DeepInspire

BACKGROUND

Please describe your company and position.

I am the Direction of Innovation & GenAI of Experian

Describe what your company does in a single sentence.

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We are the largest provider of credit bureau information wordlwide. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DeepInspire to accomplish?

• Validate a new product idea
• Deliver a high-fidelity prototype for our annual conference
• Use Design Thinking to refine the concept and test market fit

SOLUTION

How did you find DeepInspire?

Referral

Why did you select DeepInspire over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from DeepInspire were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DeepInspire worked with our innovation team to turn a new business idea into a tangible product concept. Their scope included user research, concept validation, and building a high-fidelity clickable prototype. They delivered the prototype in less than 4 weeks, ready for presentation at our annual client conference, where it was showcased to major UK banks and financial institutions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The team delivered the prototype in less than 4 weeks – just in time for our flagship conference. It sparked a lot of interest from major financial institutions and led to 10+ new business opportunities. The feedback was incredibly positive and clearly confirmed the product’s market fit and potential for further development.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project had extremely tight timeframes, but the DeepInspire team handled it with a true can-do attitude. They stayed focused, moved fast, and delivered the prototype right on schedule. I really appreciated their flexibility and commitment.

What was your primary form of communication with DeepInspire?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

DeepInspire's innovative culture, team made up of high-density talent, and fast turnaround time stood out. 

Are there any areas for improvement or something DeepInspire could have done differently?

Honestly, nothing major comes to mind. The team did an excellent job under very tight deadlines.

BACKGROUND

Please describe your company and position.

I am the CEO of The Greymatterz Limited

Describe what your company does in a single sentence.

LifeLibrary is an interactive lifestory app that helps care homes offer their residents the best possible person-centred care and improve the quality of life for carers, residents, and their families.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DeepInspire to accomplish?

• Discovery and prototyping
• MVP development
• Ongoing support and consulting

SOLUTION

How did you find DeepInspire?

Referral

Why did you select DeepInspire over others?

• High ratings
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from DeepInspire were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DeepInspire helped us bring LifeLibrary to life from the very beginning. They worked closely with us to understand the needs of care homes and their residents, turning a rough idea into a working app. They handled everything from early research and design to building the MVP, always making sure it was easy to use and met care industry standards.

The main deliverables:
Discovery workshops and interviews with care home staff and residents
User journeys and app design
Clickable prototype for early feedback and investor demos
MVP development
Compliance with care sector requirements
Ongoing product advice and support

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project has already delivered meaningful results, with more progress underway. The clickable prototype played a key role in securing early investment and generating strong interest from potential partners. We’ve since launched a working MVP, which is now being actively used in care home settings. With a clear product roadmap in place, we’re continuing to work closely with DeepInspire to grow and evolve the platform across the UK care sector.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

It is like being part of a team rather than a client-agency relationship.
There is no doubt in my mind that without DeepInspire, my idea would still be little more than a PowerPoint presentation. I approached them with the bare bones of the life story app with no real expertise in technology or, in fact, running a startup tech business. They have been there every step of the way.

Never feeling out of my depth and being fully involved with every part of the development has given me the confidence I need as a CEO of LifeLibrary to deliver a best-in-sector care home platform.

What was your primary form of communication with DeepInspire?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about DeepInspire was their approach to truly understanding the problem they were solving. Instead of just relying on calls or documents, they joined us for an in-person visit to a care home in Nottingham. By speaking directly with residents, carers, and managers, they gained a real understanding of the day-to-day challenges in care settings. That level of empathy and hands-on involvement is rare – and it made a big difference in shaping a meaningful, user-focused product.

Are there any areas for improvement or something DeepInspire could have done differently?

Nothing major comes to mind. They’ve been a great partner, flexible, responsive, and easy to work with.

BACKGROUND

Please describe your company and position.

I am the Founder/President of GMAT Club

Describe what your company does in a single sentence.

GMAT Club is an interactive MBA community that serves as a central point for business school applicants to exchange information.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DeepInspire to accomplish?

• Product Development (Web and Mobile)
• Enhance UX/UI
• Project Management Support

SOLUTION

How did you find DeepInspire?

