dNOVO - Digital Marketing & SEO Agency

BACKGROUND

Please describe your company and position.

 I am the CTO of a financial services company 

Describe what your company does in a single sentence.

At Blue Glow Labs, we illuminate the path to peak performance. Just as the mesmerizing blue glow signifies the boundless energy within an nuclear energy, our solutions radiate efficiency and innovation, optimizing your business for unparalleled success.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire dNOVO - Digital Marketing & SEO Agency to accomplish?

We needed to fill our sales pipeline with qualified leads looking for custom trading automation, not just random traffic.

SOLUTION

How did you find dNOVO - Digital Marketing & SEO Agency?

Referral

Why did you select dNOVO - Digital Marketing & SEO Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from dNOVO - Digital Marketing & SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

dNOVO essentially took the reins on our entire organic growth strategy. They started by doing a deep dive into our website's technical health to fix underlying issues that were holding us back in search results. From there, they rolled out a content roadmap specifically targeting high-intent keywords in the algorithmic trading space. 
The main deliverables included a full technical overhaul, a steady stream of optimized blog content, and a link-building campaign to boost our domain authority in the competitive fintech niche.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have seen a significant uptake in organic traffic, which increased by over 150% within the first six months of our collaboration. More importantly, we are now ranking on the first page of Google for several competitive keywords, which has led to a 40% boost in qualified leads. This visibility has directly translated into a steady stream of inquiries, meaning people are actually finding us when searching for the exact automation services we offer.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I really appreciated their proactive approach. I didn't have to micromanage them; they set clear milestones and hit them every time. If we needed to pivot our focus to a new set of keywords or features, they were flexible and adapted the strategy immediately. Communication was efficient, clear, and always focused on results rather than just administrative tasks.

What was your primary form of communication with dNOVO - Digital Marketing & SEO Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

I was most impressed by their proactive approach. They didn't just wait for instructions; they constantly came to the table with new ideas on how to improve our rankings and conversion rates. It felt like they were truly invested in our business growth rather than just acting as a typical service provider ticking boxes.

Are there any areas for improvement or something dNOVO - Digital Marketing & SEO Agency could have done differently?

They were professional, transparent, and delivered on their promises. SEO is naturally a long-term game so patience is required, but dNOVO managed our expectations perfectly and I didn't feel like there were any gaps in their service.

BACKGROUND

Please describe your company and position.

 I am the Sales Manager of an it services company 

Describe what your company does in a single sentence.

IoT Software and Firmware Development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire dNOVO - Digital Marketing & SEO Agency to accomplish?

• Improve SEO visibility and rankings for key IoT-related key-words
• Increase organic traffic and inbound client leads

SOLUTION

How did you find dNOVO - Digital Marketing & SEO Agency?

Online Search

Why did you select dNOVO - Digital Marketing & SEO Agency over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from dNOVO - Digital Marketing & SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

dNOVO Group provided SEO services focused on improving organic visibility for our loT solutions. The scope included keyword research, on-page optimization, technical SEO improvements, and content recommendations aimed at increasing qualified inbound traffic and lead generation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We achieved improved rankings for key loT-related keywords, increased organic website traffic, and a noticeable growth in inbound client inquiries generated through search. SEO improvements also strengthened long-term visibility and lead quality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

dNOVO Group managed the project efficiently and delivered all SEO deliverables on time. Communication was clear and responsive, and the team quickly adapted to our needs and feedback throughout

What was your primary form of communication with dNOVO - Digital Marketing & SEO Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was dNOVO Group's deep SEO expertise and their ability to understand a technical loT product. They provided clear, data-driven recommendations and focused on long-term results rather than quick wins.

Are there any areas for improvement or something dNOVO - Digital Marketing & SEO Agency could have done differently?

Overall, we were very satisfied with the collaboration and did not identify any major areas for improvement. Communication, delivery, and results met our expectations.

BACKGROUND

Please describe your company and position.

I am the Country Leader, Canada of Celebal Technologies

Describe what your company does in a single sentence.

We are a leading global data & ai solutions providers with partnerships with key hyper scalers including Microsoft and Amazon implementing turnkey and advanced solutions for enterprise clients in the cloud 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire dNOVO - Digital Marketing & SEO Agency to accomplish?

• Greater visibility
• Enhanced brand equity
• Tangible KPI metrics and growth

SOLUTION

How did you find dNOVO - Digital Marketing & SEO Agency?

