CRESCI'S AGENCY

BACKGROUND

Please describe your company and position.

I am the Creative Producer of Opus Agency

Describe what your company does in a single sentence.

Works in experiential marketing. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CRESCI'S AGENCY to accomplish?

Communicating brand in a visual and animated form.

SOLUTION

How did you find CRESCI'S AGENCY?

Online Search

Why did you select CRESCI'S AGENCY over others?

Referred to me

How many teammates from CRESCI'S AGENCY were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Cresci took on producing and animating complex intro videos and animated graphics for a keynote presentation at an event for media week in NYC. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Cresci was able to deliver the assets on time and within budget, even when facing some complex hurdles! 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cresci was extremely flexible and accomodating to help us finish the project to time and produced beautiful work that elevated the event. 

What was your primary form of communication with CRESCI'S AGENCY?

Virtual Meeting

What did you find most impressive or unique about this company?

Cresci was extremely responsive to all of our questions, edits, and last minute changes. They worked hard to ensure the client was happy!

Are there any areas for improvement or something CRESCI'S AGENCY could have done differently?

No! We appreciate Cresci's flexibility and willingness to work with us. 

BACKGROUND

Please describe your company and position.

I am the SVP Head of Creative of George P. Johnson

Describe what your company does in a single sentence.

We are the world's leading strategic experiential marketing agency.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire CRESCI'S AGENCY to accomplish?

n collaboration with GPJ and Intuit, we created the branding, logo, and graphic assets for Camp TurboTax. The goal was to design a vibrant, adventurous identity that embodied TurboTax’s innovation, engaging users while empowering them to confidently navigate their financial paths.

SOLUTION

How did you find CRESCI'S AGENCY?

Existing partner

Why did you select CRESCI'S AGENCY over others?

• Great culture fit
• Trust

Describe the scope of work in detail. Please include a summary of key deliverables.

Create and deliver the event identity for a new experience that Intuit camp to GPJ to deliver.  This included logo development, idenity development, idenity usage, graphic design, environmental design and web design.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Key success metrics for the Camp TurboTax project included over 1 million social media impressions and a 30% increase in user participation in activities. Feedback surveys revealed a 90% satisfaction rate, indicating strong engagement and positive resonance with the brand among the target audience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes.  The team was attentive.

What was your primary form of communication with CRESCI'S AGENCY?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Willingness to collaborate on the most audacious asks.

Are there any areas for improvement or something CRESCI'S AGENCY could have done differently?

No.