# E29 Marketing E29 Marketing Reviews (12), Pricing, Services & Verified Ratings - 4.9 out of 5 average review rating - 11 connections joined E29 Marketing's Network [Visit Website](https://e29marketing.com/top-marketing-agency-clutch?utm_source=clutch.co&utm_medium=referral&utm_campaign=directory) [Get a Custom Proposal](https://clutch.co/profile/e29-marketing) **-** California-based marketing firm ## Company Information - Number of employees: 10 - 49 - 2 Locations: - Mill Valley, CA (Headquarters) - Mill Valley, CA - Founded in 2017 - 1 languages: English - 4 timezones: Pacific Standard Time (PST), Mountain Standard Time (MST), Central Standard Time (CST), Eastern Standard Time (EST) ## Services, Focus Areas, Industries, and Clients ### Service Lines - 25% Marketing Strategy - 20% Advertising - 20% Digital Strategy - 15% Social Media Marketing - 10% Branding - 10% Media Planning & Buying ### Focus Areas - Digital and IT Strategy Consulting Focus: - 95% Digital Transformation - 5% Mobility Strategy - Influencer Marketing Platforms: - 60% Instagram Influencer Marketing - 20% YouTube Influencer Marketing - 15% Tik Tok Influencer Marketing - 5% LinkedIn Influencer Marketing - Advertising Focus: - 50% Other advertising - 20% Radio advertising - 10% Broadcast video advertising - 10% Out of home advertising - 10% Print advertising - Influencer Marketing Services: - 35% Micro-Influencer Marketing - 30% Influencer Management - 20% Influencer Identification & Recruitment - 15% Influencer Campaign Reporting - Branding Focus: - 30% Brand messaging - 30% Brand strategy - 25% Product branding - 15% Naming - Social Media Focus: - 30% Facebook Advertising - 30% Instagram Advertising - 15% Influencer Marketing - 15% Pinterest Advertising - 5% LinkedIn Advertising - 5% Twitter Advertising - Media Buying Focus: - 25% Out of Home Media Buying - 25% Print Media Buying - 25% Radio Media Buying - 25% TV Media Buying ### Industries - 20% eCommerce - 15% Medical - 15% Retail - 50% Consumer products & services ### Clients - 25% Small Business (<$10M) - 50% Midmarket ($10M - $1B) - 25% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 4.7 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: E29 Marketing is praised for providing good value for cost, with clients noting alignment with budgets. Specific project costs include $1 million for a comprehensive campaign and $65,000 for influencer marketing, indicating a range of pricing based on project scope and client needs. **Most Common Project Size**: $200,000 to $999,999 based on 6 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Media Planning & Buying: Confidential based on 4 reviews - Other Digital Marketing: $200,000 to $999,999 based on 2 reviews - Social Media Marketing: $10,000 to $49,000 based on 2 reviews - Advertising: $50,000 to $199,999 based on 1 review - Branding: $10,000 to $49,000 based on 1 review - Content Marketing: $50,000 to $199,999 based on 1 review - Conversion Optimization: $200,000 to $999,999 based on 1 review - Application Management & Support: Less than $10,000 based on 1 review - Digital Strategy: $10,000 to $49,000 based on 1 review - Marketing Strategy: $200,000 to $999,999 based on 1 review - Public Relations: $200,000 to $999,999 based on 1 review - Direct Marketing: $50,000 to $199,999 based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### E29 Marketing Review Insights Overall Review Rating: 4.9 - Quality: 4.9 - Schedule: 4.8 - Cost: 4.7 - Willing to Refer: 4.9 ### Top Mentions - Timely (4 mentions) - Communicative (3 mentions) - Exceptional performance (3 mentions) - Experienced (3 mentions) - Proactive (3 mentions) - Creative (2 mentions) - Great project management (2 mentions) - Helpful (2 mentions) - High-quality work (2 mentions) - Knowledgeable (2 mentions) - Professional (2 mentions) - Team players (2 mentions) - Collaborative (1 mentions) - Detail-oriented (1 mentions) - Flexible (1 mentions) - Innovative (1 mentions) - Open to feedback (1 mentions) - Transparent (1 mentions) - Trustworthy (1 mentions) - Unique expertise (1 mentions) ### Review Highlights **Effective Project Management** Clients appreciate E29 Marketing's project management, highlighting their timely delivery, clear communication, and proactive approach. They efficiently manage projects, keeping clients informed and involved in the process. **Value for Cost** Clients appreciate the value E29 Marketing offers relative to their cost. Their pricing aligns well with client budgets, making them an attractive option for businesses seeking cost-effective marketing solutions. **Room for Integration Improvement** One review suggests that E29 Marketing could enhance integration with client systems for better communication and tracking. This could improve seamlessness in collaboration and project management. **Comprehensive Marketing Services** E29 Marketing provides a wide range of services, including digital marketing, influencer campaigns, SEO, and brand strategy. Their holistic approach covers all aspects of marketing to meet diverse client needs. **Responsive and Proactive Communication** E29 Marketing is recognized for their responsiveness and proactive communication. They keep clients updated with regular meetings and clear documentation, ensuring smooth collaboration and project alignment. **Impressive Results and ROI** Clients report measurable improvements such as increased revenue, reduced customer acquisition costs, and enhanced brand awareness. E29 Marketing's strategies have led to strong ROI and successful campaign outcomes. **Strategic and Analytical Expertise** E29 Marketing is praised for its strategic planning and analytical skills, helping clients achieve significant revenue growth and effective brand positioning through data-driven decisions and comprehensive marketing strategies. **Excessive Questioning Noted** A client mentioned that E29 Marketing asks a lot of questions, which sometimes seems excessive. While thoroughness is generally positive, it could be streamlined to improve client experience. **High-Quality Creative Execution** Clients commend E29 Marketing for their creative capabilities, including asset design, content creation, and campaign execution. Their work is noted for its quality and alignment with brand standards. **Strong Client Partnership** Reviews emphasize E29 Marketing's ability to integrate with client teams, acting as a true partner rather than just a service provider. They are seen as an extension of the client's team, sharing their goals and challenges. ### E29 Marketing Reviews #### Marketing Planning & Implementation for Microbiome Company (Featured Review) **The Project** - Services: Advertising - Project size: Confidential - Project length: Feb. - Aug. 2018 **Project Summary**: E29 Marketing created a marketing planning for a microbiome company. In order to grow a new brand, the team managed strategy implementation, social media assets, digital assets, and influencer marketing. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Sr. VP Sales & Marketing, Microbiome Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 12, 2021 **Feedback Summary**: E29 Marketing helped successfully launched a new brand and grow the company’s revenue across consumers and health professionals. The team held weekly meetings, ensuring everyone was on the same page. Overall, they were creative, analytical, and strategic partners who provided valuable reports. ""What sets them apart from other agencies was, they were strategic and analytical."" **BACKGROUND** Please describe your company and your position there. Sr. Vice President Sales & Marketing **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire E29 Marketing? As a startup, the fast pace we’re moving at is daunting. It’s been a dream to have E29 at our side to act as an extension to our team. They listen, often read between the lines, and continuously offer up creative new ideas to accelerate our growth. E29 provides strategic leadership to us and our other agency partners as well as provides high-level expertise in digital media, social media, and influencer marketing. They also have the most thorough and useful analytical reporting techniques of any agency I’ve ever worked with. E29 is the complete package. **SOLUTION** How did you select this vendor? We researched multiple partners, held an RFP process, and ultimately chose E29 due to the strategic, creative, and analytical abilities. Describe the scope of their work in detail. E29 leads all strategic planning and implementation for the Evivo brand. They partner with our other agencies for integration and execution. What was the team composition? Client Team: small team focused on both direct to consumer and direct to health care professional Agency Team: integrated team that flexed as the business needs arose **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? E29 helped launch the brand Evivo, delivering significant revenue growth across consumers and health care professionals How effective was the workflow between your team and theirs? Extremely effective. We hold weekly status meetings to ensure we are all on the same page. E29 works behind the scenes with other agencies and vendors to keep the machine moving forward. What did you find most impressive about this company? What sets them apart from other agencies was, they were strategic and analytical. In addition they have creative 'chops', and flex their business model to best deliver against the needs of the business. Is there any area for improvement or anything that could have been done differently? NA --- #### Marketing Strategy for Beverage Manufacturing Company **The Project** - Services: Conversion Optimization, Marketing Strategy, Public Relations - Project size: $200,000 to $999,999 - Project length: Jan. 2025 - Ongoing **Project Summary**: E29 Marketing has developed an integrated marketing strategy for a beverage manufacturing company. The team has executed the plan across traditional and digital channels and refreshed the brand identity. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** SVP Marketing & Insights, Beverage Manufacturing Company - Industry: Food & Beverage - Client size: 1,001-5,000 Employees - Review Type: Online Review - Verified **The Review** — Apr 7, 2025 **Feedback Summary**: Thanks to E29 Marketing's work, the client has seen a 5% increase in revenue from the top 30 key accounts. The team has also improved the company's awareness by 5%. E29 Marketing has facilitated 20 meetings with end customers and increased lead-to-opportunity conversion rates by 10%. ""They work great together as an agency, and that reflects when interacting with our company."" **BACKGROUND** Please describe your company and position. I am the SVP Marketing & Insights of a beverage manufacturing company.Describe what your company does in a single sentence.Beverage Manufacturing and Distribution **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Strengthen Company Market PositionIncrease Sales RevenueDefine Clear Sales Goals **SOLUTION** How did you find E29 Marketing?ReferralWhy did you select E29 Marketing over others?Great culture fitGood value for costCompany values alignedHow many teammates from E29 Marketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.●Develop and fully execute an integrated marketing plan across traditional and digital channels, with insights-driven content as the cornerstone.●Refresh brand identity and capability pitches to appeal to target audiences.●Leverage CRM and HubSpot integrations to align companies' marketing channels and activities, ensuring a cohesive and engaging brand experience, sales enablement, and actionable insights that support customer growth.