MIU Creative Agency

BACKGROUND

Introduce your business and what you do there.

I’m a senior marketing executive at a company that manufactures electrical testing equipment.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MIU Creative Agency?

We needed help creating more business for our company through SEM.

SOLUTION

What was the scope of their involvement?

MIU Creative Agency assisted us with SEM-focused marketing and some PPC marketing. The team helped us create keywords, build a Looker Studio dashboard to view analytical numbers, and develop simple marketing collateral for PPC marketing.

What is the team composition?

We worked with three teammates from MIU Creative Agency, including a project manager and two ads managers.

How did you come to work with MIU Creative Agency?

We found MIU Creative Agency through an online B2B search. We looked at several agencies, but MIU Creative Agency didn’t push for additional lead services.

What is the status of this engagement?

We worked with MIU Creative Agency from February–August 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw improvements in our CTR, CPA, CPL, overall impressions, and leads.

How did MIU Creative Agency perform from a project management standpoint?

MIU Creative Agency delivered minor changes, like changing keywords, within a few days. The team took around a month to deliver major changes, like including PPC ads. We communicated via WhatsApp.

What did you find most impressive about them?

MIU Creative Agency was a B2B-focused SEM agency.

Are there any areas they could improve?

MIU Creative Agency could be cleaner with their keyword setup. The team could export an Excel file with keywords for the client to check through and be more careful with the setup process.

BACKGROUND

Please describe your company and position.

I am the Senior Assistant Director of a nonprofit organization

Describe what your company does in a single sentence.

Social Service Agency 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Branding Collateral
• Publication

SOLUTION

How did you find MIU Creative Agency?

Request for Proposal

Why did you select MIU Creative Agency over others?

• Pricing fit our budget
• Design proposal

Describe the scope of work in detail. Please include a summary of key deliverables.

Branding collateral for anniversary celebrations.

Annual report. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

On-time delivery

Response time and turnaround of the team

Quality of the deliverables. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Dedicated account manager for liason and a group chat up with the teams. 

What was your primary form of communication with MIU Creative Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

We engaged Miu to develop the collateral for our 60th anniversary celebrations last year, and again appointed them to work on our upcoming annual report. Our overall experience with the Miu team has been a positive one. They are professional, warm and approachable — open to feedback and willing to collaborate to refine ideas and designs. We were especially impressed with their dedication and responsiveness, often going the extra mile to support our timelines.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

While the annual report process presented some challenges, we appreciate the team’s continued efforts and commitment to delivering quality work.

UPDATED REVIEW

This review was published on July 1, 2024.

Gordon Ho
Manager Comms, Non-profit

Singapore

201-500

Jan 2024 - Jun 2024

$10,000 to $49,999

Verified

Project summary
A disability-focused charity hired MIU Creative Agency to conceptualize a visual identity for its 60th anniversary. The agency designed, produced, and installed relevant branding collateral.

Feedback summary
MIU Creative Agency delivered various collateral, including large-format wall sticker murals and large-format outdoor banners. The client's visitors lauded the quality of the work. The team was agile, creative, and responsive through email, messaging apps, and virtual and in-person meetings.

Quote
"MIU Creative Agency's team was agile, accommodating, creative, and earnest."

BACKGROUND

Please describe your company and position.

I am the Manager, comms of a nonprofit organization.

Describe what your company does in a single sentence.

Disability-focused charity in Singapore

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Conceptualise a visual identity for 60th anniversary celebration
• Produce and install relevant collaterals.

SOLUTION

How did you find MIU Creative Agency?

RFQ

Why did you select MIU Creative Agency over others?

• High ratings
• Pricing fit our budget
• Company values aligned

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Conceptualise, design, produce and install the following collateral, with the consideration of extended use after the 60th anniversary i.e beyond 2024: 

