Most Studios

BACKGROUND

Please describe your company and position.

I am the Nurse and CEO of BeSammen

Describe what your company does in a single sentence.

BeSammen fosters a modern online community through a mobile application, providing a platform for individuals with the same diagnosis to connect and share thoughts, feelings, and experiences within their affiliated BeSammen group.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Most Studios to accomplish?

• Wireframes
• UX/UI design

SOLUTION

How did you find Most Studios?

Networking

Why did you select Most Studios over others?

Pricing fit our budget

How many teammates from Most Studios were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In the product workshop, we focused on aligning our vision for the product, clearly defining its purpose, and highlighting the primary benefits it offers. We also identified and aligned on the main challenges by specifying the key issues to be addressed and areas to focus on during the project. The emphasis was on developing an MVP that is as close to the user's needs as possible.

We outlined the features to be included and prioritized them with the goal of making the app as user-friendly as possible. This collaborative effort led us to identify the core elements that the app should encompass—highly rewarding! After some back-and-forth dialogue about where the focus should be, we realized that the high-fidelity wireframe would create the most value for BeSammen, and you quickly embraced this idea.

This detailed wireframe is the base our app developer will use to construct the final BeSammen app. Moving from an idea to a concrete wireframe is a big leap forward, offering a straightforward direction for our app development journey. The workshop has been a crucial step, laying a vital foundation for the actual development of our product and getting us closer to making the BeSammen app a reality.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The high-fidelity wireframe has greatly enhanced the visualization of BeSammen. It played a key role in securing funding, providing a tangible "product" to showcase to various investors. Additionally, it has significantly supported our app developer, relieving him of the need for creative thinking.

Creativity is expertly handled, which is fantastic for me as a nurse with no prior experience in this field. In measurable terms, the successful acquisition of funding and the streamlined support for our app developer underscore the positive impact of the high-fidelity wireframe on the project's progress and success.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Your project management was consistently reliable, always delivering items on time. Throughout the entire process, you accommodated our needs, even when we were confused and unsure of the direction we wanted to take. We greatly appreciate your adaptability and professionalism.

What was your primary form of communication with Most Studios?

Virtual Meeting

What did you find most impressive or unique about this company?

The most impressive and unique aspect of Most Studios is the human touch and their consistently positive approach to the task at hand.

Are there any areas for improvement or something Most Studios could have done differently?

Though we had hoped for a little more creativity on the homepage, we really appreciate the overall effort. The journey has been incredibly valuable, guiding us to clarify our direction and understand the essential user needs. Most Studios has played a key role in the process.

BACKGROUND

Please describe your company and position.

I am the CEO of a consumer products company

Describe what your company does in a single sentence.

We produce smart locks that enable you to access your home via your finger print, code, or phone, providing customers with a safer and smoother life, starting at the door.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Most Studios to accomplish?

• Our primary goals encompassed developing a distinctive brand and communication strategy that would set us apart in a competitive market dominated by tech-savvy and conventional players. We aimed to emphasize our modern, lifestyle-focused, and sleek approach to captivate our target audience effectively. Simultaneously, we sought to craft a captivating visual identity that would capture the essence of our brand, evoking a sense of modernity, style, and sophistication. By achieving these objectives, our aim was to tap into an untapped market segment and facilitate seamless collaborations with resellers and retailers, enabling us to expand our reach and influence, ultimately leading to higher revenue and profitability.

SOLUTION

How did you find Most Studios?

Referral

Why did you select Most Studios over others?

• Pricing fit our budget
• Great culture fit
• Referred to me

How many teammates from Most Studios were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The process entailed establishing the groundwork for the brand by gathering information, carrying out research, and formulating a brand strategy. The end product was a brand platform that served as the foundation for all communication. Subsequently, a messaging and communications platform was devised to steer creative efforts and maintain a cohesive brand message. Lastly, a visual identity was fashioned through mood boards, creative directions, and a comprehensive style guide. The deliverables comprised a logo, colours, fonts, photo style, and other visual elements.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Prior to rebranding, we had an online partnership with a major retailer in Scandinavia and Europe. We aspired to secure a deal for them to feature our product in their physical stores as well. However, before the rebranding, their interest seemed lacking, and I had serious doubts about their willingness to promote us in-store. Yet, following the rebranding, which included enhanced visuals, messaging, and packaging that exuded a unique and premium essence, I successfully closed a substantial deal with the retailers. 