Online Search

Why did you select DeepInspire over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DeepInspire were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DeepInspire helped us with a major redesign and ongoing development of the GMAT Club platform. We have worked together close to 10 years and have grown together. Their team covered everything from UX/UI design to front-end, back-end, mobile development, and project management. They’ve been a key part of improving how our platform looks, works, and grows over time. The most valuable assets they brought to the table were 1) strong leadership and 2) project execution. 

Some of the key things they delivered:

• Full forum redesign
• Adaptive Testing platform
• Marketing landing pages
• A marketplace of products 
• Review system
• Chat module
• Custom Admin Panel
• Continuous support and new feature development

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project or rather on-going cooperation brought real improvements to our platform. After the redesign, users found it easier to navigate and use the forum. New features like the course marketplace, review system, and chat helped boost engagement and added more value for our community as well as additional revenue to further develop the project. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was well-organized. We had regularl scheduled calls and Deepsinsire did tracking of all the tasks which was very helful from PM standoing. The relationship was productive and friendly. We never felt that they had under-delivered even if unexpected bumps came up. We were able to ramp up and down due to seasonality. The team was flexible, easy to work with, and they were proactive in suggesting improvements throughout the project since they knew they would be maintaining it. 

What was your primary form of communication with DeepInspire?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Perhaps the most helpful and productive aspect of the relationship was that they actually learned our business and products. They would help definte and think through the scope of the project and they could bring in the necessary resources for one off projects such as building a mobile app or even developing adaptive algorithms. 

Are there any areas for improvement or something DeepInspire could have done differently?

Not a whole lot. We both learned some lessons over the years and I have learned how to manage development process better. My primary requirement for developers is that if they provide a timeline, they follow it. And the first moment they know they can't meet the obligations, they let me know rather than waiting to blow the deadline. The DeepInspire team has gotten better over the years in proactively communicating and setting expectations so I can coordinate with other teams launches and timelines. 

BACKGROUND

Introduce your business and what you do there.

I’m a legal program manager for an NGO. We have about 25–30 employees.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DeepInspire?

We needed help with UI/UX design; the main purpose of this project was data visualization. We had an important data project for which we collected information about laws from 216 countries and territories.

All this information was in spreadsheet-type charts of data from publicly available sources. Therefore, we needed to find a way to visualize this data in an engaging and analytical way, so we hired DeepInspire to help us out.

SOLUTION

What was the scope of their involvement?

Initially, DeepInspire did a very long and detailed discovery process, during which they looked at the data and what we were trying to do to really understand all the use cases for the platform we were trying to build. From there, they were in charge of creating the entire UI/UX design for our platform using Figma.

This platform is a data visualization tool. On it, people can select different countries and regions from an interactive globe to compare law information. DeepInspire’s designs let users engage with the data, analyze it, compare different countries and regions, and look at each country's data.

DeepInspire was only in charge of UI/UX design; we went with a different firm for development. Still, at the very end of the engagement, we had a long call with them to talk through the different versions of the platform that they could design for us. Then, they delivered the final UI/UX design ad a development plan for the platform’s implementation in case we decided to go with them.

What is the team composition?

Nataliia (Project Manager) was our main point of contact. Still, we had a lot of meetings with different members of DeepInspire’s UI/UX team, including the project managers and the analysts; all those people were involved in helping us streamline the process.

How did you come to work with DeepInspire?

A colleague of mine recommended them. Our project was based in Ukraine, as was DeepInspire, so we thought it would be a good match.

What is the status of this engagement?

We worked together from August–September 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We took the designs produced by DeepInspire and went to another company to develop the platform that now exists. DeepInspire was incredibly helpful as a part of this process because, without them, we wouldn’t have had the designs. Their team was able to deliver the blueprint of the platform for the other company to develop it. Now, we have a lot more users engaging with this platform.

How did DeepInspire perform from a project management standpoint?

DeepInspire delivered on time; they were great at meeting deadlines. One of the reasons we didn’t go with them to develop the platform was that their final estimation was significantly higher than our initial budget. Still, the budget for the discovery and design phase was normal.

