hello.

BACKGROUND

Introduce your business and what you do there.

I'm the marketing lead at a power company that develops and manufactures kinetic energy storage systems for the electric vehicle industry.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with hello.?

We were looking for someone to develop our rebranding campaign and implement it.

SOLUTION

What was the scope of their involvement?

hello. has created our complete rebranding campaign, from conceptualization to implementation. They’ve developed our new brand guidelines following the strategy we had previously commissioned to a strategy firm.

After hello. had designed our new branding, they updated all our marketing materials, including presentations and a booth for in-person events.

hello. has also redesigned our website using Figma. We created a site map together, and hello. has implemented it on our new site. 

What is the team composition?

We work with hello.’s CEO, the chief strategy officer, and 2–3 designers, including a graphic designer and a UX/UI designer.

How did you come to work with hello.?

The strategy firm we had worked with recommended hello. to us. We saw hello.’s portfolio, and after a couple of meetings, we decided to partner with them for this project.

How much have you invested with them?

We’ve invested over $50,000 with hello.

What is the status of this engagement?

We started working with hello. in January 2022. We launched the new brand in May 2022, and since then, we’ve kept working with hello. on an ongoing basis. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve received very positive feedback about the look and feel of the new branding that hello. has designed. The feedback has come from customers, board members, employees, and friends. We’ve also seen an increase in our social media interactions and website traffic. Additionally, we’ve seen an improvement in the response we get in physical events and demonstrations. 

hello. is good at listening to our requests and giving honest advice. They’ve understood our project since the initial brief. The quality of hello.’s work is worth their prices, and we don’t need to ask for many changes, which is good for us.

We’ve worked with hello. for over a year, and we’re very happy with our engagement — we’ll continue to work with them.

How did hello. perform from a project management standpoint?

hello. is always available and cooperative. For project management, we use monday.com and communicate mainly through emails and phone calls. When we were about to launch the rebranding, we had weekly meetings. hello. is good at working on a short-notice basis. There were times when we needed them to deliver something urgent for an event or a presentation, and they were there for us. 

What did you find most impressive about them?

I’m most impressed with hello.’s work quality and their staff’s skills, which are very close to the standards I’m used to working with in terms of design. Moreover, hello. has been supportive throughout our entire engagement; their teammates aren’t employees of our company, but they act as if they were, and that’s really nice.

Are there any areas they could improve?

The only thing I would improve is the initial onboarding process. Initially, it took us a couple of weeks to learn how each of us preferred to work, but since we set expectations, we’ve worked smoothly with hello. However, it’s normal to have a learning curve when we start working with a new company — hello. picked up our way of working really quickly. 

Do you have any advice for potential customers?

I recommend you have an initial call with hello. and discuss their expectations in terms of work content, project management, and communication. hello. is good at delivering what you ask, but they work autonomously. At the beginning of our project, it took me a while to understand their way of working, and I was frightened because we didn’t have much communication. However, as soon as I asked, they responded. 

Overall, just make sure to be clear and set your expectations from the start.

BACKGROUND

Please describe your company and your position there.

CEO at a company that bridges the gap between development and production debugging. We put the power back in the hands of the developers, giving them the observability for real-time debugging in production. Developers can insert logs and performance metrics to remote environments to close any visibility gap - skipping the traditional ci/cd pipelines.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

Product design Branding Marketing design UI/UX

What were your goals for this project?

We wanted to design a product which will lead the emerging space of production debugging

SOLUTION

How did you select this vendor?

A referral

Describe the project in detail.

Product design Branding Marketing design UI/UX

What was the team composition?

Ohad, Shira and Noga

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Hello Design is treated as Lightrun's partner which means a lot.

How effective was the workflow between your team and theirs?

Their creativity is reflected simply by their awesome deliverables - from marketing collaterals to deep tech product design.

What did you find most impressive about this company?

Ohad, Shira, and Noga are super professional and creative. Their professionalism is reflected in the little details and the late hours of the night.

