Denave

BACKGROUND

Please describe your company and position.

I am the a Department Head at MARG Business Transformation

Describe what your company does in a single sentence.

MARG Business Transformation, established in 2007 is a training and consulting firm headquartered at Bangalore (India) and the primary global authorized affiliate for Prosci in India. 

We offer exceptional training and consulting across diverse domains like various soft skill development, leadership development, emergenetics employee profiling, prosci change management, human synergistics cultural assessment, and a lot more to create impactful leaders, impressive presenters, dynamic professionals, confident individuals and in turn empowered organizations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Denave to accomplish?

• Digital Marketing

SOLUTION

How did you find Denave?

Online Search

Why did you select Denave over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Denave were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Denave's comprehensive digital marketing scope includes a market analysis report, competitor analysis, customer personas, and market trends report. They have implemented on-page and off-page SEO strategies, conducted keyword research, and made technical SEO improvements, accompanied by performance reports. 

Their social media strategy encompasses profile optimization, engagement management, advertising campaigns, and regular performance reports. PPC strategy covered campaign setup, ad copywriting, keyword selection, conversion tracking, and ROI analysis.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

92% Growth in ROI.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Denave's project management has been exemplary throughout our collaboration. They consistently delivered items on time, meeting and often exceeding our expectations. Their team demonstrated a strong commitment to deadlines, ensuring that all deliverables were provided as scheduled, which significantly contributed to the smooth progression of our projects.

What was your primary form of communication with Denave?

Virtual Meeting

What did you find most impressive or unique about this company?

Responsiveness 

Are there any areas for improvement or something Denave could have done differently?

Denave is responsive to client needs, a more structured feedback mechanism at the end of each project phase could help in gathering insights and continuously refining their approach.