Name: Essential Content
Address: Essential Content, The landing, MediaCityUK, Salford, England, M50 2ST, GB
Telephone: 0161 710 3286
Price range: $100 - $149
Rating: 4.9

Simplifying communication for complex businesses

Are your users struggling to decipher complex information before making a decision?

We can fix that.

Are you looking to improve your brand’s relationship with customers in a certain cohort?

We can help.

Do you want more people to understand why they should use your products?

We’ve done that before.

Need some AI generated SEO articles to rank in Google?

Sorry. We don’t do that.

We do create SEO content, but we do it with our bare hands.

Everything we do is created by humans, for humans.

Min project size
$1,000+
Hourly rate
$100 - $149 / hr
Employees
2 - 9
Locations
Salford, England
Year founded
Founded 2015

Service Lines

Content Marketing: 80%
Public Relations: 20%

Select Focus Area

Public Relations Focus

Corporate communications: 50%
Online reputation management: 40%
Crisis communications: 10%

Industries

Financial services: 60%
Business services: 15%
Consumer products & services: 15%
Advertising & marketing: 10%

Clients

Midmarket ($10M - $1B): 60%
Enterprise (>$1B): 30%
Small Business (<$10M): 10%

Pricing Snapshot

Min. project size $1,000+

Avg. hourly rate $100 - $149 /hr

Rating for cost 4.7 /5

What Clients Have Said

Essential Content offers competitive pricing and good value for cost, appealing to small to medium-sized businesses. Clients noted budget-friendly options and effective service delivery, with project costs mentioned around $5,000. Overall, they are praised for their responsiveness and strategic support.

This summary is based on verified Clutch reviews.

Most Common Project Size

$10,000 - $49,999 based on 11 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

Learn more about SEO pricing

Select a service to see pricing information

PR Packages

starting at $300/month

Essential Content Review Insights

Overall Review Rating

4.9

Quality 4.9
Schedule 4.9
Cost 4.7
Willing to Refer 4.9

Top Mentions

Review Highlights

Budget-Friendly Solutions

Essential Content offers services that align with client budgets without compromising on quality. Clients find their pricing competitive and appreciate the value for cost provided.
Clear and Concise Feedback

Clients value the clear and concise feedback provided by Essential Content. This contributes to a smooth workflow and successful project outcomes.
Positive Client Relationships

Clients appreciate the genuine, helpful, and friendly nature of Essential Content's team. The company's culture and values align well with clients, fostering long-term, positive relationships.
Strong Industry Expertise

The team demonstrates in-depth knowledge in fields like financial UX copywriting and SEO, which clients find impressive and beneficial. Their expertise contributes to delivering high-quality, tailored content.
Room for Improved Client Expectations

Clients suggest Essential Content could benefit from setting firmer expectations with clients regarding necessary assets like copy and images to optimize PR efforts.
High-Quality Content Output

Essential Content delivers high-quality content that aligns with client expectations. Clients note the team's ability to emulate the client's voice and produce engaging material.

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Essential Content Reviews

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Content Marketing Search Engine Optimization
Less than $10,000
Feb. - May 2023

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"We were impressed with their ability to think outside the box."

May 30, 2023

Director, Kiwi Storage

Anonymous

Business services
London, England
11-50 Employees
Online Review
Verified

Essential Content provided SEO services for a packing and storage company. The goal was to improve the ranking of the client's new website.

Thanks to Essential Content's SEO expertise, the company ranked in the top five Google searches for their specified keyword. The team was responsive, understanding, and easy to work with. Deliverables were on time, and communication was efficient through email.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Kiwi Storage

Describe what your company does in a single sentence.

Removals and Storage

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Essential Content to accomplish?

Keyword ranking
Onsite content

SOLUTION

How did you find Essential Content?

Previous work

Why did you select Essential Content over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost

How many teammates from Essential Content were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed to improve the ranking of a new website. Specifically to rank in key locations in the top 5 for Google search.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Achieving a top 5 rank in Google Search.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They are very responsive and understood the requirements. Delivery was on time and meet expectations. We are very happy with the work. They think outside the box. Very good to work with.

What was your primary form of communication with Essential Content?

