GrowPad

BACKGROUND

Please describe your company and position.

I am the CEO & Co-Founder of Softermii Inc.

Describe what your company does in a single sentence.

Softermii provides Custom Software Development services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire GrowPad to accomplish?

• SEO strategy
• Link-building
• Inbound lead-generation

SOLUTION

How did you find GrowPad?

Our friends recommended Growpad. Growpad has a specialization in IT outsourcing companies.

Why did you select GrowPad over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from GrowPad were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We started working in Q3 2020 when we had less than 100 traffic per day, no strategy, and no marketing team. Oleksii's help improved our performance, created a strategy, and helped to build a marketing team. Now we have a full-fledged marketing team and constant inbound leads from organic traffic.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• SEO traffic grew from 100 to 800 daily visitors 
• Inbound leads per month grew from 1-2 to 20-30 per month 
• Website health score above the average

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow was built based on Growpad's experience, which made it easy and efficient.

What was your primary form of communication with GrowPad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed with their vast experience working with IT companies, creative thinking, and responsibility. Oleksii is always open to communication and discussions.

Are there any areas for improvement or something GrowPad could have done differently?

Tell us more often how we can evolve our strategy.

BACKGROUND

Please describe your company and position.

I am the Global Marketing Director of Intellias

Describe what your company does in a single sentence.

Intellias is a global technology partner to Fortune 500 enterprises and digital innovators, helping them accelerate their pace of sustainable digitalization.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire GrowPad to accomplish?

• SEO strategy
• SEO consulting

SOLUTION

How did you find GrowPad?

Other

Why did you select GrowPad over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from GrowPad were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We contacted Growpad to get a second opinion on our SEO strategy. We were looking to gather insights that would accelerate our website’s organic traffic growth. Key deliverables were documents with step-by-step tactics to implement by our internal SEO and marketing team.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were pleased to get confirmation that our website is well SEO optimized. The Growpad team provided us with technical SEO tasks to implement to fix the E-E-A-T factors for our website. They also provided us with a roadmap to upcoming SEO and content-marketing actions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was very smooth. We had an intro call and execution period. Everything was on time. After executing the scope - another virtual meeting to describe the work they did.

What was your primary form of communication with GrowPad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The insights which team gathered from the industry

Are there any areas for improvement or something GrowPad could have done differently?

Nothing to mention

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Lead of Evapolar

Describe what your company does in a single sentence.

The leading company in the evaporative cooling industry — Evapolar was founded in 2015.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire GrowPad to accomplish?

• Search Engine Optimization (SEO)

SOLUTION

How did you find GrowPad?

• Online Search
• Referral
• Other

Why did you select GrowPad over others?

• High ratings
• Referred to me
• Company values aligned

What was the size of GrowPad’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed Growpad’s team to create a 1-year long content marketing strategy, Seo audit and Seo strategy to outperform our main competitors in SEO.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Blog Traffic Growth
• Content Improvement
• Increase in CR

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication was set up by Oleksii - the founder and prolonged by the account manager and Oleksii’s supervision. One SEO special worked with our account on a regular basis.

What was your primary form of communication with GrowPad?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Seo channel became the number 1 cheapest among other traffic channels. Our product has a strong seasonality and we averaged 10k traffic per day

Are there any areas for improvement or something GrowPad could have done differently?

Be pushier

BACKGROUND

Please describe your company and your position there.

I'm Head of marketing at Edenlab. We do custom software development for high-load healthcare projects and develop products to increase interoperability, such as Kodjin Interoperability Suite (FHIR Server, Terminology Service and other solutions)

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

I hired Growpad to manage SEO tasks for our 2 websites. We needed to launch 2 websites the right way in order to get organic traffic later on.

SOLUTION

How did you select this vendor and what were the deciding factors?

I was introduced to Aleksey through my network.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

SEO audit, website structure strategy, website release strategy, link-building strategy, and content marketing strategy.

How many people from the vendor's team worked with you, and what were their positions?

I worked only with Aleksey, the CEO of Growpad.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Websites were properly released. In a year we are getting relevant leads for our B2B product on a constant basis.

Describe their project management style, including communication tools and timeliness.

We communicated over chat and calls. It was enough to understand each other.

What did you find most impressive or unique about this company?

Knowing SEO stuff. They have a professional and integrated approach, and willingness to be included in the complex specifics of our B2B niche. Also, Alexey gave a number of valuable contacts of contractors with whom we are still working.

Are there any areas for improvement or something they could have done differently?

Communication, there were times when Aleksey didn’t reply for 1-2 days.

BACKGROUND

Please describe your company and your position there.

I am Anastasia, a co-founder of the content writing studio - Ecrivio. We are a team of content creators for tech companies. Based in Ukraine.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

I hired Growpad to conduct an SEO audit of our current website and create an SEO strategy to move to another platform.

SOLUTION

How did you select this vendor and what were the deciding factors?

We worked on the same project as subcontractors before. I liked the way they did their job.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Detailed SEO audit, meta tags update. SEO strategy for 12 months with detailed steps.

How many people from the vendor's team worked with you, and what were their positions?

We worked with an SEO specialist and the CEO.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The strategic vision of project development.