They were delighted to showcase our newly redesigned brand and product in their stores. Without a doubt, our new brand played a pivotal role in making this achievement possible. The rebrand has garnered widespread acclaim and positive feedback from customers, partners, resellers, and individuals within the parent company. The response has been overwhelmingly positive, with a multitude of individuals expressing admiration and enthusiasm for the rebranding efforts.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project manager was great. She adeptly maintained project coordination, ensuring adherence to timelines. We mainly used a combination of email, slack, and video meetings.

What was your primary form of communication with Most Studios?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

My expectations were set high, yet I must say we were genuinely pleased with every aspect. Choosing Most Studios was a decision that proved to be spot-on. As mentioned prior, their standout qualities include a tech-oriented approach, friendly demeanor, to-the-point communication style, and unwavering commitment to delivering results. I am delighted to affirm that they met our expectations in every single one of these aspects.

Are there any areas for improvement or something Most Studios could have done differently?

We were highly impressed with the outcome, but towards the project's end, organizational changes caused a shift in priorities. This led to a communication disconnect between us and Most Studios. We primarily needed quick fixes during the final 10% and our internal reprioritization posed challenges in effectively communicating our requirements. It is important to note that this was not a fault on Most Studios' part. Perhaps it would have been helpful if Most Studios had picked up on this, recognized the changes, and adapted accordingly.

BACKGROUND

Please describe your company and position.

I'm an executive at RUSH MVP

Describe what your company does in a single sentence.

RUSH MVP makes gaming talent seen and profitable.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Most Studios to accomplish?

• Craft a light brand and communications strategy that creates clarity on why my business exists, why it matters, and how to stand out in my communications
• And a solid visual identity that could be easily adaptable across all channels

SOLUTION

How did you find Most Studios?

Online Search

Why did you select Most Studios over others?

• High ratings
• Good value for cost

What was the size of Most Studios’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The process involved analyzing the business and brand material provided, conducting workshops, and identifying strengths, weaknesses, and areas for improvement. Based on these insights, a light brand and communications platform was created that included a core brand concept, brand personality pillars, and essential messaging. A visual identity was also developed, including a logotype, minimalistic logomark, colors, fonts, supporting unique visual elements, four simple mockups, and implementation guidelines.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• A clear understanding of my business's purpose, values, unique selling points, and how to communicate these effectively 
• A solid visual identity foundation that is adaptable across all channels and can be expanded into effective product design

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vivi is a skilled project manager with a results-oriented approach. She effectively manages timelines, budgets, and expectations, ensuring that everything runs smoothly throughout the project. With clear communication and thorough planning, Vivi kept me informed and up-to-date.

What was your primary form of communication with Most Studios?

Virtual Meeting

What did you find most impressive or unique about this company?

In summary: I was very happy with the delivery. I got all the necessary tools provided, and they also over-delivered (got more than what was in the contract). When it comes to what impressed me the most about this company, I have to say that their strategy took my idea to the next level, and the visuals really stood out. Johan, the strategist, was able to quickly understand the core idea and expand it into a larger concept that was exactly what I was looking for. It was crucial to get the strategy right, especially for a new business, and Johan did a flawless job. It was definitely worth the investment.

 As for the visuals, Johannes had a great sense of what would work and what wouldn't. I particularly loved the leaderboard that he created. At first, I wasn't a fan of the logo, but after providing that feedback, I was impressed with how quickly he was able to change it up to something I love. The final look and feel is exactly what I wanted. I couldn't be happier with the team and the final delivery.

Are there any areas for improvement or something Most Studios could have done differently?

The project went very smoothly, and I'm very happy with the results. It’s hard to think of anything but two minor things: 

• The text in some of the marketing mock-ups seemed a bit too general and could have been given more thought. However, I do understand that these issues were likely due to time constraints given my budget, and they did not affect the final outcome of the project. Most Studios also produced additional assets that weren’t included in the contract in a short amount of time, so I really appreciate their effort in putting everything together. 
• I thought that I would see more visual directions during the initial stages of the visual ID process. However, after understanding the cost of a regular visual ID, I understand that the reason why we moved forward quickly was to be able to produce great results given my budget constraint. Nonetheless, it would have been helpful to have my expectations set from the beginning.