Email or Messaging App

What did you find most impressive or unique about this company?

The ability to think outside the box and to understand our company.

Are there any areas for improvement or something Essential Content could have done differently?

None

RATINGS

5.0

Content Marketing Public Relations Search Engine Optimization
Other PR
$10,000 to $49,999
Apr. 2021 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"I was particularly pleased with their attention to detail."

May 27, 2023

Director, Offers365 LImited

Seun Olabisi

Advertising & marketing
United Kingdom
1-10 Employees
Online Review
Verified

Essential Content has provided PR coverage for a performance marketing network. The team is tasked with increasing the brand awareness of one of the client's young firms.

Thanks to Essential Content, the client has witnessed a substantial boost in customer engagement and revenue. The service provider goes above and beyond to actualize the client's ambitions. Their punctuality and meticulousness are key elements of their work.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Offers365 LImited

Describe what your company does in a single sentence.

Offers365 Limited is a UK based performance marketing network that specialises in lead generation for clients in various locations - UK , US

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Essential Content to accomplish?

Brand Awareness

SOLUTION

How did you find Essential Content?

Online Search
Referral

Why did you select Essential Content over others?

High ratings
Close to my geographic location
Pricing fits our budget
Great culture fit
Good value for cost
Company values aligned

How many teammates from Essential Content were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

This was a PR coverage and to bring awareness to a young firm in Offers365

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Gained client further interest from the articles & client got to see us more and increase in revenue through our ongoing projects

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We have worked with Essential content for a few years and the willingness to succeed that they have is remarkable to say the least, Project gets delivered punctually and attention to details is very good.

What was your primary form of communication with Essential Content?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

I was particularly pleased with their attention to detail.

Are there any areas for improvement or something Essential Content could have done differently?

None at the moment

RATINGS

5.0

"Happy Client"

Content Marketing Other Digital Marketing Public Relations
Less than $10,000
Sep. - Oct. 2022

4.5

Quality: 4.5

Schedule: 4.5

Cost: 4.5

Willing to Refer: 5.0

"The workflow was great, and they provided clear and concise feedback. They also communicated predominantly via email."

Nov 22, 2022

Executive, Razor Creations Ltd

Anonymous

Other industries
Birmingham, England
1-10 Employees
Online Review
Verified

Essential Content provided PR services to a software development firm. They edited and optimized the client's article and helped them distribute it.

Essential Content helped the client obtain several article links to their PR release from established publisher websites. The client lauded the vendor for their clear and concise feedback, excellent workflow, and effective communication via email.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Razor Creations Ltd. is a web software development business with a number of bespoke affiliate websites

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Essential Content?

We created a piece of content we believed to be worthy of PR publication and we looked to utilise Essential Content's expertise in the area to firstly advice on the article content and secondly help with distribution.

SOLUTION

How did you select this vendor and what were the deciding factors?

We were recommended Essential Content by word of mouth and after a brief email exchange with the owner Sean we decided to utilise their services.

Describe the project in detail and walk through the stages of the project.

We initially drafted an article which we wanted to clarify was suitable for distribution. Sean and his team helped us "tweak" the article accordingly and once approved we left the distribution to Sean and his team.

How many resources from the vendor's team worked with you, and what were their positions?

We worked alongside Sean (MD) and Rebecca.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We obtained a number of article links to our PR release from established publisher websites.

How effective was the workflow between your team and theirs?

The workflow was great, and they provided clear and concise feedback. They also communicated predominantly via email.

Are there any areas for improvement or something they could have done differently?

n/a

RATINGS

4.5

Content Marketing
Confidential
July 2019 - Ongoing

4.5

Quality: 4.5

Schedule: 5.0

Cost: 4.0

Willing to Refer: 5.0

"They have obviously done their research into the way we write copy and emulate that extremely well."

Jun 3, 2020

Content Specialist, Money Exchange Platform

Anonymous

Financial services
London, England
1,001-5,000 Employees
Online Review
Verified

Essential Content writes SEO-friendly blog content, primarily focusing on British and Australian locales. Their articles seek to inform prospective leads about the benefits of using the financial platform.

