Loopex Digital

BACKGROUND

Please describe your company and your position there.

We operate a range of news websites covering a variety of niches, including cryptocurrency, health, and finance.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We needed an agency with a proven track record of SEO consulting services in optimizing news websites. We wanted them to analyze the current SEO state of our websites and provide us with the best suggestions to improve our search engine rankings and increase our visibility to our target audience.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found them on Linkedin via Maria’s profile, she is the co-founder and head of SEO at Loopex Digital.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital’s team started with an initial consultation for our news websites to understand our target audience, goals, and current SEO performance. Then they conduct a thorough analysis of each website's current SEO state, including existing page analysis and new opportunity analysis. Based on the results, they developed a comprehensive SEO guide with various SEO suggestions and recommendations for every website.

How many people from the vendor's team worked with you, and what were their positions?

We worked with the head of SEO and the on-site SEO strategist. 

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Loopex Digital helped us to understand what our websites were missing for better SEO results. We received comprehensive documents outlining the recommended SEO strategies for our news websites, including recommendations for on-page optimization, off-page optimization, content creation, and technical SEO.

Describe their project management style, including communication tools and timeliness.

We kept communicating via email and had several zoom calls.

What did you find most impressive or unique about this company?

The team of Loopex Digital was extremely proficient and knowledgeable. Most importantly, they were able to explain the intricacies of SEO in a way that was clear and easy to understand.

Are there any areas for improvement or something they could have done differently?

Nothing that I can think of. All their suggestions were effective in improving our websites’ search engine rankings.

BACKGROUND

Please describe your company and your position there.

We are a Shopify website design agency based in London, and I am the founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We were looking for SEO services to increase our online presence and bring more organic traffic to our website.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found Loopex Digital via our internal connections. They are well known for high-quality SEO services, so we chose them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

The Loopex team consulted us and developed a personalized strategy for Pluro. After fixing all crucial technical issues on the website, they concentrated on link-building. The strategy implementation went well, they acquired high-quality backlinks from different relevant websites.

How many people from the vendor's team worked with you, and what were their positions?

We worked with the head of SEO, Maria, and other SEO specialists from the following departments: technical SEO, on-site, and off-site.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Their active link-building camping has been very successful. Organic traffic to

Describe their project management style, including communication tools and timeliness.

The managers were always available to answer questions and provide feedback. They organized weekly meetings in which they reported on the progress of our project and kept us informed all the time.

What did you find most impressive or unique about this company?

They were like a part of our team. The communication was easy, and their expertise is top-notch! Their dedication and focus on the task at hand set them apart.

Are there any areas for improvement or something they could have done differently?

There's nothing I would like to change I'm content with the service as it was.

BACKGROUND

Please describe your company and your position there.

I am the CMO of Drafthound. We offer fantasy sport players advice, tips and stats to help them with their fantasy team.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital to develop our backlink profile by acquiring backlinks from high-quality and industry specific websites. The focus was the sport industry and all the niches associated with fantasy football. As the website was new it needed intensive support from a linkbuilding perspective for the purpose of improving the keyword positions and increasing organic traffic.

SOLUTION

How did you select this Loopex Digital and what were the deciding factors?

We interviewed a number of different companies, and Loopex was the best fit for our current needs.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital was responsible for implementing link building strategies that were generated by our marketing team. They helped us with their internal resources, including SEO tools and their experience in the field. We were actively involved in the process by providing our feedback and support if needed.

How many people from the Loopex Digital team worked with you, and what were their positions?

We have worked directly with the Founder & CEO of the company, as well as with their On-Site and Off-Site SEO departments.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have seen a general lift in our SEO and improved keyword positions on several prioritized search areas. We have managed to strengthen our domain rating significantly and have caught up to many of our more established competitors.

Describe their project management style, including communication tools and timeliness.

Our direct communication was with Loopex Digital’s Off-Site SEO’s team lead. They have also assigned a project manager and link building assistant to work on the project. We were also communicating with technical specialists from their team. We had regular catch-up meetings every week and went over the campaigns in detail.

The tasks were always delivered in a timely manner. The workflow was managed internally by Loopex Digital’s team and reported directly to us.