Describe their project management style, including communication tools and timeliness.

We had one Zoom call and it was enough to create a strategy for us.

What did you find most impressive or unique about this company?

They're focusing on B2B lead gen strategies, which is impressive.

Are there any areas for improvement or something they could have done differently?

No.

BACKGROUND

Please describe your company and your position there.

I am Vladislav, founder of digital product design firm Arounda. We are creating UX/UI for the best online tech products.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

We hired Growpad’s team to improve internal digital marketing processes. Our goal was to set up content marketing & SEO practices.

SOLUTION

How did you select GrowPad and what were the deciding factors?

I found Growpad in Google due to their activities.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Find SEO issues, improve CTA and conversion, basic SEO practices, content marketing strategy, topic & keyword research consulting.

How many resources from the GrowPad team worked with you, and what were their positions?

We ordered high-level consulting directly from Aleksey.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our team can execute inbound marketing tasks by themselves. I see that our processes are more mature now.

How effective was the workflow between your team and theirs?

Fast communication over Telegram and video calls for consulting

What did you find most impressive or unique about this company?

Their deep knowledge of my business has been impressive.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

NN Partners is a boutique PPC agency with a focus on the insurance industry founded in 2020. My name is Nikita and I’m a co-founder at NN Partners

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

My goal was to find an expert who will lead us and create a long-term digital marketing strategy

SOLUTION

How did you select this vendor and what were the deciding factors?

A person I know recommended Aleksey to me as an expert in building online presences in the US market.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We held two consultation sessions during which we figured our SEO strategy and a helicopter view of content strategy for the year.

How many resources from the vendor's team worked with you, and what were their positions?

Smooth

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I was amazed by Aleksey’s deep knowledge and willingness to help us.

How effective was the workflow between your team and theirs?

Smooth

What did you find most impressive or unique about this company?

I was amazed by Aleksey’s deep knowledge and willingness to help us.

Are there any areas for improvement or something they could have done differently?

Spot on

BACKGROUND

Please describe your company and your position there.

I'm a CEO of Admix Global. We’re a link-building team for software companies and startups.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

I hired Growpad for digital marketing strategy consulting.

SOLUTION

How did you select GrowPad and what were the deciding factors?

I knew Aleksey for few years as a head of SEO and later acting CEO in a digital marketing company. Once he opened his new company I decided to give him a chance.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Create a digital marketing strategy as well as regular sales process consulting. Each month I have a list of questions that Aleksey answers.

How many resources from the GrowPad team worked with you, and what were their positions?

Aleksey and his 1 digital marketing assistant.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We niched down our marketing strategy to 2 Ideal Customer Personas which helped us to launch dedicated outbound marketing campaigns on LinkedIn. Such a strategy reduced our expenses on staff and speed up our onboarding process.

How effective was the workflow between your team and theirs?

We called on a regular basis.

What did you find most impressive or unique about this company?

Their knowledge in digital marketing strategy has been impressive.

Are there any areas for improvement or something they could have done differently?

I can advise Alexey to expand his team to provide more services.

BACKGROUND

Please describe your company and your position there.

I`m Managing Director at Menklab. We are US-Ukrainian outsourcing company with a focus on Education and AI/ML.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

My goal was to create a website with a digital marketing strategy in mind. So once the website is launched we do not need to fix it. The second goal - choose a niche where we would focus our marketing in 1-3 years.

SOLUTION

How did you select this vendor and what were the deciding factors?

Aleksey and I were both students at IT management school in our hometown city Dnipro, Ukraine.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Create a website structure, audit design wireframes, create a content strategy, help with messages and SEO

How many resources from the vendor's team worked with you, and what were their positions?

Aleksey alone

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I am grateful for Aleksey’s commitment and willingness to help with the project. Main deliverables - our website which is SEO optimized and the digital marketing strategy we execute now.

How effective was the workflow between your team and theirs?

All our calls were in Zoom where Aleksey explained all that was done.

What did you find most impressive or unique about this company?

They are helpful in making my company thrive.

Are there any areas for improvement or something they could have done differently?

Nothing to add

BACKGROUND

Please describe your company and your position there.

I'm the Head of Marketing with SPD Group. We’re an international Software Development Company with a focus on Custom Fintech and E-commerce solutions development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire GrowPad, and what were your goals?

We have an internal SEO team and need consulting services to guide us to the goals we have set up with the Marketing team and SPD's Board.

SOLUTION

How did you select this vendor and what were the deciding factors?

I found Aleksey’s post in the IT community chat.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

I and an internal SEO specialist had a list of questions we were not sure about. So, we wanted Aleksey to share his knowledge, educate us and check the level of competence after.

How many people from the vendor's team worked with you, and what were their positions?

Only Aleksey, as a top-notch SEO expert.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We adapted our SEO and link-building processes that lead to a traffic increase already.

Describe their project management style, including communication tools and timeliness.

I booked a call. Aleksey asked for the agenda. Our Zoom calls were accompanied by screen sharing sessions where Aleksey shared real-life experience

What did you find most impressive or unique about this company?

Eager to help. All suggestions were based on real-life experience.

Are there any areas for improvement or something they could have done differently?

I find it difficult to answer.