Creative Chameleon Studio

BACKGROUND

Please describe your company and position.

I am an executive at Hearty Harvest

Describe what your company does in a single sentence.

We sell fresh vegetables and vegetable-based packaged food products.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Design a new logo for a food product
• Incorporate new logo into food packaging label
• Analyze and incorporate consumer feedback into design

SOLUTION

How did you find Creative Chameleon Studio?

Online Search

Why did you select Creative Chameleon Studio over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Objective:
The objective of this project is to create a unique and visually appealing logo design and food packaging label design for a new food brand. The designs should effectively represent the brand and its products and help to attract potential customers.

Deliverables:
1. Logo Design:
- Concept sketches for initial ideas
- Finalized logo design in digital format (vector files and high-resolution PNG/JPEG)
- Color palette and typography recommendations

2. Food Packaging Label Design:
- Concept sketches for initial ideas
- Finalized packaging label design for each product in digital format (vector files and high-resolution PSD/PNG/JPEG)
- Color palette and typography recommendations
- Label design guidelines and templates for future use

Scope of Work for Logo Design:
1. Research and Analysis:
- Understand the brand values, mission, and vision to create a design that aligns with the brand identity and goals.

2. Concept Development:
- Develop initial concept sketches for the logo design based on the research and analysis.
- Present 3-5 unique and creative logo concepts to the client for feedback and approval.
- Incorporate client feedback and make necessary revisions to the chosen concept.

3. Finalization:
- Prepare the final logo design in digital format.
- Provide color palette and typography recommendations that best represent the brand.

Timeline:
The project was completed within 4-8 weeks.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Delivery of one final logo and 4 variations. Delivery of 2 product labels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Creative Chameleon Studio was timely and responsive.

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

She understood and aligned with our mission. Overall, she was really easy to work with.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

Incorporate stronger consumer marketing concepts into merchandising design

BACKGROUND

Please describe your company and position.

I am the Director of Admissions of St. Paul Ann Arbor

Describe what your company does in a single sentence.

K-8th Grade School and Church 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Re-branding
• Unity of Church and School

SOLUTION

How did you find Creative Chameleon Studio?

Podcast

Why did you select Creative Chameleon Studio over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Believed in her approach

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Rebranding our Church and School to have one brand we felt represented us together. This included a new logo, colors, mission statement, vision statement, and marketing strategy for our new brand. It also included a brainstorming workshop where ideas were generated and many video meetings. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We have a new logo, redefined colors, and a strategy that includes a mission statement, vision statement, marketing strategies, cohesive design, and unity for our brand. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were excellent to work with. Madison is very responsive and always gives a reasonable time when she will provide her information. She was flexible with our multiple schedules, which we could work around. 

While expensive, it is well worth the cost to have a personal touch and someone who fully puts in the time and energy to understand your company and come together with a product that is successful.

What was your primary form of communication with Creative Chameleon Studio?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Madison was very personable and professional. She was able to connect with us all, learned about our two organizations, and was concerned about making sure that we were all on the same page. She did an excellent job navigating our unique circumstances of having a church and a school and using her expertise to help us understand what factors are important to consider. 

Madison spent quality time with our organization, both in person, and over video, to fully understand our company and helped us come together to have a successful brand refresh!

Madison is an absolute pleasure to work with. She takes the time to truly understand your company and uses her expertise to guide you toward a strategy that not only ensures success but also gains full support from your entire team.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

No, we immensely enjoyed working with Madison and highly recommend her to anyone looking for a brand refresh. She takes a comprehensive approach, considering all the elements of a brand, to develop a cohesive logo and strategy for long-term success.

BACKGROUND

Please describe your company and position.

I am the Executive Director of The Limb Regeneration Alliance

Describe what your company does in a single sentence.

We are a nonprofit organization raising money for limb regeneration. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Brand Media Kit
• Logo

SOLUTION

How did you find Creative Chameleon Studio?

taproots

Why did you select Creative Chameleon Studio over others?

• High ratings
• Company values aligned
• Incredible portfolio

How many teammates from Creative Chameleon Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• logo
• A kit that can be passed to a website designer or a content creator that is easily usable and understandable
• Rules and guidelines for staff and board members to maintain brand consistency
• Tone and voice guidelines and examples especially for social media
• Formatting examples
• Fonts, colors and graphics that work on the Canva and Wix platform
• Instructions for utilizing the brand style guide based on communications channel or stakeholder
• The value of a consistent brand and voice
• Fonts, colors, graphics that can be used on merchandise as well

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A logo and branding kit that aligns with our business goals and will resonate with our target audience.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was done in an incredibly timely manner with weekly meetings walking us through the creative process and making sure we were aligned before moving forward. The end result was produced in less than the time we had requested which was so helpful for our other deliverables that depended on this completion. 

