It's Your Call

BACKGROUND

Introduce your business and what you do there.

I’m an executive at York Nordic, a fitness company. We design and manufacture high-quality Nordic and hiking poles, blending advanced sports engineering with artistic design. We sell our products through instructors, retailers, and online channels.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with It's Your Call?

We needed help generating leads for an actuarial software and service company.

SOLUTION

What was the scope of their involvement?

It's Your Call provides B2B telemarketing services. The team handles the initial qualification of leads, and we send the leads information about our software and services. After that, It's Your Call calls the leads again to schedule a meeting. The team delivers daily call reports and a lead list, highlighting whether we need to send literature or schedule a call.

What is the team composition?

We've worked with 2–5 teammates from It's Your Call.

How did you come to work with It's Your Call?

Someone referred It's Your Call to us.

How much have you invested with them?

We've invested $5,000–$10,000.

What is the status of this engagement?

We started working with It's Your Call in January 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

It's Your Call has delivered leads that have turned into meetings and closed business deals. The team has achieved a 14% conversion rate for meetings and a 21% conversion rate for closed deals in one month.

How did It's Your Call perform from a project management standpoint?

It's Your Call delivers on time and has gotten the project up and running within days. We communicate via email and messaging apps.

What did you find most impressive about them?

I'm impressed by It's Your Call's seamless integration into our business process. Ceri's passion for our success is also impressive.

Are there any areas they could improve?

I don't think there's anything It's Your Call can improve on.

BACKGROUND

Please describe your company and position.

I am the Owner Founder of Diversified Sales Solutions

Describe what your company does in a single sentence.

Sales Consultanting

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire It's Your Call to accomplish?

• Cold Calling
• Appointment Setting
• Outbound calling

SOLUTION

How did you find It's Your Call?

Met at a networking event 6 years ago

Why did you select It's Your Call over others?

High ratings

How many teammates from It's Your Call were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

It's Your Call is the go-to for cold calling, appointment setting, lead qualification, and all necessary outbound phone calling. We have collaborated with them across several of our customers, and they consistently get up to speed quickly on the technologies our clients offer and set appointments for our clients that exceed what was expected.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Set up a high percentage of appointments for all customers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivered quality data on time and within budget.

What was your primary form of communication with It's Your Call?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

They are very knowledgeable about the appointment-setting process.

Are there any areas for improvement or something It's Your Call could have done differently?

None