What did you find most impressive or unique about this company?

The team is very hands-on and easy to reach. They are very accessible and easy to contact when needed, and essentially felt like an extra employee ready to jump on a call or react when something came up. Even though we had a specific backlink profile goal in our partnership, Loopex was always ready to give a lending hand with any other issues or talk strategy in general.

Are there any areas for improvement or something they could have done differently?

No, we've been very happy with the partnership.

BACKGROUND

Please describe your company and your position there.

I am the CEO of an international media company. We are a multi-field online publisher with millions of monthly visitors worldwide.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital to improve the rankings of some of our already existing pages and the new ones. We needed to improve site rankings and eventually convert backlinks into more site traffic through relevant audiences from authority sites. These were the main reasons why we needed Loopex Digital to take over our link building efforts.

SOLUTION

How did you select this vendor and what were the deciding factors?

We narrowed down our choice to Loopex Digital as it was the company that fitted our criteria best.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They have a very organized work model. They started working on defining the target pages and main keywords. Then they collected relevant prospecting opportunities with all the necessary information. Their main focus was building highly relevant backlinks with good SEO metrics. They are really quality-oriented and make sure that the backlinks profiles of the websites are good.

The next step was outreaching the collected prospects with custom-made pitches. Following that, the final step was and is acquiring high-quality and relevant backlinks.

How many people from the vendor's team worked with you, and what were their positions?

During the whole process, I worked with an SEO strategist and an off-site SEO manager responsible for the whole implementation process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a short period of time, they managed to acquire 66 backlinks which resulted in improvement of the target pages’ rankings. They managed to increase important SEO metrics as well.

Describe their project management style, including communication tools and timeliness.

The communication was held mostly via slack. They also kept me updated by sending weekly reports and by having weekly catch-ups on Zoom. The project management process was really coherent and smooth with minimum contribution from my side.

What did you find most impressive or unique about this company?

The agility of the team to adapt to new opportunities and recalibrate campaigns for maximum efficacy is impressive.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

The company sells lab testing substances to laboratories for research purposes.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

Organic traffic is one of the main marketing channels essential for my business type. Therefore, I’ve hired Loopex Digital to make my website SEO-friendly, improve keyword rankings, increase organic traffic, and income.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were looking for someone who would get our back and have our best interests in mind. And, we chose Loopex. We've been collaborating for more than a year now.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital did full SEO optimization: on-site, off-site, content, and technical. They conducted a thorough technical audit to assess the number of technical issues that the website had. Then they started the implementation process. Simultaneously they have created a strategy for multilingual content optimization.

As the website is an e-commerce platform, the main task of the team was to optimize the category pages for the target keywords and help us to rank in top positions to generate leads. They also helped us to increase the authority of the website and the brand through high-quality backlinks.

How many people from the vendor's team worked with you, and what were their positions?

I've worked with 3-4 specialists from both on-site and link-building teams of Loopex.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The organic traffic conversion rate was increased to 3.25% from 0.69% for the last two years of our collaboration.

Describe their project management style, including communication tools and timeliness.

We use Asana and Trello management tools to track SEO tasks' progress. We keep communication in Slack & Telegram channels. On a weekly basis, the Loopex team joined company meetings to discuss marketing-related issues. And also every Friday, they sent us weekly reports.

What did you find most impressive or unique about this company?

Their dedication! The team is reliable and dedicated to the tasks, and their involvement has helped lift the company to the next level.

Are there any areas for improvement or something they could have done differently?

We are content with how things are going.

BACKGROUND

Please describe your company and your position there.

I am Digital Marketing Manager at a company that specializes in safety and innovative cutting tools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital to handle link building part of SEO. The goal was to earn high-quality, industry-specific backlinks.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

We spoke to Maria Loopex Digital’s Head of SEO and our synergy and psychology about linkbuilding we inlined.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

To kickstart the project, we worked together to define the target pages and main keywords. Based on that, they proposed linkbuilding strategies that would drive the best results. They are really quality-oriented with a whole process of link vetting by relevancy, traffic source, backlink profiles, security, etc. The prospecting was done mindfully, taking into account predefined criteria.