Throughout the project, we had meetings with DeepInspire, during which they went through all the data with us to gather details and give us examples of what could be done and built. They were very attentive to detail. In addition to Figma, we used Google Files to share files, as well as WhatsApp, email, and Zoom to communicate.

What did you find most impressive about them?

DeepInspire was very engaged and really cared about the project; they wanted to make it a success. Moreover, they were incredibly professional, thorough, and responsive, as well as very collaborative with everyone within our organization. Although we had a variety of different time zones within the team, they remained incredibly engaged throughout the whole project.

Are there any areas they could improve?

I can’t think of anything DeepInspire could have improved on. The biggest issue was the budget for the development phase, but it had to do more with our limitations as an NGO.

Do you have any advice for potential customers?

Engage with them during the initial meetings and the discovery process because they’ll spend a lot of time diving deep into what you want, what you need, and what’s possible to achieve. The process will be good as long as everyone is engaged in the process and exchanges information, so meet DeepInspire at their engagement level.

BACKGROUND

Please describe your company and your position there.

I am Co-Founder of a financial technology (Fintech) business specialising in money and value transfer via blockchain technology. Software as a Service (Saas).

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire DeepInspire, and what were your goals?

We hired Deep Inspire to fully develop a technology stack that would allow us to automate our product suite that will allow for expedited scale. The goal was to achieve an OTC Peer-to-peer Trade Negotiation and Execution Platform The challenge was to connect a number of external partners via complex API's to manage high volume frictionless transactions based on multiple markets.

Complex and not intuitive UI that leads to inaccurate information provided by users; Time-consuming processes handled manually by administrators; Significant need from the business side in regular adding new functionality and enhancements which are defined only on high-level vision without detailed requirements; The product is live and actively used by end-users which leads to complicated release flow; No deployment flow in place; Complex codebase, which requires more time for onboarding and has maintainability issues; RPC syntax in API.

SOLUTION

How did you select this vendor and what were the deciding factors?

Having taken a number of quotes into advisement. We settled on Deep Inspire as coming in with comparable quotes and having used Deep Inspire for previous projects via separate companies we were supremely happy to know and the work undertaken there

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Complex and not intuitive user interface that leads to inaccurate information provided by users; Time-consuming processes handled manually by administrators; Significant need from the business side in regular adding new functionality and enhancements which are defined only on high-level vision without detailed requirements; The product is live and actively used by end-users which leads to complicated release flow; No deployment flow in place; Complex codebase, which requires more time for onboarding and has maintainability issues; RPC syntax in API.

How many people from the vendor's team worked with you, and what were their positions?

When using Deep inspire we outsource all work to their team. There has been a core team of 8 people working on this project which remains ongoing and is overseen by our CTO. Solution Architect, QA automation Engineers, Angular Developer, Project Manager / Analyst, Node.JS Developers, Project Manager Assistants, DevOps, UX Architect The level of work has always been highly accurate and trusted, utilising Deep Inspires team has decreases risk of cross communication and confusion.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Based on the size of this project. We have not rolled anything out to be considered deliverable but we have been able to measure outcomes based on the progress for complex tasks executed. Integration with E-Signatures. From creating contracts to keeping track of the signed ones, the eSignatures.io modules enable you to automate your contract sending process from start to finish easily.

Integrating with current partners: Copper provides a secure infrastructure for the institutional digital asset investment community, trading without moving assets to exchanges, eliminating the risk of hacked, frozen, or misappropriated assets. While integrating the service, our team implemented: API endpoints for front-end and communication on back-end with Copper for receiving information about user’s wallets (overall wallet details, current balance and all operations done within the wallet); Updated user interface and user flows.

Describe their project management style, including communication tools and timeliness.

Nataly and her team maintain succinct and consistent communications via a daily stand up with the core team. This is supplemented with weekly roundup emails and monthly updates. We have never needed to chase for updates. This allows for complete trust that what is being done is being well managed with out the need to micromanage. Saving us precious time.

What did you find most impressive or unique about this company?