Referral

Why did you select dNOVO - Digital Marketing & SEO Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit

How many teammates from dNOVO - Digital Marketing & SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DNovo was tasked to help us develop an online and brand presence and digital channel that was optimized to work with new and leading solutions in this space. We refactored and reformatted our website and social media channels with their expertise and guidance. They were also responsible for rebuilding various embedded hyperlinks with our partners for direct relay and data capture. And we asked for an accelerated following base of 2x on LinkedIn, Teamu, X and Zoom info and they delivered almost 4X. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Social followings on LinkedIn went from 50k to 130k

our Zoom Info rating was enhanced and upgraded resulting in 2x growth in incoming search and requests from marketplaces 

we have been identified as niche advanced player by CIO magazine in Canada for Data & Ai and they referenced our marketing specifically

our website traffic has increased by 267% in the last trailing 12 months  

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had regular weekly cadence calls led by their PM and project teams of 45 mins which they often allowed us to converse longer for as needed 

follow ups with minutes and action items pursuant calls were immediate and comprehensive and provided via an established Slack/Teams channels as well as emails 

I had regular access to their leaders including Shamil who made himself directly available to me at all times including  via mobile 

They are absolute and consummate professionals.

What was your primary form of communication with dNOVO - Digital Marketing & SEO Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their insights into latest marketing and SEO/SMO tools as well as their mastery in deploying them 

Their focus on interesting Ai into their product and service offerings 

Their personal touch and attention to detail 

Are there any areas for improvement or something dNOVO - Digital Marketing & SEO Agency could have done differently?

I cannot think of anything more they could have done at this time, no, they seem to be upto speed on Ai developments which is progressive of them 

BACKGROUND

Please describe your company and position.

 I am the President of an advertising & marketing company 

Describe what your company does in a single sentence.

Marketing agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire dNOVO - Digital Marketing & SEO Agency to accomplish?

• Partner in a large marketing project for a client
• Develop digital advertising plan
• Expert SEO advice and execution

SOLUTION

How did you find dNOVO - Digital Marketing & SEO Agency?

• Referral
• Other

Why did you select dNOVO - Digital Marketing & SEO Agency over others?

• High ratings
• Great culture fit
• Good value for cost
• Very professional

How many teammates from dNOVO - Digital Marketing & SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As part of the development of a new marketing ecosystem for a client, we subcontracted dNOVO Group as a project partner to advise and execute on the development of strategy for a digital advertising campaign, SEO optimization activities, and SEO optimization execution.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project was completed on time and on budget. Client was pleased with overall outcome. As the party that contracted dNOVO Group, we were pleased with their responsiveness, expert knowledge, and value-based pricing.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We worked with dNOVO Group to create a shared project timeline. They met all deadlines.

What was your primary form of communication with dNOVO - Digital Marketing & SEO Agency?

Virtual Meeting

What did you find most impressive or unique about this company?

They were very good at explaining what outcomes could be reasonably expected from digital advertising and SEO initiatives, allowing for a thoughtful consideration of what investments would be appropriate.

Are there any areas for improvement or something dNOVO - Digital Marketing & SEO Agency could have done differently?

None to note

BACKGROUND

Please describe your company and position.

I am the Digital Marketing Manager of a student accommodation management company

Describe what your company does in a single sentence.

Largest student housing management company in Canada

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire dNOVO - Digital Marketing & SEO Agency to accomplish?

• Digital ad managment (Google, Meta, Reddit)
• Website management (SEO + updates)

SOLUTION

How did you find dNOVO - Digital Marketing & SEO Agency?

Online Search

Why did you select dNOVO - Digital Marketing & SEO Agency over others?

Pricing fit our budget

How many teammates from dNOVO - Digital Marketing & SEO Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We’ve worked with DNovo for over 6 years, they manage our digital marketing across multiple assets in our portfolio, and they’ve been an exceptional agency partner. Their team manages, monitors, and executes all of our paid Google and Meta campaigns while providing strong digital marketing strategy, thoughtful ad spend recommendations, and consistent performance across search and social.

Their user-friendly reports and dashboards make performance data easy to understand and actionable, which is incredibly valuable for our team. Their SEO work has also been excellent, helping optimize our websites and improve overall visibility and rankings. They’re highly responsive, efficient, and always available to answer questions. DNovo truly feels like an extension of our team, and I highly recommend them to anyone looking for a reliable and strategic digital agency partner.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

This is an ongoing partnership that continues to deliver measurable improvements across our portfolio. We’ve seen sustained gains in paid Google and Meta campaign performance, supported by strategic budget recommendations and ongoing optimization. SEO efforts continue to strengthen our search visibility and drive more qualified traffic to our websites.

