NEUE WORLD

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Capsule, a collaborative news and media platform. Capsule is a place where people can gather and share and discuss things that are most important to them.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

It's really difficult to find a lot of information around a given topic, event, or person because of the disconnect or segmentation of that information. Beyond that, how most people consume news and information is through the people that they follow, which means a lot of what they're seeing is what's important to the people that they're following, not necessarily themselves.

We needed a company that could help us build the prototype for our product.

SOLUTION

What was the scope of their involvement?

We hired NEUE WORLD primarily for high-quality product-related design support, but they’ve also helped us find a lot of our brand features, especially from a styling and aesthetic standpoint.

We started the engagement by figuring out how we envisioned our product and how we wanted it to look. Then we got into those personas and showed a little bit about who we thought may use our product, how they would use it, and what we thought some of those use cases were. Once we had a refined scope and went through that process with Jay, that's where they picked up the user research and got to the overall defining those personas, building out those profiles, and working through a variety of different use cases. They then came back with 45 different profiles that they had built out.

Once we were happy with what the use cases were and our ability to test diversely, that's the point we actually entered into the design phase and started working through some of the core pages of what the MVP would be.

The design phase was just the NEUE WORLD team sharing wireframes and then moving into actually building out content to show us what some of these things would look like. We were constantly referencing back to the personas and use cases that they defined to make sure that everything was still sound and working as fit. The end of this phase involved polishing a prototype product for us and building out a variety of different Capsules that helped us see our product thing come to life.

What is the team composition?

Our main point of contact is Jay, but we’ve also worked with two designers from NEUE WORLD.

How did you come to work with NEUE WORLD?

We found NEUE WORLD through a referral. 

How much have you invested with them?

We’ve spent around $10,000 so far.

What is the status of this engagement?

We started working together in January 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The prototype product that NEUE WORLD delivered not only helped us see our product come to life but also allowed us to raise some money and get in front of our community partners to present our product and build a lot of excitement and entice early adopters.

Overall, we are beyond happy with the work that NEUE WORLD did. We've gotten very positive feedback, and people are very excited to start using this thing. We walked away with a very well-designed web and mobile application that we think would be able to scale without too much iteration to the overall structure or overall user experience.

How did NEUE WORLD perform from a project management standpoint?

NEUE WORLD has performed well in terms of project management. They’re very organized and detail-oriented. In fact, when Jay came to our first meeting, he already had a whole ClickUp board built with all of their tasks and everything they needed from us. We had requested that they move everything over to Asana because that’s what we use internally.

We also use Slack for communication and Figma to work through all of the designs.

What did you find most impressive about them?

I’m impressed with NEUE WORLD’s research-based approach. Jay took the time to understand how the user experience would be affected if we took exactly what we did on web and designed the same exact thing for mobile. Jay found that there were other pieces of that content that was created that were much more important for a user to see in the mobile experience that would get them to click into the Capsule or click into that individual post. 

It's really difficult to find quality designers, and it's even more difficult to find quality UI/UX designers. Beyond that, a lot of designers are intuitively good at thinking through user experience, but not everybody goes through an intense research phase to make sure that they're setting themselves up and their clients for success. That's where we saw a big distinction in Jay and NEUE WORLD versus a lot of the other people that we had explored before.

NEUE WORLD genuinely cares about what they’re designing, and they care that they do everything right. They took the time to make sure that everything was evidence-backed and that they just weren’t designing something that looked nice.

Are there any areas they could improve?

No, I don’t think there’s anything they could have done better.

Do you have any advice for potential customers?

Make sure to go into the project with an open mind.

BACKGROUND

Introduce your business and what you do there.

I am in placement advisory at a financial services company that is developing a new beverage brand. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We needed direction in branding for our new venture capital project in the beverage and alcohol industry.

SOLUTION

What was the scope of their involvement?

NEUE WORLD assisted us with design and branding for a new line of ready-made cocktails. 

They put together every aspect of our branding. NEUE WORLD did the name, brand identity, and brand narrative for the product. They also helped us with designs for our packaging, containers, corporate colors, and corporate identity. 

Part of NEUE WORLD’s package design included putting together several sleeve and container mockups for us to choose from. Their team also put together a one-page, “coming soon,” website from the content we provided. 

What is the team composition?