Having Deep Inspire understanding how quickly things can change in our industry and to be able to pivot with ease has been incredibly valuable.

Are there any areas for improvement or something they could have done differently?

No we are fully happy with DeepInspire and how they operate as a result we have multiple projects currently on the go or lined up to use as our go too development partner.

BACKGROUND

Introduce your business and what you do there.

I’m the business development director for SGK, focusing on brand experience in Europe. We’re a large global agency that offers services that fall into two categories: brand experience and packaging design.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DeepInspire?

We were venturing into next-level digital transformation for a client of ours who was looking to ramp up their B2B sales funnel. We were looking for ways to understand and tell their story a little bit differently and in a much more engaging way, across all of their customer touchpoints. These touchpoints included conferences, a website, sales tools for their sales team, and more. Thus, we needed a partner that could help us ideate, innovate, and deliver solutions from a technical standpoint.

SOLUTION

What was the scope of their involvement?

DeepInspire has provided all their technical expertise to help us create a highly immersive 3D world for our client to tell the story of their products’ ecosystem. Although we already had designs and graphics, DeepInspire has implemented the solution on the backend to make everything work. We’ve also tied it into a physical experience, recreating a conference booth, for instance.

When we started this project, we already had a working version of it developed by another agency. It used prerendered videos to play and had many layers on top of those videos with elements to interact with. As it was a managed environment, that product worked well for the first version. However, we had a lot of problems when using it online because it wasn’t scalable and didn’t work in different browsers or platforms.

Thus, DeepInspire’s involvement has been focused on redesigning and redeveloping that entire system to make it work on all of the web-enabled technologies, including the different browsers and mobile devices, making it responsive to every screen resolution. They’ve also integrated it into its own hardware and its platform’s backend because we have to manage and track users throughout the entire customer journey sales cycle. Additionally, they’ve tied it into Salesforce, Pardot, Highspot, and Vidyard.

We wanted to use the original design and wireframes from the first agency. However, when DeepInspire got involved, they did a complete review of its UI/UX design and highlighted several key issues where improvements could be made. For example, they pinpointed certain visual elements that required different transparency levels because they interfered with texts, as well as certain screens where the background animation was so saturated that it interfered with the content in front.

To this day, ours is an ongoing project, and we have another deliverable coming up in June 2022. Currently, we’re taking the way this system interacts with people to a slightly higher level for a second version, and we’re starting to create a roadmap with the client of what version three will look like, which will be a much bigger step.

Our current version touches custom content based on our client’s needs, and version three will be 100% focused on identifying pain points, personas, and roles within the company, as well as on creating storylines that walk users through this environment. In a more general sense, we’re looking at all kinds of technologies and improvements that we can do for our client’s system. We have quite a long development roadmap ahead.

What is the team composition?

We’ve worked with the CEO, the project manager, the head of UI design, and at least four developers.

How did you come to work with DeepInspire?

I knew DeepInspire from a previous agency, and they had a good reputation. As our previous engagement with the other development company didn’t work well, we were behind schedule when we reached out to DeepInspire. We basically had one opportunity to get this right; we couldn’t afford to mess things up again. Thus, it was very important that we made the right decision when selecting a partner because we weren’t going to get a second chance at this project. 

Apart from them, we were looking at another agency in Germany, but they were much smaller than DeepInspire. We didn’t choose the smaller agency because we were heavily dependent on them delivering something that the previous agency couldn’t deliver on and doing it in a very short time frame. Now, I’m delighted to say that DeepInspire excelled at both. It was a great decision to go with them.

How much have you invested in them?

We’ve spent about £400,000 (approximately $520,000 USD).

What is the status of this engagement?

We started working together in October 2021, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

With DeepInspire’s help, we’ve turned a very complicated situation into an extremely positive experience. Now, we’re quickly going towards the second version of this system while planning the third version. Additionally, our client loves them, and they’ve continued to invest in this project since the first deliverable, staying very active in the overall relationship.

So far, we don’t have any metrics around reach or sales, mostly because this product is for our client, who works in a very specific industry. Additionally, the product hasn’t gone public yet, and it will be unveiled at a conference in June 2022.

