DASH TWO

BACKGROUND

Please describe your company and position.

I am the Owner

Describe what your company does in a single sentence.

An online clothing brand offering casual T-shirts and hoodies with unique, fun designs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Our main goal was to increase sales and reach more potential customers for our clothing store through digital advertising. We also wanted to improve our return on investment, attract more qualified traffic, and make our advertising budget work more efficiently.

SOLUTION

How did you find DASH TWO?

Online Search

Why did you select DASH TWO over others?

• High ratings
• Good value for cost

How many teammates from DASH TWO were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DASH TWO took care of our digital advertising campaigns from setup to ongoing optimization. They worked on targeting the right audience, monitoring the ads, and making adjustments to improve performance. The team stayed involved throughout the project and focused on getting better results from our advertising budget. Overall, the process was smooth and the work had a noticeable impact on our clothing store.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a noticeable improvement in our advertising performance after working with DASH TWO. Our sales and customer reach increased, and most importantly, our ROI improved significantly. We were able to get better results from our ad budget and bring in more potential customers for our clothing store. Overall, the campaigns performed much better than before.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was very smooth. They stayed on top of the campaigns, kept us updated, and responded quickly whenever we had questions or needed something changed. Everything was delivered on time, and they were flexible when we had specific requests. Overall, communication was easy and the team was very professional and responsive.

What was your primary form of communication with DASH TWO?

Virtual Meeting

What did you find most impressive or unique about this company?

They took the time to understand our clothing business, kept optimizing the campaigns, and looked for ways to improve our ROI. The team was also easy to communicate with and genuinely seemed invested in helping us grow.

Are there any areas for improvement or something DASH TWO could have done differently?

Honestly, we had a very good experience with DASH TWO and didn’t come across any major issues. If anything, I would have liked a little more frequent reporting and deeper insights into the campaign performance. Other than that, the team was professional, responsive, and delivered good results.

BACKGROUND

Please describe your company and position.

I am the CEO of AU Mart

Describe what your company does in a single sentence.

At aumart, we blend sleek design with tough protection, crafting iPhone cases that fit your style and shield your device.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Increase sales and overall growth for my mobile phone case business through effective digital advertising.
• Improve our advertising ROI by reaching the right customers and generating more qualified leads.

SOLUTION

How did you find DASH TWO?

Online Search

Why did you select DASH TWO over others?

• High ratings
• Good value for cost

How many teammates from DASH TWO were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DASH TWO handled our digital advertising campaigns for my mobile phone case business. Their work included campaign planning, audience targeting, ad optimization, and performance monitoring. They focused on improving our reach, driving more customers to the business, and maximizing our return on ad spend. Overall, the campaign was well-managed and delivered noticeable growth in sales and ROI.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a clear increase in sales and customer reach, along with a noticeable improvement in ROI. The campaigns also generated more engagement and helped bring in new customers, contributing to steady business growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DASH TWO managed the project professionally and kept everything on schedule. They were responsive to our questions and needs, communicated clearly, and made adjustments quickly when needed. Overall, the process was smooth and well organized.

What was your primary form of communication with DASH TWO?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed me most was their ability to turn our advertising budget into real business growth. Their understanding of audience targeting and campaign optimization has helped improve our sales and ROI, which made a noticeable difference for our mobile case business.

Are there any areas for improvement or something DASH TWO could have done differently?

The overall experience was very positive. If anything, having more frequent performance updates and insights would make an already good service even better.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of Pact For Peace

Describe what your company does in a single sentence.

Pact for Peace is a nonprofit organization focused on promoting peace, empowering youth, encouraging interfaith harmony, and supporting inclusive communities through advocacy and collaborative initiatives.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• We partnered with DASH TWO to strengthen our digital strategy and media buying efforts with the goal of increasing awareness of our mission, reaching a wider audience, improving community engagement, and creating more effective campaigns to support our peacebuilding initiatives.

SOLUTION

How did you find DASH TWO?

Online Search

Why did you select DASH TWO over others?

• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from DASH TWO were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project focused on developing a targeted digital marketing strategy to help us communicate our message more effectively and connect with the right audiences. The scope included audience research, campaign planning, media buying strategy, digital advertising management, performance analysis, and recommendations to improve engagement and outreach.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration helped us improve our online visibility, reach new audiences, and create stronger engagement around our initiatives. We gained better insights into audience behavior and developed a clearer understanding of how digital campaigns could support our long-term goals and community impact.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was excellent throughout the engagement. The DASH TWO team was professional, organized, and maintained clear communication at every stage. They provided timely updates, explained strategies in a simple way, and ensured that deliverables were completed according to the planned schedule.

What was your primary form of communication with DASH TWO?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their ability to understand our mission and translate it into a meaningful digital strategy. They did not approach our project as a standard advertising campaign; instead, they focused on storytelling, audience connection, and creating campaigns that aligned with our purpose and values.

Are there any areas for improvement or something DASH TWO could have done differently?

Overall, we had a very positive experience working with DASH TWO.

BACKGROUND

Please describe your company and position.