The introduction of user-friendly reports and dashboards has made performance data easier to understand and act on, enabling our internal teams to make faster, more informed decisions. Overall, the partnership consistently demonstrates progress through improved efficiency, stronger search presence, and clear, actionable insights that support long-term growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management has been excellent. Deliverables are consistently well-organized, clearly scoped, and delivered on time. The team is proactive in planning, communicates timelines clearly, and follows through without requiring constant oversight.

What was your primary form of communication with dNOVO - Digital Marketing & SEO Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most is their responsiveness and accessibility. We can message the team directly on WhatsApp and often receive responses within minutes, which is rare for an agency partner. Beyond speed, they take the time to thoroughly explain their recommendations and present detailed, thoughtful strategy plans. Their ability to combine quick execution with clear, strategic communication makes them especially impressive and a true partner rather than just a vendor.

Are there any areas for improvement or something dNOVO - Digital Marketing & SEO Agency could have done differently?

At this time, we don’t have any significant areas for improvement to note. The partnership has been very strong, and the team continues to evolve their approach alongside our goals. Any minor adjustments have been addressed quickly through open communication.

BACKGROUND

Please describe your company and your position there.

I am a founder and director of the video production company. Our main specialty is creating the promotional videos for different types of businesses.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire dNovo Group, and what were your goals?

We were growing our business, and needed to expend our reach. We hired dNovo Group to provide a full-scale SEO services to improve our rankings and grow traffic to our existing page.

SOLUTION

How did you select this vendor and what were the deciding factors?

We referred to dNovo Group by our friend who used their services previously. We checked them online and figured out that they are ranked pretty high on Google.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We explained to dNovo Group expert our needs and he started working on updating the keywords and our online tactics.

How many people from the vendor's team worked with you, and what were their positions?

There was the Digital Project Manager and Senior Marketing consultant who worked on our project.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our site traffic is gradually growing, we get more leads and most of our clients told us that they found out about us online.

Describe their project management style, including communication tools and timeliness.

They managed our project in a very professional style, always met the deadlines and responded to our questions. We have a regular meeting with their Marketing Consultant once in months who brings all the updates regarding our progress.

What did you find most impressive or unique about this company?

I found unique their level of knowledge of the industry, individual approach and responsibility on a very high level.

Are there any areas for improvement or something they could have done differently?

I would be happy if they could surprise me with more creative ideas.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of a home appliance store.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with dNOVO GROUP?

We needed help with online marketing to get more exposure online.

SOLUTION

What was the scope of their involvement?

We own a couple of other businesses as well and we’ve done online marketing with those so I was familiar with SEO and other tactics. We were opening a new division and domain and they helped us. They provided a turn-key solution for us so I could email them with page or product update requests or new target keywords and they executed.

In terms of tangible techniques, they manage our Google Ads, web development, SEO, and to a certain extent, marketing that isn’t online.

What is the team composition?

From a high-level standpoint on strategy, I worked with the owner, Shamil. We meet once a month. Otherwise, they had dedicated teams with an overall manager, Sadaf. She handles anything related to the frontend of the website.

How did you come to work with dNOVO GROUP?

My freelance web developer was outsourcing a lot of things to dNOVO, as they used to work for dNOVO. When they left, they introduced me to dNOVO.

How much have you invested with them?

We spend around $50,000 per year with them.

What is the status of this engagement?

We’ve been working together since June 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They’ve done a pretty good job in a short time. It gets difficult to do social media marketing and paid ads as a business owner but they handled everything with their turn-key solution. They’ve been great for our lead generation and website rankings.

How did dNOVO GROUP perform from a project management standpoint?

I’m not your typical business owner. We used to do all this in-house and I would lead it, so I’m more technical than the normal owner. I’m very much involved in the management side and they do well. We come up with a plan and execute it.

We don’t use any special tools or platforms. Either we meet in-person or communicate over our group chat, looping in the appropriate resources whenever we need them. I haven’t had any issues with project management. They take care of whatever the goals or milestones are.

From a planning standpoint, we sit down with whoever we need and lay out everything that needs to get done. They’re pretty fast with a lot of things, including content creations and implementing minor updates to the site.

What did you find most impressive about them?

I’ve been involved in online marketing for ten years and I’ve seen a lot of companies who claim to understand Google Ads but most of them are average, and you can’t be average if you’re trying to keep up with the thousands of changes being made on a yearly basis. dNOVO group is pretty sharp and will get you up there in rankings.