We worked with four teammates, including a branding director, a researcher, and branding and design professionals— our main point of contact was Jayant (Founder), who was more on the website design side. 

How did you come to work with NEUE WORLD?

We had a mutual client with NEUE WORLD, and they recommended NEUE WORLD to us. 

How much have you invested with them?

We invested $5,000 in total. 

What is the status of this engagement?

We completed the bulk of our project between May–August 2021, but we’re still finalizing the website. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our product hasn’t launched yet, but their output has been excellent. NEUE WORLD put a lot of attention into our needs and formulated precisely what we wanted. 

How did NEUE WORLD perform from a project management standpoint?

I would give them an A for project management. There were clear timelines and deadlines were always met. If deadlines were postponed or moved, it was always for legitimate reasons. 

There were several rounds of presentations where they showed us the deliverables so we could determine how to move forward at each stage — they sent us 2–4 different design directions each time to help narrow down our specifications until they delivered the final branding and packaging materials. They were attentive to detail and they grasped what we wanted immediately. 

They work well as a team, and in meetings we really delved into the project details. We saw in our weekly meetings just how much research they had put into their work. We had conference calls that would last over three hours, but it never felt redundant — it was never as if they were delving into a project without properly preparing for it. Every call was valuable and straightforward. 

Overall, their communication and delegation of tasks were great — this was the best experience I’ve had with a small agency so far. I saw how the teammates at NEUE WORLD focused on their areas of expertise without crossing into another field. Communication was very easy and pleasant. 

What did you find most impressive about them?

The quality of their teamwork is out of the ordinary, especially for smaller agencies and freelancers. With those groups, you might get lucky and you’ll find someone who is good technically or diligent. 

However, each teammate at NEUE WORLD had industry-specific expertise and delivered within it while working in unison with the rest of the team. Of course, having a larger team runs a greater risk of finding a teammate not being on par with the rest of the team, but that isn’t something I worry about with them. All four team members I worked with were technically skilled and had excellent communication skills. 

Often with designers, there may be better outcomes if clients give clear directions and don’t emphasize the need for ongoing communication. But that wasn’t the case with NEUE WORLD — with their team, it was a collaborative process. It was an excellent experience in every respect. 

Are there any areas they could improve?

I don’t have any critiques. I would only advise them to continue to capitalize on the assets that they’ve developed — they need to preserve their noteworthy, standout team and keep doing good work. 

Do you have any advice for potential customers?

I would advise potential clients to delve as much as they can into the entire process as early as possible. This will help communication down the line — we had several calls where we had major breakthroughs and they were the catalysts for final outputs that were true to our expectations. 

It was a huge plus that we were involved in the entire project from the beginning and that we regularly held conference calls. It’s important to be as involved as a project may require — clients gain from increased communication and involvement with the team throughout the process. 

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of Foglia D'Oro and we’re a flower wholesale company. We bring flowers from Holland auctions markets to any location in India.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

There were only a few e-commerce portals for this type of business, but most of them weren’t like ours who have around 15,000 varieties of flowers that people can order and book online. Because of that, we needed someone to build and develop a world-class platform with a user-friendly experience.

SOLUTION

What was the scope of their involvement?

NEUE WORLD helped us develop a website from scratch. We created several mood boards that contained fonts, colors, and wireframes for the mobile version. Other than that, they also provided us with SEO and PPC services.

What is the team composition?

We communicated directly with Jayant (Founder), who was the campaign manager, and a couple of other people from their team.

How much have you invested with them?

We invested somewhere between $6,000–$7,000 USD.

What is the status of this engagement?

We worked together from February–August 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They delivered a website that was visually appealing and user-friendly.

How did NEUE WORLD perform from a project management standpoint?

NEUE WORLD’s project management was very professional and we had a very structured line of communication, so we were always able to give and provide feedback. We typically interacted through Zoom.

What did you find most impressive about them?

This is the first time we’ve ever done something like this and I liked that NEUE WORLD was open to understanding what we wanted as customers.

Are there any areas they could improve?

If they want to scale their company to a higher level, I would highly recommend hiring people of exceptional caliber so they can continue providing a high-quality service. 

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder of The Absolute Journey. We cater to a niche segment of the market and we customize travel plans within India and around the globe.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We were looking for someone to build a modern and elegant website that can make a good first impression on our clients.