I am the Marketing and Communications Manager of Loyola Marymount University

Describe what your company does in a single sentence.

Loyola Marymount University (LMU) is a nationally recognized university in Los Angeles that provides innovative, values-based undergraduate, graduate, and professional education while preparing students to become leaders in their communities and careers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Increase awareness and generate qualified leads for a graduate business program through digital advertising.

SOLUTION

How did you find DASH TWO?

Referral

Why did you select DASH TWO over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

DASH TWO partnered with us to develop and execute a digital advertising strategy for a doctoral program. The project focused on increasing program awareness among qualified prospects and generating leads to support recruitment and enrollment goals. Key deliverables included 1) Digital advertising strategy and media planning; 2) Audience targeting recommendations; 3) Campaign setup and management across paid digital channels; 4) Ad creative and messaging recommendations; 5) Landing page and conversion optimization guidance; 6) Ongoing campaign monitoring and performance optimization; and 7) Weekly reporting, analytics, and strategic recommendations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaign this year delivered a comparable volume of leads as the previous year while operating more efficiently, with a lower CPC, a higher CTR, conversion rate, and average clicks per day. It also enhanced visibility for our DBA program and strengthened our pipeline of prospective students.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DASH TWO's project management and service were exceptional. The team was highly responsive and proactive, consistently delivering on or ahead of schedule. Communication was clear and timely, with emails typically answered very quickly and requests addressed promptly. Their attention to detail, high-quality work, and commitment to client service make them a trusted partner. I always felt supported and confident that our needs would be addressed efficiently and professionally.

What was your primary form of communication with DASH TWO?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impresses me most about DASH TWO is their combination of strategic expertise and exceptional client service. Their team is highly responsive, proactive in identifying optimization opportunities, and consistently delivers high-quality work. They function as a partner, taking the time to understand our goals and tailor their recommendations to support our enrollment objectives.

Are there any areas for improvement or something DASH TWO could have done differently?

My experience with DASH TWO for the past seven years has been overwhelmingly positive. I cannot identify any significant areas for improvement. DASH TWO consistently delivers high-quality work, communicates effectively, and is always highly responsive to our needs.

BACKGROUND

Please describe your company and position.

 I am the Marketing and Branding Developer of a college.

Describe what your company does in a single sentence.

We are a college within a university that offers graduate degree programs and professional development programs. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Generate interest for our graduate degree programs
• Generate leads for our graduate programs (for people to sign up via a form)

SOLUTION

How did you find DASH TWO?

Referral

Why did you select DASH TWO over others?

• Good value for cost
• Referred to me

How many teammates from DASH TWO were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

This project included managing social media (Meta) and Google campaigns. We provided content and direction while they monitored spend, assetts and campaign progression. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Through the campaigns that Dash Two managed for us, we were able to generate a good amount of leads for our graduate programs. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were great. Always responded very quickly to all of our inquiries and definitely delivered all projects on time. 

What was your primary form of communication with DASH TWO?

Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to detail is amazing. They were very clear with how they were working on our campaigns and always responded very quickly to any and all inquiries we had. 

Are there any areas for improvement or something DASH TWO could have done differently?

The only area that I can think of where Dash Two can improve is to provide more feedback on what we can do differently to get higher numbers. 

BACKGROUND

Please describe your company and position.

I am the Marketing Director of a higher education institution.

Describe what your company does in a single sentence.

Higher education 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Increase Awareness
• Lead Generation for Graduate Applications

SOLUTION

How did you find DASH TWO?

Referral

Why did you select DASH TWO over others?

• Pricing fit our budget
• Great culture fit
• Referred to me
• Company values aligned

How many teammates from DASH TWO were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I have worked with Dash Two for more than a decade across several public and private universities, and they have consistently been an invaluable strategic partner. Their team brings deep expertise in modern digital strategy, awareness campaigns, and lead generation, while also understanding the unique goals and complexities of higher education. Dash Two does more than place media—they help design, refine, and optimize campaigns to ensure they align with institutional priorities and deliver meaningful results. They are responsive, collaborative, thoughtful, and always willing to adapt based on performance and evolving needs. I highly recommend Dash Two to any institution seeking a knowledgeable and trusted digital marketing partner.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Dash Two has helped us design and optimize digital, web, content, and engagement strategies that generated more than 4 million impressions, 55,000 actions-- These efforts strengthened brand visibility, supported enrollment growth, and contributed to a 35% increase in MBA applications.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Dash Two’s project management has always been highly responsive, organized, and reliable. They consistently delivered campaign materials and reports on time and remained readily available to address our needs, brainstorm ideas, and assess campaign strategy. Their team participated in biweekly meetings with us, provided daily performance reports throughout active campaigns, and delivered comprehensive final reports with results, insights, and recommendations. They worked as an extension of our team and were proactive in identifying opportunities to optimize campaigns and improve performance.

