Klever Agency

BACKGROUND

Introduce your business and what you do there.

I'm the founder of Meloni, a company that offers beauty and wellness products designed to help women relax and unwind at the end of their day.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Klever Agency to accomplish for your company?

We hired Klever Agency to create email campaigns. Our main goals were to increase email-driven revenue, improve open and click-through rates, and build a structured automation system that could consistently generate sales without constant manual input. We aimed for at least a 20% increase in email revenue and stronger engagement metrics.

SOLUTION

What was the scope of their involvement?

Klever Agency manages the full email marketing scope for Meloni. Their work includes strategy development, audience segmentation, campaign planning, and the creation of automated flows such as welcome sequences, abandoned cart recovery, post-purchase upsells, and win-back campaigns. They also handle email design, copywriting, A/B testing, deliverability optimization, and performance reporting.

What is the team composition?

We work with 2–5 teammates from Klever Agency.

How did you come to work with Klever Agency?

We found them through a referral. We chose them over other options because their pricing fit our budget, they were a great culture fit, and their company values aligned with ours.

How much have you invested with them?

We've spent less than $10,000.

What is the status of this engagement?

We started working with them in March 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw a 35% increase in email-driven revenue within the first few months after implementing Klever Agency's strategy and automation systems. Open rates improved by around 25%, and click-through rates increased by approximately 18%. Our abandoned cart recovery flow alone generated an additional 12%–15% in recovered sales. Customer retention also improved, with repeat purchase rates increasing by about 20%. Additionally, customer lifetime value increased by approximately 20%–22%, mainly due to better segmentation and post-purchase automation flows. At the same time, unsubscribe rates decreased by around 12%–15%, which indicated that the content became more relevant and better aligned with our audience.Beyond the numbers, campaign execution became significantly more efficient, saving us valuable internal time while delivering stronger and more consistent results. Email has now become a predictable and scalable revenue channel for Meloni. Overall, Klever Agency has exceeded our expectations, especially in terms of efficiency and scalability.

How did Klever Agency perform from a project management standpoint?

Klever Agency's project management is exceptionally professional and highly organized. They are consistently on time with every deliverable. From the initial implementation of the strategy to the rollout of complex automation flows, every milestone is met according to our schedule. This punctuality and structured approach are key in transforming email into a predictable and scalable revenue channel for us. Overall, their ability to manage the project without requiring constant manual input from our side is a major factor in the success of the collaboration.

What did you find most impressive about them?

Klever Agency's proactive creativity and the genuine ownership they take over our projects are impressive. While many agencies simply execute instructions, Klever Agency consistently brings fresh, high-level ideas to the table. Even when I provide a general direction, they refine and transform it into something far superior to what I originally envisioned.Another unique aspect is their consultative approach. They frequently go above and beyond the agreed scope of work, offering strategic advice on promotions, discounts, and overall sales tactics. This level of involvement is rare; they don't just act as a service provider but as a true partner invested in our growth.Their ability to deliver near-final campaigns with minimal oversight has saved me an enormous amount of time. Combining this creative talent with their impeccable professionalism and punctuality makes them an indispensable part of our operations.

Are there any areas they could improve?

Honestly, there's very little I would change about the experience. Klever Agency not only meets our initial targets but exceeds them across the board. Their ability to provide structured automation that generates consistent sales without constant manual input has been a game-changer for Meloni.The only 'improvement' would be to have started working with them even sooner, as their proactive approach to strategy and creativity has saved us immense internal time while delivering stronger results than we ever expected.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Nuit

Describe what your company does in a single sentence.

Nuit is a Romanian brand that helps people improve their sleep by developing and commercializing premium bedding products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Klever Agency to accomplish?

• Educate clients about the brand and its products
• Increase Brand Revenue through Email Marketing Campaigns and Flows
• Increase Customer Retention
• Strengthen the Brand Identity
• Increase Customer Database

SOLUTION

How did you find Klever Agency?

Referral

Why did you select Klever Agency over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Klever to take over all of the email marketing workload. Before them, this segment was covered directly by the founders. 