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I really loved the entire process of working with Creative Chameleon from the mood boards to the ability to choose between three concepts that were presented to us. Madison really listened to what we were looking for and delivered extremely creative and well designed options that the entire team was so impressed with! 
It was obvious that they had put time and effort into our project, and the designs reflected that in every way! We loved the concepts so much that it was hard to choose just one, so we ended up doing a mixture of a couple, which they were more than accommodating to provide for us.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

No. 

BACKGROUND

Please describe your company and position.

I am a Communications Lead at GreenHomeNYC

Describe what your company does in a single sentence.

GreenHomeNYC’s mission is to promote an energy-efficient and sustainable built environment and to support green professional development in New York City. We are a community-oriented, volunteer-run organization that provides sustainability information to the general public and technical education to advance sustainability careers through a diverse array of programming, events, peer-to-peer mentoring and networking opportunities.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Redesign our logo for use across multiple digital platforms
• Create branding style guide

SOLUTION

How did you find Creative Chameleon Studio?

Taproot

Why did you select Creative Chameleon Studio over others?

Strong portfolio

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

GreenHomeNYC worked with Madison to develop a new logo for our organization as well as develop brand guidelines that include specific colors, fonts, and other graphic design elements in formats we can use across our social media platforms. Deliverables included visual branding guidelines and a high-resolution logo.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were looking for a new logo that would refresh our visual branding in order to reach a larger number of green industry professionals, career transitioners and the general public interested in sustainability.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I was very impressed by Madison's project management, especially by the discovery portion of the project. Talking through our goals before any designs were created set us up for success. The project moved very smoothly, and items were delivered in a very timely manner.

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was most impressed by Madison's design skills and her positive energy. She listened carefully to all our feedback and came up with strong designs that align with the future we envision for our organization.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

No, I was very happy with everything about Creative Chameleon Studio.

BACKGROUND

Please describe your company and position.

I am the Regional Director of Marketing, Admissions and Communications - US & Canada of International Schools Partnership

Describe what your company does in a single sentence.

The International Schools Partnership (ISP) is a growing group of international private schools around the world, all of which aim to be the school of choice in their local area.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Brand refresh projects for 4 schools in our US & Canada region.

SOLUTION

How did you find Creative Chameleon Studio?

Online Search

Why did you select Creative Chameleon Studio over others?

• High ratings
• Other

What was the size of Creative Chameleon Studio’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Strategic roadmap for each school that informed the identity design. This process included deep-dive video conferences with the team as well as the studio's own research into the schools' existing brands and markets. 
• A logo and visual identity design system for each school. Included 3-5 logo concepts and three rounds of revision for one concept. All assets delivered in the necessary file formats needed to implement the work. 
• A comprehensive brand book for each school encompassing the strategy and visual work delivered in a digital format and as a print-ready file. 
• A brand guide walkthrough for stakeholders at each school to ensure effective implementation across the organization.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Extremely satisfied stakeholders at all levels of the organization. 
• Elevated digital presences on our schools' various platforms and channels. 
• Increased "school spirit" on campus among students and staff. 
• Increased retention and lead generation in the enrollment seasons immediately following the launches.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Madison's communication is top-notch. She is always prompt in responding to emails, calls, and messages, ensuring that our collaboration runs smoothly. Her warm and friendly demeanor makes it incredibly easy to work together. She made us feel like true partners in our branding journey. 

Creative Chameleon Studio consistently met or exceeded our timelines, without ever compromising on the quality of their work. Madison understands the importance of punctuality in our industry and consistently delivers on her promises. Her work process is systematic, organized, and transparent. Madison takes the time to research, plan, and strategize, guaranteeing that the final outcome aligns with your goals and expectations.

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

One of the things that sets Madison apart is her keen understanding of branding. She was able to effortlessly capture the essence of our schools in her designs, creating a cohesive and visually appealing brand refresh for our schools. Her work speaks for itself - clean, professional, engaging, and most importantly for our organization, authentic.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

None that I can think of. We're really looking forward to working with her again on some new projects this year.

BACKGROUND

Please describe your company and position.

I am the Director of Admissions and Marketing of an international school.

Describe what your company does in a single sentence.

We are an international school.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

To upgrade our current brand guideline

SOLUTION

How did you find Creative Chameleon Studio?

Online Search

Why did you select Creative Chameleon Studio over others?

• Pricing fit our budget
• Good value for cost
• Other

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

A upgraded brand guideline, with new sets of logos.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• The design of the new set of logos
• Brand guideline

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The communication has been very efficient and in a timely manner. 

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The communication has been incredibly efficient. They consistently understood our requests for edits and delivered work that aligned perfectly with our vision. The final results have pleased the school leadership team immensely. We will definitely consider working with Creative Chameleon on future projects.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

Not at all!

BACKGROUND

Please describe your company and position.

I am the Owner of Uncle Crunch

Describe what your company does in a single sentence.

Freeze-dried candy, treats, & more!

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Branding Refresh
• Package Design

SOLUTION

How did you find Creative Chameleon Studio?