BACKGROUND

Please describe your company and position.

I am a manager for iZettle / Zettle by PayPal

Describe what your company does in a single sentence.

Helping small businesses start, run and grow their businesses.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Most Studios to accomplish?

• Refine Employer Brand Guidelines
• Create Employer Brand Assets

SOLUTION

How did you find Most Studios?

Other

Why did you select Most Studios over others?

Great culture fit, Other

What was the size of Most Studios’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They helped us out with several projects that were essential in executing our vision of creating an employer brand that would resonate with our employees. Deliverables included brand design, graphic design, motion design, event branding, employer brand manuals, etc

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Updated assets & guidelines that speaks to the EVP

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Vivi, the project manager, is a superstar when it comes to project management. She is always on top of her work, and clear about deliveries, deadlines, budgets, and expectations. Everything is crystal clear and delivered on time.

What was your primary form of communication with Most Studios?

Virtual Meeting, Email or Messaging App

What did you find most impressive or unique about this company?

Working with this team has been a fantastic experience! Not only are they approachable and easy to work with, but they also demonstrate expertise in their field. Whenever we provide them with a brief, they ask relevant questions and push back on anything that seems illogical or has been overlooked. Their solutions are not only relevant and creative, but they also deliver results in a timely manner, often exceeding our expectations.

It's worth mentioning that their output quality is superb, and they work fast. On top of that, they are always quick and responsive when we deliver feedback. Overall, we are really impressed with their work and I have continued working with them even after switching jobs.

Are there any areas for improvement or something Most Studios could have done differently?

Honestly, I cannot think of anything. Superb work.

BACKGROUND

Please describe your company and position.

I am the Associate of (a/an) Financial services

Describe what your company does in a single sentence.

We are an investment company. We are a pragmatic team of entrepreneurs and business developers, dedicated to helping small and mid-sized companies grow and succeed.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Most Studios to accomplish?

• We had a visual identity that was overly colorful and disorganized. We wanted to appear more professional and stand out from other investment companies. We also wanted to be seen as more approachable and humble than other investment firms in our city.

SOLUTION

How did you find Most Studios?

Other

Why did you select Most Studios over others?

Company values aligned

What was the size of Most Studios’s team?

2-5 Employees

What was your primary form of communication with Most Studios?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

We began with a strategy phase, focusing on improving our brand and communication strategy. Most Studios then refined our visual identity. Next, we developed a web strategy to ensure visitors were directed to the right places. This strategy was translated into wireframes, which were then given a UI design. Finally, the design was developed.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Clean website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Great PM and team. Flexible, fast, structured and prepared, communication was mostly done through email, video meetings. Most Studios were timely. Most Studios listened to our point of view whilst being constructive when it came to their areas of expertise

What did you find most impressive or unique about this company?

The team was cunning, strategic, and flexible. They are great designers, and make sure you feel seen and heard. They were responsive, transparent, and humble, yet still able to produce excellent results.

Are there any areas for improvement or something {provider_name} could have done differently?

Most recommended a specific translation tool for our website. We didn't find it as a good fit and were offered a solution free of charge, which was highly appreciated.

BACKGROUND

Please describe your company and your position there.

I am the co-founder and CMO of Ridesum, a horse-tech app. Our app enables digital training, seamless trainer/trainee booking, and provides access to a training pool with coaches in over 40 countries. We also offer rider and trainer development through smooth feedback systems and a seamless payment solution for riders and trainers.

Our app reduces travel time, cost, and logistics. It is not meant to replace face-to-face meetings between riders and coaches, but to enable them to meet more often and make more progress together. Ridesum's mission is to contribute to the health of horses, people, and the environment through smarter training for everyone.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Most Studios?

Our company is a horse-tech startup. Due to Most Studios' experience working with tech companies and startups, we believed their expertise in product strategy and design would make them a good partner. Our primary objective was to scale our business and product, which we aimed to achieve by enhancing user experience, refining user flow, and implementing a referral strategy.

After successfully completing these initial tasks, we established a close partnership with Most Studios to further improve our app as a whole. This included refining product strategy, design, branding, and marketing to achieve our business goals.

SOLUTION

How did you select this vendor?

