Your Performance Marketing Experts

Experts in Paid Social & Paid Search marketing, working with DTC brands and Fortune 500 Companies

Min project size
$50,000+
Hourly rate
Undisclosed
Employees
2 - 9
Locations
Melrose, MA
Year founded
Founded 2021

Service Lines

Digital Strategy: 15%
Advertising: 10%
Conversion Optimization: 10%
Direct Marketing: 10%
Ecommerce Marketing: 10%
Marketing Strategy: 10%
Media Planning & Buying: 10%
Pay Per Click: 10%
Social Media Marketing: 10%
Search Engine Optimization: 5%

Select Focus Area

PPC Focus

Google Adwords: 100%

Social Media Focus

LinkedIn Advertising: 50%
Facebook Advertising: 25%
Instagram Advertising: 25%

Industries

Consumer products & services: 20%
eCommerce: 20%
Financial services: 10%
Food & Beverage: 10%
Advertising & marketing: 5%
Business services: 5%
Education: 5%
Gaming: 5%
Media: 5%
Medical: 5%
Politics: 5%
Telecommunications: 5%

Clients

Enterprise (>$1B): 40%
Midmarket ($10M - $1B): 40%
Small Business (<$10M): 20%

Pricing Snapshot

Min. project size $50,000+

Avg. hourly rate Undisclosed

Rating for cost 5 /5

What Clients Have Said

Gradient Media Group is praised for their budget-friendly pricing and high value for cost, with clients highlighting effective ad management and improved customer acquisition strategies. They consistently deliver on time and maintain excellent communication, making them a reliable choice for various project sizes.

This summary is based on verified Clutch reviews.

Most Common Project Size

> $200,000 based on 1 review

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Gradient Media Group Review Insights

Overall Review Rating

5.0

Quality 5.0
Schedule 4.9
Cost 5.0
Willing to Refer 5.0

Top Mentions

Review Highlights

Excellent Communication and Responsiveness

Clients consistently praise Gradient Media Group for their outstanding communication skills and responsiveness. They maintain a great cadence with regular updates and are noted for their eagerness to assist, making them a reliable partner.
Effective Cost Management

Gradient Media Group excels in managing advertising budgets efficiently, improving cost per acquisition (CPA) and maintaining cost-effectiveness in their campaigns, which is highly valued by clients.
Proficient in Paid Acquisition Strategies

Gradient Media Group is lauded for their expertise in developing and managing paid acquisition strategies, resulting in increased website traffic, conversion rates, and user growth. Their strategic approach is instrumental in achieving significant business results.
Expertise in Diverse Industries

The company demonstrates proficiency across various industries, including financial services, telecommunications, and automotive sectors, providing tailored solutions that meet specific client needs.
Strong Cultural and Value Alignment

Clients appreciate Gradient Media Group's alignment with their company values and culture. This alignment, along with their competitive pricing, makes them a preferred choice over other agencies.

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Gradient Media Group Reviews

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Conversion Optimization Digital Strategy Mobile & App Marketing
Mobility Strategy
Confidential
Mar. 2021 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We're impressed with the team and their ability to be adaptive."

Apr 5, 2024

Founder, Financial Services Company

Nick Sky

Financial services
Chicago, Illinois
11-50 Employees
Online Review
Verified

Gradient Media Group provides ongoing paid acquisition services for a financial services company. The team manages and maintains the client's paid ad spend, optimizes Google Ads, and tracks business goals.

Gradient Media Group has grown the client's paid acquisition strategy from the ground up while lowering costs to acquire a paying customer. They have a great weekly cadence on recent developments and communicate well through meetings and email. They are adaptive and reliable.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Founder of a Financial Services Company

Describe what your company does in a single sentence.

Mobile app that helps people pay off their debt faster

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Gradient Media Group to accomplish?

Set up our acquisition Funnel
Manage and maintain our paid ad spend
Identify, share, and track business goals

SOLUTION

How did you find Gradient Media Group?

Referral

Why did you select Gradient Media Group over others?

Pricing fit our budget
Great culture fit
Referred to me
Company values aligned

How many teammates from Gradient Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I couldn't be happier with the team and the results from Gradient! From day one, they've demonstrated professionalism, patience, advisory, and dedication to our success. Their expertise in paid acquisition has helped us develop and grow our strategy. Thanks to their strategic approach, we've seen amazing results in our online campaigns, including increased website traffic, higher conversion rates, and a significant boost in new user growth.

Not only have they helped optimize our Google Ads and social media campaigns, but their guidance has also allowed us to make informed decisions that align perfectly with our business goals. Gradient Media Group has been instrumental in our success, and I recommend them to any business looking to take their paid acquisition efforts to the next level.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Growing our paid acquisition strategy from the ground up and lowering costs to acquire a paid customer to maintain a 3-month payback period for our subscription business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had a great weekly cadence on recent developments and tracked projects goals and outcomes on several channels.

What was your primary form of communication with Gradient Media Group?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed with the team and their ability to be adaptive.

Are there any areas for improvement or something Gradient Media Group could have done differently?

None that we can think of.

RATINGS

5.0

Digital Strategy Ecommerce Marketing Social Media Marketing
Facebook Advertising
+7
Confidential
Dec. 2023 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We are impressed with how quickly they are able to understand the business."

Apr 1, 2024

Sr. Director of E-Commerce, TruConnect

Stephen Plesko

Telecommunications
Los Angeles, California
51-200 Employees
Online Review
Verified

Gradient Media Group manages and optimizes ad spend budgets for a wireless service provider's paid social media ad channels. The goal is to improve ad spend efficiency and drive customer acquisition.

