# Growketing Growketing Reviews (10), Pricing, Services & Verified Ratings - 4.9 out of 5 average review rating - 1 connections joined Growketing's Network [Visit Website](https://www.growketing.com) [Get a Custom Proposal](https://clutch.co/profile/growketing) **Growth & Data Partner** At Growketing, we are a global Growth & Data Partner with a presence in Argentina, Spain, and Estonia. As a Google Premier Partner and Meta Partner, we combine data-driven strategies with cutting-edge digital marketing solutions to help businesses grow. Our expertise spans across Paid Media, SEO, Email Marketing, and Data & AI, allowing us to deliver tailored campaigns that optimize performance and maximize ROI. Our focus is on providing scalable solutions to businesses of all sizes, from startups to enterprises, leveraging AI-driven insights to create strategies that are both innovative and results-oriented. We believe in the power of data to fuel smarter decisions, and we are committed to offering measurable growth that aligns with our clients’ objectives. From running performance-driven Paid Media campaigns to optimizing search visibility with SEO, we ensure every dollar invested delivers a tangible return. Additionally, with our Data & AI capabilities, we offer advanced analytics to drive strategic business decisions, automate processes, and unlock new growth opportunities. At Growketing, we don't just follow trends; we set them. By combining cutting-edge technology, creative execution, and a deep understanding of data, we empower businesses worldwide to reach their full potential. Let’s grow together. ## Company Information - Minimum project size: $5,000+ - Number of employees: 50 - 249 - 2 Locations: - Barcelona, Spain (Headquarters) - Buenos Aires, Argentina - Founded in 2019 ## Services, Focus Areas, Industries, and Clients ### Service Lines - 45% Pay Per Click - 20% BI & Big Data Consulting & SI - 15% Search Engine Optimization - 5% Advertising - 5% Conversion Optimization - 5% Digital Strategy - 5% Email Marketing ### Focus Areas - SEO Focus: - 50% Content development - 30% Mobile optimization - 10% Link earning & development - 10% Local search - BI & Big Data Focus: - 35% GA4 consulting - 20% Data Compliance, Fraud & Risk Management - 20% Data Visualization - 10% Marketing analytics - 10% Operations & process improvement - 5% Master Data Management Consulting - Platform SEO Focus: - 35% WordPress SEO - 20% Yahoo SEO - 15% Magento SEO - 15% Shopify SEO - 15% YouTube SEO - PPC Focus: - 30% Google Adwords - 20% Display Advertising - 15% Amazon Advertising - 15% Bing Advertising - 10% Retargeting Advertising - 10% YouTube Advertising ### Industries - 10% Consumer products & services - 30% eCommerce - 30% Education - 10% Financial services - 5% Energy & natural resources - 15% Business services ### Clients - 30% Small Business (<$10M) - 40% Midmarket ($10M - $1B) - 30% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 5.0 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Growketing offers good value for cost, with clients praising their pricing alignment with budgets. They typically work with teams of 2-5 employees on various digital marketing projects, delivering timely results and effective strategies without specified project costs. **Most Common Project Size**: Less than $10,000 based on 7 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Digital Strategy: Less than $10,000 based on 5 reviews - Conversion Optimization: $10,000 to $49,000 based on 3 reviews - Search Engine Optimization: Less than $10,000 based on 3 reviews - Advertising: Less than $10,000 based on 2 reviews - Account-Based Marketing: Less than $10,000 based on 2 reviews - CRM Consulting and SI: $10,000 to $49,000 based on 1 review - Content Writing Services: Less than $10,000 based on 1 review - Application Management & Support: $10,000 to $49,000 based on 1 review - Content Marketing: $10,000 to $49,000 based on 1 review - Email Marketing: $10,000 to $49,000 based on 1 review - Pay Per Click: $10,000 to $49,000 based on 1 review - BI & Big Data Consulting & SI: $50,000 to $199,999 based on 1 review - Social Media Marketing: $10,000 to $49,000 based on 1 review - Ecommerce Marketing: Confidential based on 1 review - Marketing Strategy: Confidential based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### Growketing Review Insights Overall Review Rating: 4.9 - Quality: 4.9 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 ### Top Mentions - Timely (4 mentions) - Flexible (3 mentions) - Knowledgeable (3 mentions) - Professional (3 mentions) - Accommodating (2 mentions) - Proactive (2 mentions) - Collaborative (1 mentions) - Establish clear expectations (1 mentions) - Helpful (1 mentions) - Patient (1 mentions) - Puts the customer first (1 mentions) - Unique expertise (1 mentions) ### Review Highlights **Room for Improvement in Billing Processes** While generally positive, one client noted an issue with the billing process, suggesting room for improvement. Addressing this could enhance client satisfaction and streamline financial interactions. **High Client Satisfaction and Dedication** Clients consistently express satisfaction with Growketing's dedication and commitment to their projects. Their focus on client success and willingness to go above and beyond ensures positive experiences and successful project outcomes. **Comprehensive CRM and RevOps Solutions** Growketing has demonstrated expertise in implementing CRM and RevOps strategies, helping clients optimize their sales processes and integrate customer journeys, leading to improved sales efficiency and performance. **Effective Data-Driven Approach** Growketing's data-driven approach is highly valued by clients. They leverage data to refine strategies and achieve better marketing outcomes, which is crucial for companies looking to scale their digital presence effectively. **Expertise in Digital Marketing Strategies** Growketing excels in digital marketing, particularly in SEO, PPC, and content creation. Their strategies have improved clients' search engine rankings, increased organic traffic, and optimized ad campaigns, proving their technical expertise and strategic acumen. **Successful Lead Generation and Conversion** Growketing has effectively increased qualified leads and improved conversion rates across multiple projects. Clients have noted a 30% increase in leads and higher pipeline conversion rates, demonstrating their competence in lead generation and sales optimization. **Cultural Fit and Value Alignment** Clients appreciate Growketing's alignment with their company values, finding them to be a good cultural fit. This alignment fosters long-term partnerships and enhances collaboration, making Growketing a preferred choice for many. **Proactive Communication and Client Engagement** Growketing is noted for their proactive communication and responsiveness. They engage clients in regular discussions, ensuring alignment and addressing any concerns promptly, which strengthens client relationships and project outcomes. **Strong Project Management Skills** Clients praise Growketing for their organized and timely project management. They consistently deliver on time, maintain clear communication, and adapt to changing project needs, resulting in smooth project execution and client satisfaction. **Potential for Improvement in Paid Advertising** One client noted a disparity in performance between Growketing's email marketing and paid advertising services. While email campaigns were successful, paid advertising showed room for improvement, indicating a potential area for growth. ### Growketing Reviews #### PPC Services for Web Dev Company **The Project** - Services: Account-Based Marketing, Conversion Optimization, Pay Per Click - Project size: $10,000 to $49,999 - Project length: Jan. 2025 - Ongoing **Project Summary**: Growketing provides PPC services for a web development company. Their work focuses on Google Ads and Meta Ads management. The team also handles revenue operations consulting to optimize the client's processes. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Partnerships Manager, ArtiLab - Industry: Information technology - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Apr 30, 2025 **Feedback Summary**: Thanks to Growketing's efforts, the client has seen a 30% increase in qualified leads, a 20% increase in pipeline conversion rates, and shorter sales cycles. Growketing has managed the project well, delivering detailed reports with actionable insights and adapting quickly to changes in strategy. ""Their flexible communication and proactive approach to solving issues have been key to the project's success."" **BACKGROUND** Please describe your company and position.I am the Partnerships Manager of ArtiLabDescribe what your company does in a single sentence.Artilab is the go-to custom WordPress development company and is loved by clients.  We create high-quality, marketing-ready websites, allowing our clients to focus on their business goals without worrying about the technical side of the business. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?We hired Growketing to enhance our digital presence through Paid Media campaigns and optimize our Revenue Operations (RevOps). The goal was to increase qualified leads and improve our sales funnel efficiency,. **SOLUTION** How did you find Growketing?ReferralWhy did you select Growketing over others?High ratingsPricing fit our budgetGreat culture fitGood value for costCompany values alignedHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Growketing was responsible for designing and executing a tailored Paid Media strategy across Google Ads and Meta Ads, focusing on generating high-quality leads. Additionally, they provided RevOps consulting to optimize our sales and marketing processes, ensuring seamless integration between our CRM, lead nurturing workflows, and sales teams. Key deliverables included a customized media plan, performance tracking reports, and RevOps audits that identified key areas for improvement in our pipeline management. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?1) 30% increase in qualified leads from Paid Media campaigns. 2) Improvement in RevOps efficiency, with better alignment between marketing and sales teams, resulting in shorter sales cycles. 3) 20% increase in pipeline conversion rates due to improved lead nurturing workflows and automation setup.Describe their project management. Did they deliver items on time? How did they respond to your needs?Growketing managed the project really well. They were on time, delivered detailed reports with actionable insights, and were quick to adapt to any changes in the strategy. Their flexible communication and proactive approach to solving issues have been key to the project's success.What was your primary form of communication with Growketing?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The most impressive aspect was Growketing’s ability to integrate Paid Media efforts seamlessly with RevOps strategies. This holistic approach helped us not only increase visibility but also convert leads more efficiently.Are there any areas for improvement or something Growketing could have done differently?No --- #### Digital Acquisition for Telecommunications Company **The Project** - Services: Advertising, BI & Big Data Consulting & SI, Digital Strategy - Project size: $50,000 to $199,999 - Project length: Jan. 2022 - Ongoing **Project Summary**: A telecommunications company has hired Growketing to help with their digital acquisition strategy. The team manages the client's digital investment and optimizes the results based on data week-by-week. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Head of Digital Acquisition LATAM, Beyond One - Industry: Telecommunications - Client size: 501-1,000 Employees - Review Type: Online Review - Verified **The Review** — Nov 12, 2024 **Feedback Summary**: Growketing has helped the client increase their lines with recharges in Colombia and Mexico, bringing the CPL to historical values. The team conducts weekly meetings with the client and delivers on time, allowing the client to make data-based decisions. Their synergy and empathy are impressive. ""We deeply believe that Growketing is an ally committed to each of the tasks that we have assigned to them."" **BACKGROUND** Please describe your company and position.I am the Head of Digital Acquisition LATAM of Beyond OneDescribe what your company does in a single sentence.We have a Mission! Let's use technology to create a more inclusive, varied and connected world, for everyone.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?PerformanceBrand **SOLUTION** How did you find Growketing?ReferralOtherWhy did you select Growketing over others?Pricing fit our budgetGood value for costReferred to meHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.For 3 years Growketing has been our ally in digital acquisition, managing our investment in the channel and optimizing results based on Data week by week. The results have been changing according to our strategy but always aligned with the results we have as a company. In the end, the synergies that we have built with Growketing allow us to work and co-create improvement alternatives. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?We increased the lines with recharge in Colombia and Mexico in the last quarter of the year, taking the COA in MEX to historical values ​​and in COL taking it progressively downwards, being one of the cheapest worldwide in digital acquisition.Describe their project management. Did they deliver items on time? How did they respond to your needs?The deliverables that Growketing gives us always arrive at the agreed times and allow us to make decisions based on Data in a timely manner. Monitoring is 1:1 on a weekly basis.What was your primary form of communication with Growketing?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?The synergy that we have built is what has impressed me the most despite having operations in different countries and schedules, that has not been an impediment to working closely, empathetically and with quick actions.Are there any areas for improvement or something Growketing could have done differently?We deeply believe that Growketing is an ally committed to each of the tasks that we have assigned to them. I believe that there was an issue with billing that could have been better and it is the only thing that would have changed within the business relationship that we have built. --- #### Digital Strategy & SEO for Legal Company **The Project** - Services: Digital Strategy, Search Engine Optimization - Project size: Less than $10,000 - Project length: June - Nov. 2024 **Project Summary**: Growketing developed and implemented an SEO strategy for a legal company. They conducted an SEO audit, produced SEO-optimized content, and implemented a link-building strategy. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, CitizensLegal - Industry: Legal - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Nov 2, 2024 **Feedback Summary**: Thanks to Growketing's efforts, the client's target keywords saw an average rank improvement, their organic traffic grew by 20%, and their domain authority increased. The team was professional, responsive, and reliable. They communicated regularly and were proactive in addressing the client's needs. ""What impressed me most about Growketing was their exceptional blend of professionalism and adaptability."" **BACKGROUND** Please describe your company and position.I am the CEO of CitizensLegalDescribe what your company does in a single sentence.We help spanish companies, with their employee's work visas and permits, to help them access the best international talent **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?Create a Professional SEO PlanIncrease Volume & SalesImprove our Domain Authority **SOLUTION** How did you find Growketing?ReferralWhy did you select Growketing over others?High ratingsGreat culture fitGood value for costReferred to meHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.I recently collaborated with Growketing to enhance the SEO strategy for my startup, and the results have been exceptional. The scope of work included a thorough review and restructuring of our SEO approach, content creation, and the development of a strategic link-building plan. Each component was tailored to align with our goals, and their expertise truly made an impact.Key Deliverables:SEO Strategy Overhaul: They conducted a comprehensive SEO audit, identifying gaps and opportunities in our current strategy. Based on this analysis, they developed a structured plan to improve search engine rankings, optimize on-page SEO, and target high-value keywords.Content Creation: The team produced high-quality, SEO-friendly articles tailored to our industry. These were not only well-researched and engaging but also designed to drive organic traffic and resonate with our target audience.Link-Building Plan: A robust link-building strategy was implemented, aimed at boosting our domain authority and expanding our online presence. They carefully selected reputable sites for outreach, which has already started delivering tangible results in terms of traffic and visibility. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Improved Keyword Rankings: Within just a few months, our target keywords saw an average rank improvement. Several high-priority keywords moved from pages 3–4 of search results to page 1, driving increased visibility and engagement.Increased Organic Traffic: Organic traffic to our site grew by 20% over the course of the project, reflecting the success of both the content strategy and SEO optimization. This boost in traffic was consistent, resulting in a steady flow of potential leads.Higher Domain Authority: Through a carefully crafted link-building strategy, our domain authority has been increasing steadily, enhancing our website's overall credibility and search engine ranking potential.Describe their project management. Did they deliver items on time? How did they respond to your needs?From the outset, Growketing provided a detailed project plan with specific milestones and delivery dates for each phase, from the initial SEO audit to content creation and link-building activities. They consistently met every deadline, often delivering items slightly ahead of schedule, which kept our progress on track and allowed us to see results faster than anticipated. This reliability was invaluable for our planning and growth. Growketing also maintained an open line of communication throughout the project, responding promptly to any questions or adjustments I needed. They were proactive in addressing our evolving needs, whether it involved adjusting keywords based on new insights, optimizing content formats for better engagement, or tailoring their link-building strategy to target new niches. Their team was flexible and accommodating, which made the experience smooth and stress-free.In addition to timely delivery, they set up a centralized document repository where I could track every aspect of the project. This system included progress reports, reyword research, content drafts, and analytics updates, allowing me to stay informed and involved at every step. It was both highly professional and efficient, giving me confidence in their approach and transparency in the results.I highly recommend Growketing for anyone looking for a reliable, client-centered SEO partner. Their outstanding project management, punctuality, and responsiveness made a measurable difference in the success of our project, and their professionalism and adaptability set them apart.What was your primary form of communication with Growketing?