●Amplify company brand, capabilities, and category expertise in earned media via an aggressive, proactive PR strategy. ●Align closely with sales teams and deliver data-driven insights and strategies that increase win rates, accelerate sales cycles, and boost competitive differentiation to support the customer relationships and sales funnel process. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?●Market Position: Strengthen company position as a top-tier, trusted partner in the B2B coffee and RTD markets.​●Revenue Growth: Increase revenue from top 30 key accounts by 5% ​●Company Awareness: Increase overall company awareness by 5% YOY; increase positive mentions of the company by 10% YOY.  Metrics are to be measured using Brand24 at the beginning and end of the 2025 calendar.​●Sales Alignment: Facilitate 20 meetings with existing customers and sell-in incremental products to 5 during 2025.  Increase lead-to-opportunity conversion rates by 10%​Describe their project management. Did they deliver items on time? How did they respond to your needs?Yes. If there is ever a delay, we are made aware in advance so that we can react accordingly and adjust as needed; we are never blindsided. Our teams meet weekly for checking, and SMEs are in touch daily as needed. What was your primary form of communication with E29 Marketing?Virtual MeetingWhat did you find most impressive or unique about this company?They work great together as an agency, and that reflects when interacting with our company. They blend in as an extension of our group and share our pains and successes. They truly are a part of our team. Are there any areas for improvement or something E29 Marketing could have done differently?Integrating into our company systems or leveraging programs that we have would be beneficial and help with the seamlessness of communications and tracking.  --- #### Branding & Marketing Strategy for Heating Pads Producer **The Project** - Services: Branding, Marketing Strategy, Media Planning & Buying - Project size: Confidential - Project length: Jan. 2024 - Ongoing **Project Summary**: E29 Marketing supports the brand positioning of a heating pad producer. The team has redesigned their site and created a marketing strategy, managed paid media, social media, and SEO. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, Infraway - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Apr 7, 2025 **Feedback Summary**: E29 Marketing has successfully launched the redesigned website, executed a six-month integrated marketing plan, and launched the client's brand across digital channels. The team's professionalism and strategic insights are exceptional. E29 Marketing has been responsive, timely, and proactive. ""What impresses us most about E29 is their ability to blend big-picture brand strategy with meticulous execution."" **BACKGROUND** Please describe your company and position.I am the CEO of InfrawayDescribe what your company does in a single sentence.We build wearable infrared heating pads to help people live, feel, and move better.  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Design websiteBuild marketing StrategyManage paid media, social, and SEOCreate marketing assetsBrand positioning **SOLUTION** How did you find E29 Marketing?ReferralWhy did you select E29 Marketing over others?High ratingsClose to my geographic locationPricing fit our budgetGreat culture fitGood value for costReferred to meCompany values alignedHow many teammates from E29 Marketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Project OverviewDuration: December 2024 – December 2025Goal: Develop, launch, and manage the Infraway brand through comprehensive marketing strategy, creative execution, and performance optimization. Scope & Key Deliverables by StageStage 1: Brand Onboarding & SetupWeekly status calls and strategic consultingAudit and configuration of Klaviyo (email/SMS), integrations with Shopify, GA4, GTMSegmentation strategy and list cleaning for both wholesale and retailAlignment on brand goals and KPI reporting systemsStage 2: Brand Positioning & Visual IdentityMarket/category research to identify white spaceStrategic brand positioning, manifesto, and messaging frameworksDevelopment of a brand copy matrix and visual identity (colors, typography, imagery)Creation of 3 core visual concepts: lifestyle, product-focused, and functionalWebsite design recommendations and photo/video shoot planning*Stage 3: Marketing Plan & Content DevelopmentDevelopment of a 6-month integrated marketing plan (March–July 2025)Channel mix includes: paid social, search, influencers, CRM, and organic contentEmail/SMS strategy and automation flows (welcome, cart, post-purchase, behavioral)Klaviyo optimization, A/B testing, and campaign performance reportingKPI tracker covering channel-specific goals and forecastingStage 4: Brand Launch & Campaign ExecutionImplementation and management of paid digital media (social, search, display)Regular pacing, optimizations, and detailed monthly/quarterly performance reportingWeekly reporting to align on insights, creative shifts, landing page performance, and CRM journey analysisOngoing campaign strategy adjustments based on performance data Ongoing Services & SupportStrategic brand oversight across all marketing tacticsContinuous performance tracking, optimization, and reportingCRM journey management and platform audience updatesConversion rate optimization for landing pages, including A/B testing and iterationWeekly check-ins, client support, vendor management, and planning updates **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Key Outcomes & Milestones CompletedWebsite Completion & LaunchFully redesigned and developed website was completed and successfully launched, delivering a refreshed brand experience and streamlined e-commerce flow.Execution of Stages 1–4Stage 1: Platform setup, Klaviyo integration, and foundational analytics systems implementedStage 2: Brand positioning, messaging frameworks, and visual identity development finalizedStage 3: 6-month integrated marketing plan executed, including email flows, CRM, and paid/organic strategyStage 4: Brand launched across digital channels with paid media deployment and reporting cadenceEmail & CRM InfrastructureAutomated flows (welcome, cart abandonment, post-purchase, and behavioral) were launched and are actively optimized through Klaviyo for both wholesale and retail segments.Paid Media ActivationCampaigns are live across Meta, Google, and other channels, with active A/B testing, optimizations, and performance reporting.All stages have been completed, and the project has now transitioned into ongoing management of media, platforms, CRM, and creative execution.Describe their project management. Did they deliver items on time? How did they respond to your needs?E29 has been an exceptional partner throughout the engagement. Their team was highly responsive, attentive to our evolving needs, and consistently proactive in communication. They delivered key milestones on time and kept us aligned through weekly status calls, timely updates, and clear documentation. From onboarding through launch, their organization and follow-through gave us full confidence in the process. Their professionalism, punctuality, and strategic insight made them a trusted extension of our internal team.What was your primary form of communication with E29 Marketing?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?What impresses us most about E29 is their ability to blend big-picture brand strategy with meticulous execution. They didn’t just check boxes — they took the time to deeply understand our business, our audience, and our goals, and then built a tailored approach that elevated every touchpoint. Their attention to detail, from segmentation strategy to creative direction, was paired with a level of responsiveness and professionalism that’s rare to find. They truly felt like an extension of our team and brought a level of ownership and energy that made a huge impact during a critical phase of our launch.Are there any areas for improvement or something E29 Marketing could have done differently?No! --- #### Digital Advertising & Optimization for Weight-Loss Program **The Project** - Services: Conversion Optimization, Media Planning & Buying, Other Digital Marketing - Project size: Confidential - Project length: Feb. 2023 - Oct. 2024 **Project Summary**: E29 Marketing supported the digital advertising of a weight-loss program. The team executed and optimized awareness and retargeting campaigns and designed strategies to drive down CAC. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Marketing, HMR Program - Industry: eCommerce - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Apr 1, 2025 **Feedback Summary**: Thanks to E29 Marketing, the client achieved an all-time low CAC and CPL and grew membership and qualified leads. The team also helped the client convert leads into customers faster. The team was also talented and committed. E29 Marketing was timely, responsive, and communicative. ""Every team member was uniquely talented and committed to achieving our company's goals."" **BACKGROUND** Please describe your company and position.I am the Director of Marketing of HMR ProgramDescribe what your company does in a single sentence.We provide a weight-loss and lifestyle change program that includes delivery of ready-to-eat meals and coaching. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Be an extension of our small marketing and technical teamRelaunch digital marketing after a hiatus and achieve monthly KPI targets **SOLUTION** How did you find E29 Marketing?Online SearchWhy did you select E29 Marketing over others?Great culture fitGood value for costAbility to fill gaps on our teamHow many teammates from E29 Marketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Worked closely with us, as an extension of our small marketing team, to relaunch our digital advertising that had been paused for a few months. Executed and optimized awareness and retargeting campaigns to drive down our CAC to an all-time low. From strategy to design and including technical troubleshooting, the E29 team solved our business challenges and delivered consistent, reliable results, focused on measurement and tracking performance according to our KPIs. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?All-time low CAC and CPLGrowth in membership - qualified leads and customersDriving down the number of days to convert leads into customersDescribe their project management. Did they deliver items on time? How did they respond to your needs?Deliverables were on time, the team was always responsive to our needs, and communicated clearly, professionally, and in partnership to help us achieve our goals.What was your primary form of communication with E29 Marketing?Virtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?Every team member was uniquely talented and committed to achieving our company's goals, providing analytics to support recommended changes to campaigns, and always making data-driven decisions. Are there any areas for improvement or something E29 Marketing could have done differently?The team at E29 Marketing is exceptional and anyone would be fortunate to work with them.  --- #### Branding & SMM for Consumer Products Distributor **The Project** - Services: Advertising, Branding, Digital Strategy, Marketing Strategy, Media Planning & Buying, Social Media Marketing - Project size: Confidential - Project length: Mar. 2022 - Ongoing **Project Summary**: E29 Marketing provides branding, digital strategy, and social media marketing (SMM) services for a consumer products distributor. E29 Marketing's tasks include community management and campaign development. **Review Rating**: 4.5 - Quality: 5.0 - Schedule: 5.0 - Cost: 3.5 - Willing to Refer: 5.0 **The Reviewer** Department Head, Prince of Peace Enterprises - Industry: Other industries - Client size: 51-200 Employees - Review Type: Online Review - Verified **The Review** — Jun 23, 2023 **Feedback Summary**: E29 Marketing has successfully launched marketing campaigns on multiple channels simultaneously. The team has helped the client identify their best marketing channel and deliver strong ROI. E29 Marketing goes above and beyond the client's expectations and provides strong customer service. ""The team is dedicated to the business and our success."" **BACKGROUND** Please describe your company and position.I am a department head at Prince of Peace EnterprisesDescribe what your company does in a single sentence.Prince of Peace is a proud owner and distributor of iconic brands. We represent over 700 products and 100,000 outlets around the US, servicing more trade channels than any other distributor. We sell gourmet, health food products, and more. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Brand Strategy360 GTM PlansCampaign Measurement and Optimization **SOLUTION** How did you find E29 Marketing?Online SearchClutch SiteWhy did you select E29 Marketing over others?Close to my geographic locationGreat culture fitFull Service AgencyHow many teammates from E29 Marketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Key deliverables we look for are: digital media activation- including recommended channels & spend and media managementcommunity management social media content development and tracking, campaign development- photoshoots, video production, trade show assets sampling and influencer management- Identifying the right places to sample and the right influencers to represent the brand measurement and reporting. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Based on new research, E29 was able to quickly develop a campaign to activate against our core consumer, launching multiple channels simultaneously. The campaign led to the identification of our best marketing channels to focus on and deliver strong ROI.Describe their project management. Did they deliver items on time? How did they respond to your needs?Strong client service mentality going above and beyond expectations.What was your primary form of communication with E29 Marketing?Virtual MeetingWhat did you find most impressive or unique about this company?E29 brings a depth of knowledge to our Go-to -Market plans. Each channel is lead by an individual with years of experience in the industry. The team is dedicated to the business and our success.Are there any areas for improvement or something E29 Marketing could have done differently?N/A --- #### Digital Marketing, SMM & Paid Search for Fine Meats Company **The Project** - Services: Other Digital Marketing, Social Media Marketing - Project size: $1,000,000 to $9,999,999 - Project length: June 2022 - Ongoing **Project Summary**: E29 Marketing provides digital marketing services for a fine meats company. The team designs assets, runs paid and organic search campaigns, and does SMM on Facebook, Instagram, Pinterest, and LinkedIn. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Marketing, Olli Salumeria - Industry: Other industries - Client size: 11-50 Employees - Review Type: Phone Interview - Verified **The Review** — Dec 2, 2022 **Feedback Summary**: Thanks to E29 Marketing’s work, the client’s impressions have increased, and they’ve seen spikes in sales and web traffic as a result of specific campaigns. The team is responsive, communicative, and able to meet tight deadlines. They help the client spend their budget wisely, which stands out. "“They help us stay ahead of the curve.”" **BACKGROUND** Introduce your business and what you do there. I’m the director of marketing at Olli Salumeria. We're a 12-year-old company that sells salami made in the US with antibiotic-free meat and no nitrates or hormones. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with E29 Marketing? Our company was still in startup mode, so we had never done any marketing. I was brought on to grow brand awareness and elevate who we were as a brand. We brought on E29 Marketing to help us grow our presence on digital and social to get our brand out there. **SOLUTION** What was the scope of their involvement? E29 Marketing provides us with digital marketing services, including social media marketing (SMM) and paid and organic search. First, we discussed our goals, objectives, and who we are as a brand. We also took them through our history and researched our competition in order to stand out from them. E29 Marketing came back with marketing ideas for positioning ourselves in the market. Once we decided on a course of action, we worked together to determine how to grow our base business. We discussed different areas of our business, such as snacks and antipasto trays, and how we wanted to elevate those in the back half of the year. Initially, they ran a bridge campaign using existing assets and stock imagery. Later, we did a photo shoot of our products. Now, E29 Marketing is responsible for designing all creative assets. We work on our content strategy together monthly, discussing how to raise awareness and educate people about our brand. The team creates a monthly content calendar for us. They manage our social media accounts on Facebook, Instagram, Pinterest, and LinkedIn, including the post calendar and responding to comments.  The team has created a campaign around our snack products, highlighting them around the back-to-school period. They’ve run a campaign to promote our antipasto trays for the holidays, which we wanted to promote because they’re a differentiator for us in the market. E29 Marketing has also worked with our PR team on a campaign around National Salami Day.  Currently, we’re working together on a plan for the front half of 2023. We don’t want to go dark on our platforms, and E29 Marketing knows our goals for next year. The team is taking learnings from this year’s campaigns and applying them to next year’s strategy to ensure we use our marketing funds more effectively and efficiently.  What is the team composition? We work with Terra (Group Account Director), Carol (Strategy & Planning), and a creative strategist. For our paid and organic search campaigns, we work with Annabelle (Project Coordinator) and Stephani (Paid Media Strategist). Another teammate does work in the background to evaluate our paid search.  How did you come to work with E29 Marketing? We interviewed different marketing agencies and reached out to E29 Marketing. I had worked with Amie (Owner & CEO) in the past, and I knew E29 Marketing would be comfortable working within a budget. They were very results-focused, not just on impression numbers, but how they tie back to sales and the bottom line, so we chose them for this project. How much have you invested with them? We’ve spent around $1 million, including the campaigns, activations, and agency fees.  What is the status of this engagement? We started working together around June 2022, and our engagement is ongoing. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?  We’ve recently reviewed our results to date, and we’ve seen an increase in our impressions thanks to E29 Marketing’s work. They help us stay ahead of the curve. Thanks to the National Salami Day campaign, we had a spike in sales and web traffic that day, got a lot of local media coverage, and saw our competition copying us and posting about the day. Since we only started the campaigns in mid-July 2022, we don’t have the full picture of their impact yet.  How did E29 Marketing perform from a project management standpoint? They deliver on time, respond to our needs, and stay within our budget. Although they keep realistic goals, they go above and beyond when emergencies come up to meet even the tightest of timelines.  We primarily communicate through a weekly Zoom meeting to catch up on everything. Additionally, we email each other constantly and occasionally use phone calls and text messages — no form of communication is off-limits.  What did you find most impressive about them? E29 Marketing is the whole package. They help us spend our budget wisely, determining the right thing to spend on for our brand and sales. The team ensures we don’t just spend to spend; they guarantee we invest in the right places to get some key learnings.  Are there any areas they could improve? While we’ve had learnings on both sides, I’m 100% satisfied. We’re a smaller company, and there are some assets we can’t provide. However, these limitations have never been a roadblock; instead of throwing their hands in the air, E29 Marketing focuses on solutions to work around the issue.  Do you have any advice for potential customers? Be fully transparent with them and open to new ideas. There may be some things you haven’t thought about that E29 Marketing might bring to the table. They’ll be fully transparent and help you meet your goals and drive sales for your business. --- #### Influencer Marketing Services for Food & Beverages Co **The Project** - Services: Advertising, Content Marketing, Direct Marketing - Project size: $50,000 to $199,999 - Project length: Jan. - July 2022 **Project Summary**: E29 Marketing provided influencer marketing services for a food & beverages company. They activated influencers and handled contracts. The team also boosted the campaigns and provided a report when they ended. **Review Rating**: 4.5 - Quality: 4.5 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 4.0 **The Reviewer** Manager of Digital Activation, Food & Beverages Company - Industry: Other industries - Review Type: Phone Interview - Verified **The Review** — Aug 2, 2022 **Feedback Summary**: The campaigns’ impressions overperformed by 175%, and CPC came in 30% below the estimate. E29 Marketing provided excellent customer service; they were responsive, proactive, and interactive. Their excellent influencer database and pricing model were key to the partnership’s success. "“They understood the ask and the brief very well.”" **BACKGROUND** Introduce your business and what you do there. I oversee a food and beverages company's digital activations for sports and active brands. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with E29 Marketing? We were trying to build brand awareness by activating with influencers. At the time, we had trouble getting our voice and brand out and about, so we partnered with E29 Marketing to help spread our message. **SOLUTION** What was the scope of their involvement? E29 Marketing helped us with two social media influencer campaigns. They were responsible for coming up with the big ideas, partnering with influencers, amplifying the content, and reporting results. First, they provided campaign proposals for two of our brands. They looked through their influencers database and narrowed the options to about 100 per brand.  Then, we went through a series of reviews to narrow the lists to 18–20 options for each brand. E29 Marketing provided a database and dashboard to see if the influencers lined up with our core demographic, including age, gender, and interest. We looked for talent within the lifestyle, fitness, and working out interest demographics.  The team reached out to influencers to see if they were interested in partnering with us. We landed with 7–8 influencers per brand. They activated the influencers and handled the contract signing. The team shared a brief with the participants to let them know what we were looking for. When the influencers created their content, we went through a series of reviews and approvals to ensure that all copy and creative were up to par with our brand standards. The content went live on social media, and we were able to repurpose the influencers’ posts for our own social properties.  Lastly, E29 Marketing amplified some influencers’ content with social boosting to reach more users. The team wrapped up by letting us know the performance of both campaigns and provided recommendations of what we could do better for our next steps.  