Since Gradient Media Group joined the project, the client's CPA has improved significantly. The team is quick and efficient in managing sudden changes within the business. They are punctual with deliverables and deadlines. Customers can expect a communicative and understanding team.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Sr. Director, eCommerce of TruConnect

Describe what your company does in a single sentence.

TruConnect is a wireless service provider offers high speed data, unlimited talk and text, plus a free Android™ smartphone at no cost to customers who qualify for the Affordable Connectivity Program and Lifeline.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Gradient Media Group to accomplish?

drive creative and messaging testing
drive customer acquisition
improve efficiency of ad spend

SOLUTION

How did you find Gradient Media Group?

Used to work together

Why did you select Gradient Media Group over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned

How many teammates from Gradient Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Gradient manages and optimizes ad spend budgets on various paid social media ad channels. Through their ad management, they provide detailed reporting on performance, creative and audience testing guidance, while driving to improve channel efficiency and scale.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

On top of improving CPA in our first month working with us, they have been extremely nimble managing dramatic changes we have had within the business. In February, we required a full 180 degree pivot in direction due to government policy changes and Gradient was able to do so quickly and efffectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Punctual with deliverables and deadlines. Night and day difference from previous agencies I've worked with on their ability to work through action items while getting out standardized reporting and insights. Communication is key as a partner and they are the gold standard.

What was your primary form of communication with Gradient Media Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Telecomm can be confusing, and paired with government programs, has a high learning curve. We are impressed with how quickly they are able to understand the business and begin providing recommendations on how we can improve outside of the scope of their ad management. Also, communication is excellent. Do not want to understate this.

Are there any areas for improvement or something Gradient Media Group could have done differently?

None that I can think of right now!

RATINGS

5.0

Content Marketing Conversion Optimization Marketing Strategy
Confidential
Jan. 2023 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"Their expertise and excitement to work together with our team has been admirable."

Apr 1, 2024

Paid Media Manager, Car Subscription Services Company

Anonymous

Automotive
Boston, Massachusetts
51-200 Employees
Online Review
Verified

Gradient Media Group manages, executes, and advises on paid media campaigns for a car subscription services company.

Thanks to Gradient Media Group’s efforts, the client has improved customer retention, strategy, and advising, resulting in improved digital campaigns. The team is organized, knowledgeable, prompt, and responsive, and internal stakeholders praise the service provider's technical expertise and personable approach.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Paid Media Manager of an automotive company

Describe what your company does in a single sentence.

Car subscription

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Gradient Media Group to accomplish?

Successful conversions
Targeted reach

SOLUTION

How did you find Gradient Media Group?

Referral

Why did you select Gradient Media Group over others?

High ratings
Close to my geographic location
Great culture fit
Good value for cost
Referred to me
Company values aligned

How many teammates from Gradient Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Managing, executing, and advising on paid media campaigns to support both conversions and reach.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

CAC on target and increasingly efficient, better customer targeting resulting in improved customer retention, strategy and advising resulting in improved CVR on campaigns

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very organized, knowledgable, and on time. Extremely quick responses, always on time with reporting and to meetings, and always eager to help!

What was your primary form of communication with Gradient Media Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Their expertise and excitement to work together with our team has been admirable.

Are there any areas for improvement or something Gradient Media Group could have done differently?

No, there's nothing they need to improve on.

RATINGS

5.0

Conversion Optimization Pay Per Click Social Media Marketing
Influencer Campaign Reporting
+8
$1,000,000 to $9,999,999
Feb. 2022 - Ongoing

5.0

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"Their responsiveness and dedication to our accounts is commendable."

Apr 1, 2024

Sr. Marketing Manager, Car Subscription Services Company

Anonymous

Automotive
Boston, Massachusetts
51-200 Employees
Online Review
Verified

A car subscription services company hired Gradient Media Group to manage direct response channels daily. The team also optimizes audiences, channels, and creative efforts to achieve growth at efficient costs.

Gradient Media Group is able to improve the client's revenue and grow customer orders. The team delivers their tasks within the given timeframe, and internal stakeholders are particularly impressed with the service provider's responsiveness and dedication to success.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Sr Marketing Manager of an automotive company

Describe what your company does in a single sentence.

Car subscription company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Gradient Media Group to accomplish?

generate orders
bring CAC and other marketing costs down
run social + search

SOLUTION

How did you find Gradient Media Group?

Referral

Why did you select Gradient Media Group over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me
Company values aligned

How many teammates from Gradient Media Group were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Managing direct response channels on a day to day basis. ensuring we're optimizing towards best performing audiences, channels, creative to achieve growth in our business at efficient costs

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Cost pers / Order growth

Describe their project management. Did they deliver items on time? How did they respond to your needs?

yes - delivery is on time and super responsive on slack

What was your primary form of communication with Gradient Media Group?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

their responsiveness and dedication to our accounts is commendable.

Are there any areas for improvement or something Gradient Media Group could have done differently?

There's nothing they need to improve on.

RATINGS

5.0

Showing 1-4 of 4 Reviews

Locations (1)

100 Sargent Street Melrose, MA, United States 02176

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Gradient Media Group

Your Performance Marketing Experts

1 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Highly Rated Similar Providers

Reviews

Gradient Media Group Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Excellent Communication and Responsiveness

Effective Cost Management

Proficient in Paid Acquisition Strategies

Expertise in Diverse Industries

Strong Cultural and Value Alignment

Reviews mentioning:

Gradient Media Group Reviews

Conversion Optimization for Financial Services Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

SMM & Advertising Management for Wireless Service Provider

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Paid Media Campaigns for Car Subscription Services Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Media Campaign for Car Subscription Services Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Location

Locations (1)

Contact

Connections