Are there any areas for improvement?

No, there are none.

BACKGROUND

Introduce your business and what you do there.

In my previous position, I worked for a tech startup in the robotic process automation space. My role there was content marketing manager. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with hello.?

When I started, our biggest needs were to revamp our site and introduce new branding. We had been working with a different company to handle our web design needs, but they weren’t meeting our expectations and understand our brand’s needs. Because of this, we hired hello. to take over. 

SOLUTION

What was the scope of hello.'s involvement?

To start the project, hello. gave us recommendations for both web design and branding. Their branding support included creating various content assets, like our logo, brochures, white papers, flyers, and other items. They essentially became part of our in-house design team and worked with us to shift our brand to make it more modern, yet still familiar, with these materials.  

For our site, they were involved in everything from creating the wireframes to executing the final product. Our users were getting lost within our site, so hello. helped us optimize our UX, working on the navigation, buttons, and overall layout of the pages. 

What is the team composition?

We worked with between 2-3 people at hello. 

How did you come to work with hello.?

After deciding we needed to hire a new company, we found hello. and they were fantastic from the beginning. 

How much have you invested with them?

hello. was in another country with its own local currency, so it's hard for me to say. We had them on retainer. I wasn't the one that was managing the budget. 

What is the status of this engagement?

We started working with hello. in February 2017. They continued working with the rest of my marketing team until the beginning of 2019, but I’m unsure of the exact timeline because I left the company. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

hello. basically rescued us and fixed everything the previous company did wrong. They optimized our site to solve the problems our users were facing, like not being able to fill out forms or finding the right buttons to click. The designs and branding they produced were very modern. Our UX and product design needs were completely met by them. 

How did hello. perform from a project management standpoint?

Their team was great from a project management perspective. They were really on top of it. They paired us with a project manager who was very responsive and always available. If she couldn't take a call, she would get back to us immediately when she was available.

I never felt like we didn't know what was going on and there was always full transparency. If there was ever an issue when they couldn't make a deadline, they would always let us know. That didn't happen a lot, but the reasons were typically because of the extra changes that we wanted last minute. 

What did you find most impressive about hello.?

They really personalize everything to us. They try to get what you want and accommodate your requests. Their team also brought some of their own flair into the mix, which gave customers like us food for thought. They still keep in mind what we want and what's important to us. They really listen to their customers, are very transparent, and they're a great partner overall. 

Are there any areas hello. could improve?

It would’ve been nice if they offered some content writing teammates or resources. Although we had our own in-house individuals to handle the micro-copy and messaging, it’d be great if they could offer some of those services in the future since they have so much expertise in that area.

Do you have any advice for potential customers?

Be detailed in your briefs and communicate. Part of the reason we didn’t have to make many revisions is because of how clearly we explained our goals and expectations. Avoid any grey areas because, even though their designers were great, there is always room for confusion. If you don’t like something, be honest about what direction you’d rather go in. Their job is to make you happy and they’ll do that. 

BACKGROUND

Please describe your company and your position there.

Founder & CEO of kVisi - On demand services startup focusing on the vertical of Dry Cleaning & Laundry.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

Branding, UI/UX of the app and our website, general design work

What were your goals for this project?

We worked with Hello. on an on going basis.

SOLUTION

How did you select this vendor?

We interviewed several different design companies that were referred by our close network and chose Hello.

Describe the project in detail.

It started with a project of app design as well as UI/UX design. iOS as well as Android and web. After we released the first version we continued to update and reiterate our product. Hello. was instrumental through the whole process and until we sold the operations of the startup at the end of 2017.

What was the team composition?

We worked with Ohad (the founder) and his team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Every objective was delivered on time, very efficiently as well as within budget. Creative, punctual and highly efficient team.

How effective was the workflow between your team and theirs?

Very effective

What did you find most impressive about this company?