We had a deep understanding of our requirements and the performance targeted. Klever not only met these requirements, but exceeded expectations.

Their agency took over:
-Ideation Process
-Email Design
-Schedule
-Campaign Management
-Flow Management
-Email Lead Generation
-Customer Database Management
-Maintenance

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Email Subscribers

• Email Attributed Revenue
• Customer Sign-up
• KPI Improvement (CVR, CTR, Open Rate)

Open Rates & Click Rates

Placed Order Rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Klever not only met these requirements, but exceeded expectations.
Communication was always smooth, and they were very invovled in the process.

What was your primary form of communication with Klever Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were able to understand our business and adapt the marketing strategy and apporach to best suit our clients and product. This is extremely rare for an agecy.

Are there any areas for improvement or something Klever Agency could have done differently?

Currently no.

BACKGROUND

Please describe your company and position.

I am the CEO of DISPO TRADING

Describe what your company does in a single sentence.

Import, distribute & producing disposable PPE and workwear.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Klever Agency to accomplish?

• Migrate the Website of the Comapany to Shopify
• Increase Overall Sales on the Website
• Increase the Customer Return Rate using Email Marketing

SOLUTION

How did you find Klever Agency?

Referral

Why did you select Klever Agency over others?

• Great culture fit
• Earned my trust

How many teammates from Klever Agency were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The job was digitalizing the online sales process entirely and increasing online sales at a rapid pace. Key deliverables:

• Migrate to Shopify;
• Create a comprehensive email flow strategy to leverage traffic from digital channels
• Create a retention strategy both through recurrent campaigns and flows
• Deliver a monthly report with KPIs of interest

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Total Sales
• Website CVR
• Gross Profit
• Returning Customers Rate
• Email Marketing Percentage of Total Revenue

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We communicate mostly on Slack and quick meetings. I usually get replies within <1h on slack, and more often than not same day meetings upon request

What was your primary form of communication with Klever Agency?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What's both impressive and trustworthy is that they had their own e-commerce stores that scaled successfully, while many agencies only have experience with being just that, an agency. They understand the underlying implications of managing a business and have a holistic approach to marketing.

Are there any areas for improvement or something Klever Agency could have done differently?

Nothing comes to mind.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of a wellness and fitness company.

Describe what your company does in a single sentence.

Online courses

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Klever Agency to accomplish?

• Engage the brand’s community and strengthen customer relationships
• Nurture leads and build trust through consistent, value-driven email communication
• Drive conversions during quarterly sales campaigns

SOLUTION

How did you find Klever Agency?

Referral

Why did you select Klever Agency over others?

• Great culture fit
• Great communication

How many teammates from Klever Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project involved a full email marketing management partnership. We planned and executed quarterly sales campaigns aligned with the brand’s promotional calendar, refreshed the Welcome Flow, and rewrote specific campaign-triggered flows related to list entries and seasonal offers. We also improved segmentation and profile management to enhance targeting accuracy, monitored deliverability, and continuously optimized content and performance metrics to drive stronger engagement and sales results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Revenue generated from sales campaigns

sales in the campaign periods, customer engagement and klavyio metrics such as open rates / click rates

Open and click-through rates

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Always prepared, always on time, always communicative. 

What was your primary form of communication with Klever Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

Besides the obvious being doing a good job, they're really good communicators.

Are there any areas for improvement or something Klever Agency could have done differently?

/

BACKGROUND

Please describe your company and position.

I am the Chief Marketing Officer of Trading Busters

Describe what your company does in a single sentence.

Online mentoring program for Forex day traders.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Klever Agency to accomplish?

• Develop a sales oriented website for the company's trading courses

SOLUTION

How did you find Klever Agency?

Referral

Why did you select Klever Agency over others?

• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Klever Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They helped us build a website on Woocommerce with monthly subscriptions for our customer base.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Website Conversion Rate

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were really communicative and delivered the project in time, as expected.

What was your primary form of communication with Klever Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

I was impressed with Klever Agency's proactiveness and problem-solving skills.

Are there any areas for improvement or something Klever Agency could have done differently?

Nope.