch. They delivered on all campaign aspects on time, ensuring a smooth and efficient launch. Their team was incredibly responsive to our needs. Whenever we had questions or required adjustments, they were readily available and communicated clearly to keep us informed throughout the entire process. This transparent and collaborative approach fostered a strong sense of trust and allowed us to feel confident in their expertise.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Beyond the impressive results, PBJ Marketing's commitment to client communication truly sets them apart. Their team was incredibly responsive, consistently exceeding our expectations. They provided clear explanations, readily addressed our questions, and informed us throughout the campaign.  This open communication fostered a strong sense of trust and allowed us to feel like valued partners.

Are there any areas for improvement or something PBJ Marketing could have done differently?

The initial onboarding process involved a fair amount of information to absorb. Perhaps offering a concise onboarding summary document could streamline the familiarization stage for future clients.

BACKGROUND

Please describe your company and position.

I am the Head of Sales Marketing of Glenview Carpentry

Describe what your company does in a single sentence.

Our company specializes in crafting custom cabinetry solutions tailored to the unique needs and preferences of our clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Increase online visibility and generate more leads for our custom cabinetry products through targeted PPC campaigns.
• Improve conversion rates and ROI from our digital advertising efforts

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Referred to me

How many teammates from PBJ Marketing were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Keyword Research and Selection: Identifying relevant keywords related to custom cabinetry, including long-tail keywords to target specific customer needs and preferences. Ad Copy Creation: Crafting compelling ad copy that effectively communicates the unique selling points of our custom cabinetry products and encourages clicks. Campaign Setup and Optimization: Setting up PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels, with ongoing optimization to ensure maximum performance and ROI. Ad Extensions Implementation: Utilizing ad extensions such as sitelinks, callouts, and structured snippets to enhance ad visibility and provide additional information to potential customers. Tracking and Reporting: Implementing tracking mechanisms to monitor campaign performance metrics such as clicks, impressions, conversions, and cost per acquisition. Key Deliverables were: Customized PPC campaign strategy tailored to our business objectives. Well-crafted ad copy designed to attract qualified leads. PPC campaigns set up across multiple platforms with optimized targeting. Implementation of ad extensions to enhance ad visibility and engagement. Detailed reporting and analysis of campaign performance metrics.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We observed a notable uptick in website traffic attributed to PPC campaigns, with a significant portion of this traffic consisting of highly qualified leads interested in our custom cabinetry products. Through strategic optimization of ad campaigns and landing pages, we saw a marked improvement in conversion rates, resulting in a higher percentage of website visitors taking desired actions such as submitting inquiries or requesting consultations. PBJ Marketing's effective campaign management and optimization efforts led to a reduction in our cost per acquisition, allowing us to acquire leads and customers at a lower cost while maintaining quality. With increased lead generation and improved conversion rates coupled with efficient campaign management, we experienced a notable boost in ROI from our PPC advertising efforts. Overall, these measurable outcomes demonstrated tangible progress and success in achieving our goals of increasing online visibility, generating more leads, and improving ROI through PBJ Marketing's exceptional PPC services.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing demonstrated excellent project management throughout our engagement, consistently delivering items on time and responding promptly to our needs. PBJ Marketing maintained open and transparent communication channels, ensuring that we were kept informed of project progress, timelines, and any potential issues. They were proactive in providing updates and seeking clarification when necessary. They consistently met deadlines for delivering key project milestones and deliverables, including campaign setup, ad creatives, and performance reports. Their commitment to timeliness helped us stay on track with our marketing objectives and timelines. Whenever we had specific requests or needed adjustments to the campaign strategy, PBJ Marketing was quick to respond and accommodate our needs. They were receptive to feedback and made necessary revisions promptly, ensuring that our campaigns remained aligned with our goals and objectives. In instances where challenges arose or unexpected issues occurred during the project, PBJ Marketing demonstrated a proactive approach to problem-solving. They promptly addressed issues, proposed solutions, and implemented necessary changes to mitigate any potential impact on campaign performance. We were assigned a dedicated account manager who served as our primary point of contact throughout the project. Their personalized attention and expertise ensured that our needs were effectively addressed, and they were readily available to provide assistance and guidance whenever required. Overall, PBJ Marketing's project management was characterized by professionalism, reliability, and responsiveness. Their ability to deliver items on time and promptly respond to our needs played a crucial role in the success of our PPC campaigns and our overall satisfaction with their services.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They didn't just offer cookie-cutter solutions but took the time to conduct in-depth research into our industry, target audience, and competitive landscape. This approach allowed them to develop highly customized campaigns that effectively resonated with our audience and delivered tangible results. Additionally, their proactive communication, transparent reporting, and dedication to ongoing optimization set them apart as a trusted partner invested in our success. Overall, their ability to combine strategic expertise with a genuine understanding of our business made them stand out among other digital marketing agencies.