They put a huge emphasis on the relevancy and authority of the websites and created custom pitches for each of the campaigns. As a result, they managed to obtain high-quality and relevant backlinks.

How many people from the Loopex Digital team worked with you, and what were their positions?

During the whole process, I was in touch with Maria, head of SEO and the off-site SEO manager responsible for the implementation and outreach.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They managed to acquire more than 130 high-quality backlinks in a short span of time, which resulted in the improvement of the target pages’ rankings. Besides, they managed to increase important SEO metrics such as Domain Rating, Ahrefs rank, and of course, improved our backlink profile.

Describe their project management style, including communication tools and timeliness.

The project management process was smooth. The communication was held via slack which made the whole process really easy. They updated me on the progress both daily and on a weekly basis, also organizing weekly catch-ups.

What did you find most impressive or unique about this company?

Their high standards of professionalism and commitment have been impressive throughout the workflow. Communication is very good and they know how to meet the needs of the project, even when there are changes in the strategy. I was also impressed by their standardized processes for monitoring KPIs and providing detailed information throughout the process.

Are there any areas for improvement or something they could have done differently?

I couldn't think of anything to improve. The service is excellent.

BACKGROUND

Please describe your company and your position there.

The company is America's premier office space leasing service dedicated to helping individuals and small businesses find their ideal office space. I am the COO.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We offer office spaces in all US states, and we need to increase the visibility of some location pages to get more traffic and higher rankings. We need quality backlinks for those specific pages so we hired Loopex specifically for link building

SOLUTION

How did you select this vendor and what were the deciding factors?

We were referred to them.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They started keyword research based on target pages and defined anchor texts that were best aligned with mentioned pages. After they started prospecting, they managed to acquire relevant and high-quality backlinks from high-authority websites. They were actively coming up with new suggestions and targets for getting higher ranks.

How many people from the vendor's team worked with you, and what were their positions?

The PM and the SEO specialist were in active contact with us.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a short time, we managed to get around 50 quality backlinks

Describe their project management style, including communication tools and timeliness.

Our communication was mostly held via email. We scheduled calls with them and gave updates on a weekly basis.

What did you find most impressive or unique about this company?

Maria and her team are very knowledgable about both off-page and on-page SEO. They are thorough and reliable, and they do great quality work!

Are there any areas for improvement or something they could have done differently?

Loopex has done exactly what they promised to do for us and provided us with a very details on-page SEO audit that was very helpful.

BACKGROUND

Please describe your company and your position there.

I am the Executive Assistant/Project Manager at Stuff You Can Use, which provides annual curriculums for small adult groups, youth and kids ministries, as well as other ministry resources and digital tools.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We were looking for a professional SEO team to work with in order to improve our rankings in Google and increase the site's overall visibility.

SOLUTION

How did you select this vendor and what were the deciding factors?

They reached out to us just when we were looking for SEO services. They were shortlisted after the first interview, and we decided to sail through this exactly with Loopex.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

First of all, Loopex “interviewed” our team to gather all the insights about our company, its vision, mission, and future plans. Then the team conducted thorough keyword research to find the best opportunities for us on Google.

Then they created a unique strategy for our site’s promotion which included all the SEO aspects:

• On-site SEO
• Off-site SEO
• Technical SEO

The team works hard on all the SEO areas: Developing new content Optimizing the existing content Finding and fixing technical issues Building qualitative backlink profile

How many people from the vendor's team worked with you, and what were their positions?

Their team consists of 4 members:

• SEO strategist
• SEO project manager
• Technical SEO specialist
• Link Building specialist

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In just 6 months, Loopex Digital’s efforts have had a huge impact on our website metrics. We gained The web traffic has increased by 10% and now we have top positions in Google with the most important keywords.

Describe their project management style, including communication tools and timeliness.

The team creates a collaborative workflow with us. Our daily contact is the SEO project manager who also participates in weekly meetings for presenting the team’s work and also gathering feedback from us. Loopex Digital’s team is very attentive and responsive. Also, they stand out for their results.

What did you find most impressive or unique about this company?