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What impressed me most about Growketing was their exceptional blend of professionalism and adaptability. Their proactive approach to project management ensured every deliverable was on time, while their commitment to clear, continuous communication made the entire process smooth and transparent. They didn’t just execute a plan, they tailored each step to meet our evolving needs, demonstrating a level of client dedication that’s truly rareAre there any areas for improvement or something Growketing could have done differently?No, my whole experience was ver professional and smoth --- #### Digital Mktg Strategy & SEO for WordPress Solutions Provider **The Project** - Services: Content Writing Services, Digital Strategy, Search Engine Optimization - Project size: Less than $10,000 - Project length: Sep. 2024 - Sep. 2030 **Project Summary**: Growketing provides digital marketing services for a WordPress solutions provider. The team has developed a digital marketing strategy to optimize the client's site, focusing on SEO and blog content. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, QuadLayers - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Oct 25, 2024 **Feedback Summary**: Growketing has analyzed the client's site and proposed a strategy with actionable steps, taking full responsibility for its execution and improving blog posts, content, traffic, and conversion rates. The team provides excellent project management, performs well, and holds productive meetings. ""Growketing is performing exceptionally well, and the meetings have been highly productive."" **BACKGROUND** Please describe your company and position.I am the CEO of QuadLayersDescribe what your company does in a single sentence.We’re a team of international people who have been working in the WordPress sphere for the last ten years. In 2018, we decided to challenge the status quo and start our own journey founding QuadLayers. Our goal is to provide anyone with a website or online store with the solutions to grow their WordPress businesses faster. Our high-quality products are built with the end-user in mind. We strive to simplify complexity, creating products with sophisticated functionalities that are easy-to-use and elegant at the same time. We provide a personal touch in an online era with 24/7 outstanding support. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?Increase google serpsIncrease blog visitsWrite content **SOLUTION** How did you find Growketing?Online SearchWhy did you select Growketing over others?High ratingsClose to my geographic locationPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Generate a Digital Marketing strategy: This includes developing strategic Marketing funnels focused on SEO (organic positioning). Formulate, execute, and optimize the site according to the best-known practices of search engines like Google or Bing.Advise on the Digital Marketing strategy regarding SEO. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Blog posts impromentBlog posts contentBlog visits increaseGoogle traffic conversion increaseDescribe their project management. Did they deliver items on time? How did they respond to your needs?Yes, totally What was your primary form of communication with Growketing?Virtual MeetingWhat did you find most impressive or unique about this company?They analyzed the site in detail and proposed not only a strategy with actionable steps but also took responsibility for executing it.Are there any areas for improvement or something Growketing could have done differently?Growketing is performing exceptionally well, and the meetings have been highly productive. While I recommend accelerating the evaluation process, it is understandable that time is needed, given the depth of the evaluations. --- #### Lead Acquisition Strategy for QC Platform Company **The Project** - Services: Account-Based Marketing, Conversion Optimization, Digital Strategy - Project size: Less than $10,000 - Project length: July 2024 - Ongoing **Project Summary**: Growketing has created a lead acquisition pipeline for a quality control platform company. The team has also executed an omnichannel lead acquisition strategy and implemented a HubSpot workflow for the client. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Head of Revenue, Terrand - Industry: Information technology - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 23, 2024 **Feedback Summary**: The client is happy with Growketing’s work. The team communicates effectively with the client and has proposed solutions that fully align with the client’s needs. Moreover, their resources are highly dedicated to the project and have high-level knowledge, resulting in a truly fruitful engagement. ""Everything we needed to change in the project was well-received."" **BACKGROUND** Please describe your company and position.I am the Head of Revenue of TerrandDescribe what your company does in a single sentence.A web and mobile platform that seeks to generate safer and more efficient work sites through control and visibility of Safety and Hygiene operations, Quality and maintenance of organizations.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?Create a sustainable and scalable lead acquisition pipelineExecute an omnichannel lead acquisition strategyImplement a flow in the CRM (Hubspot) that connects the entire Customer Journey **SOLUTION** How did you find Growketing?ReferralWhy did you select Growketing over others?Referred to meBest offer over the restHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Achieve an audit and implementation of Go To Market strategies from a RevOps approach, implementing the CRM structure and demand generation actions to obtain SQLs. Generate a measurable and scalable CRM implementation.Set up Terrand’s “comms machine” with Hubspot, automation tools and paid media to set up communications and generate qualified leads.Implement ABM strategies to track and address key accounts for the sales team **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Building and searching for ICP for mass lead generationLead Generation con ABMIntegration of the entire Customer Journey process into CRMRecording sales activity and customer success Reporting and analysis of performance KPIsAutomation of stages of the sales and post-sales processIntegration of demand generation tools in Hubspot (Dux Soup, Linkedin Sales Navigator, Klenty)Company revenue forecastDescribe their project management. Did they deliver items on time? How did they respond to your needs?Project leader Marco presented a proposal that was 100% aligned with Terrand's needs, which set it apart from other proposals. He was able to communicate and make people understand why an ABM strategy was what would lead us to Terrand's goal: to create a Go To market with a sustainable, scalable and measurable 2.0 sales process. His dedication to the project is remarkable as he achieved progress in less time than proposed and accelerated the improvement curve that was sought to be achieved. The delivery of information was thorough and honest from the start. It demonstrated a high capacity for flexibility to meet the needs that arose throughout the project and yet, with these changes, it brought concrete results and opportunities for progress and improvement. He shows a high level of professional knowledge that generates trust in the client and I consider that this is a quality to highlight as a project leader.What was your primary form of communication with Growketing?Virtual MeetingWhat did you find most impressive or unique about this company?For Terrand, it is important to be culturally aligned with all the suppliers it works with and this was one of the reasons why it moved forward with Growketing. Their work culture is transferred to their teams with whom we work every day and it is vital when we as a company outsource a part of our sales process. Being aligned and agreeing on the dynamics and methodology of the operation is essential.Are there any areas for improvement or something Growketing could have done differently?Everything we needed to change in the project was well-received. Questions were presented that were aligned with the delivery methodology, to which Growketing adapted and in turn provided insights that brought us great value.  --- #### Digital Marketing for Educational Travel Company **The Project** - Services: Application Management & Support, CRM Consulting and SI, Content Marketing, Conversion Optimization, Digital Strategy, Email Marketing, Search Engine Optimization, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: Nov. 2022 - Ongoing **Project Summary**: Growketing provides digital marketing services for an educational travel company. The team conducts market research, creates content marketing strategies, manages paid advertising campaigns, and tracks metrics. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Co-Founder & Head of Growth, Envoys - Industry: Education - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Mar 1, 2023 **Feedback Summary**: Growketing’s digital marketing efforts have generated new clients and leads and increased the number of revenue channels for the client. They are dedicated to helping the client succeed. Their clear communication and positive attitude contribute to a harmonious partnership. ""From the moment we started working with them, they've made it clear that our satisfaction was their top priority."" **BACKGROUND** Please describe your company and position. I am the Co-Founder, Head of Growth of Envoys Describe what your company does in a single sentence. Envoys create educational trips around the world for schools, and summer programs for high-schoolers around the world. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish? Grow our marketing audience Create an email marketing campaign **SOLUTION** How did you find Growketing? Referral Why did you select Growketing over others? Great culture fit Good value for cost Referred to me Company values aligned What was the size of Growketing’s team? 6-10 Employees Describe the scope of work in detail. Please include a summary of key deliverables. Market research: Conducting market research to identify our target audience and competitors. This will involve analyzing market trends, identifying customer needs, and developing buyer personas. Content marketing: Developing a content marketing strategy that includes blog posts, social media content, videos, and other forms of content that will engage our audience and help establish our authority in the industry. Paid advertising: Developing and managing paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads to drive targeted traffic to our site and increase conversions. Analytics and reporting: Monitoring and analyzing our digital marketing efforts using tools such as Google Analytics and providing regular reports on the effectiveness of our campaigns. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success? Pipeline of clients Learning of sales channels Describe their project management. Did they deliver items on time? How did they respond to your needs? In terms of project management, I was very pleased with the way Growgetting handled our digital marketing project. They were very organized and communicated with us regularly to ensure that we were all on the same page. They set clear timelines and milestones for each phase of the project, and they delivered all items on time as promised. Whenever we had questions or concerns, they were always quick to respond and were very accommodating to our needs. They took the time to understand our goals and vision for the project, and they worked closely with us to make sure that we were happy with the results. Overall, I was very impressed with their project management skills and the level of responsiveness they provided throughout the project. I would definitely recommend Growgetting to anyone looking for a reliable and professional digital marketing company. What was your primary form of communication with Growketing? Virtual Meeting Email or Messaging App What did you find most impressive or unique about this company? What I found most impressive and unique about Growgetting was their commitment to customer satisfaction and their ability to deliver high-quality work while maintaining a friendly and patient attitude. From the moment we started working with them, they've made it clear that our satisfaction was their top priority. They took the time to understand our business and our goals, and they worked closely with us to develop a digital marketing strategy that was tailored to our needs. What I also appreciated was their teaching skills and patience. As someone who is not very familiar with digital marketing, I had a lot of questions and needed a lot of guidance along the way. The team at Growgetting was incredibly patient and took the time to explain everything to me in a way that I could understand. They also provided ongoing support and training to help me better understand the results of their work. Overall, I found Growgetting to be a company that truly cares about its clients and is committed to helping them achieve their goals. Their human resource and teaching skills are top-notch, and I would highly recommend them to anyone looking for a digital marketing partner that is not only professional and skilled, but also friendly, patient, and dedicated to their clients' success. Are there any areas for improvement or something Growketing could have done differently? Overall, I was very satisfied with the work that Growgetting did for us. They were professional, knowledgeable, and always willing to go above and beyond to ensure that we were happy with the results. The only area where I noticed a difference in performance was between their email marketing department and their paid advertising department. While their email marketing campaigns were highly effective and generated a lot of engagement, we did not see the same level of success with our paid advertising campaigns. That being said, I understand that digital marketing is a complex and constantly evolving field, and I appreciate that Growgetting is always striving to improve their skills and techniques. I have no doubt that they will continue to refine their approach to paid advertising and that they will eventually achieve the same level of success that we saw with their email marketing campaigns. Overall, I would highly recommend Growgetting to anyone looking for a skilled and dedicated digital marketing partner. --- #### Performance Marketing for Software Company **The Project** - Services: Advertising - Project size: Confidential - Project length: Feb. 2021 - Ongoing **Project Summary**: A software company hired Growketing to provide performance marketing services. The team has developed an advertising plan that includes new structures for the client's ads campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Performance Marketing Specialist, Sirena - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Jun 25, 2021 **Feedback Summary**: Growketing's data-driven approach has proven beneficial to the client's marketing scaling efforts. Thanks to their new campaign structure, the client has seen significant growth in their essential KPIs. Customers can expect a team of experts that truly cares about their business and their needs. ""Their technical capabilities go beyond the knowledge in ads they have." " **BACKGROUND** Please describe your company and your position there. I´m the Performance Marketing leader at Sirena, a software company, whose purpose is to simplify sales with smart conversations, through channels such as WhatsApp, Facebook or Instagram, making it easy conversations between customers and clients. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Growketing? We needed to scale sustainably our digital marketing projects, including our main MQLs attraction channels, such as Google or Facebook Ads. **SOLUTION** How did you select this vendor? We conducted a series of interviews with different agencies specialized in PPC. Growketing stood out for its data-driven approach, which is essential for Sirena when it comes to scaling. Describe the scope of their work in detail. We started with a series of discovery interviews, they focused on the major drives for our business and spoke to several key members of our team. A week later, they came up with an advertising plan that included new structures for our ads campaigns. What was the team composition? I´ve worked closely with the executives, who appointed a team of specialists with high seniority and good technical capabilities, who have worked closely with our Marketing, Sales and Product team. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? Through the application of a new advertising campaign structure, we have seen a growth in the Quality Score, as well as an improvement in KPIs essential for Sirena such as CAC, Conversion Rate (To contract) or Payback Period. They have been able to scale our marketing budget without breaking our ROI. How effective was the workflow between your team and theirs? We have weekly meetings based on EOS structures, where we discuss pending TO-DOs, issues, and review our scorecard with all the business metrics. Additionally, we keep in touch via Slack (with an almost immediate response from your team) and email. In each new deployment they make, they make sure that no one within the funnel is impacted by the changes. What did you find most impressive about this company? Their commitment to learning about our business. It feels like they truly care about our needs. Their technical capabilities go beyond the knowledge in ads they have. They try to base their decisions on data. Is there any area for improvement or anything that could have been done differently? Nothing to add so far. It is a project in progress. --- #### Marketing & Digital Advertising for Fashion Accessories Co **The Project** - Services: Advertising, Digital Strategy, Ecommerce Marketing - Project size: Confidential - Project length: Feb. 2024 - Ongoing **Project Summary**: Growketing provides marketing and digital advertising services for a fashion accessories company. The client aims to increase brand awareness and achieve ROAS and billing objectives. **Review Rating**: 4.0 - Quality: 4.