• Replace 2 x large format wall sticker murals (2pcs x 2.28m (h) x 3.7m (w)) at Level 1 lobby
• Replace 7 x large format wall stickers along Level 3 corridor ((5pcs x 2.2m (h) x 1.1m (w), 1pc x 2.2m (h) x 0.64m (w), 1pc x 2.2m (h) x 1.2m (w))
• Replace 6 x posters on corporate display along Level 3 corridor (6pcs x 1.35m (h) x 1m (w))
• Replace 1 x curve wall sticker at Level 3 Admin Office (2.28m (h) x 2.6m (w))
• Replace 2 x wall stickers located at Level 3 Admin Office II (2.9m (h) x 3m (w)) and Level 4 Admin Office (2.9m (h) x 1.9m (w))
• 5 x large format outdoor banners [to be hung on fence] (1.5m (h) x 2.5m (w))
• 2 sets of 5 x pull up banners (2m (h) x 0.85m (w)) (one reflecting an overview of the organization and the others our programme pillars ie employment, early intervention, rehab, technology)
• 22 x pull up banners (60th anniversary messaging) (2m (h) x 0.85m (w))
• 1 x portable pop-up corporate display
• 2 x sets of 3 indoor stackable cubes. This can be just for the duration of the 60th anniversary celebrations

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Completed on time, good quality of work, lauded by visitors and staff

Describe their project management. Did they deliver items on time? How did they respond to your needs?

 MIU Creative Agency's team was agile, accommodating, creative, and earnest. They managed clear communication and delivered on time.

What was your primary form of communication with MIU Creative Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Responsive, agile and creative

Are there any areas for improvement or something MIU Creative Agency could have done differently?

NIL

STAR RATINGS
Overall rating: 5

Quality: 5

Cost: 5

Schedule: 5

Willing to refer: 5

BACKGROUND

Please describe your company and position.

I am the Senior Manager of a higher education company 

Describe what your company does in a single sentence.

Institue of Higher Learning

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Better User experience
• SEO optimisation
• Higher Search Rankings
• 
  

SOLUTION

How did you find MIU Creative Agency?

• Online Search
• Other

Why did you select MIU Creative Agency over others?

• Pricing fit our budget
• Good value for cost

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

SEO optimisation and fixes

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Monthly reports and competitor rankings

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Professionally. Very helpful and easy to work with

What was your primary form of communication with MIU Creative Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

They had good professional conduct and prompt responses.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

None. Keep up the good work
What advice do you have for clients with similar needs to yours?
Can consider using MIU

BACKGROUND

Please describe your company and position.

I am the Corporate Communications Team of Pharmaceutical Society of Singapore

Describe what your company does in a single sentence.

It is a professional organisation representing pharmacists in Singapore.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Create a logo for a event

SOLUTION

How did you find MIU Creative Agency?

logo design competition

Why did you select MIU Creative Agency over others?

nice deign sent

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The vendor was engaged to assist in the development of a logo for our 120th anniversary event. This scope of work includes the creation of a tagline and close collaboration with our branding team to visually interpret and realize our concepts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

After a few revisions, our team was satisfied with the logo. The vendor was able to meet our demands for revisions and send us the desired designs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The vendor was very timely, promptly responding to emails. They were able to give us the designs based on our feedback efficiently.

What was your primary form of communication with MIU Creative Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The vendor was very generous in allowing our team to have further revisions despite their company's practices of only 3 revisions before more fees are required.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

NIL

BACKGROUND

Please describe your company and position.

I am the Director of STARK Strategies

Describe what your company does in a single sentence.

Learning solutions, business consulting and business coaching

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• logo creation

SOLUTION

How did you find MIU Creative Agency?

Referral

Why did you select MIU Creative Agency over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Giving a corporate identity for our STARK Strategies that would provide an international flavour to our brand, while maintaining the African traditional taste

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Building a logo that we envisioned for our company 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

On time and and delivered exactly what we needed

What was your primary form of communication with MIU Creative Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their approach and how they presented themselves every time we connected were great

Are there any areas for improvement or something MIU Creative Agency could have done differently?

not at all

BACKGROUND

Please describe your company and position.

I am the General Manager of Sungai Molek Resorts Sdn Bhd

Describe what your company does in a single sentence.

Family resort 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• To obtain more business
• To market our products widely

SOLUTION

How did you find MIU Creative Agency?

MIU was our customer

Why did you select MIU Creative Agency over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• SEM
• Google ads 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

It was a successful project. We could see some immediate improvements 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes. Project was delivered before timeline and it was upto our expectations. 

What was your primary form of communication with MIU Creative Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Well dedicated, knowledgeable staffs. 

Are there any areas for improvement or something MIU Creative Agency could have done differently?