What is the team composition? We worked with three teammates from E29 Marketing; Amie (Owner & CEO) helped us kick off the project; Shantelle (Account Director) was the account manager; Anabelle (Project Coordinator) managed the project.  How did you come to work with E29 Marketing? I believe they were a referral. We sent them an RFP, letting them know our business challenge and what we were trying to achieve. In return, E29 Marketing gave us a brief for two brands we wanted to activate again. We were aligned on the spending we wanted to leverage for the campaign, so we partnered with them.  How much have you invested with them? We spent about $65,000. What is the status of this engagement? We worked together from January–July 2022. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement?  Our impressions increased by over 175%, and cost per click (CPC) came in at 30% below the estimated cost. E29 Marketing’s service was great; our account manager was very interactive. The team got off the ground running very quickly and was very proactive in keeping me in the loop. Moreover, they understood the ask and the brief very well. How did E29 Marketing perform from a project management standpoint? I’d give their project management a fairly high score. They gave us daily updates, keeping us updated on any changes. The team was also responsive and proactive. We typically communicated via email.  What did you find most impressive about them? E29 Marketing’s pricing made the most sense to us because they included everything paid in the overall cost of their services. They also had a great database of influencers that targeted our niche audience. Are there any areas they could improve? They could have helped us fulfill orders to the influencers. We shipped the products ourselves, which was a little tedious. If we could have sent everything in bulk to E29 Marketing and they had distributed the products to the influencers or created a care package based on the products we wanted to share, that would have been a great touch to add to their program. Do you have any advice for potential customers? Be clear about your ask and communicate it early because sometimes it might get lost as the project progresses. Therefore, reinstating the ask repeatedly can be helpful so that the message doesn’t get lost. --- #### Marketing Planning & Implementation for Microbiome Company **The Project** - Services: Advertising - Project size: Confidential - Project length: Feb. - Aug. 2018 **Project Summary**: E29 Marketing created a marketing planning for a microbiome company. In order to grow a new brand, the team managed strategy implementation, social media assets, digital assets, and influencer marketing. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Sr. VP Sales & Marketing, Microbiome Company - Industry: Other industries - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Oct 12, 2021 **Feedback Summary**: E29 Marketing helped successfully launched a new brand and grow the company’s revenue across consumers and health professionals. The team held weekly meetings, ensuring everyone was on the same page. Overall, they were creative, analytical, and strategic partners who provided valuable reports. ""What sets them apart from other agencies was, they were strategic and analytical."" **BACKGROUND** Please describe your company and your position there. Sr. Vice President Sales & Marketing **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire E29 Marketing? As a startup, the fast pace we’re moving at is daunting. It’s been a dream to have E29 at our side to act as an extension to our team. They listen, often read between the lines, and continuously offer up creative new ideas to accelerate our growth. E29 provides strategic leadership to us and our other agency partners as well as provides high-level expertise in digital media, social media, and influencer marketing. They also have the most thorough and useful analytical reporting techniques of any agency I’ve ever worked with. E29 is the complete package. **SOLUTION** How did you select this vendor? We researched multiple partners, held an RFP process, and ultimately chose E29 due to the strategic, creative, and analytical abilities. Describe the scope of their work in detail. E29 leads all strategic planning and implementation for the Evivo brand. They partner with our other agencies for integration and execution. What was the team composition? Client Team: small team focused on both direct to consumer and direct to health care professional Agency Team: integrated team that flexed as the business needs arose **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? E29 helped launch the brand Evivo, delivering significant revenue growth across consumers and health care professionals How effective was the workflow between your team and theirs? Extremely effective. We hold weekly status meetings to ensure we are all on the same page. E29 works behind the scenes with other agencies and vendors to keep the machine moving forward. What did you find most impressive about this company? What sets them apart from other agencies was, they were strategic and analytical. In addition they have creative 'chops', and flex their business model to best deliver against the needs of the business. Is there any area for improvement or anything that could have been done differently? NA --- #### Digital Marketing & Advertising for Prepackaged Spice Co **The Project** - Services: Branding, Digital Strategy, Social Media Marketing - Project size: $10,000 to $49,999 - Project length: Nov. 2020 - Ongoing **Project Summary**: E29 Marketing developed the marketing strategy for a spice e-commerce company. They’ve helped set the brand voice and guidelines, measured KPIs, and begun with paid advertising on Google and Facebook. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** Co-CEO, SugarRoti - Industry: Other industries - Review Type: Phone Interview - Verified **The Review** — May 3, 2021 **Feedback Summary**: E29 Marketing has delivered a KPI tool that measures performance based on data. They have led an efficient partnership, working in a structured manner and helping the client to step into their role. Their team members are valuable and skilled, and they work well with other people. ""They’ve just taken the lead and been a trusted advisor." " **BACKGROUND** Introduce your business and what you do there. SugarRoti developed and sells pre-measured Indian spice blends from its e-commerce store. I’m the co-founder and co-CEO, together with my partner, co-founder and co-CEO Bina Motiram. We launched SugarRoti in January 2021. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with E29 Marketing? Our challenge has been marketing to customers in a purely digital space. We reached out to E29 to develop our marketing strategy and approach. As we launched, we focused particularly on digging deep and coming up with our voice around our brand guidelines. Then, we homed in on how to take that carefully curated voice and thread it across all of our channels in all of our operations, particularly on our website, where the brand guidelines should work in perfect synchronicity. Finally, E29 helped us ensure that all is reflected in our organic social media as well. **SOLUTION** What was the scope of their involvement? The scope of work was to come in and really take the lead on creating a marketing plan and a footprint around it that related to our launch in a purely e-commerce digital setting. After identifying our core target audiences and building from the marketing plan, E29 went into deep work and created our brand voice, which was the first and most important deliverable. They also helped us reflect that brand voice in our brand guidelines — all the way to the font and colors we use. They developed the narrative of our voice, which was critical because it was truly the root from which all of our collateral flowed. Thus, they played a key role by helping us really understand our brand, what we bring to the table as founders, and how that synergy is reflected in our company and products. Since our launch in January, they’ve helped us build KPIs around all of our marketing. As we’ve moved on to paid marketing on Google and Facebook, they’ve helped us to start at the top of the funnel and then go deeper to deploy our dollars in a careful, targeted way so we can get those potential customers to our website and convert them into purchases. What is the team composition? Amie (Owner & CEO) is our main point of contact. She has a team that steps in and out; there are four people across different functions who are instrumental in helping us. How did you come to work with E29 Marketing? We had done a lot of research trying to find smart, practical, and effective marketing partners in the Consumer Packaged Goods (CPG) and food launch startup space. My partner and I did research separately, so I can’t recall where their name came up. When we put them on our slate of companies to look at, the fact that they were a women-owned company was really important to us because we were also a women-and-women-of-color startup. They also had really great experience in the food startup and CPG space — they have great connections in the marketplace. Then, when we met them, they were just very smart, articulate, and practical.  How much have you invested with them? We’ve spent over $25,000. I think it’s still coming and going. What is the status of this engagement? We began working together in November 2020 and are still working with them, thinking about what’s next and how we continue to evolve. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? As part of the deliverables, they developed this great KPI tool. It’s an extremely detailed Excel spreadsheet in which we’re able to put in our proposed goals and then see how we perform based on the data. We can sort of keep our eyes on the prize and see where we’re falling behind and where we're meeting our goals, which has been really helpful. Furthermore, the fact that they’re so data-driven allows us to get true KPI measurements to make sure that we’re getting the value of all of our marketing dollars and marketplace efforts. How did E29 Marketing perform from a project management standpoint? It’s been excellent. They’ve really helped us to develop good discipline and protocols around that. We’ve been having standing meetings. They’ve been amazingly effective at communicating and ensured that we had a considered agenda to follow up on any action items. They work well with people, and we’ve really appreciated the ones they brought into our business. They’re just a real well-oiled machine. What did you find most impressive about them? My partner and I are tough customers since we’ve both been executives at other companies and we’re very involved in the details. E29’s team is very respectful, but they absolutely bring their industry experience to bear in terms of challenging direction, questions, and assumptions that we bring to the table. It has helped us learn the space. Also, bringing the fact that we’ve never been CEOs, they’ve helped us step into that role. In that sense, they’ve just taken the lead and been a trusted advisor. Amie in particular has been a terrific partner and business guidepost for us as we’ve gone through the process of launching, building brand awareness, and getting conversions and sales back to our website. We’ve been very lucky to work with them. Are there any areas they could improve? It’s just the nature of an ad agency model. Their billing model is always challenging because an agency has to pay a team. The secret sauce is to figure out a way that makes sense for an early-stage company to make it affordable while they can still ensure they’re meeting their revenue goals. Therefore, being project-based or having project-driven deliverables is sort of limiting given the inherent challenges to that model. However, E29 has been great to work with and has tried very hard to be creative as we spend our scarce dollars in this really critical area. Do you have any advice for potential customers? Do your diligence around what is an agency and what does it mean to work with an outside agency versus an in-house marketing resource — where you’re maybe using a consultant or group that fills in for an employee — so you can be more astute on how to set up the relationship. It’s better to be able to break down the inherent challenges of an agency versus an outside partner than learning them as you go. --- #### Digital Marketing for Food Production Company **The Project** - Services: Other Digital Marketing - Project size: $200,000 to $999,999 - Project length: Apr. 2020 - Ongoing **Project Summary**: E29 Marketing is creating a media plan for a consumer goods company that is launching a new pizza product. They are providing digital assets, including video ads, photo shoots, website content, and banners. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Brand Manager, Foster Farms - Industry: Other industries - Client size: 10,001+ Employees - Review Type: Phone Interview - Verified **The Review** — Apr 20, 2021 **Feedback Summary**: The success of the campaign has been measured by click-through rate (CTR) conversions and other KPIs. The audience of the video ad has increased by 30%, and the landing page views are performing well. The E29 Marketing team is success-oriented and demonstrates their expertise in the marketing field. ""E29 Marketing is very knowledgeable on paid search, keyword research, and different tactics." " **BACKGROUND** Introduce your business and what you do there. I work as a brand manager at Foster Farms. It is a consumer goods company that sells chicken. **OPPORTUNITY / CHALLENGE** What challenge were you trying to address with E29 Marketing? We were launching a low-carb chicken crust pizza, and we decided to hire E29 Marketing to work on our media plan, creating digital assets for our digital partners and helping us with our social media platforms. **SOLUTION** What was the scope of their involvement? E29 Marketing did a photoshoot and sorted the talent for it, getting in a diverse range of people trying the pizza product. Then, they led an influencer campaign for us. The team found different influencers online that were relevant in the low-carb keto space to send them samples of our products. Those influencers would create content that we could reuse on our platforms. They also created a media plan to find the right places to put information and the ads they designed. They did digital banners, product detail pages for our website with their copy, and more digital assets. On top of that, E29 Marketing helped us optimize the placement of particular video buttons we had to get the best click-through conversions.  We are now working on a new launch campaign for the chicken crust pizza, driving another wave of marketing and promotions. E29 Marketing is doing a digital 15-second ad video. We plan to launch it in Q3 this year. What is the team composition? At least 10 people are working on the project. How did you come to work with E29 Marketing? We were looking for agencies that were in the Bay Area because Foster Farms had previously worked with some companies that weren't local. It ended up being harder because of the different time zone. E29 Marketing helped us because they were already familiar with our company — they were located on the West Coast and would be close enough to have in-person meetings. E29 was also willing to take our budget for our new launch compared to other larger companies. The hope was to do business and expand exclusively with E29 Marketing if the project went well. How much have you invested with them? We’ve spent under $1,000,000. The investment for the paid media was around $600,000, and we have invested around $400,000–$500,000 for the hours and assets. What is the status of this engagement? The project started in April 2020. The partnership has become ongoing because we are pleased with the work E29 Marketing has executed and the results. **RESULTS & FEEDBACK** What evidence can you share that demonstrates the impact of the engagement? The quality of work that E29 Marketing provides is great. We like the videos that they create with the talent we have. They're also able to create good content for our Instagram and Facebook accounts. We measure success with several KPIs, including coupon downloads, click-through rate (CTR) conversions, and landing page costs. The landing page performance has improved week over week since we started it. Spotify is one of the items that E29 has ended up bringing in for audio completion rate, and it’s been extremely well received. The brand live study measures the reactions of the people who have been exposed to our ad video, including their sentiments over it, if they have heard the brand before, and how likely they are to try the product. We’ve seen a 30% increase from people who have watched it. That’s also positive feedback. How did E29 Marketing perform from a project management standpoint? We do a Zoom call once a week, and E29 Marketing maintains an Excel spreadsheet that speaks to all the ongoing projects for the different divisions of the company. It also has what deliverables they may need from us, tracks the timeline of where they are, and monitors the budget for each project. It's been great being able to have dialogues on a consistent basis.  Once E29 Marketing sends us the first round of creative, we provide feedback within a week to a week and a half. We go back and forth with different iterations to make sure that we are aligned on any changes that could potentially happen and may require us to push the timeline back. We also have a KPI workbook that we go through every month, which is something new that I haven’t experienced with other agencies. The point is that E29 Marketing digs into the details, and I think it’s very helpful. What did you find most impressive about them? E29 Marketing is very knowledgeable on paid search, keyword research, and different tactics. They come with a holistic approach versus sticking with the status quo, and they figure out new ways to drive awareness or trial for our products. Are there any areas they could improve? I don't know if I would do anything differently. E29 Marketing does a great job of communicating. When things aren't working, and they feel our money isn't being optimized in the best way, E29 Marketing figures out how to move it and use it. Any advice for potential customers? E29 Marketing enjoys when they are working with a client that isn't just looking to them to have all the answers. They like to be equally engaged. I recommend having your own ideas and thoughts. From there, you can dwindle it down to what will work for you based on your restrictions, budget, and timeline.  Keep in mind that you can’t always have everything you want. E29 Marketing wants to have consistent feedback and a dialog with you. Therefore, be open and willing to connect with them. --- #### Digital Marketing Services for Import & Export Company **The Project** - Services: Application Management & Support - Project size: Less than $10,000 - Project length: Jan. 2017 - Ongoing **Project Summary**: E29 Marketing provides digital marketing services for an import and export company. The team is responsible for helping the client with partnership opportunities. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.0 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** Procurement & Logistics Manager, Tropical Trend Traders - Industry: Other industries - Client size: 1-10 Employees - Review Type: Online Review **The Review** — Jul 9, 2025 **Feedback Summary**: E29 Marketing has helped the client achieve their goals. The team has been very accurate and responsive through email and messaging apps. The client is impressed with the team's performance. ""They’ve done their best."" **BACKGROUND** Please describe your company and position.I am the procurement and logistics manager of Tropical Trend TradersDescribe what your company does in a single sentence.Import -export trading and sourcing of product to clients  **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Help me in partnership opportunity and start from somewhereIt has achieved much Globally very impressive **SOLUTION** How did you find E29 Marketing?Clutch SiteWhy did you select E29 Marketing over others?Referred to meCompany values alignedHow many teammates from E29 Marketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.It helps in marketing brands to bigger once across the Globe and get more buyers outlet for the company  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?$150 -$190Describe their project management. Did they deliver items on time? How did they respond to your needs?Very accurate and active though not much interaction with the company yetWhat was your primary form of communication with E29 Marketing?Email or Messaging AppWhat did you find most impressive or unique about this company?Formed by women for women Are there any areas for improvement or something E29 Marketing could have done differently?I think they’ve done their best. --- #### Marketing Strategy, PR & Social Media Marketing for Food Co **The Project** - Services: Marketing Strategy, Public Relations, Social Media Marketing - Project size: Confidential - Project length: Jan. 2024 - Apr. 2025 **Project Summary**: E29 Marketing has provided marketing services for a food company. The team has handled strategic planning, PR, social media management, digital media, and trade marketing. **Review Rating**: 5.0 - Quality: 4.5 - Schedule: 5.0 - Cost: 4.5 - Willing to Refer: 4.5 **The Reviewer** Sr Brand Manager, Food Co - Industry: Food & Beverage - Client size: 10,001+ Employees - Review Type: Online Review - Verified **The Review** — Apr 1, 2025 **Feedback Summary**: Thanks to E29 Marketing, the client has seen an increase in brand preference and higher engagement on social media. Moreover, the team has been proactive, has delivered all projects on time, and held regular weekly meetings. Overall, the team has been experienced, helpful, and reliable. ""They are extremely experienced and helpful, acting as true partners rather than just a service provider."" **BACKGROUND** Please describe your company and position.I am the Sr Brand Manager of a food company.Describe what your company does in a single sentence.We believe in inspiring healthy lifestyles through wholesome and convenient products accessible to everyone, everywhere. **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Increase brand preference and elevate the company's marketing campaignsIncrease importance and impact of marketing campaigns **SOLUTION** How did you find E29 Marketing?ReferralWhy did you select E29 Marketing over others?Referred to meintegrated marketingHow many teammates from E29 Marketing were assigned to this project?6-10 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Strategic Planning, Activation and Implementation including: public relations, social media (organic content & community management), creative services, digital media, strategy and account management, measures and reporting and trade marketing.  **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Increased Brand Preference and Higher level of engagement on social media as well as increased PR numbersDescribe their project management. Did they deliver items on time? How did they respond to your needs?We had regular weekliy meetings to cover all projects with all the teams and regular follow ups by email. All projects were delivered on time without any issues. In some projects, E29 actually were pro-active and antecipated timings. What was your primary form of communication with E29 Marketing?In-Person MeetingVirtual MeetingEmail or Messaging AppWhat did you find most impressive or unique about this company?They are extremely experienced and helpful, acting as true parteners rather than just a service provider. Are there any areas for improvement or something E29 Marketing could have done differently?No --- #### Marketing & PPC Services for Food Manufacturing Company **The Project** - Services: Advertising, Media Planning & Buying - Project size: Confidential - Project length: Feb. - Apr. 2023 **Project Summary**: E29 Marketing provided marketing and PPC services for a food manufacturing company. The team was responsible for planning, optimizing, managing, and measuring retail media network and PPC campaigns. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** Director of Integrated Marketing, Food Manufacturing Company - Industry: Other industries - Client size: 10,001+ Employees - Review Type: Online Review - Verified **The Review** — Jun 28, 2023 **Feedback Summary**: Thanks to E29 Marketing's efforts, the client saw a significant improvement in their ROAS. The team managed the project seamlessly, delivered efficiently throughout the engagement, and communicated well through virtual meetings. Overall, they stood out for their responsiveness and excellent service. ""They offered a great service and stood out for their expertise and great value."" **BACKGROUND** Please describe your company and position.I am the Director, Integrated Marketing of a food & beverages companyDescribe what your company does in a single sentence.Food manufacturer **OPPORTUNITY / CHALLENGE** What specific goals or objectives did you hire E29 Marketing to accomplish?Generate sales **SOLUTION** How did you find E29 Marketing?OtherWhy did you select E29 Marketing over others?Pricing fit our budgetGreat culture fitGood value for costCompany values alignedHow many teammates from E29 Marketing were assigned to this project?2-5 EmployeesDescribe the scope of work in detail. Please include a summary of key deliverables.Plan, buy, optimize, manage, and measure retail media network and paid search. **RESULTS & FEEDBACK** What were the measurable outcomes from the project that demonstrate progress or success?Positive return on ad spendDescribe their project management. Did they deliver items on time? How did they respond to your needs?Project management is excellent with clear project plan for all deliverables. Account management is very responsive.What was your primary form of communication with E29 Marketing?Virtual MeetingWhat did you find most impressive or unique about this company?They offered a great service and stood out for their expertise and great value.Are there any areas for improvement or something E29 Marketing could have done differently?Asks lots of questions that sometimes seems excessive. --- ## Portfolio & Awards ### Tiger Balm Digital Out-of-Home Matched Market Test The Challenge Research conducted in 2021 led Tiger Balm USA to a new, more diverse consumer target that could be marketed to via an urban strategy. Rather than blanketing the nation’s cities with out-of-home ads, the team decided to conduct additional research for proof of concept.   The Strategic Solution  Designing the Test Using a statistical algorithm that paired markets based on monthly sales trends and distribution, market pairings were then adjusted by demographic diversity, urbanicity, physically demanding occupation rankings (a key characteristic of the new consumer target), and the number of outlets that would have in-store media during the test timeframe. Three market pairings were then selected, and one within each randomly assigned to receive digital out-of-home (DOOH) media while the other will receive no DOOH media. At the end of the test, markets with DOOH media will be analyzed against those without to determine the incremental impact on sales the media has, as well as if the impact warrants a rollout to other markets (e.g., drives a return on investment). Determining the Surfaces  The E29 and the Tiger Balm USA clients selected which DOOH surfaces made the most sense to air the advertising. Based on the new consumer target, the team decided the best approach was to focus on transit locations, gyms, and sporting/entertainment venues. ‍ The Impact DOOH drives ~7x in incremental weekly sales in the markets where it executes (vs markets with no DOOH media). In order for DOOH to drive a return on investment (ROI), it is crucial to find the right budget level that aligns with your product's sales cycle and market size. For example, specific to Tiger Balm, spending in large and medium markets should be carefully considered based on their unique sales cycle. Small markets are generally not recommended due to low sales volume, while mega markets may require a significant budget, which might not be feasible for all clients.  ### Developing a Private Label Coffee Brand The Challenge:Westrock Coffee set out to launch a new private label in the crowded RTD coffee space. Enter Kohana—a smooth, functional coffee-energy hybrid built to fuel real workers through long days. The challenge? Compete with Starbucks RTD and Monster Java while breaking through in convenience stores. Kohana needed to connect with blue-collar and gig economy workers—offering authenticity, utility, and standout design without the hype. The Strategic Solution:E29 partnered with Westrock to shape Kohana’s positioning, identity, and creative from the ground up: Uncovering the White Space– Found the gap between canned coffee and energy drinks: smooth, crash-free energy.– Identified the “Backbone Workers”—construction crews, nurses, gig workers.– Defined Kohana’s role: The strongest coffee for the hardest workers. Positioning & Messaging– Built the brand around: Energy for the Real Workday.– Connected to Hawaiian roots through grit and resilience, not clichés.– Wrote the Backbone Manifesto: “No crash. No burn. Just real energy.” Design & Activation– Developed bold, functional can designs for shelf impact.– Built a voice of “Fuel, not fancy.”– Recommended authentic partnerships and C-store tactics. The Impact:Kohana launched with real distinction in a saturated category: • Clear Positioning: First RTD coffee-energy drink for frontline workers• Authentic Story: Hawaiian heritage rooted in endurance• Shelf-Ready: Packaging built for impulse and value• Scalable Strategy: Toolkit for national growth ### Clinically proven probiotic for babies—HCP Challenge How to reach health care providers for crucial hospital conversations during a pandemic Evivo infant probiotics provide protective, lifesaving benefits to NICU neonates. Neonatologists and nurses relied on educational events, such as dinner meetings and lunch-and-learns, during the 12-to-18 month sales cycle. Evivo also supports healthy, full-term infants, with pediatrician calls and educational events crucial for recommendations and sample distribution. Covid-19 disrupted these traditional outreach channels, closing hospitals and pediatrician offices to sales reps, samples, and literature. With limited in-person options, webinars, previously used with moderate success, became the primary way to engage HCPs and present Evivo’s message. Solution E29 implemented a multi-channel marketing campaign to promote webinars and drive health care providers to register, attend, and view content. Separate, but complementary creative messaging and design targeted the two distinct audiences: hospital/NICU-based neonatology health care providers (HCPs), and office-based community pediatricians. Creative also extended to Evivo’s CRM, digital tools for sales, and announcements on Evivo’s Professional website. We reached members of professional medical societies through dedicated eMails, along with banner and display ads in the societies’ digital publications and newsletters including:  American Academy of Pediatrics (AAP)  American Pediatric Society and Society for Pediatric Research Academy of Neonatal Nursing, National Association of Neonatal Nurses, and Association of Women’s Health, Obstetric and Neonatal Nurses Impact Nearly 2,000 HCP's Registered for 5 Webinars between March and November and were added to Evivo's CRM database for ongoing outreach 50% Average Webinar Attendance M.D. Attendance Increased 4.5% to 30% from March to November ### Infraway Launch: E29’s Go-to-Market Success With a strong brand platform established, Infraway was ready to debut its first product—the L1 wearable device, powered by Dual Heat Technology. Success required educating consumers, building trust in a new category, and driving rapid sales. The Challenge Infraway set ambitious goals: Educate a market unfamiliar with infrared + heat dual therapy. Launch quickly with a March 2025 debut. Achieve measurable sales of 2,500 units per month. Build brand equity for expansion into sports and wellness markets. The Strategic Solution E29 developed a fully integrated go-to-market strategy connecting brand storytelling with performance metrics. Target Audience: Affluent, health-conscious golfers (40–75, $100K + HHI) motivated by mobility and longevity. Customer Journey Mapping: Designed a seamless path from awareness to loyalty. Digital Trifecta: Unified owned, earned, and paid media for maximum reach. Execution Highlights: Website + SEO: Webflow site optimized for conversion and storytelling, supported by a content and blog strategy. Paid Media: Meta + Google campaigns balancing lifestyle appeal and proof of performance. Creative Platform: “It’s Your Move” rallied audiences by linking sport, lifestyle, and recovery. CRM: Automated flows built pre-launch lists, recovered carts, and nurtured post-purchase loyalty. Influencer + UGC: Collaborations with golfers and wellness creators for authentic endorsements. Optimization: Real-time KPI tracking guided agile adjustments across creative and spend. The Results Successful March 5, 2025 launch across all digital channels. Built a high-value email CRM list fueling retargeting and referrals. “Move Better, Play Better” messaging outperformed pain-relief positioning. Established a repeatable launch framework now expanding into pickleball, ski, and broader wellness markets. ### Boosting Brand Engagement Strategically The ChallengeFresh Del Monte needed to reinvigorate its brand and boost sales of core products like pineapples and fresh-cut fruit. In a competitive market, they aimed to highlight their leadership in premium produce, innovation, and sustainability while addressing declining volumes and distribution challenges with retail partners. Aligning marketing and sales efforts for maximum impact was critical. Strategic SolutionE29 Marketing launched the “You’re Welcome” campaign to position Fresh Del Monte as the “Gold Standard” in premium produce. Key elements included: Campaign Spots: Ads featuring fresh-cut fruit and pineapples, emphasizing hospitality and gratitude with the tagline "You're welcome." Integrated Media Strategy: National media, promoted social content, and partnerships with creators targeting millennial parents and fruit lovers. TikTok & UGC: TikTok Creator Challenge and UGC program generated creative content and recipes, expanding brand reach. Shopper Marketing: Collaborations with retailers for in-store sampling, aisle art, and digital promotions boosted visibility and sales. Product Innovation: Focused on Pinkglow™ and Honeyglow™ pineapples, with sustainability messaging to resonate with consumers. Earned Media: PR efforts around National Pineapple Day increased awareness and media coverage. ImpactThe campaign delivered outstanding results: Awareness & Engagement: Over 200M impressions, TikTok reached 23M people with 110% higher engagement rates, and YouTube completions exceeded goals by 325%. Sales Growth: A 0.90 correlation with sales, with Pinkglow Pineapple conversions at $0.83 per sale. Retail Success: Improved in-store visibility and fresh-cut pineapple sales. Competitive Edge: Despite being outspent by competitors, Fresh Del Monte maintained strong consumer preference. Earned Media: 6.48B media impressions, exceeding targets by 166%. Brand Loyalty: The focus on hospitality resonated, increasing customer loyalty and preference. ### Driving B2B Growth from Existing Customers   The Challenge Westrock Coffee’s leadership recognized that sustainable growth wouldn’t come solely from new customer acquisition—it would come from deepening relationships with their most valuable existing ones.   