SOLUTION

What was the scope of their involvement?

I wanted our clients to visualize their journey with us, so NEUE WORLD built and developed a website that showcases our products and exclusive destinations packages. They also helped us introduce a new vertical for India called Private Jet Holidays. 

We already had a website, but we wanted to revamp it entirely so they did everything from scratch. They mainly used Webflow and provided us with different mood boards and design samples to choose from. Apart from that, they also did a little branding work, specifically focusing on logo design.

What is the team composition?

We worked with two members of the team, but we primarily interacted with Jayant (Founder).

How much have you invested with them?

We spent somewhere between $5,000–$6,000 USD.

What is the status of this engagement?

Our partnership started in June–September 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They presented us with different fonts and showed us how our website would look with each of them. I also liked how they laid out all the images, as well as the transition and scrolling function for the pages.

The overall design of the site made for a smoother experience for the visitors. NEUE WORLD was very flexible in implementing what we wanted and when we said no, they were always willing to come back to us with something new.

How did NEUE WORLD perform from a project management standpoint?

The scheduling was very clear and they gave us the timeline of development that included the start date, phases, and the release of the project. The whole process was consistently maintained and they always kept us informed throughout.

We typically communicated through email, phone, and Zoom.

What did you find most impressive about them?

I liked the quality of their work and I found their creativity to be fresh and unique.

Are there any areas they could improve?

As constructive feedback, I would definitely recommend scaling up their team so they can take on larger projects.

Do you have any advice for potential customers?

I would advise them not to worry about their process, because NEUE WORLD has a very constructive way of accomplishing their projects once they understand what they’re going to be working on.

BACKGROUND

Introduce your business and what you do there.

I’m the principal at a venture capital firm. We invest in startups.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We needed their team's branding expertise.

SOLUTION

What was the scope of their involvement?

NEUE WORLD has initially conducted thorough market research to identify our target market and helped us flesh out effective branding strategies to reach our audience more effectively. Upon collating those results, they've designed our logo and finalized our brand elements, which we use across all our promotional materials.

We've also tasked NEUE WORLD with handling the web design for our WordPress platform from the ground up and incorporating our company overview into the web page, which they've devised as well. We still rely on their branding and social media marketing efforts on an as-needed basis.

What is the team composition?

We work with two web designers and one graphic designer.

How did you come to work with NEUE WORLD?

My previous manager strongly recommended their team. 

How much have you invested with them?

We've paid them $3,000 for the initial phase, and the next phase of our project will also cost us the same amount.

What is the status of this engagement?

Our ongoing project with NEUE WORLD commenced in July 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NEUE WORLD has exceeded our expectations with their on-point design expertise — they've devised interactive functionalities, which captivated our target market's interests. We're part of an emerging market, and it's great to see how their team has elevated the quality of our website to optimize our presence.

How did NEUE WORLD perform from a project management standpoint?

We communicate via email, Slack, and WhatsApp. NEUE WORLD has multiple projects, which has led to some adjustments when scheduling our meetings — however, their team is keen on sending all necessary updates to keep us in the loop. More importantly, they always meet our deadlines.

What did you find most impressive about them?

NEUE WORLD is an innovative team with out-of-the-box design and branding solutions. They've pitched a lot of unique ideas that refined our project.

Are there any areas they could improve?

They can consider hiring a more experienced developer who can help them overcome minor implementation challenges.

Do you have any advice for future clients of theirs?

Maximize your communication tools to get prompt updates from their team — don't rely on emails alone.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of product and design at Buy Box Experts. The company is based in the US but I’m based in the UK. Our company is effectively like an Amazon agency wherein we help brands who sell on Amazon conduct their sales more effectively. We improve their conversion on existing listings and manage their ad spends to enable them to sell more.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We needed help scaling in the short term, so we brought in NEUE WORLD to take on some of the design work for a platform that we’re building.

SOLUTION

What was the scope of their involvement?

NEUE WORLD is designing a system that we could build off of. They’re helping us create a platform that our internal team could use to manage and find all of our clients’ accounts. On a simple level, it’s a system where we could input the details of each of our clients. However, on a more interesting level, it houses dashboards and metrics that show how well our partners are performing and provides insight on what needs improvement in their operations. 

