Manifiesto

BACKGROUND

Please describe your company and your position there.

I am the President of a construction technology company. We help homeowners earn extra income by developing their unused space.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

We hired Manifesto to help us tidy up our existing brand and create a new brand from scratch for our parent company. Manifesto was hired to help the subsidiary brand appeal to older homeowners, and the parent company appeal to engineering candidates and investors.

SOLUTION

How did you select this vendor?

Manifesto created the brand for a startup in our network. We were so impressed that we reached out to them to connect us. We interviewed the team and selected Manifesto because they took the time to really understand our company and what we wanted from our branding project.

Describe the scope of their work in detail, including any steps and the final deliverables.

Manifesto sent us a questionnaire and we had several calls to discuss the company and what we wanted from the brand. They used these conversations to create mood boards of styles. We discussed and refined the mood boards -- using these to create drafts of the brand. We then went through several feedback iterations. Manifesto was eager to respond to feedback and present new revisions.

How many people from the vendor's team worked with you, and what were their positions?

I worked directly with Manifesto's brand lead. I received regular updates from another team member.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Manifesto created a brand the inspires confidence in our customers and makes our employees proud. Manifesto's help with the parent company helped bring new investors into the company and inspired employees by encapsulating our startup's mission.

Describe their project management style, including communication tools and timeliness.

We had meetings as needed (I hate meetings) and recieved regular updates via email/WhatsApp. We integrated Manifesto into our Airtable processes and they used these well.

What did you find most impressive or unique about this company?

Manifesto's team took the time to get to know our company and wasn't satisfied with anything that wasn't excellent.

Are there any areas for improvement or something they could have done differently?

Nothing comes to mind.

BACKGROUND

Please describe your company and your position there.

I purchased an existing yoga studio that was geared towards fitness. For the purchase we needed a new brand to reflect the new direction of the business and resonate with the existing community. We hired Manifesto for overall brand concept, logo, collateral, and initial advertising ideas.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

Purchasing an existing business and needed a rebrand.

SOLUTION

How did you select this vendor?

I narrowed my search down to three agencies. I picked Manifesto based on the variety of their past clients, the range of design skills, and their creative uniqueness.

Describe the scope of their work in detail, including any steps and the final deliverables.

We had an initial meeting to discuss our goals and to confirm if we would be a good fit based on price, timeline, and skill set. We gave them the existing business info and shared what we needed to change, and what was going to stay the same for the physical space for the near term and we needed a brand that would be ok with the current design of the studio and would still serve us in 5+ years.

In addition to the logo with various color palates, we required image direction, and advertising examples that fit the brand.

How many people from the vendor's team worked with you, and what were their positions?

We had the pleasure of working with Bernabe and Paolo.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

They exceeded all of our expectations, from the overall end products to adjusting from our feedback during the process.

Describe their project management style, including communication tools and timeliness.

The team was very communicative and kept me informed the whole time. We never worried about the progress of the project. We used email, Teams, and WhatsApp to communicate and collaborate.

What did you find most impressive or unique about this company?

My previous experiences with branding companies has been varied, evidenced by I went looking for a new company. They quality of the proposals, and end products were wonderful and far beyond the monetary cost.

Are there any areas for improvement or something they could have done differently?

None that I can think of. We will use them again!

BACKGROUND

Please describe your company and your position there.

We are a national network of artists and cultural spaces in Mexico. I'm the director, in charge coordination and liaison with various spaces across the country

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

Brand identity design and editorial design. Our goals were to reach new audiences without leaving our foundational elements

SOLUTION

How did you select this vendor?

For the understanding of our project and the security, they offered us regarding the quality of their projects

Describe the scope of their work in detail, including any steps and the final deliverables.

We started with several interviews, a review of materials, and feedback from each member of our organization. Over the course of several months, together we reviewed the new identity that includes logo, fonts, corporate colors, brand graphics and templates for the design of digital publications.

How many people from the vendor's team worked with you, and what were their positions?

Two people on the team worked directly with us, a creative director and a senior designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A fresh redesign that better communicates our activities and a design system that allows us to differentiate ourselves from any other organization that carries out similar activities. We draw so much attention that we now have a contract with the federal Ministry of Culture

Describe their project management style, including communication tools and timeliness.

We hold face-to-face and online meetings. We also review progress weekly using Drive

What did you find most impressive or unique about this company?

The deep understanding they had of the project and how they transformed that into a unique, coherent and attractive design system

Are there any areas for improvement or something they could have done differently?

On one occasion the delivery was delayed a day or two because they asked us for time to detail the proposal more, but it was worth the wait

BACKGROUND

Please describe your company and position.

I am the CEO of Cryo X Co

Describe what your company does in a single sentence.

Radiative cooling technology

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Manifiesto to accomplish?