What was your primary form of communication with DASH TWO?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What I find most impressive about DASH TWO is their hands-on, highly collaborative approach. They take the time to understand our institutional goals and work closely with us to develop strategies that are both thoughtful and practical. They are also exceptionally flexible and willing to pivot as priorities, budgets, and timelines change—an especially valuable quality when working within the sometimes unpredictable schedules and constraints of higher education. Their experience serving clients across a wide range of industries gives them a well-rounded perspective on emerging trends, audience behavior, and effective campaign tactics. That breadth of experience provides us with a distinct advantage, allowing them to bring fresh ideas and proven strategies from outside higher education while tailoring their recommendations to our institution’s specific needs, resources, and goals.

Are there any areas for improvement or something DASH TWO could have done differently?

I can't think of any.

BACKGROUND

Please describe your company and position.

I am the Project Manager Label Services of HYBE AMERICA

Describe what your company does in a single sentence.

Music label

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DASH TWO to accomplish?

• Drive fan awareness and streaming momentum for HYBE Corporation's K-pop artist BOYNEXTDOOR through culturally-targeted Wild Posting® guerrilla installations across Los Angeles fan-community neighborhoods, timed to a release window.

SOLUTION

How did you find DASH TWO?

Online Search

Why did you select DASH TWO over others?

• Pricing fit our budget
• Good value for cost
• Fit our specific needs

How many teammates from DASH TWO were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Building out creative OOH assets specific to our release campaign, installing them around key areas in LA, and providing POP photos+locations upon installation.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivered Wild Posting® guerrilla lawn sign installation across Los Angeles targeting K-pop fan-density neighborhoods, timed to a BOYNEXTDOOR release. Reach, engagement, and streaming-lift metrics to be confirmed by client based on release-window performance data.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Amanda was responsive and well-communicative with our needs, and was flexible in accommodating to our schedule, and quick to adapt to our changing timeline. 

What was your primary form of communication with DASH TWO?

Email or Messaging App

What did you find most impressive or unique about this company?

Doing creative OOH installations that are specific and useful with our projects.

Are there any areas for improvement or something DASH TWO could have done differently?

Would love to find ways to incorporate better post-campaign learnings/takeaways through various metrics (eg. performance numbers, reach, measuring areas of success and improvement)

BACKGROUND

Introduce your business and what you do there.

I’m the VP of digital marketing for Photo Finish Records, an independent record label based in New York. We were founded in 2006 and are known for our diverse roster of punk, indie rock, and hip-hop artists.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DASH TWO?

We needed help with our digital marketing ads for all our artists across all platforms.

SOLUTION

What was the scope of their involvement?

DASH TWO manages our digital marketing ads on TikTok, Meta, and YouTube. We've worked with them on countless projects.

What is the team composition?

We work with one teammate from DASH TWO.

How did you come to work with DASH TWO?

We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, and they offered good value for the cost.

What is the status of this engagement?

We started working together in July 2016, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our ROI per ad campaign has always been very high. Lisa has worked alongside us with each campaign to ensure our KPIs are met. DASH TWO has aided in the growth of many artists, songs, music videos, and overall release strategies. As a result, we’ve seen a notable increase in followers, streams, and views.

How did DASH TWO perform from a project management standpoint?

DASH TWO’s project management is perfect and amazing. I love Lisa! She always delivers on time and is very fast and reliable. We communicate via email and messaging apps.

What did you find most impressive about them?

DASH TWO is fast, reliable, and very knowledgeable about all platforms.

Are there any areas they could improve?

There’s nothing they can improve on.

BACKGROUND

Introduce your business and what you do there.

I'm a director of marketing and communications at a university. I oversee the recruitment of students as well as branding and communications strategies for one of our graduate schools.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with DASH TWO?

We were trying to attract more prospective students to our website and our events. We needed a vendor to help us with digital marketing.

SOLUTION

What was the scope of their involvement?

They've done a few different campaigns for us, including a comprehensive PhD campaign and website retargeting. We have a university-wide open house event, and DASH TWO ran a digital campaign for that, helping us target local prospective students. In addition, they manage our social media, which we use for PPC search campaigns. When a student searches for a graduate degree in Google, they see our ad. We mostly target Facebook, Instagram, and LinkedIn.

What is the team composition?

I work closely with two of their team members, but there is a team of four people working on our project.

How did you come to work with DASH TWO?

I used them in my previous position, so I knew that they're very hands-on, innovative, and easy to work with. They have an excellent knowledge base, so I brought them with me when I moved to my new position.

How much have you invested with them?

We've spent over $50,000.

What is the status of this engagement?

We started working with them in June 2015, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

As a result of our PhD campaign, the number of applicants to our PhD programs has increased by 30%. About half of the people who attended our open house events applied to the program, while 73% out of those applicants signed up through a digital ad campaign.

How did DASH TWO perform from a project management standpoint?

They're flexible and easy to work with. Also, they always bring new ideas to the table, so we can apply them to our campaigns.

What did you find most impressive about them?

They're very personable and hands-on. I always learn something new from them. They know what I need and what makes sense for my business and my budget.

Are there any areas they could improve?

No. They make my job a lot easier, and I'm happy to work with them. I rely on them for all of my digital marketing projects.

Do you have any advice for potential customers?

Tell them about your goals and see what they'll come up with. They might have some excellent ideas you haven't even thought of, so go into the project with an open mind.