EasyCRO (ex-Leangenix)

BACKGROUND

Please describe your company and your position there.

My name is Neo, Founder of Uhuru Botanicals. Uhuru Botanicals is a natural & organic beauty brand.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leangenix, and what were your goals?

I hired Leangenix to develop a brand new website. I wanted a beautiful, easy to use website. That would present my brand well and would provide a pleasant shopping experience for my customers.

SOLUTION

How did you select this vendor and what were the deciding factors?

I looked through previous work and reviews. I also liked there mission and values. They aligned with my brand.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We kicked off with a telephone meeting. Discussed what service would be provided. They showed my examples of previous work. We discussed cost and timescales. We agreed on the terms of our contract. The work commenced. Throughout the process, we had good communication. They were able to work around my busy schedule. The work was completed in 6weeks. It was perfect!

How many people from the vendor's team worked with you, and what were their positions?

The project manager was main point of contact.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

In a year I have sold over 10000 units through my website and I have never had any complaints about the function of the website. Well-designed website.

Describe their project management style, including communication tools and timeliness.

We worked well together. Brilliant communication between us. We worked around each other's busy schedules.

What did you find most impressive or unique about this company?

Their customer service was great.

Are there any areas for improvement or something they could have done differently?

I would say reduce the cost for small indie brands but saying that, I do not regret paying what I paid.

BACKGROUND

Please describe your company and your position there.

We are an Ecommerce Growth Agency that helps ecommerce businesses grow their business with paid online advertising and Email Marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leangenix, and what were your goals?

Shopify Conversion Rate Optimization for multiple ecommerce clients.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've reached out and interviewed several other CRO specialists and Viktoriia sounded to be the most knowledgeable and has proven this over and over on our many projects together.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

- Full website audit - Full detailed list of recommendations to improve the conversion rate - Implementation of the above - Monitoring conversion rate progress, testing and updating to continuously improve conversions.

How many people from the vendor's team worked with you, and what were their positions?

Viktoriia

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our client's websites improved significantly. Many improved from under 1% conversion to 2.5% or better! Viktoriia has been a huge asset in the process. Without a good converting website, no marketing will be effective. This is the crucial foundation for making any business successful.

Describe their project management style, including communication tools and timeliness.

Our team uses Clickup and Slack. Viktoriia is always on top of the communication with our team in both platforms, which is essential in our business.

What did you find most impressive or unique about this company?

They get results! That is most important  And it is wonderful to work with Viktoriia!

Are there any areas for improvement or something they could have done differently?

It would be wonderful to share the latest CRO tips/ideas with us whenever something new comes out so that we can discuss this and pass along to our clients. It is a pleasure to work with Leangenix’s team.

BACKGROUND

Please describe your company and position.

I am the Director of Marketing

Describe what your company does in a single sentence.

We are a $3M non-profit that serves disadvantaged youth through personal development workshops and 1-1 mentors with adult volunteers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leangenix to accomplish?

• Improve rankings with keywords
• Increase site traffic
• Increase lead conversion

SOLUTION

How did you find Leangenix?

• Online Search
• Clutch Site

Why did you select Leangenix over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Leangenix were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Standard SEO features: keyword research, onsite & off site optimization, content writing, backlinks, etc.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Rankings in most relevant keywords drastically improved. More than doubled page 1 rankings and more than doubled organic site traffic.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were timely and transparent. They have great dashboards and excellent customer service.

What was your primary form of communication with Leangenix?

Virtual Meeting

What did you find most impressive or unique about this company?

They were easy to work with from our first conversation. They delivered what they said they would deliver and they provided a great dashboard and reporting to justify our investment.

Are there any areas for improvement or something Leangenix could have done differently?

None. They're great!

BACKGROUND

Please describe your company and your position there.

I am the owner of the company and we specialize in selling dog training collars.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leangenix, and what were your goals?

To increase conversion rate.

SOLUTION

How did you select this vendor and what were the deciding factors?

After a video chat, she seems credible, honest and she knew what she was talking about.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

She was suppose to increase conversion rate by at least one whole point. First she provided her ideas, then I approved it and then she implemented them.

How many people from the vendor's team worked with you, and what were their positions?

One. The project manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

My web site conversion rate went from 3.2 to 4.33.

Describe their project management style, including communication tools and timeliness.

They showcased excellent communication. She used email.

What did you find most impressive or unique about this company?

Her extensive knowledge and her passion to get things done and produce results.

Are there any areas for improvement or something they could have done differently?

Nothing I can think of.

BACKGROUND

Please describe your company and your position there.

I do SEO for the jewelry store

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leangenix?

We acquired traffic but had no conversions. Yes, we had some but it was less than 0.2%

SOLUTION

How did you select this vendor?

Victoriya and her team helped my colleagues with the similar project.

Describe the project in detail and walk through the stages of the project.

We had a jewelry store on Etsy and decided to establish the standalone brand on a separate domain. For that, we created new design too. Worked on SEO and got traffic but it didn't convert so good as it was on Etsy.

How many resources from the vendor's team worked with you, and what were their positions?

2 people. Victoria and her assistant.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We increased conversions from less than 0.2% to 3 percent in the first 4 months.

How effective was the workflow between your team and theirs?

We had perfect personal and professional communication.

What did you find most impressive or unique about this company?

They are really able to identify the point that prevents from conversions.

Are there any areas for improvement or something they could have done differently?

They helped us with UI as well.

BACKGROUND

Please describe your company and your position there.

I'm the Head of Integrated Marketing Communications for a marketing company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leangenix, and what were your goals?

Our client's website was running on old tech which made the site slower and inadequate to updates. We wanted to transition over to a new e-commerce site, create all-new product pages as well a make the efficiency of the user experience better.

SOLUTION

How did you select this vendor and what were the deciding factors?

We've worked with Victoria's team in the past- they just understand the goals and how to accomplish them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We held weekly calls to go over the project scope and to keep all of the different parts moving forward. We were transitioning to Shopify which was new to the brand so getting all the core pieces in place was key. Victoria's team helped guide our client through all of their worries and give them direction in the functionality of the site.

How many people from the vendor's team worked with you, and what were their positions?

About 2 to 3 people were on our project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Clients loved the design and the ease of the customer experience.

Describe their project management style, including communication tools and timeliness.

They are always available whenever you need them. We communicated primarily through Slack.

What did you find most impressive or unique about this company?

We commend the fast turnaround on projects and their ability to recommend key elements to upgrade the site.

Are there any areas for improvement or something they could have done differently?

N/A