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Global Digital Growth Marketing Leader, Blue Star Group - Industry: Other industries - Client size: 1,001-5,000 Employees - Review Type: Online Review **The Review** — Oct 29, 2024 **Feedback Summary**: Growketing has delivered the tasks on time, and the client's ROAS demonstrates the project's success. The team is responsive to the client's needs and provides suggestions and proactive feedback. They are also highly receptive to negative comments and are always willing to help. ""They are attentive, always offer help within their reach, and are willing to make improvements."" **BACKGROUND** Please describe your company and position.I am the Global Digital Growth Marketing Leader of Blue Star GroupDescribe what your company does in a single sentence.Sale of fashion accessories **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?Generation of brand recognitionAchievement of return objectivesAchievement of billing objectives **SOLUTION** How did you find Growketing?Online SearchWhy did you select Growketing over others?High ratingsPricing fit our budgetGood value for costHow many teammates from Growketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.We will only be able to evaluate the scope of the results in the month of December 2024 since the annual objectives will be compared with what has been achieved. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?ROAS - Percentage compliance with objective billingDescribe their project management. Did they deliver items on time? How did they respond to your needs?The requested documents have been delivered on time. They respond to needs kindly, with suggestions and proactivityWhat was your primary form of communication with Growketing?In-Person MeetingVirtual MeetingWhat did you find most impressive or unique about this company?The management of the teams is orderly. They are attentive, always offer help within their reach, and are willing to make improvements. They are attentive to problems that may arise and, above all, they are very receptive to comments that cannot be positive and always with good will.Are there any areas for improvement or something Growketing could have done differently?No, everything is a process of adaptation and growth. --- #### Digital Marketing Strategy & PPC Management for FinTech Co **The Project** - Services: Digital Strategy, Marketing Strategy, Pay Per Click - Project size: Confidential - Project length: Jan. 2022 - Ongoing **Project Summary**: A fintech company has hired Growketing to redefine their paid media strategy. The team is responsible for managing and restructuring the client's Google Ads campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director, FinTech Company - Industry: Financial services - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Oct 25, 2024 **Feedback Summary**: Thanks to Growketing's efforts, the client has seen increased monthly leads and sales driven through paid media campaigns. The team has held periodic meetings and provided structured deliverables throughout the engagement. Their ability to adapt to the client's needs is remarkable. ""In general, everything was ok."" **BACKGROUND** Please describe your company and position.I am the Director of a financial services company Describe what your company does in a single sentence.Fintech **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire Growketing to accomplish?re-define paid media strategy **SOLUTION** How did you find Growketing?ReferralWhy did you select Growketing over others?Referred to meHow many teammates from Growketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.re-define paid media strategy and re-structure google campaigns **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?increase leads per month, sales driven through paid media campaignsDescribe their project management. Did they deliver items on time? How did they respond to your needs?There were periodic meetings with structured deliverablesWhat was your primary form of communication with Growketing?Virtual MeetingWhat did you find most impressive or unique about this company?ability to adapt to our needsAre there any areas for improvement or something Growketing could have done differently?In general, everything was ok. --- #### Digital Marketing for Subscription-Based Meal Kit Provider **The Project** - Services: Advertising - Project size: Less than $10,000 - Project length: Apr. 2021 - Ongoing **Project Summary**: Growketing provides search engine marketing (SEM) services for a subscription-based meal kit provider. Their main responsibility falls along the lines of Google and Facebook Ads.  **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.5 **The Reviewer** Co-Founder, Let's Cook - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Jun 26, 2021 **Feedback Summary**: Without a doubt, the client was quick to regard Growketing's knowledge about their field. They had shown organization skills by building and prioritizing more critical campaigns for better ROI. They had also shown extensive planning for their social media campaigns.   ""They prioritize the most important campaigns to make a better investment of our limited budget." " **BACKGROUND** Please describe your company and your position there. I'm the Co-founder of the leading service provider of subscription-based meal kits in Spain **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Growketing? Digital marketing: SEM. Google ads and Facebook Ads. **SOLUTION** How did you select this vendor? We had several interviews with similar companies and Growketing had the best proyect. Describe the scope of their work in detail. Marketing strategy -> Campaing building -> improving performance -> Adapting to diferent situations. What was the team composition? Team leader and two co-equipers. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? Improved the CTR. They prioritize the most important campaigns to make a better investment of our limited budget. Planned in social media. How effective was the workflow between your team and theirs? We had once a month a meeting to review the past month and plan the following month. What did you find most impressive about this company? Knowledge. Fast answer. Is there any area for improvement or anything that could have been done differently? We started only a few months ago, we need time to have better results. --- ## Portfolio & Awards ### First-Page SEO Success for Hipotecario Seguros In 2007, after insuring Banco Hipotecario's loan portfolios, it started a new stage in which it began to operate as an insurance company called Hipotecario Seguros. It offers affordable coverage so that all Argentine households can be protected. The client presented us with the challenging idea of establishing themselves in first position for strategic keywords such as "home insurance" and "life insurance". They also have the objective of gaining clicks and impressions for their overall site that would then translate into leads. We offered the client to do an initial audit with the proposal of a work plan outlined by dates. This included the semantic and technical optimization of the entire site and the generation of new content for the blog including 8 monthly posts and, subsequently, 16 posts. We achieved the great goal of having the first position in Google for the keyword "home insurance". We climbed a lot of positions - from the fourth page to the first - and managed to stay at the top. It should be noted that the client asked us to reach the goal in the first year of work and we reached it in June, that is, 6 months earlier than planned.In the case of the keyword "life insurance" we also registered a great improvement since it went from being on the fourth page to being fixed on the first. Also, the clicks linked to this keyword increased from 223 to 4000. Domain Rating also increased excellently. This is something highly relevant to highlight since it is an important metric, but it rises very slowly.    ### Balanz Website Migration with SEO Balanz is a leading company in the capital markets especially in primary issues and traded volumes. They had the need to migrate their site and wanted to do it with as many technical and content improvements as possible compared to its previous site. We proposed to the client to make an analysis of the previous site to detect the improvements to be made and what prioritizations and actions we had to develop. These were always sorted by their level of impact on the future site. We studied Balanz's previous site in depth. After detecting what we had to focus on, we worked with a precise organization of actions that corresponded to us and for which the client was responsible. We went through several stages of approval and execution up to the production start-up. By understanding the complexities involved in a migration and the risks of metric drops, we were able to maintain traffic, impressions and clicks.   ### Lead Generation for El Arte de Vivir’s Challenge Client: El Arte de VivirLocation: GlobalIndustry: Education and Humanitarian Services Need:El Arte de Vivir, a global movement for stress management and wellness, sought to promote its Detox Challenge, a free online workshop featuring Ayurvedic recipes, guided meditations, and yoga classes. The objective was to generate as many leads as possible through online registrations, increasing visibility for the client’s courses. Challenge:The challenge was to maximize visibility and lead generation on a global scale, using digital channels to attract and convert participants for the Detox Challenge. Another key challenge was refining audience targeting by analyzing gender, age, profession, and user behavior data from previous events and engagements. Action:Growketing implemented two strategies using YouTube and Facebook as primary channels. The first phase focused on awareness campaigns to increase visibility and generate interest in the challenge, followed by lead generation campaigns aimed at converting potential leads into registrants for the free workshop. We also developed buyer personas based on YouTube Studio metrics and lead data, improving content focus and targeting. Results: Interest-based campaigns performed best on Facebook, while Affinity Segment targeting yielded the best results on Google. Campaigns effectively increased awareness and lead generation, surpassing the initial goals set for participant registration. Impact:El Arte de Vivir successfully reached a large audience, expanding awareness of their wellness programs and securing a substantial number of registrations for the Detox Challenge. The campaign established a strong foundation for future lead generation and content marketing initiatives. ### Revenue Growth and SEO Success for CardCookie Client: CardCookieLocation: USAIndustry: E-commerce (Gift Cards) Need:CardCookie, a U.S.