Are there any areas for improvement or something PBJ Marketing could have done differently?

While they were generally responsive to our needs and feedback, there were a few instances where communication could have been more proactive, particularly in providing updates on campaign progress or discussing potential strategy adjustments. Other than that, no major complaints from me.

BACKGROUND

Please describe your company and position.

 I am the Manager, Marketing and Business Development of an environmental services company 

Describe what your company does in a single sentence.

Our small-sized renewable energy company specializes in providing sustainable energy solutions and services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Boost online visibility and generate leads for our renewable energy solutions through targeted PPC campaigns.
• Optimize digital marketing strategy with PBJ Marketing, emphasizing PPC and SEO to increase qualified traffic and online conversions.

SOLUTION

How did you find PBJ Marketing?

Clutch Site

Why did you select PBJ Marketing over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned
• Other

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

PBJ Marketing's scope of work involved overseeing our PPC campaigns, including strategic keyword research, ad creation, and ongoing optimization. Their SEO initiatives covered both on-page and off-page optimizations, content enhancements, and regular performance analysis. Key deliverables included detailed monthly reports, providing insights into the tangible impact on website traffic, lead generation, and the overall digital presence of our renewable energy company. Key deliverables encompassed detailed monthly reports that offered insights into the tangible results of their efforts on our renewable energy company's digital presence. These reports specifically highlighted the impact on website traffic, lead generation, and the success of our PPC and SEO strategies.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project yielded impressive and measurable outcomes, showcasing a remarkable 20% increase in website traffic. This surge was accompanied by a substantial 25% growth in qualified leads, underlining the efficacy of PBJ Marketing's targeted PPC and SEO strategies. Furthermore, there was a notable enhancement in keyword rankings, with a significant improvement on search engines. These specific percentages underscore the tangible progress and success achieved through PBJ Marketing's tailored efforts for our renewable energy company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

PBJ Marketing exhibited exemplary project management throughout our collaboration. They consistently delivered items on time, demonstrating a commendable commitment to deadlines. Their responsiveness to our needs was equally impressive, with the team exhibiting a proactive and client-centric approach. Any queries or adjustments were addressed promptly, fostering a collaborative and efficient working relationship. Overall, PBJ Marketing's project management was characterized by reliability, timeliness, and a keen responsiveness to our company's specific requirements.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One particularly impressive aspect of PBJ Marketing was their unwavering commitment to achieving measurable results. The team consistently delivered tangible outcomes, such as a significant increase in website traffic, a noteworthy growth in qualified leads, and substantial improvements in keyword rankings. This results-oriented approach showcased their dedication to driving real, measurable success for our renewable energy company. 
Additionally, their willingness to go beyond standard practices and think creatively in addressing challenges demonstrated a level of innovation and initiative that greatly contributed to the effectiveness of their services. Overall, PBJ Marketing's unique combination of results-driven strategies and innovative problem-solving made them a standout partner for our digital marketing needs.

Are there any areas for improvement or something PBJ Marketing could have done differently?

While PBJ Marketing excelled in many aspects, there is a minor consideration regarding the learning curve associated with the implementation of certain strategies. A more detailed onboarding or training session could potentially expedite the understanding of new digital marketing approaches for businesses less familiar with the intricacies of SEO and PPC. PBJ Marketing's overall performance was highly commendable, and these considerations are offered with the intention of continuous improvement in an already impressive service.

BACKGROUND

Please describe your company and position.

I am the Director of Client Relations of a financial services company

Describe what your company does in a single sentence.

provide outsourced financial services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire PBJ Marketing to accomplish?

• Improve quality of social media posts
• Increase SEO traffic

SOLUTION

How did you find PBJ Marketing?

Online Search

Why did you select PBJ Marketing over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from PBJ Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Optimizes SEO
• Posts on Social Media
• Creates blog posts
• Increased user engagement

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased leads
• Improved web presence
• New clients

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All deliverables are timely. They responded and adapted well to our changing needs and circumstances.

What was your primary form of communication with PBJ Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed with their services and cultural fit with our business.

Are there any areas for improvement or something PBJ Marketing could have done differently?

They've been great!