The challenge was two-fold: Identify which current customers had the highest potential for incremental growth. Equip Sales with marketing insights and tools to unlock that growth—while elevating Marketing’s role as a strategic partner.   The Solution E29 partnered with Westrock’s SVP of Marketing to lead a focused customer marketing initiative. At the core: the “Great 28”—existing customers with the highest upside for the fiscal year.   Targeting & Prioritization We identified 28 high-potential accounts using sales trends, distribution gaps, and portfolio opportunities.   Cross-Functional Growth Team Over 60 days, E29 and two Westrock Marketing Managers worked with Sales to: Analyze item-level performance Uncover growth opportunities Build custom strategies to increase velocity and product adoption   Insight-Led Customer Engagement We armed Sales with consumer trends, category insights, and persuasive product stories. E29 also joined key customer meetings to help deliver the message and strengthen the narrative.   The Impact Sales GrowthGreat 28 accounts grew 32% YoY (Jan–June 2025), far outpacing Westrock’s overall 10.6% growth. Revenue ConcentrationThese accounts drove 56.1% of total H1 sales, up from 46.9% the year prior. Customer EngagementMarketing supported Sales in 10 key presentations, including to Olive Garden, BJ’s Wholesale, Sam’s Club, Target, Wendy’s, and Danone.   The program unlocked significant growth without expanding the customer base—and positioned Marketing as a core growth engine.   ### 50 Years of Character: Erik’s Deli café Celebrates The Challenge Erik’s Delicafé, a beloved California-based brand celebrating its 50th anniversary, sought a campaign to highlight its rich history and connect with its passionate fanbase. However, the brand had a limited budget, which made the traditional methods of staging elaborate photo sessions or commissioning custom illustrations unfeasible. The Strategic Solution E29 Marketing turned to generative AI to create a cost-effective, visually striking campaign called ‘Take Me Back.’ Utilizing Midjourney, our team crafted hyper-realistic, cinematic images that visually represented each of Erik’s Delicafé’s five decades. This innovative solution allowed us to generate nostalgic visuals with AI while our creative team fine-tuned and polished the artwork to meet Erik’s high standards. The Impact The AI-generated visuals became the foundation for Erik’s 50th-anniversary celebration, guiding a series of promotions, offers, and deals. This campaign provided a high-quality, ownable visual identity for the brand at a fraction of the cost, turning what could have been a multi-million dollar effort into a $25k campaign. The result was an engaging and innovative journey through Erik’s history, made possible by leveraging AI technology to stretch the budget while maintaining creative excellence. ### Reclaiming Broccolini®: Mann's Brand Defense The Challenge In the competitive world of produce, maintaining brand integrity is paramount. Mann’s faced a unique challenge: their trademarked product, Broccolini®, had become so popular that the name was at risk of genericism. The food industry had begun using “broccolini” as a generic term for baby broccoli, diluting the brand’s distinctiveness and jeopardizing the value of Mann’s trademark. Our mission was clear: reclaim the Broccolini® name, defend it against genericism, and reinforce Mann’s position as the sole provider of this premium product. The Strategic Solution To protect and elevate Mann’s Broccolini®, we crafted a multifaceted campaign that was both assertive and educational, designed to resonate with food professionals and build lasting brand affinity. Swift Digital Ads: We quickly launched a targeted digital campaign, highlighting Broccolini®’s trademark status with strategic ads aimed at food industry professionals, ensuring the message reached the right audience. Bold Print Ads: Our headline-driven print ads, bold yet friendly, appeared in key trade publications to assert the importance of respecting the Broccolini® name and Mann’s ownership. Targeted PR: We ran a PR campaign in trade publications with press releases, interviews, and thought leadership pieces to position Mann’s as the authority on Broccolini®. Educational Landing Page: A dedicated campaign page was created, offering information on the Broccolini® trademark, its history, legal guidelines, and Mann’s exclusive quality. The Impact The campaign exceeded expectations, with 1.3 million impressions and surpassing digital ad goals by 90%. It achieved 170% of initial targets, defending Mann’s Broccolini® from genericism while strengthening its presence in the food industry. This success highlights Mann’s commitment to quality and reinforces its trademarked product as the standard for superior flavor. Results are, after all, our trademark. ### Growing FDM's Following with Fresh Content in 2024 The Challenge In a crowded landscape, Fresh Del Monte, Mann’s, and Pinkglow needed a way to distinguish themselves from competitors and grow an engaged and devoted following. It was our job to understand what our competition was doing, tap into growing cultural, culinary, and lifestyle trends, and create content that not only spoke to our audience, but showcased the brands’ unique products in a compelling way. The Strategic Solution We gave our audience what they craved: mouthwatering content with a focus on eye-catching visuals, recipes, entertaining ideas, and holiday-centric content. Video-first approach: Emphasizing video on Instagram, Facebook, and TikTok would maximize engagement. Always-on boosting: Creating content that centered around holidays and celebrations naturally aligned to our audience’s interests. Maintaining an always-on boosting strategy would help us further capitalize on these events, increasing visibility and engagement. Quality not quantity: Rather than focusing solely on growing a large follower count, we prioritized creating relationships with high-quality followers who would actively and authentically interact with our content and community. The Impact Knowing your audience, giving them what they want, and fostering a strong community pays off. Month after month, the FDM brands continued to see steady growth on each of their social accounts. Building a community with brand personality and collaborating with user generated content creators will help us further build our content library, expand our reach, and keep our brands relatable and human. 57% increase in impressions and 62% increase in impressions between Q1 and Q2 Video views increased by 33% and engagement rose by 3% on Facebook and TikTok 1,406,010 impressions and 323,549 interactions 51,206 engagements from Promoted Posts on Fresh Del Monte and Pinkglowin Q2 alone ### The Craze of CBD CHALLENGE Daytrip is a new CBD- Infused Sparkling Water Brand that launched in Summer 2019. E29 was hired by Daytrip to launch the brand and ensure Daytrip gained broad scale awareness quickly, as this was paramount to early success in a very competitive market. However, navigating the category’s legal limitations in terms of national marketing of CBD beverages proved challenging. STRATEGIC SOLUTION Due to the fact that there are very few marketing tactics that can be used to support CBD, it was critical to develop a laser-focused strategic plan to maximize budget on legally approved tactics. E29 led a deep dive into consumer insights and media habits, so as to target the right person in the right frame of mind. Gain broad-reach with a geo-targeted digital media plan placing media contextually and against specific audience interests. Additionally, to ensure that the brand capitalized on all search queries in the category, we developed a strategic SEM campaign was created against top performing keywords. The creative content was developed to appeal to California frame of mind and feeling of “taking a daytrip”. Lastly, create a personal connection with consumers through multiple email campaigns. ACTIVATION Development of insight-driven creative content and advertising Development of insight-driven creative content and advertising Launched with geo-targeted digital display advertising SEM campaigns Strategic development of CRM cadence and implementation IMPACT During the program’s first 3-months: Median CTR well above industry average: 0.06% Digital display drove over 8% of all eComm sales 1/3 of all site traffic coming to site via Paid Search CRM drove 1% of all eComm conversions Over 40MM total impressions from digital display, paid search, influencers and PR ### Influencer Marketing Services for Food & Beverages CHALLENGE Body Fortress, creators of whey protein powders and shakes was looking to drive awareness and trial of their whey protein powder products amongst an audience of deliberate achievers, those with high nutrition and physical performance standards. They asked E29 Marketing to develop an influencer campaign, partnering with fitness influencers to increase knowledge of product benefits and ultimately drive trial of Body Fortress Whey Protein Powder online at Walmart. For “deliberate achievers,” their health matters deeply to them. They are motivated by their personal best, and there’s nothing like the endorphin rush they get from a workout. Nutrition (and in particular, protein) is critical to their healthy lifestyles. Body Fortress needed a way to reach this audience with authentic content and compelling messaging, from influencers with similar values, interests and lifestyle behavior. STRATEGIC SOLUTION To boost awareness and trial of Body Fortress Whey Protein Powder, E29 partnered with 7 fitness and NCAA influencers who created 31 pieces of content. These posts, shared on Instagram and Facebook, showcased how they achieved their fitness goals with Body Fortress. E29 amplified the campaign using influencer whitelisting, running social ads to drive traffic and purchases. The program also provided valuable insights on effective content, influencer types, and platforms for future growth.   