As mentioned before, the following was beyond expectations: Creativity Punctuality On budget Easy to work and communicate with

Are there any areas for improvement?

Not really, everything worked out very well. I was very happy with the deliverables throughout our relationship with hello.

BACKGROUND

Introduce your business and what you do there.

We are a startup in Tel-Aviv providing software for retail. I am a founder and chief product officer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with hello?

We hired them to do our branding, design our website, and work in presentation design and webpages.

SOLUTION

What was the scope of their involvement?

Most of their work is in design across our brand. They helped us define different aspects of the brand, the logo, the color palette, and fonts. They translated all of our ideas into a solid brand, and they had a hand in all of our materials. Now that the branding and website are done, we're working on some products with them.

What is the team composition?

We worked with a team of at least three or four. One was the main designer for all major tasks, and we also interacted with a project manager and a consultant. For the product work, we also work with a UX designer and a graphic designer.

How did you come to work with hello?

When we hired them, we were located very near each other. We spoke with them and asked for references. Based on those interactions, we felt comfortable working with them.

How much have you invested with them?

I think we've spent about $20,000–$30,000 USD.

What is the status of this engagement?

We started working with them around January 2019, and we still work together.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We've received a lot of compliments and good feedback from people we work with, and several companies have asked us who did the brand work for us. We're happy to recommend them.

How did hello. perform from a project management standpoint?

They're really good managers, and they're very open about when they'll deliver the work. Their initial cost estimates are good, and the bills are very close to their projections. Some of the deliverables needed to be delivered quickly, and they've met some very close timelines.

What did you find most impressive about them?

Their ability to provide a complete solution that covers branding, the website and presentation design was critical. It’s great to work with a single vendor who satisfies all of our needs. Their costs were good, especially compared to other companies we considered.

Are there any areas they could improve?

I can't think of anything specific that they could improve. They take feedback, and they listen to requirements. They've served all of our needs so far.

Do you have any advice for potential customers?

Be very clear about your needs and what you hope to achieve. Have an opinion about what the design should look like, and be as communicative and responsive as possible. That will help you make the most of their time.

BACKGROUND

Please describe your company and your position there.

Testim.io uses artificial intelligence to speed-up the authoring, execution, and maintenance of automated tests.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

We were growing rapidly and our internal designer was supporting both product and marketing. We needed a high performing design team to augment our designers efforts but keep a consistent brand across our marketing and application.

What were your goals for this project?

Its an ongoing effort where they support all things marketing; assets for marketing automation, ads, ebooks, whitepapers, slide decks, web pages, social media, blogs, etc etc - they handle it all.

SOLUTION

How did you select this vendor?

The examples they shared of work with other clients as well as their customer references. They helped us create our brand style guide.

What was the team composition?

We have a project manager that oversees a team of junior and senior designers.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We saw an increase in conversions for our landing pages, display ads as well as an increase in engagement in our premium pieces of content.

How effective was the workflow between your team and theirs?

Super responsive and required very little hand holding. They are able to turn around complex projects in a short amount of time.

What did you find most impressive about this company?

We were impressed by the quality and uniqueness of the designs.

Are there any areas for improvement?

Not really.

BACKGROUND

Introduce your business and what you do there.

I am the CEO and co-founder of Baloota. We’re located in Tel Aviv, Israel. We specialize in mobile apps. We have an Android app called Dumpster Recycle Bin. It’s like a recycle bin you have for your personal computer, but for Android devices. With the app, you can restore files, videos, or images you accidentally deleted. The app has been publicly available on Google Play since September 2012. We have since reached about 20 million downloads and we have 2.5 million active users each month.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Porat Shalev Co.?

We used to have an internal designer working with us but he left. We then started working with someone remote, but we weren’t very satisfied.

SOLUTION

What was the scope of their involvement?