Besides sketching the actual design, NEUE WORLD is also responsible for managing the design-related tickets that come through. Those are their main duties. Beyond that, they’re also working with us to manage the versioning, making sure that people who are working on the same file do not overwrite each other’s work. 

What is the team composition?

We wanted to work with just one designer from their team since the product we’re working on is quite complicated. Once the team leader understood the project, he upskilled another designer from their team. 

How did you come to work with NEUE WORLD?

I had worked with NEUE WORLD individually in the past. I wanted to work with them again on this project since I knew they had experience and expertise in creating better designs, systems, and processes. 

How much have you invested with them?

We’ve spent around $30,000.

What is the status of this engagement?

We started working together in May 2021 on an ad-hoc basis. We now have the team on a permanent retainer.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We don’t really have a success metric other than the fact that the system is working and it's working well. We’re effectively ahead of development because NEUE WORLD turns around design work within a time frame that works for us or one week before the start of a sprint. 

How did NEUE WORLD perform from a project management standpoint?

We work well together. It’s one of the reasons I reached out to them again in the first place. They do a lot of project management on their end, which is ideal as I can just wait for them to be done with their piece.

What did you find most impressive about them?

Quality of work is really hard to find when it comes to design especially since we’re working with a pretty UX-heavy product. We needed a team that could not only make our product look attractive but also understand how it solves a problem — and NEUE WORLD was definitely that. 

Are there any areas they could improve?

No, not at the moment. 

Do you have any advice for potential customers?

Treat them the way you would treat your own team. As the relationship grows, NEUE WORLD will work as hard as you need them to in order to perfectly deliver what you need. They’re an open, honest, and transparent company, so they would expect the same in return.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of Priveat Technology Inc, a market network that connects fine dining restaurants to consumers. We also facilitate how such restaurants can engage with customers in their homes as we redefine the market. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We previously engaged programmers and developers who had done a terrible job. They didn’t deliver on the level of excellence, timing, promise, or contract that we expected. NEUE WORLD pretty much came to our rescue when they audited our code. They worked to understand what we built and figured out how we could bring the code to where we wanted it to be. 

SOLUTION

What was the scope of their involvement?

We built a completely customized platform, and the NEUE WORLD team helped us improve our UX design. They also helped us with our SEO performance by jumping into the backend architecture of our website. The team streamlined user stories during the development, making their services an all-encompassing offer. For tech stacks, they used Node.js, React, and Angular. 

Currently, the platform serves as a booking site where there are various product listings. It contains many user stories and UX funnels that our teams try to simplify from the starting to the end point. In a nutshell, our platform functions similarly to AirBnb, except we list fine dining restaurants. End users can have the most popular restaurants in their city to cater their event and do the last parts of the meal in their kitchen. 

The website hasn’t been launched yet, but we’re already in the pre-launch period. We’re finalizing the last details of the platform while our commercial team builds content with our suppliers. Moreover, we’re planning to launch in Dubai since it’s a high-end product; we expect it to work in that market. Our company also plans to keep NEUE WORLD as our in-house tech team until it makes financial sense for us to bring our own people in-house. We’ve integrated them into our platform to help us achieve our desired results. 

What is the team composition?

So far, we’ve engaged around seven people from NEUE WORLD. I mainly work with their founder, CTO, and technical team.

How did you come to work with NEUE WORLD?

Prior to meeting NEUE WORLD, we worked with an in-house CTO that we found on LinkedIn, and he ended up stealing from us. I wasn’t a technical person — I’m the ideas person — so I knew absolutely nothing about the technology space. As a result, I trusted the CTO and his handling of our tech development. He was also a shareholder then, so I said ok when he asked for some of the money we’d raised. Then, he completely disappeared after wasting three months of our time without building anything. 

Simply put, we were in an unfriendly situation. Meanwhile, I was friends with Jay (Founder), who was then working for a friend of mine. Given that I was in a tight spot, I reached out to people I trusted. That friend then gave high praise for NEUE WORLD, telling me to reach out to Jay to ask for help. I immediately started speaking with Jay, who said that he understood our issues. He then started planning how we could move forward with the code, promising that we could build the platform and launch it. That was how we started working together. 

How much have you invested with them?