-based online reseller of discounted gift cards, wanted to expand their business while reducing their reliance on larger resellers. Their goal was to improve their ROAS and organic keyword ranking for competitive brand terms like Starbucks, Target, and Best Buy. Challenge:The gift card resale market is extremely competitive with low margins, making it essential to achieve exceptionally high ROAS. In addition to improving paid campaigns, CardCookie needed to rank better than its competitors for brand-specific keywords in organic search results. Action:Growketing's approach included a detailed audit of the existing ad campaigns to identify what was and wasn't working. We implemented advanced strategies using Smart Shopping, Smart Display, and Dynamic Search Ads (DSA)—all of which were previously underutilized. Our focus was on driving revenue through high-performing ad formats, alongside improving SEO with targeted keyword optimization for key brand terms. Results: 3290% increase in organic traffic. 10x revenue growth through optimized ad strategies. 21.1% improvement in ROAS across campaigns. DSA ads became the top revenue generator, surpassing other formats. Impact:CardCookie significantly increased both its organic traffic and ad revenue, successfully reducing its reliance on larger sellers. The strategic improvements in ad management and keyword ranking allowed them to dominate high-value search terms, positioning them as a leader in the discounted gift card market. ### Digital Sales and Brand Growth for The Brick Armor Client: The Brick ArmoryLocation: USA (Global market)Industry: E-commerce (LEGO-compatible collectible figures) Need:The Brick Armory, an e-commerce company specializing in military-themed LEGO-compatible figures, sought to grow sales volume, increase brand awareness, and optimize return on investment through Google Ads and Facebook Ads. Challenge:The client faced the challenge of scaling up sales while maximizing ROAS in a niche, competitive market. Their previous strategy involved overly complex campaign structures with numerous ad groups that were difficult to manage and no longer produced optimal results. Action:Growketing took a deep dive into understanding the client’s business and audience. After conducting a thorough analysis, we implemented a new strategy using simplified campaign structures that improved efficiency. This involved: Reducing the number of ad groups for better management and focus. Introducing Smart Bidding and leveraging Machine Learning to optimize campaigns based on key performance indicators (KPIs). Implementing remarketing strategies on Facebook to increase traffic and generate repeat customers. Testing tailored strategies for the marketing funnel with more precise audience targeting. Results: Tripled sales within a few months while maintaining a healthy return on investment. Significant improvements in campaign performance through Facebook Ads and Google Ads, driving higher traffic and conversions. Remarkable growth in brand awareness and audience engagement. Impact:By optimizing digital strategies and simplifying campaign structures, The Brick Armory saw rapid growth in sales and brand reach. The refined approach enabled more effective management of ad spend and improved decision-making based on actionable data. The collaboration was highly successful, setting a foundation for sustained growth in a competitive niche. ### Smart Bidding Success for Crehana’s Course Demand Client: CrehanaLocation: PeruIndustry: Online Education Need:Crehana, one of the top online education platforms in the Spanish-speaking market, aimed to attract new customers and capture the growing demand for online courses. Their goal was to scale efficiently while maintaining a low Cost Per Acquisition (CPA) and improving conversion rates. Challenge:Crehana faced increased competition as demand for online education surged. The challenge was to design and execute a strategy that could maximize customer acquisition, utilizing effective targeting and Smart Bidding strategies on Google platforms to outperform market trends. Action:Growketing worked closely with Crehana to design a data-driven strategy, implementing over 200 campaigns that relied on TrueView for Action, custom intent, and affinity audiences, alongside remarketing lists. The strategy was powered by Google's Smart Bidding solutions, utilizing Machine Learning to optimize each campaign for maximum results. We continually reviewed consumer behavior changes and adjusted the strategy to capitalize on increasing demand. Results: Achieved 23x more conversions in March 2020 compared to the previous month. Reduced CPA by 65%. A 38% increase in conversion rate using Smart Bidding with ROAS-targeted search campaigns. 4x higher conversion value while maintaining the same ROAS. Impact:Crehana experienced exceptional growth in user acquisition and revenue through the optimized digital strategies. The campaign exceeded expectations, capturing a growing market of online learners and positioning Crehana as a dominant player in the online education space during a critical period of digital demand. ### SEO Strategy Boosts Organic Traffic for Crehana Client: CrehanaLocation: PeruIndustry: Online Education Need:Crehana, a leading online education platform in Latin America, needed to support its rapid growth due to the surge in demand during the 2020 pandemic. They sought to enhance their SEO strategy to increase organic traffic and improve their ranking for non-branded keywords, helping the site grow sustainably. Challenge:The challenge was optimizing a large, complex site with multiple categories, products, and solutions, while working closely with the in-house Marketing and Content team. At the start of the project, organic traffic was stagnant, and much of it came from branded keywords, limiting growth potential. The goal was to position the brand and capture non-branded keyword searches. Action:Growketing developed a comprehensive SEO strategy that included: On-page optimization for categories, products, and content. A robust link-building strategy to increase domain authority. Close collaboration with Crehana's in-house teams to align content creation and keyword targeting. Regular performance tracking and adjustments based on the evolving market. Results: 136% growth in organic traffic, with 83% of clicks coming from non-branded keywords. +451% increase in monthly impressions. Achieved a Domain Rate of 71 points. Strengthened EAT (Expertise, Authority, Trustworthiness) in the education, digital marketing, and design sectors. Impact:The year-long collaborative effort between Crehana's internal team and Growketing's SEO experts transformed the site’s performance. The blog became a SEO success story, driving sustained growth in organic traffic and significantly enhancing the brand’s online presence in competitive markets. ### Data Optimization for Hertz Mexico Client: Hertz MexicoLocation: MexicoIndustry: Car Rental Need:Hertz Mexico needed to improve visibility of user interactions on its website, particularly related to reservations and popular destinations. The goal was to leverage this data to optimize their digital marketing efforts and enhance the customer experience on their booking platform. Challenge:The main challenge was implementing an advanced analytics infrastructure to effectively measure user interactions across multiple variables without disrupting the production environment. Additionally, they required a user-friendly tool for easy data interpretation by their team. Action:Growketing implemented Google Analytics 4 (GA4) with custom events through Datalayer, providing real-time visibility of key interactions. We also developed a custom Looker Studio dashboard that allowed Hertz to easily visualize and act on this critical data. Results: Implemented 12 e-commerce events to enhance interaction tracking. Integrated 11 custom variables to measure key data from the website. Delivered a personalized dashboard that enabled Hertz to make data-driven marketing decisions. Impact:Hertz Mexico successfully improved user experience and optimized digital marketing strategies by gaining full visibility into user behavior. This data infrastructure enabled them to identify popular destinations and adjust campaigns in real-time, leading to greater operational efficiency and customer satisfaction, driving strategic growth through data. ### User Acquisition Optimization for Fanatiz Client: FanatizLocation: GlobalIndustry: Sports Streaming Need:Fanatiz, a leading sports streaming platform, needed to optimize user acquisition during high-interest events, such as the Superclásico between Boca Juniors and River Plate. The goal was to increase subscriptions and Pay-Per-View (PPV) activations