How did DeepInspire perform from a project management standpoint?

DeepInspire’s project management is really good. We’ve leaned heavily on the project manager to work through the project, especially around the integration of the different platforms. Their approach has been very good, and they’ve always kept our internal account manager on top of things through continuous iteration. Additionally, they’ve ensured that we get what we need from the client.

DeepInspire uses Jira for project management, where we track their hours. We communicate many times a week and have a weekly stand-up meeting with the client. We’ve also had multiple other meetings during the week, especially during the first two months, to get things done quickly and make sure that we were aligned. Overall, they’re a pretty close-knit group.

What did you find most impressive about them?

Everyone from our team has been highly impressed by what DeepInspire has brought to the table regarding their work focus, their attention to detail, and the way that they address problems and solutions. They constantly do small things that we don’t necessarily ask for and without needing to be asked.

For example, there are multiple different forms of media in the system that have different sounds, and they’ve set up the system prioritizing the sound effects or noises. If the user opens a video, it automatically blocks out the background noise and lets them listen to the video. As soon as they close it, the background sound effects come back into place.

Similar to that example, they’ve brought different elements to the table, most of which sound like really simple tweaks, but when added together, they’ve made the overall final product exceptional. They’ve gone above and beyond the call of duty and checked all of the boxes.

Generally speaking, it was impressive that DeepInspire has got the job done whereas the other agency didn’t. The quality of their work has been exceptionally good, and even a non-developer like me can tell that their code is much more structured and organized than the code delivered by the other agency — it is a totally different quality of work.

In addition to those qualities, DeepInspire has been very proactive and willing to join our conversation from an innovation point of view, putting their money where their mouth is. For example, we’re currently implementing a costly new functionality that, initially, they weren’t sure about being able to develop. However, they decided to develop a proof of concept, creating a working prototype with their own money. When they were sure that they could develop the functionality, they showed the prototype to me and to the client to move forward into its development.

The other agency was always trying to limit the goal, downplaying the client and looking to deliver the minimum possible product. However, since DeepInspire came onboard, that role has been completely reversed, and we’re now constantly pushing the client to do more improvements and think bigger. DeepInspire helps us a lot with that, and our confidence has improved significantly because they always step up and deliver.

Are there any areas they could improve?

The only challenging part of working with DeepInspire is that they work on a resource-based model. We pay them for a certain number of team members each month while the work with our client is more project-based. This situation initially caused some misalignment internally that we had to work around.

However, this issue wasn’t DeepInspire’s fault, and we could realign with them. Ultimately, we convinced the client to switch to a retainer-based model, which helped us remedy that challenge. Besides that, we haven’t faced any other challenges, and overall, we’ve knocked it out of the park.

Do you have any advice for potential customers?

Trust them and utilize their expertise. For us, they’ve become a trusted solutions provider, and their proactiveness has worked very well for us.

BACKGROUND

Please describe your company and your position there.

I am a product manager responsible for digital products development

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire DeepInspire?

Our team had a mission to create new UI/UX experience for users which would be from one perspective aligned with multi platform design and from another would be native to Android planform

SOLUTION

How did you select this vendor?

We had a workshop session with DeepInspire team and after first mockups preparation it was clear that we're absolutely sure in success of this project

Describe the project in detail and walk through the stages of the project.

We had weekly meetings to track the progress and make small updates during the project. We had a great communication experience with demo sessions and detailed explanation of how our project is going

How many resources from the vendor's team worked with you, and what were their positions?

Team was of 2 UI/UX designers and project manager

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have developed a UI kit for development team. From the feedback of dev team it's clear that having such a tool was a necessity and would really speed up our development process

How effective was the workflow between your team and theirs?

The team was exited to see the result, we have a big demo as a conclusion of our project so all the team members from dev team could ask their questions and get answers

What did you find most impressive or unique about this company?

We really enjoy the atmosphere of work with DeepInspire. Especially the approach of preparing a separate screens for one of our clients (our app is B2B)

Are there any areas for improvement or something they could have done differently?