With NEUE WORLD, we’ve spent less than $10,000. However, we’ve already spent $20,000 and an entire year in deep thoughts and planning for the product.  

What is the status of this engagement?

We started working in June 2021, and the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

NEUE WORLD has done an excellent job. The result of their work has allowed us to raise more money. One of our investors is an ex-Salesforce senior employee, and he’s looked through our UX. He’s called it striking and compelling, which makes me happy. 

On top of that, I’ve also engaged people from other companies, and they’ve said the UX is clean and polished — the platform doesn’t look like an MVP; it looks like an evolved product. On a conceptual level, people in the restaurants have described the product as the coolest thing they’ve seen since sliced bread. 

From my perspective, I see NEUE WORLD deliver week after week. They conduct front- and back-of-the-week meetings to show us what has been done and what needs to be done. Their process is highly structured, and it pleases my OCD brain. 

How did NEUE WORLD perform from a project management standpoint?

NEUE WORLD’s project management is excellent. Everything we do is on Asana. We’ve also integrated their team into our Slack channel. With these tools, it’s easy for us to check things and provide feedback. We create actions and knock them down easily. 

Moreover, the NEUE WORLD team has provided their services in a structured way. Everything is broken down into milestones, and we know the timelines and responsible people that handle such tasks. They consider our feedback to make sure that the deliverables are on time and have the quality that we expect. In other words, they’re understanding; they know what we do, and the team is highly structured in the way they accomplish tasks.

What did you find most impressive about them?

Jay understands us. We don’t simply tell them what they have to do; they critique our plans and tell us whether we’re making a mistake or we have a good idea. They tell us what to think about, essentially providing us with advisory and feedback. Given that, I end up giving Jay an overview of my ideas, and he prioritizes them into what’s doable now, tomorrow, and so on. This allows us to fill our post-MVP development buckets. Overall, we have a nice symbiosis. 

Are there any areas they could improve?

No, there aren’t. I’m truly pleased with what they’re doing. As we undergo our QA processes, we find bugs, but those are part of any development process. I’m super picky and expect things to be done perfectly, so I’m happy to complain — but I don’t have anything to complain about with NEUE WORLD. 

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and co-founder of The Absolute Journey, a lifestyle travel booking company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

We needed NEUE WORLD to develop and design our website.

SOLUTION

What was the scope of their involvement?

NEUE WORLD created our website on Webflow. It was designed uniquely so our verticals could have an independent platform where they could express themselves.

Upon visiting our website, the viewer will see these unique features created for our verticals, and they won’t be bored because each has its own design and elements. It has good aesthetics, and it’s easy to navigate.

What is the team composition?

We mainly worked with Jay (CEO & Founder). He was involved in every stage of the project — developing the website, working on the design, and managing our content.

How did you come to work with NEUE WORLD?

I liked Jay’s personal involvement when approaching design projects — that is very crucial for a company like ours. Unlike other companies where the CEOs only ever introduce themselves without getting down to business with you, Jay was accessible and willing to execute the work for us. We were happy to hire his agency for those reasons.

How much have you invested with them?

We invested about $6,000 dollars for our initial project with NEUE WORLD.

What is the status of this engagement?

We started working in April 2020. I now have two other projects lined up for Jay to spearhead, which are for my two other companies.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

NEUE WORLD created a detailed website with great functionalities and a high aesthetic value. I would happily give it a 10/10 rating. In fact, a lot of my friends, fellow travelers, and other industry members who saw the website absolutely loved it. It’s fresh and solid, unlike other travel websites that exist right now.

How did NEUE WORLD perform from a project management standpoint?

We communicated via email, phone calls, and WhatsApp. Jay was good at communicating and meeting deadlines. Being my go-to person for the project, he was always available and responsive. He was there whenever we needed to discuss any issue.

What did you find most impressive about them?

We were most impressed by NEUE WORLD’s creativity and the solutions that they provided. We never encountered problems, and they were always prepared with a suitable solution or a better way of doing things. 

Another impressive thing was Jay’s willingness to push his limits in design. I encouraged him to do so and he accepted it. He did not impose what the design or end results should be. Instead, he went the extra mile to meet our benchmark.

Are there any areas they could improve?

I’m not sure, but maybe Jay can train his team members to live up to his level. That can lead to more business ventures for their agency.

Do you have any advice for potential customers?