Most Studios actually reached out to us cold. I receive tons of cold emails, and I rarely respond, if ever. However, Most Studios' email seemed personal and relevant. After a series of phone calls and meetings, we were confident that they could help us achieve our objectives. Initially, we did not have the budget, so I kept them in the back of my mind. Once the business was up and running and we were in the process of taking it to the next level, I reached out to Most Studios.

Describe the project in detail and walk through the stages of the project.

As a long-standing product partner, we have undertaken several projects to achieve our goal of growing our business and app. One of the first projects focused on enhancing our app's design and user experience. The Director of Product oversaw the strategic aspect of the project, while a UX/UI designer helped to improve different screens. The final deliverables were Figma design files.

We also collaborated with the Director of Product on a referral growth project. The process involved conducting a lightweight test without any third-party tools, investigating technical conditions such as signups via invite, codes, and free training, collecting approximately 1000 active users, sending out inspiring messages to invite friends, measuring and analyzing performance, and, if successful, devising a solid implementation and rollout plan.

Our latest project has been to improve the design of the product and brand in general. Most Studios supported us in enhancing our visual identity, and the following were the final deliverables: Logotype & logo mark, fundamental logo animation, colors, color UI hierarchy, fonts, a custom icon library, high-level illustrations, photo style, high-level brand pattern & photo disposition, high-level mockups, and a high-level brand manual & implementation guidelines.

How many resources from the vendor's team worked with you, and what were their positions?

Here is a list of the roles (9 in total)

• Director of Product
• Director of Design
• Brand Designer
• Motion Designer
• Illustrator
• UX Designer
• UI Designer
• Product Strategist
• Project Manager

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In terms of the product itself, our design is more user-friendly and intuitive. As for our product brand, we achieved a cleaner, more coherent, and aesthetically pleasing brand that now aligns with the new elements we have implemented in the product design. We’ve also increased product awareness by improving acquisition rates and providing a smoother user experience, while also maintaining consistency in design throughout.

How effective was the workflow between your team and theirs?

The PM Vivi is awesome. She’s super organized, structured, result-oriented, not afraid to push back when she needs to, and a joy to work with. Most Studios has also allowed us to take ownership of the project. Their down-to-earth approach made the process seamless.

What did you find most impressive or unique about this company?

Most Studios is a fantastic agency to work with. They are always available, flexible, and proactive, delivering superb results. The team is great at understanding and solving our users' pain points, making it a smooth and enjoyable experience every time we work with them.

Moreover, Most Studios is not only competent and professional but also a creative partner that helps us find successful solutions to our problems. We appreciate their valuable tips, tricks, and recommendations on best practices, which they provide whenever we need them.

Are there any areas for improvement or something they could have done differently?

Throughout our partnership, Most Studios has been professional and consistently delivered top-level output. However, during one part of our app design project, we received some deliveries that were ok but not outstanding. They did not meet the high standard that had been set by all prior work, which was unfortunate.

Fortunately, we brought this up with Most Studios, who took the matter very seriously. They made sure to correct all errors, and since receiving the feedback, they have consistently maintained the wow-level output that we expect and appreciate.

BACKGROUND

Please describe your company and your position there.

I am the CEO and founder of Exparang. With a background in recruiting, I saw the industry as flawed, biased, old-school, and inefficient. Exparang provides a cutting-edge technology solution to bridge the gap between top-level executives and managers and exclusive employment prospects at intriguing corporations. We offer businesses a simple way to identify the most suitable job seekers in a fair, secure, and accurate manner. Our goal is to highlight the individual's character and personality beyond their resume. We take into account factors such as personal goals, preferences, skills, limitations, motivators, timing, and principles to ensure the best match for both job seekers and recruiters.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Most Studios?

We faced difficulty conveying our business's unique value. Our USPs were not clear, and the website was not structured to guide the right visitors and convert them. The design was not bad, but it felt a bit dull. We wanted it to be based on our current brand, yet stand out more. We wanted it to be minimalistic and beautiful, yet still be seen as a modern, product-driven company. To accomplish this, we wanted to: - Create a refined homepage design that would help portray us as a reliable, experienced, and cutting-edge company - Develop a well-structured web design toolkit, providing easy-to-use building blocks for our in-house designer to use when completing the rest of the web design

SOLUTION

How did you select this vendor and what were the deciding factors?

I got a recommendation from a friend who had been working with Most Studios for over a year.

Describe the project in detail and walk through the stages of the project.