Essential Content has significantly increased the brand's content output without sacrificing quality. They do their due diligence to stick to the company's voice and always complete their work on time.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

We started as a money exchange platform but have evolved into an account for borderless people.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Essential Content?

Essential Content writes content for our SEO focused blog.

What were your goals for this project?

To inform potential future users of our product of the benefits they would get by using our service

SOLUTION

How did you select this vendor?

He was already working with our team before I started working with him but I believe he was found through a reference from one of our other freelancers (but this could be incorrect)

Describe the scope of their work in detail.

He has been mostly written blog content for our GB and AU locales in the past but will likely work across all our locales in the future.

What was the team composition?

Essential Content is just one person.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Since I have worked with them, our content output has increased significantly.

How effective was the workflow between your team and theirs?

Extremely. Communication is always swift and work is always completed before the agreed upon date

What did you find most impressive about this company?

The quality of their content. They have obviously done their research into the way we write copy and emulate that extremely well.

Are there any areas for improvement?

Nope

RATINGS

4.5

Showing 11-14 of 14 Reviews

Crisis communications support

There are hundreds of great agencies to help you share good news. We're the agency you need when things go wrong. We help organisations avoid, manage and recover from damage to their reputation caused by: * Business interruption * Cyber crime * Data breaches * Product recall * Regulatory breach

Small

For businesses in low risk sectors

$300 /month

Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies: 1
Crisis response communications templates: 1
Crisis readiness and scenario planning: Every 60 days

Medium

For businesses in regulated sectors

$650 /month

Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies: 3
Crisis response communications templates: 3
Crisis readiness and scenario planning: Every 30 days

Large

For businesses who store financial data

$1,299 /month

Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies: 5
Crisis response communications templates: 5
Crisis readiness and scenario planning: Every 30 days

Features	Small $300 /mo	Medium $650 /mo	Large $1,299 /mo
Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies	1	3	5
Crisis response communications templates	1	3	5
Crisis readiness and scenario planning	Every 60 days	Every 30 days	Every 30 days
Weekly threat and response update
Personal account manager	–
Social media comms management
Key executive media training	–
Office hours phone support	–
24/7 phone support, including holidays	–	–
On-demand crisis support day rate	1299 USD	999 USD	3 DAYS INCLUDED
Post-crisis review and media relations support	–	–

Small $300 /mo
Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies	1
Crisis response communications templates	1
Crisis readiness and scenario planning	Every 60 days
Weekly threat and response update
Personal account manager	–
Social media comms management
Key executive media training	–
Office hours phone support	–
24/7 phone support, including holidays	–
On-demand crisis support day rate	1299 USD
Post-crisis review and media relations support	–

Medium $650 /mo
Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies	3
Crisis response communications templates	3
Crisis readiness and scenario planning	Every 30 days
Weekly threat and response update
Personal account manager
Social media comms management
Key executive media training
Office hours phone support
24/7 phone support, including holidays	–
On-demand crisis support day rate	999 USD
Post-crisis review and media relations support	–

Large $1,299 /mo
Crisis communications on-boarding session
Risk assesment, process audit and stakeholder mapping session
Crisis response strategies	5
Crisis response communications templates	5
Crisis readiness and scenario planning	Every 30 days
Weekly threat and response update
Personal account manager
Social media comms management
Key executive media training
Office hours phone support
24/7 phone support, including holidays
On-demand crisis support day rate	3 DAYS INCLUDED
Post-crisis review and media relations support

Locations (1)

Essential Content, The landing, MediaCityUK Salford, England M50 2ST

6 - 9

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Essential Content

Simplifying communication for complex businesses

1 Locations

Services

Focus

Industries

Clients

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

Highly Rated Similar Providers

Reviews

Essential Content Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Budget-Friendly Solutions

Clear and Concise Feedback

Positive Client Relationships

Strong Industry Expertise

Room for Improved Client Expectations

High-Quality Content Output

Reviews mentioning:

Essential Content Reviews

SEO for Packing & Storage Company

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PR Services for Software Development Firm

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Blog Content for Money Exchange Solution

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OPPORTUNITY / CHALLENGE

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Portfolio & Awards

Packages

Crisis communications support

Small

Medium

Large

Location

Locations (1)

Contact

Connections