No, everything was great

BACKGROUND

Please describe your company and your position there.

We provide Financial Wellbeing Services to company employees, to help them understand finances and make the most of their salary. I am a Co-Founder of the business.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire DeepInspire?

DeepInspire has worked with us from virtually the start. They have taken our ideas and ensured that all development has been fully document, complies with regulations, is user friendly and secure. They have been a trusted partner every step of the way.

What were your goals for this project?

The solution had to be flexible and future proof as the business developed in line with our customers expectations. This required amending goals, shortening some deadlines and delivering in stages so that a balance between commercial realities and quality was maintained without compromising the business.

SOLUTION

How did you select this vendor?

We talked to three different companies. At the end of the day we selected DeepInspire because of the team. All vendors had the necessary technical skills but DeepInspire were able to bring a commercial perspective and a level of trust that the others could not. They work like a partner rather than a supplier. They are as equally invested in our success as we are.

Describe the project and the services they provided in detail.

They designed, developed and configured a back end system as well as Apps in Apple Store and Android. These have also been integrated into our banking and accounting modules. They have also developed a reporting integration for us and our clients. We had initial meetings to discuss requirements. These were documented in detail and after an initial discovery phase a MVP was developed. Since then we have been working in three weekly sprints expanding the product range, security and automation. They run weekly update meetings with us and provide full documentation of progress.

What was the team composition?

The project team had about fifteen individuals with varying degrees of time spent on the project. There has been a consistent full time project manager plus a lead architect and lead developer throughout the project.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Thanks to their approach and the care taken to ensure our systems were built in a robust manner, we were able to launch with a PLC and on-board 10,000 employees over the course of two weeks without issue. Our client was super impressed with the DeepInspire team which reflects well on us. Since launching there have been a couple of minor bugs, but far less than one would expect. As soon as they are discovered DeepInspire immediately address it and our clients have no idea.

How was project management arranged and how effective was it?

Project Management has been central to the success of this engagement. Through Google Hangouts, Jira and MS Teams we always know exactly were the project is. But it has been their ability to understand the commercial realities of the demands being made and pivot the project whilst keeping the overall picture on-track that has been critical to the success. We would also have a 6 weekly face to face meeting in London with the lead architect.

What did you find most impressive about this company?

Our level of trust in them allows us to step back and let them run the project and even deal with our clients. When a service provider genuinely has your companies best interest at heart then anything is possible. DeepInspire lives that.

Are there any areas for improvement?

There is very little I could say. My only criticism would be that I wish I had spent some time at their offices with the complete team early on in the discovery phase. This may have moved certain elements of the development faster and allowed them to push back earlier on some unrealistic deadlines.

BACKGROUND

Please describe your company and your position there.

At the time of the engagement, I was a brand and marketing director for a Ukrainian dairy products producer.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire DeepInspire?

We engaged DeepInspire to create the UX/UI design concept for a new corporate website.

What were your goals for this project?

We planned to take our brand international, but we first had to determine the new concept for the corporate website, which was due for a redesign and various development updates. DeepInspire’s design concept was to be the initial step in the planning phase of the rebranding.

SOLUTION

How did you select this vendor?

Our company had many successful projects with DeepInspire in the past, including partnerships for website design and development, design of marketing and promotional materials, and designs for product packaging.  

Describe the project in detail.

DeepInspire coordinated a market analysis, which included extensive research on similar dairy brands in the United States and Europe. DeepInspire also worked on information architecture development and prepared wireframes to discuss with us. Once we approved, their designers created the designs.

What was the team composition?

We worked with a project manager, a UX designer, and a UI designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

DeepInspire’s team delivered a full report of their research, including insights and recommendations, along with wireframes and design mock-ups.

How effective was the workflow between your team and theirs?

DeepInspire’s team is responsive, creative, and knowledgeable. They clearly communicated all of their insights and recommendations.

What did you find most impressive about this company?

They gather feedback and incorporate it into the design concepts, creating the best results. Their team is staffed with creative thinkers that implemented our ideas into the live concepts.

Are there any areas for improvement?

No, we worked very well together.