Are there any areas they could improve?

No, I can’t think of anything.

Do you have any advice for potential customers?

Stuff like this takes time. Your patience will pay off.

BACKGROUND

Please describe your company and your position there.

I'm the Lead Director of Professional headshot image agency GTA base.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire dNOVO GROUP?

We are a small Image agency, and we were looking for an expansion and coverage to be seen in the GTA area.

What were your goals for this project?

we wanted to grow and have a better brand recognition that will translate in higher sales.

SOLUTION

How did you select this vendor?

my team search for agencies, and we found it as the top option. After contacting them it was pretty much a straight forward and clear service to us.

Describe the scope of their work in detail.

after we elected this vendor, we had a series of meetings to discuss our goals and the way we wanted to grow. The team was very understandings and point us out what we had to use in order to succeed.

From there the ideas and goals were clear to us. they paid searching hand social media advertising plus other services that provide us with more recognition.

What was the team composition?

We worked with a creative team, no sure but the team involve in our brand was very supporting and always on point.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Traffic increased by almost 50%, we could also meet higher targets that we thought were not possible. Over all we can see an huge difference by having them onboard

How effective was the workflow between your team and theirs?

Their client managers were assisting us almost with all the basics until we were confident on our own. They keep a close eye on our product and guide us with our future strategies.

What did you find most impressive about this company?

I was impressed by the clarity of their strategy and knowledge of the market they have, it’s certainly a relieve when you are developing this type of strategies

Are there any areas for improvement?

Everything was very well done, meeting our expectations. Over all quality and results are excellent.

BACKGROUND

Introduce your business and what you do there.

I’m the owner and director of The Reno Project, a Toronto-based renovation company. We provide construction, renovation, and related consulting for commercial and residential buildings.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with dNOVO GROUP?

We engaged them for their help with online marketing. We wanted more exposure and to rank higher on search results.

SOLUTION

What was the scope of their involvement?

dNOVO GROUP came in, listened to our requirements, and launched various digital marketing initiatives. They spearheaded PPC campaigns and streamlined our website to be more SEO-friendly. The team also redesigned our website to make it mobile-responsive and more user-friendly. They even optimized the site’s load speed.

What is the team composition?

We worked with 4 different teammates.  

How did you come to work with dNOVO GROUP?

I was referred to them. I’d spoken to other people who knew them and had worked with them in the past, and they’d had nothing but good things to say.

How much have you invested with them?

We’ve spent $35,000 with them so far.

What is the status of this engagement?

We started working together in December of 2019, and it’s an ongoing engagement. I have a prepaid package with them for different services.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

dNOVO GROUP’s efforts led to a significant increase in phone inquiries. While it’s difficult to quantitatively attribute results to their work, we believe that the adjustments they made to our website led to the boost we’ve seen in email requests. Our site is now easier to navigate and loads faster than it did before.

How did dNOVO GROUP perform from a project management standpoint?

They leveraged an internal project management tool well. We communicated on Slack and via email, and they were very responsive.

What did you find most impressive about them?

I’ve dealt with other providers who make empty promises. Their services were not the cheapest, but they deliver quality results that are ultimately worth it.

Are there any areas they could improve?

No, not really. I’ve been pretty happy with the experience I’ve had. If I had any concerns, I’d voice them, and they’d be quickly addressed.

Do you have any advice for potential customers?

Have a precise game plan of what you want from them. Online marketing is very broad, so you can quickly spend a lot of money. The best tactics vary greatly, depending on your margins and industry, so figure out what makes the most sense for you to go after.

BACKGROUND

Please describe your company and your position there.

I'm a mortgage broker.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire dNOVO GROUP?

PPC, SEO, web development, online marketing, social media marketing / exposure.

What were your goals for this project?

obtain lots of new clients

SOLUTION

How did you select this vendor?

I've reviewed different companies online. Interviewed them in person and spoke on the phone. I selected Dnovo because they seemed better than their competition.

Describe the scope of their work in detail.

I've contributed content and ideas, and Dnovo was able to guide me the rest of the way. They were responsible for creating the content, and me reviewing it. They created many online campaigns for my company.

What was the team composition?

There were 4 people that I worked with.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

My phone started ringing much more often. I started receiving online forms and leads.

How effective was the workflow between your team and theirs?

Workflow was seamless. They corroborated with myself and my team members on a weekly basis.

What did you find most impressive about this company?

Their responsiveness and execution of the project are impressive.

Are there any areas for improvement?

Not that I can think of.