The process consisted of three phases:

1. Define
2. Design
3. Deliver Most studios asked us to provide all relevant information prior to the initial meeting.

They swiftly analyzed the material and prepared for the first meeting accordingly.

During the initial meeting, we were asked complementary questions regarding our business, goals, desired website experience, and success metrics. Together, we assessed the strengths, weaknesses, and opportunities of the current homepage design. Based on the information gathered during the kick-off meeting, the challenges were defined and outlined for the next phase.

The phase deliverables included: - Desired outcome for the homepage - Audit of the homepage - Definition of the homepage's problems The structure and user flow of the homepage were redesigned to resolve the problems and achieve the desired outcome. The new homepage was presented as low-fidelity wireframes. After we approved the user flow, minor tweaks were made to our current visual brand toolkit to optimize it for digital product design and the refined design was then applied to the wireframes.

The design phase deliverables included: - New homepage user flow and structure, based on the problem definition and desired outcome - Finalized homepage design, excluding content Finally, we were delivered a well-structured web design toolkit, offering user-friendly building blocks for our in-house designer to use when completing the rest of the web design.

The toolkit was a comprehensive collection of design elements for creating a professional and effective website. The final delivery included: - A polished homepage design that portrays us as a trustworthy, experienced, and innovative company - A well-structured web design toolkit, providing easy-to-use building blocks for our in-house designer to complete the remainder of the web design.

How many resources from the vendor's team worked with you, and what were their positions?

3: A web strategist, a Web Designer and a Project Manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I had high expectations, and Most Studios exceeded them all. The experience was phenomenal from start to finish. Our project goals were clearly defined and met. We now have a sophisticated website layout that portrays us as a reliable, experienced, and creative business, and a sleek website design toolkit with user-friendly building blocks for our in-house designer to complete the web design process. Most did an outstanding job.

How effective was the workflow between your team and theirs?

We felt well taken care of, seen, and heard by the whole team. Vivi, the Project Manager, was always proactive, organized, accommodating, and kind. Since our office was only a few minutes away, we had some face-to-face meetings. However, most of the communication was still done through video calls, emails, and Slack. They met their deadlines.

What did you find most impressive or unique about this company?

The fact that I can’t come up with a single feedback point. The process was flawless. They are swift, intelligent, strategic, speedy, excellent at design, and yet remain humble and grounded.

Are there any areas for improvement or something they could have done differently?

I just can’t come up with any feedback. We have been extremely satisfied and impressed from the beginning to the end. We would definitely love to collaborate with Most Studios again.

BACKGROUND

Please describe your company and your position there.

I work on marketing and communications at Enerpoly AB. Founded in 2018, we are a battery startup working on next-generation zinc-ion batteries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Most Studios, and what were your goals?

1. Branding - create a brand that helps differentiate us in the battery space and highlights our strengths.
2. Asset generation - create visual assets that would clearly convey our value proposition, messaging and aspirations to the world.
3. Make our life easier - by producing the guidelines, tools and templates to make us focus on what we did best daily, and put the best foot forward in interactions with investors, customers, and business partners.

SOLUTION

How did you select this vendor?

Enerpoly was part of the Sting Deeptech Incubate program. Most Studios provided mentoring services to startups at the incubator. Tor at Most Studios helped us in formulating our brand heart and messaging, picking the right words to reflect the founders' values and greater purpose. When the time came to do a deeper dive into the brand and revitalize it visually, we chose to work with Most Studios again. They already had a good grasp on our goals, and knew how to make the picture we wanted to paint even bigger, even brighter. Moreover, we liked that they were located in Stockholm, and would be able to create a brand that would intertwine Enerpoly with its Swedish roots.

Describe the scope of their work in detail, including any steps and the final deliverables.

Most Studios first refined the brand, carving out a clear personality for Enerpoly through tone of voice. Then, we moved into the visual aspects, refreshing the logo and creating the guidelines for how to represent Enerpoly visually from the font, imagery to icons. We created assets that leveraged the brand guidelines, such as business cards, office templates and website layout. We then developed and launched the website.

How many people from the vendor's team worked with you, and what were their positions?