• Create brand and website

SOLUTION

How did you find Manifiesto?

Online Search

Why did you select Manifiesto over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

What was the size of Manifiesto’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They helped create a brand complete logo, key color, schemes, branding identity, and the back end the website

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increase sales and brand recognition

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They've delivered everything on time and way above expectations.

What was your primary form of communication with Manifiesto?

Virtual Meeting

What did you find most impressive or unique about this company?

Talent. They are extremely talented.

Are there any areas for improvement or something Manifiesto could have done differently?

They could be a little more communicative, but other than that they do excellent work

BACKGROUND

Please describe your company and your position there.

Managing Partner at a startup.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

We were looking for branded graphics for our website.

SOLUTION

How did you select this vendor?

Warm introduction from another founder.

Describe the scope of their work in detail, including any steps and the final deliverables.

We were looking for a number of hero images and other illustrations to use on our website and other materials that matched our look and feel.

How many people from the vendor's team worked with you, and what were their positions?

Two people: the CEO and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Great quality of work and even better customer service.

Describe their project management style, including communication tools and timeliness.

Conference call for meetings and communication over email in between.

What did you find most impressive or unique about this company?

The process was very smooth, and the team was very easy to work with.

Are there any areas for improvement or something they could have done differently?

No complaints.

BACKGROUND

Please describe your company and your position there.

Founder of a stealth startup

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

Develop brand identity including logo design, art direction, color palette and font, and application of brand to product concepts and other assets

SOLUTION

How did you select this vendor?

Investor referral

Describe the scope of their work in detail, including any steps and the final deliverables.

• design brief
• mood board concepts
• logo design
• pallete design
• typography selection
• application of all of the above to pitch materials
• application of all of the above to product mocks

How many people from the vendor's team worked with you, and what were their positions?

Benrnabe was our main point of contact, with 3 or 4 of his team supporting him across design and project management.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Out brand was very up-leveled so that things we previously has to explain dropped away as the brand itself carries the communication.

Describe their project management style, including communication tools and timeliness.

We easy communication using Slack, Figma, Google docs and Google meet. We were working on a tight timeline, and all milestones were hit.

What did you find most impressive or unique about this company?

Highly collaborative approach and great deal of flexibility and willingness to get to 100%.

Are there any areas for improvement or something they could have done differently?

cross border payments (we are based in the US and sending money to Mexico City) was a little glitchy, but manageable.

BACKGROUND

Please describe your company and your position there.

Food and beverage establishment

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

Branding, naming, marketing

SOLUTION

How did you select this vendor?

A few years ago I had already worked with them. The project was Atfil.

Describe the scope of their work in detail, including any steps and the final deliverables.

They are involved in all the client's needs, following up at each stage of the process.

How many people from the vendor's team worked with you, and what were their positions?

2

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to the work of Manifesto, we managed to have an image that is consistent with what we wanted to project

Describe their project management style, including communication tools and timeliness.

We have constant communication about the results and feedback from us. We communicate by messages, email, telephone and personally, in a fluid way.

What did you find most impressive or unique about this company?

Their creativity and communication skills impressed us.

Are there any areas for improvement or something they could have done differently?

response time

BACKGROUND

Please describe your company and your position there.

Our company is engaged in construction.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto?

Brand and logo development

SOLUTION

How did you select this vendor?

Acquaintance

Describe the scope of their work in detail.

They did complete research on the industry to offer something of quality.

What was the team composition?

Owner and colleague

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A radical change in the company logo.

How effective was the workflow between your team and theirs?

They work in a direct and efficient way.

What did you find most impressive about this company?

Their speed and availability.

Is there any area for improvement or anything that could have been done differently?

Research the industry further.

BACKGROUND

Please describe your company and your position there.

I am co-founder of Pipiris Fries and I am in charge of the marketing and process implementation area.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Manifiesto, and what were your goals?

Brand identity service and concept creation for a dark kitchen in Mexico City in addition to character.

SOLUTION

How did you select this vendor?

Past projects experience

Describe the scope of their work in detail, including any steps and the final deliverables.

They interviewed the 3 partners of the brand, a study of the profile of our consumer was carried out and they were given the name to work with, they delivered a first proposal which was later perfected with a result that fascinated everyone.

How many people from the vendor's team worked with you, and what were their positions?

We worked directly with the project manager and it was an incredible experience

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

All of our customers love our brand, fonts, characters, and color palette. there is no one who can deny that the design is perfect.

Describe their project management style, including communication tools and timeliness.

The meetings were held by video call and we also have personalized assistance 24/7 on whatsapp and calls. Constant advances were sent by mail.

What did you find most impressive or unique about this company?

We were impressed with their passion for creating new concepts and the excellent reading of the explanations and visions of the partners.

Are there any areas for improvement or something they could have done differently?

NO, let everything continue like this.