while reducing acquisition costs. Challenge:The main challenge was leveraging the massive user interest generated by top-tier events like the Superclásico to maximize conversions while keeping the Cost Per Acquisition (CPA) low. Efficiently managing high-volume campaigns across multiple channels was key to success. Action:Growketing implemented Performance Max (PMAX) campaigns on Google Ads, integrating multiple channels such as Search, Display, YouTube, Gmail, and Discovery. We ensured that creative assets were ready well in advance, allowing for effective campaign optimization and faster learning phases. Results: A 50% reduction in acquisition costs compared to the previous event. The Superclásico became the event with the highest number of conversions and PPV sales. Campaigns exceeded expectations, driving significant user acquisition and reducing CPA. Impact:Fanatiz saw remarkable success, improving campaign efficiency and driving user growth with lower acquisition costs. The use of new ad tools significantly boosted performance, leading to a more cost-effective user acquisition strategy for high-traffic events. ### Expanding Sales Channels for Adelantos Client: AdelantosLocation: ArgentinaIndustry: Consumer Credit Need:Adelantos, a leading consumer credit company, faced a critical business challenge. Over 60% of their sales relied on a single sales channel (affiliates), which made them highly dependent on third parties. Their goal was to diversify their sales channels, ideally creating more direct and independent options. Challenge:The challenge was to build new, efficient sales channels and reduce reliance on affiliates. Adelantos needed a robust Paid Media strategy to capture new leads and expand their market presence while maintaining cost efficiency across the sales funnel. Action:Growketing recommended a complete reformulation of the Paid Media strategy, with a focus on Google Ads. We simplified and optimized their campaign structure, significantly increasing ad spend efficiency. By using Performance Max (PMAX) and Demand Gen campaigns, we drove consistent traffic, enhanced brand awareness, and delivered high-quality leads at lower costs. Results: 3.4x increase in conversion rate 4.3x increase in lead generation 2.5x increase in sales Affiliate sales dropped from 63% to 12.6% of the total mix, with Paid Media doubling its share in the sales mix. Impact:Adelantos successfully diversified their sales channels, reducing dependence on affiliates and growing their direct sales. The new Paid Media strategy not only boosted conversion rates but also improved lead quality and overall sales performance. This shift allowed them to scale their business while maintaining healthy acquisition costs. ### Email Marketing Optimization for Cetrogar Client: CetrogarLocation: ArgentinaIndustry: Ecommerce Need:Cetrogar, a leading retailer in Argentina, needed to enhance its email marketing strategy to maximize its impact on sales. Although they had a large database, the challenge was to better segment their audience and improve key metrics like open rates and click-through rates. Challenge:The key challenge was leveraging the data to develop more personalized campaigns that resonated with their users. Cetrogar aimed to improve email segmentation, optimize email content, and increase overall email engagement to drive higher sales. Action:Growketing implemented a comprehensive email marketing strategy that included: Creating 25 new segments based on categories, web activity, and purchase frequency. Developing a monthly email calendar aligned with user interests and key sales dates. Optimizing email content, including subject lines, CTAs, and designs, to improve engagement. Generating detailed reports to continuously monitor and optimize campaigns. Results: 18.75% increase in click-through rate. 23.86% boost in open rate. 25.5% increase in sales per million emails sent. Impact:Cetrogar saw significant improvements in its email marketing performance, resulting in higher sales and more effective audience management. The personalized approach enhanced customer satisfaction by delivering more relevant content, driving consistent engagement and conversions. ### Automated Data Processing for Anabática Client: AnabáticaLocation: Latin AmericaIndustry: Renewable Energy Need:Anabática, a renewable energy advisory company, needed to process and integrate large volumes of data generated by multiple measurement tools. The objective was to provide clients with dynamic, real-time insights regarding the feasibility and returns of their energy projects. Challenge:Before Growketing’s intervention, Anabática manually generated monthly reports, putting them at a disadvantage compared to competitors offering technological solutions. The challenge was to create an automated system that would allow clients to analyze data on demand and generate reports instantly. Action:Growketing developed DataViz App, an advanced Data Engineering solution that automated the processing and visualization of large datasets. Our work included: A robust Data Pipeline with daily ETL processes. Data Governance to ensure secure interaction with client data. A custom interface integrated into the client's website, allowing clients to access data through a login system and generate executive reports in real time. Results: 3 years of data now available for comparison and decision-making. Real-time information accessible with just one click. Report generation time reduced to 3.2 seconds. +180GB of data processed daily. Impact:Anabática now offers a cutting-edge technological solution that significantly improves the client experience and decision-making process. Clients can access real-time data and generate reports instantly, enhancing their ability to assess the viability of energy projects and develop innovative solutions. ### SEO Strategy for Mi Belleza Client: Mi BellezaLocation: Latin AmericaIndustry: Beauty and Cosmetics Need:Mi Belleza, an ecommerce platform specializing in beauty and cosmetics, needed to enhance its SEO strategy to improve organic search visibility and increase traffic to its site. The objective was to improve the platform’s ranking on Google and boost sales through organic channels. Challenge:Mi Belleza’s website was facing difficulties in ranking for high-intent keywords, and the competition within the beauty industry was fierce. The challenge was to increase visibility for competitive search terms, optimize on-page content, and boost overall site performance without increasing the reliance on paid channels. Action:Growketing developed a comprehensive SEO strategy that included: Keyword research focused on high-intent and long-tail keywords to target relevant searches. On-page optimization, improving meta descriptions, headers, and content structure. Technical SEO enhancements to improve site speed and mobile performance. Content creation to target specific search intents and engage potential customers. Results: 35% increase in organic traffic. Top 10 rankings for over 40 competitive keywords. +20% improvement in page load time, boosting overall site performance. Significant growth in organic sales, reducing dependency on paid traffic. Impact:Through our SEO strategy, Mi Belleza experienced a significant improvement in search engine rankings, resulting in higher visibility, more qualified traffic, and ultimately, an increase in sales. The optimization of their website’s structure and content allowed them to build a strong organic presence, reducing costs associated with paid advertising. ### Email Strategy Optimization for Hipotecario Seguro Client: Hipotecario SegurosLocation: ArgentinaIndustry: InsuranceNeed:Hipotecario Seguros sought to diversify their lead acquisition channels and enhance communication with potential customers while boosting cross-sales among existing clients. Challenge:The main challenge was to segment their database effectively, creating targeted email campaigns that addressed the diverse needs of their audience. They aimed to improve the open rates, click-through rates, and overall performance of their email marketing strategy. Action:Growketing restructured Hipotecario Seguros’ email marketing strategy by: Conducting an initial analysis of the current database and segmenting it based on user preferences and performance. Launching 14 targeted email campaigns per month, focusing on relevant content like seasonal topics (e.g., promoting health insurance during mosquito season). Optimizing email components such as subject lines, previews, and CTAs, with monthly reporting to continuously improve performance. Results: 11.78% increase in open rates over six months. 75.95% increase in click-through rates during the same period. Significantly lower cost per lead compared to other communication channels. Impact:Hipotecario Seguros saw notable improvements in email engagement and lead generation, boosting overall campaign effectiveness. The email strategy not only strengthened their brand presence but also increased customer retention and cross-sales, positioning them for sustainable growth. ### Electrofans Campaign Optimization for Cetrogar Client: CetrogarLocation: ArgentinaIndustry: Ecommerce Need:Cetrogar, a leading retailer in Argentina, needed to enhance their performance during Electrofans, an industry-wide event created by appliance retailers. The goal was to improve the results of this event by focusing on increasing awareness, transactions, and overall conversions. Challenge:Electrofans was a relatively new event compared to its predecessor, Electrofest. The main challenge was driving greater visibility and engagement for the event, especially considering the previous edition had low recognition and underwhelming results. Action:Growketing implemented a comprehensive strategy to boost event performance, focusing on: Brand awareness campaigns across YouTube, Display, and Facebook, to create pre-event excitement. Remarketing campaigns, targeting previous buyers and generating lookalike audiences to drive traffic. Performance Max (PMAX) campaigns with a higher target ROAS, adjusting the budget 10 days before the event to maximize impact. Results: 74.34% increase in revenue. 