IMPACT: MEASURING SUCCESS During the influencer program, April to June 2022, we delivered: 7 Activated Influencers  31 Pieces of content 157, 520 Organic Impressions 161,491 Engagements 100,590 Vide Views 1,372,023 White Listed Paid Social Impressions 2.32% White Listed Paid Social Avg. CTR  27,587 White Listed Social Clicks   ### Digital Marketing for Food Production Company CHALLENGE In July 2020, Foster Farms launched Smart Crust Pizza, a low carb, high protein, keto certified, frozen pizza line. The primary challenge was to develop a creative platform to support the product launch; however, there were a number of barriers to consider: Foster Farms had no existing brand presence in the frozen pizza category Frozen pizza is a crowded category with established brands at grocery Plant-based and BFY products were fueling category growth There was little market knowledge of chicken-based pizza crust which required consumer education SOLUTION E29 Marketing conducted a market analysis and deep dive into the consumer state of mind and uncovered a key insight to build the creative platform upon: Americans will do anything to get their pizza fix. No one wants to give up pizza, no matter what their dietary restrictions, fitness regime or weight loss goals. Above all else, pizza is worth the cheat. E29 Marketing utilized this key insight, combined with Smart Crust Pizza’s unique point of differentiation, to develop a creative campaign entitle “Cheat? Nope!” targeting Keto dieters, carb avoiders and high protein seekers. The campaign marketing mix included: a robust digital media campaign (display and video), streaming audio, paid social, paid search, influencer, email and shopper marketing tactics. CREATIVE IMPACT: SYSTEM1 TEST RESULTS System 1, a best-in-class tech, research and data science platform, conducted a creative diagnostic test amongst Smart Crust Pizza’s target audience: 2x Smart Crust creative doubled all system1 benchmarks of emotional effectiveness Smart Crust creative ranked in the top 4% of all campaign measured Smart Crust product benefits and Guilt-Free Messaging drove excitement which translated into High Level (79%) Purchase Intent Smart Crust's Healthy Decadence Drove Happiness and Surprise amongst consumers ### Elevating brand awareness & US purchase preference CHALLENGE Olli Salumeria, a fourth-generation, premium Italian salami brand known for authentic flavors and quality, had been around for more than 10 years, and was well respected within the category; but, consumer awareness, and thus purchase preference amongst Americans was low. The brand was gaining distribution among retail customers nationally, but needed a north-star brand strategy and unified voice to drive the business forward. STRATEGIC SOLUTION E29 developed the Olli brand, including: The brand architecture with strategic pillars containing the brand promise, taglines, benefits language, and calls to action Imagery and designs including logo, brand color, fonts, and icons usage A photography style guide for both products and lifestyle moments An integrated marketing plan was also developed and executed in order to strategically serve the campaign up through a mix of targeted media vehicles that would reach consumers along their entire path to purchase. CAMPAIGN STRATEGY Geo Target all media around stores that sell Olli products Increase brand awareness by capturing competitive market share and purchase intent, utilizing a full mix of media channels Utilize seasonal pulses to drive specific products while maintaining an always-on media presence to promote the core line of products IMPACT Within 6 months of launch: 6 media channels activated, geo-targeted around -7k stores nationwide 600M impressions delivered via digital channels 35M+ earned media impressions from PR 100k web visits from trackable media  700% increased engagement rate across all social media channels ### Using Social Creators to Engage a Fresh Audience CHALLENGE In an effort to grow the brand’s US audience base, Tiger Balm tasked E29 with driving awareness amongst new consumer segments, while still remaining relevant with the brand’s core audience. To build awareness, E29 needed to appeal to the target audience in an authentic and engaging way, with a focus on their lifestyle habits, leveraging social influencers who: Lead active lives through fitness Prefer to live natural lifestyles, choose holistic products, and prioritizing health and wellness Have physically demanding occupations, such as construction workers, firefighters, public servants, home remodeling experts, nurses, etc. STRATEGIC SOLUTION E29 crafted a social influencer strategy that began with recruiting 16 influencers, segmented into 3 different lifestyle categories. The creators were also selected based on their influence across a variety of social platforms, which allowed us to test performance across a mix of content, such as in-feed static and video posts, reels, stories, blogs, and video. The 16 influencers partnered with the brand to tell their unique stories, sharing how Tiger Balm fit seamlessly into their lives to support a full, active lifestyle and #WorksWhereItHurts to relieve everyday aches and pains. E29 amplified the influencers voices and their content by turning the best performing organic content into paid social ads served from the influencers’ handles, leveraging various interest-based targeting while testing and optimizing to top-performing audience segments. The program provided key learnings, specifically in terms of the type of influencers and content that resonate best with Tiger Balm’s consumers, and will serve to inform future campaigns for the brand. IMPACT: MEASURING SUCCESS During the influencer program, April through July 2022, E29 delivered: 16 Activated Influencers 1,830,000 Organic Impressions 68 Pieces of Content 52,360 Organic Engagements  3,149,247 Video Views 6,882,453 White Listed Paid Social Impressions ### Growing Market Share for a Challenger Brand In 2021, Foster Farms wanted to increase household penetration of its crispy chicken wings and tenders products across the US. E29 was charged with launching a creative platform that would make Foster Farms Take Out synonymous with restaurant quality chicken straight from the grocer’s freezer aisle. Finally, E29 was asked to develop an integrated media campaign to support the creative platform with a comprehensive channel mix that delivered upon the full marketing funnel. E29’s strategic approach was to DIFFERENTIATE Take Out from the competition by elevating the emotional benefits of the product lineup. E29 utilized the key insight combined with Take Out’s unique point of differentiation to develop a creative campaign entitled “Always Open 24/7” targeting 2 unique consumer audiences in 9 key cities around the nation. The marketing mix included a robust digital media campaign (display and video), connected TV, paid social, paid search, influencer, email and shopper marketing tactics. The campaign was wildly successful, driving 15% sales lift over base! ### Creating a Comeback with a Game Changing Approach Challenge After ceasing sales in 2022, HMR was under new management and poised for a comeback.They needed to build a strong sales engine and grow enrollments in their Meal Kit program — and that required driving more traffic to their website and converting visitors into customers. Strategic Solution We created a multi-faceted digital marketing strategy, employing digital and social ads, landing pages, CRM messaging, email, and Google Analytics 4 with Salesforce integration. This gave us the opportunity to track sales from the initial ad to the point of sale, and constantly optimize channels, campaigns, creative, and spend. Impact In a competitive weight loss market, our strategic approach was a game-changer. HRM saw an 89.71% decrease in lead to purchase time, while cutting customer acquisition costs in half. But the wins don’t stop there: 89.71% decrease in lead to purchase time Email leads to first purchase improved from 68 days to 7 days in under a year.  50% decrease in cost acquisition cost 21% increase in landing page engagement rate  27.75x increase in MoM CRM existing conversion rate CRM leads making their first purchase increased from 4 to 115 (2,775%).  3.15x increase in leads generated per month Monthly email submissions rose from 394 to 1,240. Conclusion E29 Marketing relentlessly tested several ways to achieve the optimal mix of marketing efforts while continuously tracking performance and optimizing for best results on each digital component. Whether it be analytics and tagging, performance marketing channels, brand building, CRM enhancements or landing page optimization, E29 Marketing has the expertise to take your business to the next level. This case study demonstrates the impact of a well-executed comprehensive, cohesive and integrated digital marketing strategy. At E29 Marketing, we are committed to delivering tailored solutions that drive measurable results for our clients.  ### Game Day Wins: E29 Boosts Fresh Del Monte Avocado The Challenge: Del Monte Fresh turned to E29 to drive awareness and purchase intent for Del Monte® Fresh avocados during the highly competitive Super Bowl season (2/9/25). With limited industry-wide supply and heightened competition in produce, the challenge was to spur incremental avocado sales during a tight, high-stakes promotional window.   The Strategic Solution:  E29 developed and executed a geo-targeted paid social campaign timed to align with peak Super Bowl shopping behavior. With engaging creative focused on game day recipes and snacking inspiration, we activated across high-opportunity markets to drive purchase consideration and foot traffic to key retailers. The campaign was strategically placed during weeks 4–6 to maximize relevance and conversion. The Impact:  E29’s strategic campaign delivered strong results across media and sales performance: Impressions exceeded goal by 165% Clicks outperformed by 79% Retail sales rose 33% during the promotional window Despite supply chain challenges, shipped units surged by 75% in Week 6 (Super Bowl week)—marking the highest volume in 2025 to date Trade sales increased by 65%, demonstrating strong momentum at the retail level By meeting consumers where they were and delivering contextually relevant content, E29 helped Fresh Del Monte maximize their avocado opportunity and score big during Super Bowl season. ### Clutch Awards - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_influencer_advertising_company_san_francisco_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_advertising_company_san_francisco_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_marketing_strategy_company_san_francisco_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_advertising_company_california_2026.svg) - [Clutch Award Badge](https://shareables-prod-static.clutch.co/badges/top_clutch.co_company_san_francisco_2021_award.svg) ### Industry Recognitions - 2025 MarCom Gold | Social Media - 2025 MarCom Gold | Podcast – E29 Series - 2025 MarCom Platinum | Website – Infraway Website - 2025 MarCom Platinum | Advertising & Marketing - 2024 Davey Gold | Social Media Category - 2024 Davey Silver | Video Category - 2024 Davey Silver | Integrated Marketing Campaign - 2024 Davey Silver | Integrated Campaign Category - 2024 Marcom Platinum | Strategic Branding Campaign - 2024 Marcom Platinum | Integrated Campaign - 2024 Marcom Platinum | Branding Promotion Campaign - 2024 Marcom Platinum | Digital Marketing Campaign - 2024 Marcom Gold | Online & Social Media Marketing - 2024 Marcom Platinum | Online Advertising & Social - 2024 Marcom Gold | Ads & Outdoor – DOOH Marketing - 2024 Marcom Gold | Advertising Materials - Top 30 Advertising Agencies - chief marketer - Best Campaign on a Budget - GOLD PRO Award 2022 - Best Shopper Marketing - Silver PRO Award 2021 - Best Integrated Campaign - Bronze PRO Award 2021 - Packaged Foods Marketing Campaign of The Year 2020 - Consumer Products Campaign of The Year 2020 - Top 100 Advertising Agencies Report - agency spotter - Top 50 Digital Agencies - Top 50 Social Media Marketing Agencies - Top 100 Marketing Agencies - Top Women Owned Marketing Agencies - Women in Business - Jane Mckay ## Packages ## Locations (2) ### Mill Valley, CA (Headquarters) - 55 La Goma street Ste 150 - Mill Valley, CA 94941 - United States - 10 - 15 employees - Phone: 5107780955 ### Mill Valley, CA - 55 La Goma Street - Mill Valley, CA 94941 - United States - 10 - 15 employees - Phone: (415) 594-0740 ## Connections - Info Bitrix (Bitrix Infotech Pvt Ltd) ## Contact E29 Marketing [Send a message](https://clutch.co/profile/e29-marketing) ### Connect on Social - [LinkedIn](https://www.linkedin.com/company/e29-marketing/) - [Facebook](http://www.facebook.com/e29marketing) - [X](https://twitter.com/e29marketing) - [Instagram](https://www.instagram.com/e29marketing/)