Friendsoft

BACKGROUND

Please describe your company and position.

I am the Co-Founder of KnowledgeNet.ai

Describe what your company does in a single sentence.

KnowledgeNet.ai helps small and mid-size businesses turn AI into revenue through executive AI workshops, AI consulting and agent builds, and AI Engage, our outbound sales platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Friendsoft to accomplish?

• Build and ship new features for our AI Engage sales platform
• Run production infrastructure, releases and incident response
• Reduce cloud hosting costs and harden platform security

SOLUTION

How did you find Friendsoft?

Referral

Why did you select Friendsoft over others?

• Referred to me
• Technical expertise

How many teammates from Friendsoft were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

FriendSoft serves as the engineering team behind AI Engage, our outbound sales platform for campaigns, sequencing and human-in-the-loop messaging. Led by Gerson Almeida, the team ships new product features, manages production releases and infrastructure, and responds to incidents. Key deliverables have included new platform features and integrations, an email integration migration to Microsoft Graph, API security hardening, and an ongoing cloud cost reduction effort across AWS and our database tier. They also build internal tooling, such as an automated agent to monitor third-party API credit usage.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

FriendSoft keeps AI Engage shipping on a steady release cadence while running production for our clients. They completed a production database migration, moved a key email integration to Microsoft Graph, and closed API security gaps found in an audit. They are also driving down our monthly cloud hosting costs through code and infrastructure changes, and built monitoring that lets us track third-party API credit burn daily.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive. We meet daily and hold a weekly engineering call, and Gerson's team turns production issues around quickly, often the same day. They follow a documented deployment process, confirm releases by email, and flag priorities and tradeoffs early so we can make decisions fast. Gerson takes real ownership of infrastructure, releases and incidents, which lets me focus on clients instead of chasing engineering status.

What was your primary form of communication with Friendsoft?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They work like part of our own team rather than an outside vendor. FriendSoft brings full-stack and cloud depth, and they think about cost, not just features: they have actively hunted down wasted cloud spend and built tooling to keep it in check. Gerson's sense of ownership stands out most.

Are there any areas for improvement or something Friendsoft could have done differently?

Capacity is the main constraint. A small team carrying features, infrastructure and incident work at once can get stretched, so priorities sometimes have to be sequenced. Adding bench depth behind key people would make the team even stronger.