MIU Creative Agency matched our expectations and delivered what they promised. However, there is always room for improvement.

BACKGROUND

Please describe your company and position.

 I am the Manager of an it services company 

Describe what your company does in a single sentence.

ADVERTISTMENT

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Develop videos

SOLUTION

How did you find MIU Creative Agency?

Online Search

Why did you select MIU Creative Agency over others?

High ratings

Describe the scope of work in detail. Please include a summary of key deliverables.

We requested to create a video for our advertisement

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The advertisement has high impression as the quality of the video was good.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They respond fast and deliverd on time 

What was your primary form of communication with MIU Creative Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

The quality of the work was good.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

No

BACKGROUND

Please describe your company and position.

I am an executive of Yew Lee Pacific Manufacturer Sdn Bhd

Describe what your company does in a single sentence.

Industrial and Household Brush Manufacturing

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• Increase lead
• Increase awareness

SOLUTION

How did you find MIU Creative Agency?

Friend

Why did you select MIU Creative Agency over others?

• Great culture fit
• Referred to me

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Optimising keyword to maintain at the first page of the SERP by developing content about our brushes to allow google to make our website relevant for audience to be in the first page of SERP.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase of Page Views and Clicks

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very responsive to our issues we met along the way and resolve in a short span of time

What was your primary form of communication with MIU Creative Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

New ideas are being introduced even though is not in their part of the contract.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

None to be concern

BACKGROUND

Please describe your company and position.

I am the ADMIN of OTN

Describe what your company does in a single sentence.

We supply high quality kitchen equipments/machinery to restaurants, bakery shops, cafe shops, hawker centres, hotels, etc

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• To gain more exposure for the company to be known in the industry
• To advertise our company, products and services on social media
• To make sure our social media platform is regularly updated

SOLUTION

How did you find MIU Creative Agency?

• Online Search
• Referral

Why did you select MIU Creative Agency over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work with MIU Creative Agency would be Social Media Management for Facebook and targeted SEO strategies. The key deliverables include crafting SEO-optimized articles for our website to ensure easy discoverability in search results. Also, they focuses on fostering audience engagement on Facebook through compelling content tailored to our brand’s objectives, ensuring a comprehensive and impactful approach to our digital presence.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Significant increase Facebook followers and likes, also increase the number of leads - not only local but other foreign country as well.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They manage their timeline effectively, ensuring that our social media is regularly updated and promoted appropriately. They consistently achieve the results we need.

What was your primary form of communication with MIU Creative Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their dynamic approach to social media management is truly impressive, especially their creative designs and effectiveness.

Are there any areas for improvement or something MIU Creative Agency could have done differently?

Changing the work units within your company can be an effective way to generate new and improved ideas from staff. You may choose to group similarly talented employees together in order to have them work on a project that makes the most use of their skills, that can maximizes the overall productivity for your company.

BACKGROUND

Please describe your company and position.

I am the Senior Manager of a pharmaceuticals company 

Describe what your company does in a single sentence.

A pharmaceutical company with expertise in the development, manufacturing, sales and marketing, distribution, wholesaling and retailing of pharmaceuticals, consumer healthcare products and diagnostics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• To build a FB Community Support Group to target audiences who are dealing with incontinence

SOLUTION

How did you find MIU Creative Agency?

• Referral
• Other

Why did you select MIU Creative Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Content Curation and Forum Management which include: 

• 4 Image Post Per Month 
• 1 Motion Post Per Month 
• Content Creation & Strategy 
• Content pillars for social media channels 
• Performance comparison between current and previous month 
• Overall learning from social media forum’s review 
• Future course of action to improve the performance further 
• Encouraging community discussions 
• Monitoring negative feedback and attending to enquiries 
• Establishing group and community guidelines 
• Interacting with members within and outside of the forum 
• Community and members moderation (post approval, members entry) 
• Analyze insights and feedback through Facebook

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increasing engagements and conversion rates through consistent postings 
• Increase number of members and conversion rate by reaching out to potential members

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver work on time and provide swift responses to our needs and requests.

What was your primary form of communication with MIU Creative Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Follow up and follow through on commitments

Are there any areas for improvement or something MIU Creative Agency could have done differently?

improve the content engagement with group members