13.56% increase in transactions. 20.47% improvement in conversion rate. Nearly 2.5x market share increase, exceeding expectations. Impact:Cetrogar’s Electrofans campaign was a resounding success, significantly boosting revenue and conversion rates. The event established itself as a key date for sales, and the brand strengthened its position within the competitive retail landscape. The results not only met but exceeded the set objectives, leading to higher engagement and market share. ### SEO Strategy for uDocz Client: uDoczLocation: Latin AmericaIndustry: Education Need:uDocz, the largest study community in Latin America, sought to enhance its SEO strategy to increase impressions, clicks, and organic traffic. The goal was to double the site's visibility and grow their presence through optimized organic search performance. Challenge:The challenge was to implement a robust SEO strategy that would generate significant improvements in search visibility, organic traffic, and keyword rankings while keeping the focus on long-term sustainable growth. Action:Growketing developed a comprehensive SEO plan that included: A thorough audit and roadmap definition, prioritizing actions based on their potential impact. Execution of monthly actions aimed at improving the user experience, content optimization, and enhancing site structure for better search performance. Continuous monitoring and redefinition of the strategy based on implementation results, ensuring alignment with business goals. Results: 66% increase in impressions. 123% growth in clicks. 4x increase in non-brand clicks. Organic traffic boosted by 8 million new users in 2023. Rankings improved from position 8.1 to 6.3, with a 17% increase in organic keywords. Impact:uDocz achieved significant improvements in SEO performance, increasing both traffic and keyword rankings. The continuous optimization efforts resulted in more visibility, better engagement, and ultimately, sustained growth through organic channels. ### Digital Enrollment Strategy for UCEMA Client: UCEMA (Universidad del CEMA)Location: ArgentinaIndustry: Education Need:UCEMA, a prestigious private university in Buenos Aires, aimed to increase digital enrollments by enhancing their online presence and optimizing their digital marketing strategy to attract more students through their website. Challenge:The main challenge was to develop a comprehensive digital strategy that would significantly boost organic traffic, improve the conversion rate on landing pages, and streamline the user experience for prospective students. Additionally, UCEMA needed detailed insights to outperform its competitors and enhance its keyword strategy. Action:Growketing developed a tailored approach that included: A thorough keyword analysis and competitive research to identify high-potential search terms. A/B testing of ads to refine UCEMA's Search, Remarketing, and Display ads campaigns for higher conversion rates. Continuous improvement of landing pages to enhance the user experience (UX) and drive conversions. Close collaboration with UCEMA to ensure transparency in tracking and reporting results using Google Analytics. Results: 80% increase in organic traffic. 430% growth in new users. 130% improvement in click-through rate (CTR). Landing page form submissions rose from 1977 to 3360 in three years. Impact:UCEMA significantly enhanced its digital enrollment process, experiencing remarkable growth in website traffic and conversions. Through continuous collaboration, Growketing helped UCEMA become a leader in digital strategy within the educational sector, ensuring sustainable growth and ongoing success in its student acquisition efforts. ### Email Marketing Strategy for CosechaLibre Client: CosechaLibreLocation: ArgentinaIndustry: Cannabis E-commerce Need:CosechaLibre, an e-commerce platform specializing in high-quality cannabis seeds, CBD oils, and cultivation courses, wanted to improve its email marketing performance to boost sales and customer engagement. They had been working with a previous platform but struggled to create effective campaigns. Challenge:The key challenge was improving email segmentation and campaign effectiveness while migrating to a new platform. CosechaLibre needed a robust email marketing solution to engage its community and increase conversions. Action:Growketing implemented a strategic overhaul by: Migrating from MyPerfit to SendinBlue, and integrating it with WooCommerce to streamline the email process. Creating automated workflows, personalized promotional campaigns, and newsletters. Conducting a technical audit and implementing new subscription forms, pop-ups, and NPS surveys to increase engagement. Developing custom segmentation for better-targeted communications. Results: 50% revenue increase from email marketing. 34% sales growth compared to the previous month. Achieved a 34,064 email sends, resulting in 47 sales from email marketing. 80% improvement in segmentation efficiency. Impact:CosechaLibre saw substantial improvements in their email marketing performance, with a notable increase in revenue and customer engagement. The newly implemented workflows and automations provided the client with better targeting capabilities, ensuring sustained growth and long-term customer retention. ### Portchain’s HubSpot Migration for SEO & Lead Mana Growketing supported Portchain, a Danish maritime logistics software provider, in migrating its website from WordPress to HubSpot. The goal was to enhance control over content updates, integrate an efficient CRM for lead management, and optimize SEO for a stronger digital presence. This comprehensive project involved SEO analysis, data migration, and automation via Revenue Operations. The result was a seamless transformation to a fully functional, CRM-integrated HubSpot site, featuring 12 dynamic landing pages, over 35 customizable modules, and automated workflows, empowering Portchain’s growth and market agility​. ### SEO Strategy for Worldsys Client: WorldsysLocation: GlobalIndustry: Regtech Need:Worldsys, a leading Regtech company, needed to improve its organic search visibility and overall website performance. Their goal was to rank higher for key industry terms, particularly "Regtech" and "Regulatory Compliance", and improve their website’s authority in search engines. Challenge:Worldsys had no prior experience with SEO techniques. The challenge was to educate the client on SEO best practices, while implementing technical improvements to optimize the website for search engines. This involved improving keyword targeting, fixing on-page issues, and creating new landing pages for specific countries. Action:Growketing executed a comprehensive SEO strategy that included: Keyword research for important URLs and new blog content. Presentation of dashboards to monitor key SEO metrics. SEO training for the Worldsys team, ensuring they could manage content and implement ongoing improvements. Sitemap optimization to remove inefficient tag-based sitemaps. Creation of new country-specific landing pages and structured data recommendations to boost relevance. Results: 15x increase in the number of keywords ranked in positions 1-3. 8x increase in keywords ranked in positions 4-10. Secured the 1st position for keywords like "Regtech" and "Regtech Solutions", outperforming major competitors such as BBVA and Wikipedia. +17-point increase in Domain Rating (DR) over 7 months. Impact:Worldsys significantly improved its organic presence and website authority, ranking for key industry terms and enhancing overall visibility. The collaboration with Growketing resulted in an impressive shift from low search rankings to dominating top positions in just seven months, positioning Worldsys as a leader in the Regtech industry. ### Comprehensive GA4 & Data Optimization for Splatter Project Description: Growketing conducted a comprehensive site audit for Splatter Studio, an interactive art studio in Atlanta, to enhance data tracking and elevate the user experience. This project focused on building a robust DataLayer, configuring event tags in GTM, setting goals and conversions in GA4, and segmenting customer audiences to boost insights on traffic sources, customer loyalty, and conversion optimization. Results: Splatter Studio gained actionable, real-time insights into its digital performance, improving conversion tracking and customer retention. The success of this audit led to an extended partnership for full GA4 implementation​. ### Industry Recognitions - #2 en Los Mejores Lugares para Trabajar para PyMEs - Google Partner Premier 2024 - 2024 #8 en Los Mejores Lugares para Trabajar™ ## Packages ## Locations (2) ### Barcelona, Spain (Headquarters) - Sepulveda 10 - Barcelona, CT 08015 - Spain - 6 - 9 employees - Phone: +34611745010 ### Buenos Aires, Argentina - Bonpland 2138 - Buenos Aires C1425 - Argentina - 50 - 75 employees - Phone: 5491153272026 ## Contact Growketing [Send a message](https://clutch.co/profile/growketing) ### Connect on Social - [LinkedIn](https://www.linkedin.com/in/gonzastories/)