Digital Rocket

BACKGROUND

Please describe your company and position.

I am the Director of Elec Training

Describe what your company does in a single sentence.

Vocational training 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Rocket to accomplish?

• 50 leads a day
• off line conversion rate of 12%

SOLUTION

How did you find Digital Rocket?

Referral

Why did you select Digital Rocket over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Digital Rocket were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work delivered by the marketing agency focused on improving lead generation, conversion rates, and overall marketing performance across both paid advertising and email marketing channels.

For PPC, the agency managed and optimised our Google Ads campaigns, including keyword strategy, ad copy creation, bid adjustments, and ongoing performance monitoring. They worked to improve lead quality while reducing cost per acquisition, ensuring campaigns were aligned with our target audience and business objectives. This included continuous testing and refinement of ad variations, audience targeting, and landing page alignment.

Alongside this, the agency developed and implemented an email marketing strategy aimed at improving engagement and nurturing leads through the sales funnel. This involved campaign planning, email copywriting, segmentation, and performance tracking. They supported both promotional campaigns and follow-up sequences to improve response rates and conversion from enquiry to enrolment.

Key deliverables included:

Setup, management, and optimisation of PPC campaigns (Google Ads)
Ongoing performance reporting with actionable insights
Email marketing campaign creation and scheduling
Lead nurturing sequences to support conversion
Continuous testing and optimisation across both channels
Overall, the work contributed to a more structured and data-driven marketing approach, resulting in improved lead flow, better engagement, and stronger conversion performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered consistent and measurable improvements in both lead volume and lead quality over a two-year period.

Through ongoing optimisation of PPC campaigns and structured email marketing, the agency was able to generate a steady flow of enquiries aligned with our target audience. Importantly, this was not just an increase in volume, but a noticeable improvement in the quality of leads, with a higher proportion of enquiries converting into genuine opportunities.

Key measurable outcomes included:

Sustained increase in lead volume across paid channels
Improved lead quality, resulting in more relevant and conversion-ready enquiries
More consistent monthly pipeline, supporting business growth and forecasting
Increased conversion rates from enquiry to sale due to better targeting and nurturing
Reduced wasted spend by filtering out low-intent traffic over time
Overall, the project achieved a strong balance between quantity and quality of leads, providing a reliable and scalable marketing foundation over the duration of the engagement.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The agency demonstrated a structured and proactive approach to project management throughout the engagement. Deliverables were consistently provided on time, with clear communication around timelines, campaign updates, and any required actions from our side.

They maintained regular reporting and check-ins, ensuring full visibility on performance across PPC and email marketing activity. Any changes or optimisations were communicated clearly, with rationale and expected impact explained in a straightforward manner.

In terms of responsiveness, the agency was quick to react to our needs and feedback. Campaign adjustments, budget changes, and new initiatives were implemented efficiently, allowing us to adapt to shifting priorities and market conditions without delay.

Overall, their approach combined reliability, clear communication, and flexibility, which supported a smooth working relationship and consistent delivery over the duration of the project.

What was your primary form of communication with Digital Rocket?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out most was their clear communication and ease of working with them throughout the project. They made complex marketing activity, particularly within PPC and email campaigns, easy to understand and manage from our side.

They were proactive in keeping us informed, explaining performance in a straightforward way, and providing practical recommendations rather than overly technical detail. This made decision-making quicker and more effective.

Their responsiveness and accessibility also set them apart. Any questions or requests were handled promptly, and they were flexible in adapting to our needs as the project evolved.

Overall, the combination of strong communication, transparency, and a straightforward working style made them easy to work with and contributed to a positive and productive partnership.

Are there any areas for improvement or something Digital Rocket could have done differently?

no

BACKGROUND

Introduce your business and what you do there.

I’m the director of franchise sales for a property inspection franchise company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Rocket to accomplish for your property inspection franchise sales?

We needed help generating qualified leads that convert into franchise sales.

SOLUTION

What was the scope of their involvement?