It was quite the team effort. At least 7 people from Most Studios come to mind immediately, though there could have been a few more that I lost track of or were working in the background to make it all possible. There was a go-to person for every task from project visualization, project management, messaging, visual design, website design, website development, etc.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The brand has been a great boost to how we operate - makes it easier for us to generate sales collateral, pitch decks, etc. We can focus on the content because the design has already been well thought out. Investors and business partners have also complimented our branding work. We believe we now have a brand that we can work with for the long haul. Also I'm so happy we did this so early in our journey as a company.

We, founders and team members and erstwhile summer interns, have all put thought and effort into defining how our company should be represented. The core of the company has been created by everyone. I'm super proud of it! As we build out our customer pipeline, I think we have a brand that will not only stand out to them, but help them in connecting with us.

Describe their project management style, including communication tools and timeliness.

Well defined timeline from project start. Weekly meetings or recorded videos to go over progress and update us. Regular emails from project manager to request feedback and to keep us abreast on developments. More emails to ensure work was kept on track if we delayed feedback. Responses to emails within a day! Flexibility given when we needed more time. Feedback was implemented quickly.

What did you find most impressive or unique about this company?

They've become an invaluable resource to us. While Most Studios has done branding work for us, they have a deep well of experience that spans many other functions. We've happily exploited this, learning a lot from them and positioning ourselves better for success. They've been a soundboard for us to bounce thoughts. They have sought to figure out how we can partner together and leverage their services to accelerate our future plans.

Are there any areas for improvement or something they could have done differently?

Focused on brand asset protection.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager of Visiba Care. We digitize healthcare and shape its future with a human perspective, using technology to improve the lives of patients, professionals, and healthcare systems by creating a better system for them to connect and interact.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Most Studios, and what were your goals?

In order to effectively rebrand our company, we sought out a partner who could understand and deliver on our vision for a brand that would authentically resonate with our customers and their patients rather than relying on fluffy, gut-based ideas.

SOLUTION

How did you select this vendor?

When our former marketing director reached out to various agencies for assistance with rebranding our company, Most Studios stood out for their focus on aligning the new brand with our company's core values and the value we provide to customers. They were candid from the outset and provided valuable pushback when they believed our actions or opinions would not achieve our desired results. Additionally, they came across as genuine and easy to work with.

Describe the scope of their work in detail, including any steps and the final deliverables.

Most Studios worked with us on a light brand and communication strategy, utilizing internal strategy work we had already completed and identifying its core components through a series of workshops. From there, they developed a strong brand and communication concept, including a communication toolbox.

Following the strategy phase, Most Studios designed our new brand identity, starting with mood boards to present various visual concepts based on the strategy. We worked together to select the most suitable direction based on our business goals.

Next, they designed the visual assets and refined the identity, providing us with brand strategy and implementation guidelines. The deliverables for the corporate identity design included a logotype and logo mark, logo animation, color scheme, fonts, photo style, icon library, supporting visual elements, and a brand manual with implementation guidelines.

How many people from the vendor's team worked with you, and what were their positions?

Our team from Most Studios included one strategist with expertise in brand and communications, one identity designer, one graphic designer, and a project manager. Their sales representative also stayed in touch throughout the process to ensure that we were happy with the progress and that everything was running smoothly. In total, four people from Most Studios worked with us on the rebranding project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The visuals, including graphics, icons, and messaging, add vibrancy to our brand and set the stage for a digital transformation of healthcare that prioritizes accessibility, person-centeredness, and excellence. This new identity aligns with our vision for shaping the future of healthcare with a human perspective and using technology to benefit humans.

It is gratifying to see that our customers and employees appreciate the effort we have put into creating a brand that truly reflects our values and mission. It also won gold in the International Visual Identity Awards.

Describe their project management style, including communication tools and timeliness.

Working with Most Studios was a collaborative and enjoyable experience. We were heavily involved in the process, which allowed us to take ownership of our new identity. Most Studios were structured, results-driven, and creative, and they provided valuable pushback when necessary. They were also down-to-earth and easy to work with, making the entire process a pleasure.

What did you find most impressive or unique about this company?

Most Studios have met our expectations in every way. Their team is attentive, organized, and easy to work with. They take care of their clients and ensure that all deliverables are completed on time and to a high standard.

Are there any areas for improvement or something they could have done differently?

Overall, our experience working with Most Studios was excellent, with just one minor issue - a technical problem with our PPT template. However, the team at Most Studios quickly resolved the issue, demonstrating their commitment to delivering superb work.