Referral

Why did you select Creative Chameleon Studio over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Madison helped me to rebrand and create a beautiful logo and mascot for my company. After the rebrand, she created a package design and helped me work with my packaging vendor to complete the project.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The work Madison completed was absolutely perfect. Working with her was effortless and she made the process so easy. I gave her very little direction in what I was looking for and she delivered beyond what I could have expected.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Not only was the project completed on time, I was surprised at how quickly Creative Chameleon Studio finished the project.

What was your primary form of communication with Creative Chameleon Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

After the project was complete, Madison continued to answer questions, provide any files I needed and offered referrals for other projects, was encouraging, and supportive. I was impressed with what I thought was very little design direction and her ability to listen and deliver exactly what my business needed.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

Nothing. I will continue to work with Creative Chameleon Studio for any and all of my design needs.

BACKGROUND

Please describe your company and position.

I am the Founder of The School Garden Project

Describe what your company does in a single sentence.

We are a nonprofit that brings gardens and garden education to inner-city schools.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Creative Chameleon Studio to accomplish?

• Create an attractive, professional looking poster to be used in a tabling setup
• Design a visual solution that conveys a lot of information supported by design elements aligned to the topic

SOLUTION

How did you find Creative Chameleon Studio?

Online Search

Why did you select Creative Chameleon Studio over others?

Great culture fit

How many teammates from Creative Chameleon Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We asked Madison to upgrade a "homemade" poster design into one that was professional-looking, attractive and informative.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A completed design was submitted digitally.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

This was a rush job and, fortunately, Madison had time to devote to it. Even before we met to discuss the project, she had drafted a very strong concept that demonstrated her thoughtfulness, creativity, technical proficiency and problem-solving skills. Edits were made expeditiously and a final product was delivered in time to print out for our big event.

What was your primary form of communication with Creative Chameleon Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

Creative Chameleon Studio has an outstanding portfolio of design for the educational space that optimizes both aesthetics and communicational efficacy.

Are there any areas for improvement or something Creative Chameleon Studio could have done differently?

No, our project was a relatively small one. Our whole experience with Creative Chameleon Studio was perfect.

BACKGROUND

Please describe your company and your position there.

I'm the President of a small non-profit in NJ.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Creative Chameleon Studio?

We engaged them to create a Strategic Plan document for us to communicate the plan including Mission, Values, Committee structure, and strategic Focuses.

SOLUTION

How did you select this vendor?

This vendor replied to a LinkedIn post I put out looking for help in designing this document.

Describe the scope of their work in detail.

We met shortly after Madison replied to my LinkedIn post. Madison did an incredible job helping our non-profit communicate our strategic plan by designing a beautiful, easy to understand, and enjoyable to read document! Not only was the document exactly what we needed, but it also captured the essence of our organization. As an added bonus, Madison is a delight to work with, and she turned the project around much quicker than expected!

What was the team composition?

From what I could tell, Madison completed all the work herself and was a pleasure to work with.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The document is beautifully designed and communicates our message very clearly.

How effective was the workflow between your team and theirs?

The workflow was easy and painless. Madison turned around edit requests quickly and was willing to give suggestions when needed.

What did you find most impressive about this company?

The speed with which everything was done, professionalism, and how easy they made it to work with them.

Is there any area for improvement or anything that could have been done differently?

None.

BACKGROUND

Please describe your company and your position there.

A solo strategy consultant helping leadership teams at venture-backed startups craft & align behind strategic narratives—stories that guide messaging in sales, marketing, fundraising, etc.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Creative Chameleon Studio?

Needed create a story-based sales deck for selling my story-bases services. As it effectively served as an example of my core deliverable, it was crucial that the design and illustration of the story be top notch.

SOLUTION

How did you select this vendor and what were the deciding factors?

Reviewed hundreds of different designs from Upwork and Reddit. Madison's portfolio was easily the best.

Describe the project in detail and walk through the stages of the project.

With a total of 27 rapid-fire slides in the deck, Madison and I worked closely on the slides in batches of 5. We'd discuss ideas for the slides before agreeing on the illustrated approach. Madison would then illustrate the slides in low-fidelity, before we moved to the subsequent 5. Once we had the low-fi illustrations nailed, she did a final pass to create the final designs, leaving space for any final tweaks that were needed.

How many resources from the vendor's team worked with you, and what were their positions?

Just Madison.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

This sales deck has been hugely important to me. It's a big reason why I was able to land my first VP of Marketing role, and has proven to be a huge asset in generating interest from potential clients and employers.

How effective was the workflow between your team and theirs?

Extremely effective. Madison is an excellent communicator.

What did you find most impressive or unique about this company?

Honestly, her work is top notch. She's professional, communicative, and hard-working, but the quality of her designs really stands out to me. I was admittedly hard to please when it came to creative work, but I was always thrilled with her outputs.

Are there any areas for improvement or something they could have done differently?

Not that I can think of, really.