Digital Rocket has created a system that generates qualified leads of potential franchisees seeking to purchase a franchise. The leads are so qualified that they’re well-educated in the franchise brand, so when they get to us, they don’t ask questions about the brand; they ask what’s next and where they can sign up.

What is the team composition?

We’ve worked with 2–5 teammates from Digital Rocket.

How did you come to work with Digital Rocket?

They were referred to me. I chose them over other options because they had high ratings, great culture fit, good value for cost, and aligned company values.

How much have you invested with them?

The investment is confidential.

What is the status of this engagement?

We started working together in January 2023, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Digital Rocket has generated 100 leads per week, and we convert two sales per month.

How did Digital Rocket perform from a project management standpoint?

They deliver on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

The qualified leads they generate are impressive.

Are there any areas they could improve?

No, they know what to do with minimal supervision.

BACKGROUND

Please describe your company and position.

I am the Director of Fizio Spa

Describe what your company does in a single sentence.

Rehabilitation and wellness 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Rocket to accomplish?

• Increase number of leads
• Increase ROI

SOLUTION

How did you find Digital Rocket?

Referral

Why did you select Digital Rocket over others?

• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Digital Rocket were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Digital rocket managed to increase my business income 3.5 times! 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

ROI

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was as agreed 

What was your primary form of communication with Digital Rocket?

Email or Messaging App

What did you find most impressive or unique about this company?

Punctuality at work

Are there any areas for improvement or something Digital Rocket could have done differently?

Everything agreed was delivered on time

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Nanocin, a consumer products and services company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Rocket to accomplish for Nanocin?

We hired Digital Rocket to build our website, run Google and Meta ads, and provide consulting services.

SOLUTION

Can you describe the scope of work Digital Rocket handled for this e-commerce project?

Digital Rocket has helped us build our brand by creating all our creatives, including our logo, bottle design, website design, and film ads. The team has also been responsible for our strategy and execution.

What is the team composition?

We’ve worked with numerous members of Digital Rocket’s team.

How did you come to work with Digital Rocket?

We found Digital Rocket through a referral and chose them because they were a great culture fit.

How much have you invested with them?

So far, we’ve spent over $100,000 with them.

What is the status of this engagement?

We started working together in January 2023, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to Digital Rocket’s work, we’ve scaled our company’s revenue from $0 to $750,000, and all our metrics have improved, including our subscribers, which have increased by 500%.

How did Digital Rocket perform from a project management standpoint?

Digital Rocket’s team is always available anytime of the day or night. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Ivan is fantastic to work with, trustworthy, and I consider him a friend.

Are there any areas they could improve?

I don’t think there’s anything they can improve on.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of iRefurbished, a telecommunications company. We sell expertly refurbished Apple devices, such as iPhones, iPads, and MacBooks, offering quality and reliability at up to 70% off retail prices, with thorough testing and up to a 2-year warranty.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Digital Rocket to accomplish for iRefurbished?

I hired Digital Rocket to run ads on Google, Facebook, and Instagram.

SOLUTION

What was the scope of their involvement?

Digital Rocket manages the whole PPC process for us, including creating assets for ad campaigns, running, and optimizing them on different channels. The team has created images, videos, and ad copy.

What is the team composition?

We work with 2–5 teammates from Digital Rocket.

How did you come to work with Digital Rocket?

Someone referred Digital Rocket to me.

How much have you invested with them?

We’ve spent around $10,000.

What is the status of this engagement?

We started working with Digital Rocket in January 2025, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Digital Rocket has driven significant sales for us while also growing our social media accounts. Our sales have grown by around 110%. Regarding social media growth, we weren’t expecting it, so we’re happy about any growth.

How did Digital Rocket perform from a project management standpoint?

Digital Rocket is very well-organized. Their team communicates well with each other, and they also deliver reports on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Digital Rocket executes very fast and reliably. We’ve never had to chase them.

Are there any areas they could improve?

I can’t think of anything for Digital Rocket to improve.