MIU Creative Agency

BACKGROUND

Please describe your company and position.

I am the Senior Manager of a pharmaceuticals company 

Describe what your company does in a single sentence.

A pharmaceutical company with expertise in the development, manufacturing, sales and marketing, distribution, wholesaling and retailing of pharmaceuticals, consumer healthcare products and diagnostics.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire MIU Creative Agency to accomplish?

• To build a FB Community Support Group to target audiences who are dealing with incontinence

SOLUTION

How did you find MIU Creative Agency?

• Referral
• Other

Why did you select MIU Creative Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from MIU Creative Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Content Curation and Forum Management which include: 

• 4 Image Post Per Month 
• 1 Motion Post Per Month 
• Content Creation & Strategy 
• Content pillars for social media channels 
• Performance comparison between current and previous month 
• Overall learning from social media forum’s review 
• Future course of action to improve the performance further 
• Encouraging community discussions 
• Monitoring negative feedback and attending to enquiries 
• Establishing group and community guidelines 
• Interacting with members within and outside of the forum 
• Community and members moderation (post approval, members entry) 
• Analyze insights and feedback through Facebook

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increasing engagements and conversion rates through consistent postings 
• Increase number of members and conversion rate by reaching out to potential members

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They deliver work on time and provide swift responses to our needs and requests.

What was your primary form of communication with MIU Creative Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Follow up and follow through on commitments

Are there any areas for improvement or something MIU Creative Agency could have done differently?

improve the content engagement with group members

BACKGROUND

Please describe your company and your position there.

I am a fundraiser for a healthcare foundation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MIU Creative Agency?

MIU provides pro-bono creative services to NKF for a period of 6 months

SOLUTION

How did you select this vendor and what were the deciding factors?

NKF approached MIU for partnership opportunities and MIU proposed this pro bono service to us.

Describe the project in detail and walk through the stages of the project.

We provide our requirement to MIU and MIU will come back with their proposed designs for each projects. We will then close the project after a few rounds of amendments.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a coordinator and a designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The designed done were mainly posted on our social media platform. We did not measure the outcome.

How effective was the workflow between your team and theirs?

The project manager and designer were easy to work with and the responses is very fast.

What did you find most impressive or unique about this company?

They were highly creative in their approach to design.

Are there any areas for improvement or something they could have done differently?

NIL

BACKGROUND

Please describe your company and your position there.

I’m the head of marketing in my company, an education related tech company

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MIU Creative Agency?

We had a few requirements to refresh our marketing collaterals and engaged MIU to help us do so

SOLUTION

How did you select this vendor and what were the deciding factors?

We worked with a few agencies before this and decided on MIU for their readiness to help and break down our requirements into understandable and achievable milestones

Describe the project in detail and walk through the stages of the project.

Our project went from redesigning on site marketing materials such as brochure and flyers to roadshow booths and determined our online presence as well in ads and website

How many resources from the vendor's team worked with you, and what were their positions?

1 main key point of contact with various other designers

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We are very happy with the results generated and, to date, are still using their design templates.

How effective was the workflow between your team and theirs?

Communication was clear and the team was reachable on Trello

What did you find most impressive or unique about this company?

The team was quick to react and expected nothing less from themselves which means you as a client get unexceptional work

Are there any areas for improvement or something they could have done differently?

Lead time was an issue for us as we move very quickly, but with agencies there’s an internal review process that extends beyond what I’d expect. Typical work takes 3-5 working days.

BACKGROUND

Please describe your company and your position there.

Our company specialise in Import and export of industrial tools and machinery

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MIU Creative Agency?

To create awareness through branding and publicity

What were your goals for this project?

To achieve maximum awareness and global business

SOLUTION

How did you select MIU Creative Agency?

They served perfectly on time with their professionalism and perfection

Describe the scope of their work in detail.

They created an amazing logo which totally stood out and uniquely different. Just what you need to create exclusivity and guided towards globalisation

What was the team composition?

Trust and professionalism

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Yes

How effective was the workflow between your team and theirs?

Very effective and efficient

What did you find most impressive about this company?

Team work. Fast responses and timely delivery

Are there any areas for improvement?

c

BACKGROUND

Please describe your company and your position there.

I am the CFO of an interior design firm based in Kuala Lumpur.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MIU Creative Agency?

To assist us with our Social Media strategy, of which we had none.

What were your goals for this project?

Increase awareness of our Brand on Social Media platforms.

SOLUTION

How did you select MIU Creative Agency?

Word of mouth.

Describe the scope of their work in detail.

Social Media posting and management of FB, IG and LI.

What was the team composition?

Multiple people

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have got and closed some really good leads in a matter of 4 months. Much more awareness of our brand. Very good progress.

How effective was the workflow between your team and theirs?

They used Trello. They were very effective. The lag in the project is from our side usually. Very effective team in terms of collaboration/communication.

What did you find most impressive about this company?

Very responsive. They do their due diligence. Ease of communication. They understand their clients well.

Are there any areas for improvement?

1. Price was high compared to the Malaysian market.
2. They are extremely tech-savvy - but their clients might not be. This needs a little adjustment.