I would suggest giving a clear brief to them before starting the project. Additionally, be as engaged as they are when it comes to creating your website. It’s always a good idea to not depend on the designer alone. Instead, be open to working with them with full commitment in order to meet your goals.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of Spera Management, a boutique financial firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

The website I’d developed wasn’t demonstrating what our expertise was, so we needed someone to help us. The content didn’t show that rather than just being a bookkeeping company, we are focused on high-level financial deliveries.

SOLUTION

What was the scope of their involvement?

Our old website was loading very slowly, so NEUE WORLD revamped it, managing the whole process from end-to-end in around 30­–40 days. The job focused on content writing and design, with them interviewing some of our existing clients, as well as our employees and co-founder, to form an understanding of our work. Now, they provide real-time changes to the website.

They used a simple WordPress tool to design the logo, as well as other traditional tools. The initial logo looked a bit awkward, but they sharpened the image and twisted it 45 degrees and it made a lot more sense. They also described why they slanted the logo.

Beyond the website, they’ve helped us design and develop marketing materials, especially in the form of PowerPoint presentations, business cards, and giveaways we often do with our clients. In addition, they compartmentalized our services, and we adapt them into our brochure and service profiles.

Finally, NEUE WORLD monitors how many hits we get, from what country they originate, and who we’ve been approached by.

What is the team composition?

Their model is unique. NEUE WORLD has a backend team that works on design, and we communicated with one person who can translate what we say into words the developers will understand. This way, we don’t have to explain the same things over and over again to different people.

How did you come to work with NEUE WORLD?

They came through a very strong reference.

How much have you invested with them?

We spent $9,000 for the website development, and the ongoing work is around $25,000 per year.

What is the status of this engagement?

We’ve been working together since December 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t changed the website much since it was launched. Having NEUE WORLD on the team really helped bring our customers more transparency and visibility about what we do. We receive fewer questions today about what we do because the website is much clearer.

Our clients are happy about linking to our website on their websites and saying that we’re business partners.

How did NEUE WORLD perform from a project management standpoint?

I only speak with one person, and it’s very smooth and efficient. They presented us with 2–3 design options and asked for our feedback. Their expertise made sure that our suggestions wouldn’t impact the delivery in a negative way.

What did you find most impressive about them?

NEUE WORLD is professional and involved. They spent a lot of time building the logo, understanding the business, and coming up with ideas.

Are there any areas they could improve?

They could be more flexible. If I want to move my logo from position A to position B, they aren’t that flexible. They don’t want to harm the bigger picture though, so they have their own reasons.

Do you have any advice for potential customers?

If you want something out of the ordinary, you have to reach out to NEUE WORLD. They’ll revamp your look and feel with unique designs.

BACKGROUND

Introduce your business and what you do there.

I’m the director and co-founder of AccLogix. We outsource member services to clients in India and abroad.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with NEUE WORLD?

One of our clients was looking for a premium design with a very good look and feel. I needed help with UX/UI design and consulting.

SOLUTION

What was the scope of their involvement?

Their team provided UX/UI design and consulting for various clients. For our cryptocurrency client, they designed logos, content, and their website.

For our e-commerce client, they helped with the UX/UI.

What is the team composition?

My point of contact is Jay (Director).

How did you come to work with NEUE WORLD?

A peer recommended them.

How much have you invested with them?

We’ve invested between $40,000–$50,000.

What is the status of this engagement?

Our engagement with their team started in January 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Once their team started working with me, I started getting work not only for design but also for other verticals due to the good work delivered from working with them.

I’ve received good feedback from clients, and I get referrals from clients on design.

How did NEUE WORLD perform from a project management standpoint?

Initially, it was very informal because I had no idea about this side of the business. I saw Jay’s work and started taking contracts within India and abroad.

The first two projects, I just handed over to him, and he dealt with it. For the third project onward, we used Excel Sheets to track all the deliverables, and the date delivered. We used WhatsApp.

What did you find most impressive about them?

The team understands how a premium website should look like. When I need them, they’re available, even if it’s midnight. I’ve never been disappointed with NEUE WORLD.

Are there any areas they could improve?

They keep me updated with the latest market trends. I trust their judgment.

Do you have any advice for potential customers?

Be very clear as to what the spirit of your business is and what you stand for.