Loopex provides quality services and makes sure we understand the why and how of what they are doing to improve our company's SEO.

They have worked hard to understand what we do and the services we provide in order to maximize our SEO without compromising the content we want to provide our clients.

Are there any areas for improvement or something they could have done differently?

In the 6+ months we've worked with Loopex everything they have done has been done with excellence.

BACKGROUND

Please describe your company and your position there.

We specialize in providing in-depth information on crowdlending, crypto lending, stock market, cryptocurrency, etc. We mostly aim at helping people create a passive income stream via educating themselves with our investment training, tools, and in-detail reviews on crypto and crowdlending platforms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

As far as we needed to increase the visibility of some of our pages as well as work on developing more credibility towards it, we hired Loopex Digital as we had a previous work arrangement and really liked their result-driven approach.

Besides, we needed to get higher site rankings and eventually convert backlinks into more site traffic through relevant audiences from authority sites. That is exactly why we chose them to run a linkbuilding campaign for our website.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

One of my friends told us about Loopex Digital. They were pleased with the service and the deliverables.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They started working on defining the target pages, main keywords, and anchor texts that would best align with predefined pages. Their main focus was building highly relevant backlinks with good SEO metrics. They are really quality-oriented with a whole process of link qualification by traffic source, backlink profiles, security, spam score, etc.

The next step in the process was a collection of really authoritative and valid prospects and outreaching them with custom-made pitches. Following that, the final step was and is obtaining high-quality and relevant backlinks.

How many people from the Loopex Digital team worked with you, and what were their positions?

During the whole process, I was in touch with an SEO strategist and 1 off-site SEO specialist responsible for the whole implementation process.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a short period of time, they managed to acquire 56 backlinks which resulted in improvement of the target pages’ rankings. Besides, they managed to increase important SEO metrics such as URL and Domain Rating by 3 points.

Describe their project management style, including communication tools and timeliness.

The project management process was really smooth with minimum contribution from my side. The communication was held via slack and email. They also kept me updated by sending weekly reports.

What did you find most impressive or unique about this company?

The company has a strong and structured methodology to provide a real natural link-building service. They focus on finding targeted pages related to the topic and in addition manage to build backlinks from high DA domains above 50.

Are there any areas for improvement or something they could have done differently?

The reporting can be improved with a clearer vision on the budget spent and the links built (e.g., average DA, average price per link, etc…)

BACKGROUND

Please describe your company and your position there.

We're an innovative learning platform that helps bridge more working adults to higher education. I'm the CEO of the organization.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Loopex Digital, and what were your goals?

We hired Loopex Digital for the purpose of developing my company’s digital PR by means of acquiring coverage from high authority websites. The agency was hired for using the opportunity that our service offered.

SOLUTION

How did you select Loopex Digital and what were the deciding factors?

We found Loopex Digital via social media advertising. Their website and case studies were appealing so we reached them out.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Loopex Digital was responsible for generating strategies and successfully implementing those strategies with the help of their internal resources including SEO tools, content creation, and technical development. We usually took part in the development and assessment of those strategies with our feedback and support if needed.

Our contribution was by means of target pages and new content pieces for promotion.

How many people from the Loopex Digital team worked with you, and what were their positions?

Our direct communication with Loopex Digital involved the agency’s CEO and Off-Site SEO’s team lead. They have also assigned a project manager to work on the project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Loopex Digital started working on the project at the beginning of the 3rd quarter of 2021 (July). After 3 months of intensive work, the traffic of the website increased by 50% at the end of the 3rd quarter.

Describe their project management style, including communication tools and timeliness.

The communication was directly with Loopex Digital’s CEO and their Off-Site SEO team lead. The workflow usually consisted of regular meetings. The meetings were about generating new strategies and assessing the success of the ongoing strategies. The decisions and plannings of the meetings were handled later by the Team Lead and delegated to their core team.

We did not use any specific tools to manage our workflow because it was all done by Loopex Digital internally.

What did you find most impressive or unique about this company?

Their attention to detail, philosophy of quality over quantity, creative strategies, and consistency are impressive.

Are there any areas for improvement or something they could have done differently?

No, we're very happy.