We worked with Ohad [Co-Founder, Porat Shalev Co.] from Porat Shalev. He helped us for over a year. He’s our UX/UI expert, helping us all the way from planning new features, solving problems in the app, planning the funnels and doing the actual work with our Android development team. He worked with graphical software like Photoshop. They do the user experience planning and the graphical design. His involvement is mainly around the UX/UI. He was super professional with what were looking for. He has vast knowledge in mobile and specifically in Android development. We are still working together. We keep changing and adding new features to the app. We’re going to start a new app in a few weeks with them.

What is the team dynamic?

I worked only with Ohad [Co-Founder, Porat Shalev Co.]. I don’t know how many people were working on the team.

How did you come to work with Porat Shalev Co.?

My partner who founded Baloota with me met Ohad at this restaurant. He was sitting at a table next to him. He started talking with him about graphic design and afterwards gave him a call. We decided to do a small pilot project to see if it would work well for both of us. It has.

How much have you invested with them?

We've spent $30,000.

What is the status of this engagement?

We started working together in September 2016 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The majority of the changes that Ohad implemented were very successful. He made changes on the screen shots and the graphics on our Google Play page. Google lets you do experiments and measure the performance. We saw 10% more users were installing the app after the changes he made.

How did Porat Shalev Co. perform from a project management standpoint?

We’re using the same project management tool that we use for our company. We work in Agile, and for project management we use Trello. We use connected tools and a design board and work based on that. We communicate with messenger apps and emails. We work primarily remote, but a lot of times we will meet and work together as well.

What did you find most impressive about them?

The main reason we really enjoy working with Porat Shalev is based, first of all, on friendship. Ohad is a really pleasant person to work with. He’s super professional. I had a lot of experience with designers that were more in love with the art of designing and less with the practical point of the design. Ohad is really the perfect mix. He’s very artistic and creative, but he knows the importance in serving the business and working to accomplish the business goals we have. That’s the main reason we love working with them.

Are there any areas they could improve?

There are times where I would want more hours and his attention. He has many clients and sometimes I ask for help and he can’t because he has several clients. In my point of view, I would want him more to myself. That’s not a point he could improve in. We’re extremely happy working with him.

BACKGROUND

Please describe your company and your position there.

I head product management at a startup with software for consumers

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

UI/UX for our mobile app

SOLUTION

How did you select this vendor?

Previous good experience with this vendor

Describe the project in detail and walk through the stages of the project.

n/a

How many resources from the vendor's team worked with you, and what were their positions?

I worked directly with the main designer of the company.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

New and improved product screens that helped us generate more revenue.

How effective was the workflow between your team and theirs?

Very effective as I was working directly with the designer without intermediates and got very fast response.

What did you find most impressive or unique about this company?

Their UX/UI talent and skills.

Are there any areas for improvement or something they could have done differently?

Nope

BACKGROUND

Please describe your company and your position there.

Digital tax refunds. CPO and co founder

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

Design our new personal space

What were your goals for this project?

Extraordinary user experience and that user will use it

SOLUTION

How did you select this vendor?

We wanted to work with them for a long time and we couldn’t afford it until now

Describe the project in detail.

Personal space that users can see their status and complete tasks

What was the team composition?

Ohad

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Www.fibotax.com

How effective was the workflow between your team and theirs?

Amazing

What did you find most impressive about this company?

They're fun to work with and very inspiring.

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

CTO of a company that providing ATS sass solutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire hello.?

• Building the branding from scratch.
• UI/UX solutions for our main products.
• Ideas for our next project.

What were your goals for this project?

Time to production. Budget.

SOLUTION

How did you select this vendor?

We done a long research.

Describe the scope of their work in detail.

In the start it was a full time++. Then we worked in deamebd.

What was the team composition?

I worked most of the time with Ohad.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our products upgraded Thier level.

How effective was the workflow between your team and theirs?

It was great, mostly worked with Monday.

What did you find most impressive about this company?

I was impressed by their fast understanding and production times.

Are there any areas for improvement?

We got exactly what we needed so I can't mention something.